ConvertFlow Features

ConvertFlow

Website personalization and lead generation platform

4.56/5 (25 reviews)

ConvertFlow Feature Summary

  • Abandoned Cart Saver
  • Account Based Marketing
  • Analytics/ROI Tracking
  • Audience Targeting
  • Behavioral Targeting
  • Contextual Targeting
  • Customer Profiles
  • Customizable CTAs
  • Drag & Drop
  • Dynamic Content
  • For Websites
  • Form Builder
  • Geo Targeting
  • Landing Pages/Web Forms
  • Lead Database Integration
  • Lead Notifications
  • Lead Qualification
  • Lead Segmentation
  • Lead Verification/Validation
  • Marketing Automation
  • Mobile Retargeting
  • Multivariate Testing
  • Online Forms
  • Personalization
  • Pre-built Templates
  • Publishing Options
  • Real Time Editing
  • Recommendation Engine
  • Reporting/Analytics
  • Responsive
  • Segmentation
  • Survey Builder
  • Website Personalization
  • Website Visitor Tracking

Competitor Feature Comparison

A/B Testing
API
Access Control
Activity Management
Alerts / Escalation
Analytics
Automatic Notifications
CRM Integration
Campaign Management
Campaign Planning
Campaign Segmentation
Contact Database
Conversion Tracking
Custom Fields
Custom Forms
Custom Landing Pages
Customizable Templates
Drag & Drop Interface
Email Integration
Email Marketing Management
Email Templates
Event Triggered Actions
Forms Management
Landing Page Templates
Lead Capture
Lead Generation
Lead Management
Lead Nurturing
Mail Merge
Performance Metrics
Reporting & Statistics
SEO Management
Template Management
Third Party Integration
Visitor Tracking
Web Forms
Website Integration
Widgets
Learn moreCompare App
A/B Testing
API
Access Control
Activity Management
Alerts / Escalation
Analytics
Automatic Notifications
CRM Integration
Campaign Management
Campaign Planning
Campaign Segmentation
Contact Database
Conversion Tracking
Custom Fields
Custom Forms
Custom Landing Pages
Customizable Templates
Drag & Drop Interface
Email Integration
Email Marketing Management
Email Templates
Event Triggered Actions
Forms Management
Landing Page Templates
Lead Capture
Lead Generation
Lead Management
Lead Nurturing
Mail Merge
Performance Metrics
Reporting & Statistics
SEO Management
Template Management
Third Party Integration
Visitor Tracking
Web Forms
Website Integration
Widgets
Visit WebsiteCompare App
A/B Testing
API
Access Control
Activity Management
Alerts / Escalation
Analytics
Automatic Notifications
CRM Integration
Campaign Management
Campaign Planning
Campaign Segmentation
Contact Database
Conversion Tracking
Custom Fields
Custom Forms
Custom Landing Pages
Customizable Templates
Drag & Drop Interface
Email Integration
Email Marketing Management
Email Templates
Event Triggered Actions
Forms Management
Landing Page Templates
Lead Capture
Lead Generation
Lead Management
Lead Nurturing
Mail Merge
Performance Metrics
Reporting & Statistics
SEO Management
Template Management
Third Party Integration
Visitor Tracking
Web Forms
Website Integration
Widgets
Visit WebsiteCompare App

ConvertFlow Feature Reviews

24 reviewers had the following to say about ConvertFlow's features:

Chris Janda

Great software for capturing leads

2020-09-18

It is a great lead capture software and you can quickly spin up many lead capture tools and A/B test them.

Pros

The other thing I love about ConvertFlow is being able to A/B test. It is an amazing tool for that and you can set up tests in minutes.

Cons

The other issue is the Google Analytics integration doesn't work for Landing Pages.

Rating breakdown

Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Weekly

Likelihood to recommend

9/10
Source: Capterra
Helpful?   Yes   No

Response from ConvertFlow


Thanks so much for the review, Chris! Really great to hear how effective ConvertFlow has been for you. Re: the Google Analytics on landing pages problem, there is a simple workaround for this that I've emailed you about separately. However, we are working on a more streamlined solution to roll out soon!

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Brady Wilson

Purpose of use great, ease of use needs improvement

2018-12-29

It is frustrating at times in the process of building a campaign, but overall we are better off with it than without it.

Pros

I love that you can A/B test easily and see the results quickly from it.

