Drip Pricing

My WordPress site has such a mix of different tools, I needed an email marketing engine that would integrate with them all with ease and consistency. I also needed excellent delivery and an easy way to track and target website users based on pages visited and clicks. Drip has been excellent in this, and I have introduced other colleagues to Drip who are equally pleased.

I wish there was a way to bring new solopreneurs in at an introductory price that was lower. I wish the CRM aspects were stronger. I'd love to be able to have a View of the Customer which was more customizable than the current customer lookup.

Drip helps you create workflow automation. For example, you have an e-commerce store and some purchased an online good using your platform then you can easily send an automatic email for feedback of the product. It also has good visualization of month-on-month change in subscribers and people who unsubscribed. You can also check hourly open rates and based on this data set the best time to send email in future.

It is an expensive tool as compared to other similar products. They can work on more integrations and additional features like their alternatives.

Hi Arheer Thank you for your review. We are glad that Drip has helped you on your way to growth. Best regards, Sebastian from Drip

Ease of use, ease of set up, has all the functions you need without getting too complicated. Works as intented every time. Setting up a next meeting.

Dashboard isn't very useful and the total lack of conversion source distribution. Direct integration with google analytics would add a lot of value.

Drip automation and Workflows are best in the industry. We can download and select pre-built workflows from their library and can edit before going live. We can select any pre-built email template from their library or we can use drag and drop feature to create responsive email templates. The drag and drop feature for creating Email template is excellent.

The support team takes more time to solve your issue. Drip pricing goes upto $1500 per month. User interface is outdated must be redesign.

If you've used any email autoresponder system in the past you know that they can be very complicated and to get the most out of the systems normally requires some behind the scenes hacking. Drip is a refreshing alternative! Similar features and functionality as you'll find on apps that cost 5-10x the price, intuitive drag-n-drop campaign builders, amazing segmentation options and some really useful javascript extensions make this a great tool if you're focused on lead generation and then maximising your email marketing ROI.

The few times we've needed to contact support we've found the team to be a bit hit and miss - sometimes you get the right answer straight away, other times you need to chase and escalate. The actual software itself is great though and thankfully we've not needed too much support so far.

I think this is the most flexible and powerful amongst all the marketing automation tools out there. - easy to segment your subscribers with tag - liquid function adding flexibilities and power to the tool. - plenty of direct integration with many popular tools

They recently increased their rate while giving only a short notice to all their users (12 days if I remember correctly), not very cool. They decided to proceed ahead despite a lot of negative feedback. Also noticing them start focusing on E-commerce store rather than blogger/ creator.

In general terms it is a good marketing automation tool.

The technical support needs to be improved and the tool is not very intuitive. They increase the prices and do not care how many years you have as a customer.

The pricing is good, but most of all I like the ease of use and the logical interface. Moving a list from an old provider to a new one is always a scary thing to do, but I managed to get everything set up in reasonable time.

It can be buggy at times, especially using Safari browser.

Drip has the powerful automation features that you often have to pay thousands of dollars more a year for with marketing suite platforms. If you only need the automated email portion and not all the other features, Drip delivers a streamlined experienced that's designed to cater to B2B users that want to utilize nurture campaigns to cultivate and convert leads. Because of this, creating workflows is...

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The platform lacks a WYSIWG editor, and only works with html or plain text. While this may be fine for many users, it might be off-putting for those less tech-savvy users who are used to creating and editing emails inside of their ESP. Also, the platform, in my opinion, is deceptively counter-intuitive despite its simple appearances. As someone who has used several of the popular ESPs on the market...

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Hi there, Thank you so much for taking the time to write us a review. I wanted to let you know of the changes to our email editor since your review. We now offer a Visual Builder which is a really awesome way to showcase what you¿re offering through the power of pictures without messing with any code. Simply point and click to add images, buttons, columns, and more. It¿s a whole new way to brand your emails, showcase your products, and sell more stuff! Thanks again, Sam from Drip

Drip is the dream marketing software I was dreaming of back in 2012 when I first started with another expensive email/marketing automation platform. Out of the box, Drip doesn't need 3rd party apps to format data like making sure names are capitalized. I am a marketing automation geek, and Drip allows you to add just about any other type of marketing software layer like surveys, onsite retargeting,...

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No cons were added to this review

Very powerful system and integrates easily with Shopify.

