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DirectIQ vs Zoho Campaigns Comparison

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Overview

With DirectIQ's rich features and intuitive user interface, you can easily load email contacts, pick a template, and send...

Category Leaders

Zoho Campaigns is an email marketing software for small to large businesses to automate the entire marketing process

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Screenshots

Pricing

Starting from
$

12

/mo.month
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based
Starting from
$

5

/mo.month
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based

User reviews

4.9

5

4

3

2

1

11

1

0

0

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
100%
would recommend this app

5

4

3

2

1

74

72

23

7

5

  • Value for money
  • Ease of use
  • Features
  • Customer support
95%
would recommend this app

Pros

The template selection isn't overwhelming, which I think is a huge positive. They offer a good selection, and they are all really easy to customize to my needs.
I'm thinking about starting a newsletter, so it's nice knowing that the DirectIQ support staff is available 24/7 to help me whenever I need. A really pleasant customer support experience overall.
DirectIQ is both super simple and very efficient. I highly recommend it to everyone - but in particular, to people that are just beginning to dip there feet into the email marketing waters.

Pros

But where this app really stood out for me was their support team. Wow, I impressed by how much hand-holding their technician did for me to get my first campaign email out.
The other good thing about this software is that we can integrate with social media platforms and the best part is its price , its very much affordable for small companies.
The quality for what it was is great too. Very Very inexpensive for the amount of emails you are able to send.

Cons

The only con I can think of was my awful 2010 review.
Emails tend to make their ways to the spam folder.
It essentially offers a diagnostic report, detailing which email clients (e.g. yahoo, Gmail etc.) will analyze my messages as spam, and why.

Cons

The bad thing is that it is still considered by many servers as spam, which means that those who subscribe to my mail do not receive or delay in seeing my emails because they fall into spam.
Clunky, slow and an overall terrible user experience. From a distance, it looks shiny with a ton of functionality.
The user interface is clunky in places and buggy in others, and generally frustrating until you learn its quirks.
  • Vendor responds to reviews
  • Last review4 years ago
  • Vendor responds to reviews
  • Last review2 months ago

Key features

  • Total features17
  • AB Testing
  • API
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Appointment Scheduling
  • Archiving & Retention
  • Auto-Responders
  • Automated Scheduling
  • CAN SPAM Compliance
  • CRM
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Channel Management
  • Click Tracking
  • Configurable Workflow
  • Contact Database
  • Contact Management
  • Content Management
  • Customer Segmentation
  • Customer Surveys
  • Customizable Fields
  • Customizable Forms
  • Customizable Reports
  • Customizable Templates
  • Customization
  • Data Import/Export
  • Data Synchronization
  • Design Management
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Invitations & Reminders
  • Email Management
  • Email Marketing
  • Email Monitoring
  • Email Templates
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • Geolocation
  • Image Library
  • Landing Pages/Web Forms
  • Lead Generation
  • Lead Management
  • Lead Nurturing
  • List Management
  • Mailing List Management
  • Mobile Access
  • Mobile Optimized Emails
  • Multi-Campaign
  • Newsletter Management
  • Offline Access
  • Performance Metrics
  • Real Time Analytics
  • Real Time Data
  • Real Time Monitoring
  • Reporting & Statistics
  • Reporting/Analytics
  • Response Management
  • Social Promotion
  • Spam Blocker
  • Subscription Management
  • Template Management
  • Third Party Integrations
  • Video Streaming
  • WYSIWYG Editor
  • Web Forms
  • Whitelisting/Blacklisting
  • Workflow Management
  • eCommerce Management
  • Total features73
  • AB Testing
  • API
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Appointment Scheduling
  • Archiving & Retention
  • Auto-Responders
  • Automated Scheduling
  • CAN SPAM Compliance
  • CRM
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Channel Management
  • Click Tracking
  • Configurable Workflow
  • Contact Database
  • Contact Management
  • Content Management
  • Customer Segmentation
  • Customer Surveys
  • Customizable Fields
  • Customizable Forms
  • Customizable Reports
  • Customizable Templates
  • Customization
  • Data Import/Export
  • Data Synchronization
  • Design Management
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Invitations & Reminders
  • Email Management
  • Email Marketing
  • Email Monitoring
  • Email Templates
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • Geolocation
  • Image Library
  • Landing Pages/Web Forms
  • Lead Generation
  • Lead Management
  • Lead Nurturing
  • List Management
  • Mailing List Management
  • Mobile Access
  • Mobile Optimized Emails
  • Multi-Campaign
  • Newsletter Management
  • Offline Access
  • Performance Metrics
  • Real Time Analytics
  • Real Time Data
  • Real Time Monitoring
  • Reporting & Statistics
  • Reporting/Analytics
  • Response Management
  • Social Promotion
  • Spam Blocker
  • Subscription Management
  • Template Management
  • Third Party Integrations
  • Video Streaming
  • WYSIWYG Editor
  • Web Forms
  • Whitelisting/Blacklisting
  • Workflow Management
  • eCommerce Management

Integrations

  • Total integrations6
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Pipedrive
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier
  • Total integrations58
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Pipedrive
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier

Security

  • Encryption of sensitive data at rest
  • HTTPS for all pages (web-based apps)
  • Reports/alerts for security breaches
  • Multifactor authentication options
  • Customer data removed upon service cancellation
  • Encryption of sensitive data at rest
  • HTTPS for all pages (web-based apps)
  • Reports/alerts for security breaches
  • Multifactor authentication options
  • Customer data removed upon service cancellation

DirectIQ vs. Zoho Campaigns

See how DirectIQ and Zoho Campaigns stack up against each other by comparing features, pricing, ratings, integrations, security & more.