Cons

Drag and drop” for building campaigns is not as easy as it sounds.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Occasionally

Likelihood to recommend

6/10
Source: Capterra
Helpful?   Yes   No

Response from ConvertFlow


Thank you so much for your review, Brady. We're so happy you're finding value with ConvertFlow - despite some technological challenges. These are being directly addressed right now in the product team, with a much more fluid and seamless builder experience across all devices and browsers something we're constantly looking to improve upon.

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Nick STASINOPOULOS

Great potential, but needs to develop

2020-09-15

Pros

The integration process is quite easy and designing the properties straight forward.

Cons

It is missing a way to identify customers via url parameters os you can integrate seamlessly with mail campaigns.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Weekly

Likelihood to recommend

8/10
Source: Capterra
Helpful?   Yes   No

Response from ConvertFlow


Thank you so much for your review, Nick. Really great to hear that you're finding ConvertFlow useful. With regards to your problem identifying customers via URL parameters, ConvertFlow actually does support this :) You should find the solution in this help article: https://help.convertflow.com/article/213-how-to-identify-anonymous-website-visitors-as-contacts

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Josué Medina

Landing Page CTA's bring revenue

2020-11-10

Once I build my first CTA it was easy to launch and monitor my campaign, and their support is very good.

Pros

Compared with other platforms, it's easy and cheap to get lead generation insights, attribution and conversion comparison.

Cons

CSS design require coding.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Daily

Likelihood to recommend

9/10
Source: Capterra
Helpful?   Yes   No

Response from ConvertFlow


Thanks so much for taking the time to leave us a review, Josue! Glad to hear that you're enjoying using ConvertFlow :)

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Nicole Cieslak

You won't regret ConvertFlow a a small biz owner!

2020-09-15

I love seeing the data roll in and using it as a tool to continually optimize my CTAs based on the traffic they're getting (or not getting!).

Pros

I love how easy and intuitive their platform is and how customizable their banners, pop ups and landing pages are.

Cons

I could probably spend more time configuring tags on the backend for data analysis.

Rating breakdown

Value for money
Ease of use
Features

Time used: Less than 6 months

Frequency of use: Daily

Likelihood to recommend

9/10
Source: Capterra
Helpful?   Yes   No

Response from ConvertFlow


Wow, thank you so much for this kind review, Nicole! We're so happy you're finding ConvertFlow useful in your website conversion strategy :)

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Karen Cruz

A cost-effective marketing tool for setting up campaigns, A/B testing, landing pages in minutes

2020-09-16

Pros

The best feature is all the beautiful pre-built templates (pop-ups, forms, and landing pages) that make it easy to customize to our liking.

Cons

Some features that I would like to see is adding more drag-and-drop elements beyond forms, buttons, text boxes, and so son.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Weekly

Likelihood to recommend

9/10
Source: Capterra
Helpful?   Yes   No

Response from ConvertFlow


Thank you so much, Karen! Love hearing about how you've been able to get so much value from ConvertFlow.

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Berk Dikmen, MBA

Bets lead capturing tool

2018-12-02

Black Friday), and integrate it with our CRM platform, which in turn allows us to accurately nurture the captured leads.

Pros

The flexibility it provides when it comes to creating a pop-up (CTA) is nothing short of amazing.

Cons

They're pushing out "Convertflow 2.0" as I'm writing this, but I'm yet to test it myself.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Weekly

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No

Response from ConvertFlow


Thank you so much for your review, Berk. We love that you've found so much value from ConvertFlow, and hope you continue to do so!

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Letha Davis

Convert It Does

2020-09-15

I needed a quality solution that was easy to integrate and execute.

Pros

Tons of templates for any type of need.

Cons

I don't have anything I don't like thus far, it's only worked well for me.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No

Response from ConvertFlow


Thank you for your review, Letha! So glad to hear ConvertFlow seems to be working for you and your business when it comes to lead capture!

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Alex Peterson

Helpful for forms, pop-ups, and sticky bars

2020-09-23

Pros

I like the range of options available and find them easy to implement.

Cons

And while I've generally mastered the set-up/design process now, the way that you program the layout is a bit counter-intuitive.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Weekly

Likelihood to recommend

8/10
Source: Capterra
Helpful?   Yes   No

Response from ConvertFlow


Thanks so much for the review, Alex! It's great to hear how useful ConvertFlow has been for you :) Really useful constructive feedback for us too, we've passed this on to the product team!

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Mikkel Sciegienny

Great software for collecting emails and conducting tests

2020-09-16

They really care about you as a customer and often they developed features that you've requested.

