Azalead Software Pricing & Features

Azalead

Account-based marketing software

4.21/5 (43 reviews)

Azalead overview

Azalead is a leading international platform for Account-Based Marketing. Account-Based Marketing (ABM) is a discipline based on understanding buyer behavior and engaging a specific set of accounts with timely, relevant and personalized communications.

Azalead senses company website visitors and engages target accounts through Account-Based Website Personalization, Account-Based IP Advertising and Account-Based Retargeting. Sales reps receive sales intelligence alerts on their target accounts so they can close deals faster.

Azalead is powered by patent-pending account sensing technology and integrates with complementary sales and marketing software including Marketo, Oracle Eloqua, Pardot, Hubspot, ClickDimensions, MS Dynamics CRM and Salesforce Salescloud. Hundreds of Enterprise B2B companies including Microsoft, IBM, Colt and BNP Paribas rely on Azalead to drive more awareness, engagement and revenue with target accounts.
www.azalead.com

Pricing

Starting from
$24000/year
Pricing options
Free trial
Freemium
Subscription
Value for money

Devices

Business size

S
M
L

Markets

United States, Asia, Canada, Europe, United Kingdom

Supported languages

English, French
Azalead screenshot: Azalead ABM Dashboard monitors progress with target accountsWhat is Driving ABM? - Meredith Bell, AzaleadAzalead screenshot: Azalead Company Detail Page provides account overviewAzalead screenshot: Azalead provides a detailed look at buyer journeys for all accounts.Azalead screenshot: Azalead - See which companies are visiting your website.Azalead screenshot: Azalead buying signals sent directly to youAzalead screenshot: Azalead - Keep track of your target account engagementAzalead screenshot: Measure marketing impact on your Sales Pipeline.Azalead screenshot: Azalead - Account-Based Advertising Dashboard

Azalead reviews

Value for money
Features
Ease of use
Customer support
  3.8
  4.3
  4.2
  4.5
Virginie Ledevin

A very clever digital marketing tool - still in its "young age"

Reviewed 2016-06-27
Review Source: GetApp

Our efforts are to develop a lead generation programme for btc and btb satellite broadband service in Europe, for our distributors. We have been focusing in the last year on growing B2B volumes of leads, and decided to test Azalead as a specific b2b tool. Our idea was to give the tool to our commercial people / distributors but the adoption for them is not easy. Not that the tool is difficult, but somehow they don't really believe in the "buying signals", being more used to traditional way of prospecting. Fully use Azalead for our company mean entering a real digital transformation and wel.l.. not sure that's going to happen soon.A lot of added value for digital marketers. 1) understand your business audience (what companies / industries / sizes are coming to my website) and check the pertinence of SEO and SEA. 2) understand more the navigation paths. 3) being able to precisely retarget 4) create precise emailing campaigns. 4) create lists of cold-to-cool leads to feed your sales channels. Tool is really eay to use, lacking some few "practical" fonctionalities but the new may 2016 release is much better.

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Azalead

Account-based marketing software

Anonymous

Identify the audience

Reviewed 2016-06-16
Review Source: GetApp

We use this application to verify the type of audience of our Web site. Thanks to this application, we can better target our emailing.Azalead facilitates us the follow-up of our customers

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Azalead

Account-based marketing software

Thibault Paul-Joseph

Very good product

Reviewed 2016-06-16
Review Source: GetApp

We were able, thanks to this application to follow closely our customer, prospect and to see what were their interests and also the good moment to call them. It allowed us to accelerate some sale and also of one to have a feedback in our offers.The application is very easy to use, especially the fact of being able to build up itself its favorites with alerts which allows not to be lost in the mass of information.

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Azalead

Account-based marketing software

Anonymous

Helpful tool!

Reviewed 2016-06-28
Review Source: GetApp

We succeeded in tracking some very good information regarding the opportunities we detected in first place when people finally came to visit our website. But unfortunately, we don't receive enough good information. We're currently trying the account-based marketing solution and will see how we can improve that!The profiling part for each account, we can follow every step of their staying on our website, it is very useful to send them the information they are looking for and to study their behaviour.

