Criteo Features List

Criteo Reviews

Criteo

Digital performance advertising for retail E-commerce sites

4.5/5 (4 reviews)
18,582

Criteo Feature Summary

  • Criteo performance optimization platform (CPOP)
  • Criteo EngineTM
  • Real-time campaign performance tracking
  • Prediction algorithms
  • Bidding algorithms
  • Recommendation algorithms
  • Display ads
  • Next generation mobile banners
  • Cost-per-click pricing
  • Highly personalized email marketing
  • Personalized ad targeting
  • Ads across desktop, mobile, social, and e-mail
  • Customizable graphic display
  • Personalized retargeting

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A/B Testing (122 other apps)
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Campaign Management (139 other apps)
Content Management (130 other apps)
Customizable Branding (155 other apps)
Customizable Templates (157 other apps)
Data Import/Export (115 other apps)
Drag & Drop Interface (165 other apps)
Engagement Analytics (139 other apps)
Monitoring (149 other apps)
Multi-Channel Marketing (130 other apps)
Real Time Analytics (122 other apps)
Real Time Data (111 other apps)
Reporting & Statistics (162 other apps)
Social Media Integration (184 other apps)
Social Network Marketing (121 other apps)
Tagging (126 other apps)
Third Party Integration (162 other apps)

Competitor Feature Comparison

Criteo Feature Reviews

4 reviewers had the following to say about Criteo's features:

Rob Scott

Converts customers and makes money!

2018-04-09

If you use Adwords I would highly give this software a shot to do your online marketing for your ecommerce website because it definitely draws customers to your website without a doubt.

Pros

We used to use Adwords to do our online marketing to our customers or potential customers and Criteo seems to be doing a better job and has converted more customers previously than adwords.

Cons

Our developer had a tough time connecting Criteo to our Magento store because there apparently wasn't much documentation.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
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Anonymous
(Internet company, 51-200 employees)

I great supplement to our AdWords and Bing campaigns.

2018-04-24

Pros

Easy to use interface and tracking that displays the number of impressions, clicks,and sales along with the spend, return and ROAS

Cons

There will be a sweet spot of impressions that will limit the scaling ability of your spend / return.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Weekly

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
Jason Brown

Great Revenue Driver

2018-05-11

Criteo is by far the best revenue driver of all remarketing companies.

Pros

Criteo is incredibly easy to set up and brings more revenue than any other remarketing service I have ever used.

Cons

For many companies this is easy of course to spend on remarketing but smaller companies cannot afford that.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Weekly

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
Anonymous
(Luxury Goods & Jewelry company, 201-500 employees)

Profitable retargeting platform. Needs more user control.

2018-05-15

Pros

We implemented this platform and very quickly we were able to get a higher ROAS than its predecessor software.

Cons

There's very little the user can do directly; everything has to go through their support desk to get them to do it for you (which they gladly do).

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Daily

Source: Capterra
Helpful?   Yes   No
Read more