Drip's pricing model is and system design is geared around charging you for people who are "active" in their system even if they are unsubscribed from email marketing and you can't legally email market to them. So you end up with an ever growing list in Drip that you are paying for, but not able to market to. You can implement rules/automations to overcome this, however it is extremely complicated...

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It is one of the easiest pieces of software to work with. I have always enjoyed setting up automations and it is very clear how to do things. I don’t like getting bogged down with technicalities and this lets you create.

This ONE con is why I have pivoted to another software. There are less integrations with the program. The big ones are there, ClickFunnels, Google, Microsoft, but too often I found other programs I wanted to integrate and Drip was not a default integration. Really not their fault but it is enough of an issue for me.

reliable, good segmentations and data processing possibilities.

too expensive, UI not so good, constantly slow.

Hi Lucas I'm glad you've had two good years with Drip and find it very reliable. The UI is a focus area for us. Most find it really good. But we are always open to hearing constructive feedback from customers - thank you for that, Lucas. I wish you Happy Holidays. Best regards, Sebastian from Drip.

Drip is easy to learn, quick to create broadcasts, can re-use and edit sent broadcasts, and the templates for creating campaigns are excellent.

As a start-up, I find it expensive (I'm in Australia, so the exchange rate has an impact). It is comparative, but the free options do the same thing. If your list building doesn't happen as quickly as expected or you're unsure how to use your list to generate income (v gathering info from sales), then it is an ongoing monthly expense that doesn't always justify itself - when your list is small. There should be another option available that is cheaper and has smaller list numbers, before the first subscription above free.

The visual workflow builder for automation. This makes it easy to walk through your funnels and make sure all the steps are there and make sense for both your business rules and the customer experience. I'm also a fan of being able to use liquid statements to customize content and functionality. This saves a ton of steps in workflows and allows for personalization, helping you convert better.

The subscriber profile is presented as a timeline. I would be much better served if subscribers were given a better visual presentation, more like a CRM would provide, in addition to the timeline.

I love that Drip is simple enough for someone with no marketing automation experience to pick up and use pretty easily. But that, once that initial hurdle is conquered, there are incredibly advanced features, as well. I have barely scratched the surface of what it can do, but I know that it'll be quite a long time until I figure it out all. However, along the way, I'll have exactly what I need to do the basics, and don't need to hire someone to do it for me.

The analytics take a bit to dig into, sometimes. They're on so many screens, so it's hard to decipher some of the more insightful information. Also, the workflows aren't always the most intuitive things, but simple tutorials are helping with that. It's better than most other systems.

Drip is a marketing automation platform, not just an email distribution system. It does so much more than send email blasts. It helps you qualify and nurture leads, leading to a better experience for your customers and you!

It takes a while to learn how to use all the features, specifically the rules, workflows, tags and custom fields. However, once you learn the basics, it's simple to maintain.

Automation workflows of drip is the major and most powerful feature. Rules and Tags also helps to create different types of audience

Expensive in the market when compared to other tools and it is burden for freelancers and early stage bloggers

easy to use very powerful great price

email templates are somewhat basic, but they work well anyways.

Hi Ben, Everyone here at Drip appreciates the time you took to write us a review! I am very glad to hear that Drip has worked so well for your business. Since your review, we have launched our point and click Visual Builder so you can design emails using flexible, mobile-responsive layouts. It really is an awesome way to showcase what you're offering through the power of pictures without messing with any code. Thanks again, Sam from Drip

There is so much that can be done with this software. A couple things that I like most are the flexibility and options in building a workflow. Triggers can be set up to remove subscribers who click a link or reply to the email. Tags can be added to subscribers to help track and organize them.

The price is a bit higher than other email platforms.

It's quick and easy to use, and there are some powerful features. Customer service has generally been good.

I'm a little concerned that since their buyout from leadpages they will focus solely on squeezing every last dollar out of customers and quality will drop and/or prices will go up. The price jump from 5000 subscribers to 5001 is pretty steep.

Its cheap, and easy to start up your first automation pilot.

The support is bad, I have cases that still not solved. Thats also why i named my review its good that you know the tech behind MA tools, before jumping in. I dont trust help from support.

At the beginning everything looked perfect.

Bad support (can take 7 days to receive an answer, and they reply with another dumb answer rather than a solution). Pricing is a scam. Integration with Elementor and WooCommerce is extremely bad.

The ability to create and send campaigns based on both tags and trigger clicks within emails.

How the pricing has gone up since the Leadpages acquisition.