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Azalead

Account-based marketing software

Rumi Tarmahomed

A tool which follow the business development of the company

Reviewed 2016-06-16
Review Source: GetApp

Azalead is very useful in my activity of business development. It allows to know in real time the visitors of our Web site, the visited pages, we can by then target our prospecting according to the potential interests of the visitors. This application also allows to follow the emailing campaign and to follow the efficiency of each marketing actions.Convenient Simplicity of use Constant customer support via a chat

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Azalead

Account-based marketing software

Azalead pricing

Starting from
$24000/year
Pricing options
Free trial
Freemium
Subscription

PROFESSIONAL - $24,000/YEAR - BILLED ANNUALLY
An Integrated Platform for the ABM Driven Enterprise.
•MONTHLY WEB SITE VISITORS: 10,000
•MARKETING & SALES USERS: 10
•SERVER & DATA LOCATION: EUROPE/US
•ABM PROGRAM REPORTS
•AD PROGRAMS: 2
--
BUSINESS - $48,000/YEAR - BILLED ANNUALLY
A powerful tool to meet all your ABM needs.
•MONTHLY WEB SITE VISITORS: 20,000
•MARKETING & SALES USERS: 20
•SERVER & DATA LOCATION: EUROPE/US
•ABM PROGRAM REPORTS
•AD PROGRAMS: 4
•ACCOUNT-BASED WEBSITE PERSONALIZATION: INCLUDED
•ACCOUNT INSIGHTS IN CRM: INCLUDED
•QUARTERLY BUSINESS REVIEW: YES
--
ENTERPRISE - CUSTOM- BILLED ANNUALLY
Our experts will work with you to understand the specific ABM requirements of your global business and multinational marketing strategy. They will then develop a custom quote for you.
•MONTHLY WEB SITE VISITORS: CUSTOM
•MARKETING & SALES USERS: CUSTOM
•SERVER & DATA LOCATION: CUSTOM
•ABM PROGRAM REPORTS
•AD PROGRAMS: CUSTOM
•ACCOUNT-BASED WEBSITE PERSONALIZATION: INCLUDED
•ACCOUNT INSIGHTS IN CRM: INCLUDED
•QUARTERLY BUSINESS REVIEW: YES

Pricing Comparison

How does Azalead compare with other Marketing apps?

Subscription plan?

Azalead



97% of apps offer a
subscription plan

Free trial?

Azalead



82% of apps have a
free trial

Freemium plan?

Azalead



26% of apps have a
freemium plan

Pricing Comparison

Marketing app prices shown are $/month

Please note: For comparison purposes the price for Azalead has been scaled monthly. Actual price is $24000.0/per year




Azalead Pricing Reviews

Pros
  • A lot of added value for digital marketers. 1) understand your business audience (what companies / industries / sizes are coming to my website) and check the pertinence of SEO and SEA. 2) understand more the navigation paths. 3) being able to precisely retarget 4) create precise emailing campaigns. 4) create lists of cold-to-cool leads to feed your sales channels. Tool is really eay to use, lacking some few "practical" fonctionalities but the new may 2016 release is much better.
Cons
  • - of course you ionly see a name of a company, not who's behind the mouse (is it the managing director or the reception desk lady?) Azalead tag on BTC and BTB pages can be provn inefficient because the btc navigation "pollutes" the BTB. - Database relevance: tool not always able to identify the right company name, sometimes not all IPSs as well. - you clearly need internal ressources, someone who will regularly use and tag. That's some minutes every day. - For us the ROI is still not totally found, as we are struggling with the sales channels who are not so enthusiastic about having to manage cold-to-cool leads, for a question of ressourses (again) and mentality.
92%
recommended this to a friend or a colleague

Azalead features

API
Engagement Analytics
Real Time Analytics
Real Time Data

A/B Testing (126 other apps)
Activity Dashboard (180 other apps)
Campaign Analysis (163 other apps)
Campaign Management (141 other apps)
Content Management (134 other apps)
Customizable Branding (160 other apps)
Customizable Templates (162 other apps)
Data Import/Export (120 other apps)
Drag & Drop Interface (168 other apps)
Monitoring (153 other apps)
Multi-Channel Marketing (133 other apps)
Reporting & Statistics (166 other apps)
Social Media Integration (187 other apps)
Social Network Marketing (127 other apps)
Tagging (130 other apps)
Third Party Integration (167 other apps)

Mobile apps

iOS App

0 reviews

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Requires iOS 9.0 or later. Compatible with iPhone, iPad, and iPod touch.

Android App

0 reviews

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Security and privacy

Encryption

Encryption of sensitive data at rest
HTTPS for all pages

Access control

Multi-factor authentication options

Data policy

Data backup in multiple locations/GEO regions
This will ask you to sign in with LinkedIn

Videos and tutorials

Additional information for Azalead

Key features of Azalead

  • Company visitor ID and tracking
  • Target account visitor alerts
  • B2B display ad nurturing
  • Sales pipeline impact reports
  • Account-Based Marketing (ABM) Scorecards
  • CRM integration
  • Email tracking
  • User access controls
  • Real time data
  • Real time reporting
  • Visitor targeting
  • Conversion page tracking
  • CRM contact synchronization
  • Account scoring

Benefits

1. Select target accounts that matter the most
2. Nurture target accounts with banner ads
3. Alert sales reps when accounts are ready to engage
4. Measure marketing impact on sales pipeline