Constant Contact vs Marketing 360 Comparison

Besides being a great email marketing software, Constant Contact also comes with email tracking capabilities. In addition, it makes social media marketing easy

Constant Contact has been great when it comes to marketing and has greatly impacted our online marketing campaigns

Constant Contact is one of the best email marketing platforms because it offers a variety of built-in templates. It even indicates which templates will display correctly on mobile devices. The templates are easy to customize in Constant Contacts editor. Creating, uploading, and managing contact lists is also very simple. The contact manager allows you to assign tags to contacts to track how they signed up for your email list, how long they have been a subscriber, etc.

If you are looking for an email marketing platform that offers marketing automation, pass on constant contact. It does offer a basic automation for the first few interactions with customers but, does not allow you to adjust your marketing to your customer's specific actions.

Constant Contact makes is easy for small businesses to start a professional email marketing campaign with very little effort or upfront costs.

Time is always a factor with email and social media marketing. Building a list from scratch isn't easy. Always wanted better email and social media marketing scheduling options.

Constant Contact has all the CRM assisting mechanisms, and there are reliable contact assistance.

Constant Contact makes marketing effortless and timely, with no delays.

Friendly user interface, templates and tracking management.

You need enough budget to start an email marketing campaign.

Constant Contact makes email marketing easy even for individuals and small businesses who have never run an email marketing campaign themselves before.

What's not to like? This is the email marketing software that made it possible for small businesses to be competitive with companies that have their own large marketing departments.

Need to have more explanations as far as the invitation and sign ups are concerned it is hard to understand what the landing page is and if the items are being emailed or if they are just hitting at social media levels.

not enough lay out options for marketing flyers and invitations

I like the ease of use and price point for small businesses

The event triggering is a bit novice for marketing automation

I like that it is easy to send emails for marketing/event purposes. It is easy to track who opens and clicks links too.

Some features are limited but it does the basics. Overall, it works well for most things just doesn't get super advanced with what it can do.

Extremely user friendly with the ability to connect with other platforms as well as export information into CRM

I would say the only thing I have a compliant about was price but still very affordable for smaller nonprofits

Email marketing campaign templates have made it easier to generate exquisite emails that entice customers

Nothing to dislike about it, we used the email Marketing campaign tools that served us as expected.

Makes it easier for me to create email and social media marketing the same time.

Organizing the marketing content/campaigns categories or groups is not easy

Very easy to use, LOTS of premade templates and tutorials. Great for somebody just starting out. The customer support team is great super responsive very quickly!

I have actually trialed a few other email marketing software. Constant Contact is one of the more pricier software out there for marketing. But you get what you pay for.

Automate email marketing campaigns and social media marketing campaigns in one single platform

rather costly and requires maintenance of contacts list otherwise you are elevated to a higher pricing platform

Makes keeping connected to customers easy and manageable. Offers a wide range of integration tools to help improve workflow when conducing marketing programs Real time feed back allows you to track success.

Limited design options that make enhancing an email marketing campaign more difficult.

Email marketing campaigns and other forms of keeping touch with a customer can sometimes become cumbersome, or with a lot of customers can be costly. Constant Contact has been a market leader for a long time. I've used it in various functions off-and-on since 2008. It has changed quite a bit, but still offers great value for the various possibilities of use.

Sometimes it is easier to create marketing campaigns in choices such as Mailchimp, but for the mass marketing business needs constant contact seems to be better quality. Just depends on the user and usage.

The email marketing product is easy to use and makes targeted marketing efforts easy and quick. I also like the ability to push my content to social media and track which of my customers is interacting with my content.

It would be great to get help on an ROI model for how much I'm spending on marketing in relation to the amount of interaction and/or purchasing occurs due to that marketing effort each month/quarter.

Importing contacts and adding a contact sign up is straightforward.

Free account is limited. Cost for sending is higher than other email marketing systems.

Love that it integrates with our booking software, Mindbody. Makes marketing quick and easy. Love that I can set automatic emails.

The more clients and emails you have the more expensive it gets. Pricing is based off of how many clients are in your system and not how many emails are sent.

They offer a better trial service than other similar providers and a cheaper price point. Its very quick and easy to get started with plenty of tutorials, designs and support a long the way.

The social media marketing and implementation features aren't as in-depth as other similar providers.

Constant Contact is user friendly that makes it easy to run an email campaign.

Visual of the campaign looks a bit out dated compared to other email marketing platforms.

You can plan out emails months in advance with the Email Marketing Content Planner which is nice because you can get it all done at once and check it off your never-ending mental to do list.

It's a little basic compared to some of the other email marketing solutions I've used.