BlueWinston Features

BlueWinston

Innovative product ads automation tool for Google AdWords

4.96/5 (27 reviews)

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API
Ad hoc Reporting
Advertising Management
Analytics/ROI Tracking
Automated Publishing
Bid Management
Brand Tracking
Budget Management
Campaign Analytics
Campaign Management
Campaign Planning
Campaign Scheduling
Campaign Tracking
Channel Attribution
Commenting/Notes
Content Management
Conversion Rate Optimization
Conversion Tracking
Customer Engagement
Customizable Branding
Customizable Reports
Dashboard
Data Import/Export
Data Synchronization
Data Visualization
Engagement Tracking
Full Text Search
Geotargeting
Keyword Research Tools
Keyword Tracking
Lead Management
Multi-Account Management
Multi-Campaign
Multi-Channel Data Collection
Performance Metrics
Post Scheduling
Real Time Analytics
Reporting & Statistics
Reporting/Analytics
Scheduled / Automated Reports
Search Marketing
Search/Filter
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API
Ad hoc Reporting
Advertising Management
Analytics/ROI Tracking
Automated Publishing
Bid Management
Brand Tracking
Budget Management
Campaign Analytics
Campaign Management
Campaign Planning
Campaign Scheduling
Campaign Tracking
Channel Attribution
Commenting/Notes
Content Management
Conversion Rate Optimization
Conversion Tracking
Customer Engagement
Customizable Branding
Customizable Reports
Dashboard
Data Import/Export
Data Synchronization
Data Visualization
Engagement Tracking
Full Text Search
Geotargeting
Keyword Research Tools
Keyword Tracking
Lead Management
Multi-Account Management
Multi-Campaign
Multi-Channel Data Collection
Performance Metrics
Post Scheduling
Real Time Analytics
Reporting & Statistics
Reporting/Analytics
Scheduled / Automated Reports
Search Marketing
Search/Filter
Segmentation
Social Media Monitoring
Task Management
Trend Analysis
URL Builder
Website Analytics
Visit WebsiteCompare App
API
Ad hoc Reporting
Advertising Management
Analytics/ROI Tracking
Automated Publishing
Bid Management
Brand Tracking
Budget Management
Campaign Analytics
Campaign Management
Campaign Planning
Campaign Scheduling
Campaign Tracking
Channel Attribution
Commenting/Notes
Content Management
Conversion Rate Optimization
Conversion Tracking
Customer Engagement
Customizable Branding
Customizable Reports
Dashboard
Data Import/Export
Data Synchronization
Data Visualization
Engagement Tracking
Full Text Search
Geotargeting
Keyword Research Tools
Keyword Tracking
Lead Management
Multi-Account Management
Multi-Campaign
Multi-Channel Data Collection
Performance Metrics
Post Scheduling
Real Time Analytics
Reporting & Statistics
Reporting/Analytics
Scheduled / Automated Reports
Search Marketing
Search/Filter
Segmentation
Social Media Monitoring
Task Management
Trend Analysis
URL Builder
Website Analytics
Visit WebsiteCompare App

BlueWinston Feature Reviews

24 reviewers had the following to say about BlueWinston's features:

Igal k.

the TOOL that you MOST HAVE for your e-commerce!

2019-02-05

Pros

easy,fast, great campaign management, automated description for your all product for your Google campaign.

Cons

all is automated and very easy to control. one of the most have tool for e-commerce.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
Anonymous
(Retail company, 51-200 employees)

Perfect for e-shops with large product portfolio

2018-10-26

Pros

It's useful and effective tool for eshop with large portfolio when setting up product and dynamic Adwords campaigns. Interface is user-friendly and support is quick and competent.

Cons

Maybe only lack of complet performance statistics on dashboard and synchronization with Sklik.cz.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Weekly

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
Martin B.

Best app for product campaigns in Google Ads

2019-03-20

For feed-driven product campaigns is BlueWinston the first choice for every advanced PPC specialist that need to expand the reach of his campaigns, or to increase revenue.

Pros

Many valuable settings like Bluewinston A.I. system helps to automate the optimization process of the campaigns once they are setup.

Cons

I would expect maybe some integration of other ad platforms like Sklik for example.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
Amina R.

Best Software for campaign management

2021-08-18

Especially if you dont have enough time to setup ads for yourself.

Pros

The support team is very helpful when you have questions and issues. They always reply and give a solution.

Cons

The reports should be more easy to feature weekly results

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Weekly

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
Miroslav R.

BlueWinston review

2019-01-18

Pros

It makes administration PPC campaigns easier and faster.

Cons

Interafce could be much more easier and faster for users.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Weekly

Likelihood to recommend

9/10
Source: Capterra
Helpful?   Yes   No
Read more
Krzysztof M.

Great potential in automating text ads made from shopping ads

2019-03-18

Creating text campaigns with Shopping Ads is one of the strategies that allows you to get great results, high conversion rate and at the same time allows you to be present in two advertising spaces.

Pros

We see great potential in the field of automation of activities condemned to a good effect.

Cons

At this point I didn't notice any cons in this tool.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Weekly

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
Robert W.

Great tool with great support

2020-04-24

Very good, [SENSITIVE CONTENT HIDDEN] is very patient and helpful.

Pros

Easy to use, can setup shopping campaigns in minutes, easy to disable products and group categories.

Cons

Not compatible with Wix, also no connection for Facebook Ads.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Weekly

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
René P.

Would you like to boost your sales and optimize expenses? Try BlueWinston.com

2018-10-26

Pros

The BlueWinston is a great application for product campaign administration.

Cons

Subscription fee reised this year little bit higher but you can get premium pricing if your campaign performance is not so high

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No

Response from Winston bros


We are really happy to hear that our automation tool for Google AdWords helps you with campaign creation process and optimizes your advertising costs.

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Peter Š.

Top-class tool for every PPC specialist, constantly being developed. Available for small and large c

2018-10-30

Pros

Easy creation of product campaigns with tens of useful tools as a bonus.

Cons

Maybe lack of Shopping ads campaigns. As far as I know they should be launched by the end of January 2019.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
Dorothy W.

Awesome software

2020-04-09

Pros

Automations and Unlimited campaigns make it very easy to set campaigns.

Cons

XTML links are hard to understand but customer support helped with setup

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
Pavol M.

Superb campaign management and a reliable, responsible and diligent contact person

2018-10-27

We improved our overall campaign results a lot so I can only recommend BlueWinston.

Pros

There are many different types of campaigns to chose from.

Cons

That is one hard question. I guess I could use automatic credit card payments.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No

Response from Winston bros


Thank you very much for your testimonial. We are happy to announce that we are already working on recurrent credit card payments which should be launched in 30 days.

Read more
Miloš U.

Really good boost for sales with fair price

2019-03-04

Pros

Blue Winston can save a lot of time thanks to the automated creation of product campaigns. Its really easy to use without problem also 24/7 support and 30 days for free is really helpful.

Cons

I would like the Interafce improved a bit to be much more easier and faster.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Daily

Likelihood to recommend

9/10
Source: Capterra
Helpful?   Yes   No
Read more
Michal M.

Efficient way to build and optimise your product PPC campaigns. Good support, Fair pricing.

2019-02-13

Pleasant surprise! Easy to use, reliable and with good support.

Pros

The process of creating the campaign itself is quite easy.

Cons

There is still few features that I would like to see in Blue Winston in the future. Some of the settings and features are bit unclear.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Daily

Likelihood to recommend

9/10
Source: Capterra
Helpful?   Yes   No
Read more
Miroslav S.

Complex PPC tool with great support

2019-01-30

Pros

It was fairly straightforward process to setup new campaigns as well as make changes to existing ones.

Cons

I would like the UX improved a bit - in terms of all the features as there are quite a few.

Rating breakdown

Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
David S.

Simple and efficient

2019-04-08

Keeping track of long tail product searches have always been a challenge for e-commerce clients.

Pros

- Simple - Time saver - Unique in the way the tool creates keywords compared to other tools - Good price - Trial for every new account to see if the tool works well for that particular account before paying - Updates regularly

Cons

Nothing - If there is a functionality you need, Bluewinston is often quick to fix it for you.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
Sal G.

Excellent Support, Fantastic Google Ads Application

2020-04-06

Everyone is doing their best to have the campaigns work, keep them optimised and produce results.

Pros

It takes all the pressure from having to manually create thousands of campaigns, bids and keywords.

Cons

It would really help if there was a Wizard section, but that's a minor thing.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Free Trial

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
Casper A.

Quite impressed

2019-06-04

I am really impressed with the software and just happy that everybody is not using it, because that gives me an even bigger advantage than previous. If everyone is using it, the software will lose it's value.

Pros

There's a load of features to make the ads as appealing as possible. The parameters are great. Once you have spent 12-24 hours playing in the software, you get a hold of it.

Cons

Setting up the structure when having more variants of the same product can be quite a headache, you need to take into account the naming structure of different brands. BW recommended a product type structure, however when it comes to clothing I actually think that brand structure is better because most brands name their products the same way, which makes it easier to create keyword structure etc.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Free Trial

Frequency of use: Weekly

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
Radostin S.

Powerful tool for a specific need

2019-03-12

Pros

If you are looking for a solution that easily creates products text ads for Google Search advertising through AdWords, Bluewinston got you covered.

Cons

You might be a little confused when you first open the interface and start exploring it.

Rating breakdown

Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Weekly

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
Michal R.

Easy to use and powerful tool for your e-commerce

2019-06-13

Pros

Once you've grasped the concept, it's surprisingly intuitive to use and very effective. Easy and flexible ways of creating keywords and ads.

Cons

UI could use a little touch-up but from the functionality perspective I haven't noticed any issues so far.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Occasionally

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
Lukas K.

BlueWinston is amazing app with great support!

2021-04-03

Pros

BW is our important partner for online marketing!

Cons

I don't know about any problem. Everything working good.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
Monika O.

We use Blue Winston for every e-commerce client in our agency

2018-10-31

Pros

It is totally easy to create and manage hundreds and thousands of product text ads via Blue Winston.

Cons

I will appreciate to have also some feature for generating product banners for GDN.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
Martina C.

How Blue Winston helped us...

2019-01-17

Pros

Blue Winston brings the element of automation into it and because its working with the feed, the data is always up to date.

Cons

There is nothing that we did not like about Blue Winston

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Free Trial

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
Anonymous
(Consumer Electronics company, 11-50 employees)

Amazing Software, Vital Part to Our Overall Digital Marketing Strategy

2021-06-28

Amazing, their customer service is 5* and vastly better than the majority of other platforms I've used.

Pros

All the features and how easy it is to create price driven ads

Cons

Nothing to be honest, the whole platform is great and very easy to use

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Free Trial

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
Marian H.

A simple, effective campaign management tool

2020-03-18

Easy to use for end users

Pros

Simplicity and clarity. Excellent online support

Cons

I have no reservation for the program yet

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Free Trial

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more