Pros

I like how easy it is to set up and manage split tests. Also, all their integrations are neat and fast to use.

Cons

ConvertFlow has a lot of features I don't use (like their landing pages).

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Monthly

Likelihood to recommend

9/10
Source: Capterra
Helpful?   Yes   No

Response from ConvertFlow


Thank you so much for the kind review, Mikkel! We're so happy you're enjoying using ConvertFlow and finding it effective. Hopefully we'll be able to help you start using some of the unused features in the future too!

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Mat O'Flynn, Drip Email Templates

ConvertFlow is the Best Lead Generation Platform Possible

2020-09-15

It's smart tech that makes a big difference like converting organic webinar registrations at 70% vs 25-50% with other tools.

Pros

They make it incredibly easy to convert anonymous website visitors into customers and dynamically update calls to actions and content on your site based on segments you can establish like first-time website visitors, repeat customers or any other variable.

Cons

ConvertFlow already replaces form services like TypeForm, Gravity Forms, Wufoo and all others but it would be a great to be able to upload attachments on CTAs and potentially integrate Stripe or another payment processor for simple paywall content using ConvertFlow's great landing page builder.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Weekly

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No

Response from ConvertFlow


Thank you, Mat! So happy to hear you're getting so much value from ConvertFlow.

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Carolyn Wilson

Strong features at a good price

2020-09-19

ConvertFlow has a lot of muscle, while remaining light and fairly easy to work with.

Pros

The multi-step forms are priceless and a friendly way to convert.

Cons

Sometimes, when working with the forms, you need to delete a field you want to change and build a new field, rather than being able to edit it.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Weekly

Likelihood to recommend

9/10
Source: Capterra
Helpful?   Yes   No

Response from ConvertFlow


Thank you so much for the review, Carolyn! It's fantastic to hear how you've been able to get so much value from our multi-step forms, personalization, and ConvertFlow in general!

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Tung Ngo

Very straightforward and easy to implement

2020-09-23

Pros

Combining ConvertFlow with ActiveCampaign allows for frictionless visitor segmentation so we can deliver the right message to the right people.

Cons

It is rather costly for small businesses to get started with ConvertFlow, since the cheapest tier costs $29/month. Although the functionalities offered by ConvertFlow cover all the basic marketer needs, small businesses may be hesitant to get started with ConvertFlow without fully understanding what the tool has to offer.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Daily

Likelihood to recommend

9/10
Source: Capterra
Helpful?   Yes   No

Response from ConvertFlow


Thank you so much for the review, Tung. Awesome to hear how much value you're getting from using ConvertFlow :)

Read more
Cody Binder

Helped us create an effective funnel

2020-09-23

Those questions are emailed to our [SENSITIVE CONTENT HIDDEN] who responds promptly.

Pros

Capability of automation. UX/UI

Cons

It's a little pricey, but it's not not worth the value.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Daily

Likelihood to recommend

9/10
Source: Capterra
Helpful?   Yes   No

Response from ConvertFlow


Thanks so much for the review, Cody! Great to hear how well ConvertFlow is working for you :)

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Geoffrey Halgand

The spine of my lead gen.

2020-11-12

Pros

- Easy to use and setup - Many templates available for any kinds of CTAs.

Cons

- Gets a bit slow when your library has many CTAs or when trying to edit a heavy landing page - Navigating between edition and preview is not always easy - Impossible to save parts of CTAs and landing pages to add to a new one

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Daily

Likelihood to recommend

9/10
Source: Capterra
Helpful?   Yes   No

Response from ConvertFlow


Thanks so much for the feedback, Geoffrey! Really happy to hear that you're finding ConvertFlow so useful in your lead generation :)

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Cory Bruno

Great features at a reasonable price

2020-09-15

We've been using ConvertFLow for our lead generation for over 2 years and I've been really happy with the software. I don't have any plans on switching anytime soon.

Pros

I really like the integration with Infusionsoft which allows us to segment and tag customers appropriately.

Cons

The only downside I've run into is having a bit of problem with the logic that prevents popups from showing to certain users.

Rating breakdown

Value for money
Ease of use
Features

Time used: 1-2 years

Frequency of use: Daily

Likelihood to recommend

8/10
Source: Capterra
Helpful?   Yes   No

Response from ConvertFlow


Thank you so much for the review, Cory! We love hearing how ConvertFlow is helping businesses with their lead generation and capture.

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Tim Herbig

Advanced Lead Capturing for Solo Entrepreneurs

2020-11-19

Pros

The deep integration with my email software ActiceCampaign

Cons

Sometimes hard-to-understand targeting rules, as well as the performance of the application itself.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Weekly

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No

Response from ConvertFlow


Thanks so much for your review, Tim. We really appreciate it! And it's great to hear that you're finding ConvertFlow so useful in your marketing and lead capture :)

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Eric Holter

Convert Flow is the glue for my entire marketing platform

2020-09-17

I recommend ConvertFlow to just about all my clients.

Pros

Marketing is hard work.

Cons

And if there really is a limitation, I often see it addressed in new versions.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Weekly

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No

Response from ConvertFlow


Wow, thank you so so much for this review, Eric! We're so happy to hear that you've been getting this much value out of ConvertFlow!!

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Alfonso Sica

One of the best options for pop-ups

2020-11-06

Overall it gets the job done

Pros

The setup was pretty simple with drag and drop, and it gives you the option to select the pages, whether it shows based on behavior, how often, etc.

Cons

While it maps to Hubspot, you have to pay extra for fields, and forms, so this was kind of annoying. We also had an issue with the pop up dimensions when it was too tall for the browser, which we would have expected to adapt.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Monthly

Likelihood to recommend

7/10
Source: Capterra
Helpful?   Yes   No

Response from ConvertFlow


Thanks so much for the review, Alfonso! Glad to hear you're finding ConvertFlow useful :)

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Kevin Penner

Great idea but critical pieces missing

2020-02-21

I hope that they do what is needed in the area of support and bug fixes, but I have used it for a long time and seen virtually no change to the bug and a massive drop in the quality of support.

Pros

Has all the basic components for an amazing lead collection tool Offers various survey, forms, landing pages and embedding options It tries to provide a lot of flexibility in creation and deployment.

Cons

The creation of these surveys, forms and landing pages is riddled with bugs, and the bugs have persisted without fix for the full time I have used the software, which is probably just over a year.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Daily

Likelihood to recommend

2/10
Source: Capterra
Helpful?   Yes   No

Response from ConvertFlow


Thank you for your honest review, Kevin. We really appreciate all kinds of feedback in order for us to be able to improve moving forward. I'm so sorry you had a bad experience using our software. However, your comments and problems are things we have been addressing with full force. We're actually rolling out some updates very soon in order to make the CTA builder experience much more fluid across all devices and browsers.

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Tuomo Tiussa

excellent product

2020-11-17

works very well happy to have this kind of product that provides with simple solution for our small needs without paying ourself sick for the moderate needs for our local business.

Pros

very easy to use product and well priced for smalle businessess to get annoucements in the website, gather leads and easily see all the stats how is it working and converting.

Cons

Couldn't get contacts out with this solution, had to manually gather the data who had opted in for the newsletter and who had only attended the sweepstake we made.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Monthly

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No

Response from ConvertFlow


Thanks so much for your review, Tuomo! So glad to hear you're liking ConvertFlow. Re: your checkbox issue, this sounds like a case of how the field is being mapped into your CRM. I'll ask our support team to reach out to see if you need any assistance with this :)

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Matthew Clarkson

ConvertFlow is best in class

2020-09-22

Pros

Lots of functionality / features Great support Easy to use Fast and responsible

Cons

There's not much to dislike. It really is exceptional.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No

Response from ConvertFlow


Thank you so much, Matthew! It's awesome to hear how effective ConvertFlow has been for you :)

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Brad Squires

Amazing product!

2020-09-16

ConvertFlow has well-exceeded my expectations! I am very happy that I discovered ConvertFlow!

Pros

I can segment audiences, use text merge fields to personalize pages with the user's name, I can show an offer to a user who hasn't seen it and hide it if the user has.

Cons

Absolutely nothing! I love this product!

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No

Response from ConvertFlow


Amazing to hear this, Brad. Thank you so much for your review! We love hearing about how effective ConvertFlow has been for you and your business.

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Jonathan Workman

Convertflow was a great choice

2020-11-11

Overall it's been a great experience with Convertflow.

Pros

I liked the fact that it integrated well into our website and is compatible with Intercom.

Cons

I have to pay so much extra to add to additional websites.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Daily

Likelihood to recommend

9/10
Source: Capterra
Helpful?   Yes   No

Response from ConvertFlow


Thanks so much for your review, Jonathan! Really glad you found ConvertFlow and are finding our tools and Intercom integration so useful.

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