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AWeber vs Litmus Comparison

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Overview

Category Leaders

AWeber is a market leader of small business email marketing software. Founded in 1998, AWeber has over 20 years of proven...

Litmus helps agencies, designers and marketers to build, test, preview and track their emails for optimal email campaign effectiveness

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

Pricing

Starting from

$

19.99

/momonth
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based

Starting from

$

99

/momonth
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based

User reviews

5

4

3

2

1

89

60

17

4

2

  • Value for money
  • Ease of use
  • Features
  • Customer support
89%
would recommend this app

4.6

5

4

3

2

1

19

4

3

0

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
88%
would recommend this app

Pros

Overall a very good website to help you with your email marketing and i am very satisfied with the results.

PB

Pontus B.

The greatest equalizer there is the award winning easily accessible tech support. Their customer service is hospitality devine.

AR

Anonymous Reviewer

I like the quality of email deliverability. I like the price when it is still small size list, affordable for newbie.

AR

Anonymous Reviewer

Pros

Helps in designing and testing email campaigns. The rich features and wide capabilities make it a perfect product for this domain.

AR

Anonymous Reviewer

The Litmus community is a great place to have your coding issues answered or for you to help other coders with issues.

AR

Anonymous Reviewer

Litmus had a great set of tools to make sure you maximize your email marketing campaigns. The spam testing and email box checker are top notch and we have seen good improvements in our campaigns.

Mike D.

Cons

When the time came, the emails went out in the wrong order, annoying customers I'd spent years building up and making our company look very unprofessional.

Ben T.

Another refused to do so, and said that the subscriber would have to contact them to remove the block. How many people are actually going to take this extra step to receive emails.

SS

Suzanne S.

By that stage, I moved everything to GetResponse because of the poor support.

AR

Anonymous Reviewer

Cons

We had awful metrics for our email campaigns and used litmus to increase those in only a few short weeks.

Mike D.

There should really be a quick unsub option on each checklist. Spam tests are not quick to set up.

James W.

Litmus Scope is an essential tool, but it is inconsistent and seems to be a largely ignored feature. No notification system for when campaign approvals are finished.

James W.

  • Vendor responds to reviews
  • Last reviewa month ago
  • Vendor responds to reviews
  • Last reviewa year ago

Key features

  • Total features83
  • AB Testing
  • API
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Analytics/ROI Tracking
  • Audience Targeting
  • Auto-Responders
  • Automated Scheduling
  • CAN SPAM Compliance
  • CRM
  • Campaign Analytics
  • Campaign Management
  • Campaign Scheduling
  • Campaign Segmentation
  • Click Tracking
  • Contact Management
  • Content Management
  • Customer Segmentation
  • Customer Surveys
  • Customizable Branding
  • Customizable CTAs
  • Customizable Fields
  • Customizable Forms
  • Customizable Templates
  • Customization
  • Dashboard
  • Data Import/Export
  • Design Management
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Templates
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • Form Builder
  • Forms Management
  • Geolocation
  • Image Library
  • Interaction Tracking
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Generation
  • Lead Management
  • Lead Notifications
  • Lead Nurturing
  • Lead Segmentation
  • List Management
  • Location Tracking
  • Marketing Automation
  • Mobile Access
  • Mobile Alerts
  • Mobile Optimized Emails
  • Monitoring
  • Multivariate Testing
  • Online Forms
  • Publishing Options
  • Real Time Analytics
  • Real Time Editing
  • Reporting & Statistics
  • Reporting/Analytics
  • Responsive
  • SEO Management
  • Sales Analytics
  • Sales Reports
  • Segmentation
  • Social Marketing
  • Social Media Integration
  • Source Tracking
  • Spam Blocker
  • Subscription Management
  • Tagging
  • Team Management
  • Template Management
  • Third Party Integrations
  • Visitor Tracking
  • Visual Analytics
  • Visual Notifications
  • WYSIWYG Editor
  • Web Forms
  • Web Notifications
  • Website Analytics
  • Website Visitor Tracking
  • Total features19
  • AB Testing
  • API
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Analytics/ROI Tracking
  • Audience Targeting
  • Auto-Responders
  • Automated Scheduling
  • CAN SPAM Compliance
  • CRM
  • Campaign Analytics
  • Campaign Management
  • Campaign Scheduling
  • Campaign Segmentation
  • Click Tracking
  • Contact Management
  • Content Management
  • Customer Segmentation
  • Customer Surveys
  • Customizable Branding
  • Customizable CTAs
  • Customizable Fields
  • Customizable Forms
  • Customizable Templates
  • Customization
  • Dashboard
  • Data Import/Export
  • Design Management
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Templates
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • Form Builder
  • Forms Management
  • Geolocation
  • Image Library
  • Interaction Tracking
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Generation
  • Lead Management
  • Lead Notifications
  • Lead Nurturing
  • Lead Segmentation
  • List Management
  • Location Tracking
  • Marketing Automation
  • Mobile Access
  • Mobile Alerts
  • Mobile Optimized Emails
  • Monitoring
  • Multivariate Testing
  • Online Forms
  • Publishing Options
  • Real Time Analytics
  • Real Time Editing
  • Reporting & Statistics
  • Reporting/Analytics
  • Responsive
  • SEO Management
  • Sales Analytics
  • Sales Reports
  • Segmentation
  • Social Marketing
  • Social Media Integration
  • Source Tracking
  • Spam Blocker
  • Subscription Management
  • Tagging
  • Team Management
  • Template Management
  • Third Party Integrations
  • Visitor Tracking
  • Visual Analytics
  • Visual Notifications
  • WYSIWYG Editor
  • Web Forms
  • Web Notifications
  • Website Analytics
  • Website Visitor Tracking

Integrations

  • Total integrations238
  • BigCommerce
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Pipedrive
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Stripe
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier
  • Total integrations14
  • BigCommerce
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Pipedrive
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Stripe
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier