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Emma is an email marketing platform which focuses on segmentation, automation, and an easy-to-use email builder to make it...
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Nonprofit Organization Management, 1-10 employees
Used other for less than 6 months
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It's a cheaper alternative to a product like pardot that we considered using. But, it just has minor issues that made it not worth it for us in the end.
It's very cheap for the services they offer. There is a great amount of customization and especially through the automation that is very extensive. Also, there are pre-made automations for you to use if you don't understand how to make your own, but either way the guides they have everything you need to know on how to make your own. Also, customer service is amazing. They truly went out of their way to make our transition to the product better and even did all the exporting of our email contacts from Emma to them easy to do.
Minor issues that can be annoying. The builder is wonky. Not like a lot of the other email marketing services we have worked with. Sometimes campaigns we start on go away. Also, very importantly is that emails sent don't come out looking well for those that use outlook! Very bad thing that needs to be fixed.