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Salesforce Marketing Cloud vs Seismic Comparison

Overview

Meet Salesforce Marketing Cloud, the leading marketing solution to increase engagement with every consumer.

Drive stronger execution with marketing and sales to convert leads into customers by putting the right content into the right...

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Screenshots

Pricing

Starting from
/
No info available
/
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based
Starting from
/
No info available
/
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based

User reviews

5

4

3

2

1

99

103

40

8

10

  • Value for money
  • Ease of use
  • Features
  • Customer support
87%
would recommend this app

5

4

3

2

1

84

43

4

1

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
98%
would recommend this app

Pros

I like how its functionality especially when generating business reviews and reports. It helps in analyzing which areas are successful and which aren't.
Was quite easy to understand for novice and navigate around and had easy to use and useful automated marketing features that made reaching a large audience seamlessly easy.
The experience has been outstanding. We are able to promote our campaigns reaching the customers at a faster pace and exposing them to various channels easily.

Pros

Features and ease of use able to send clients good information at my fingertips. Great great product here.
The onboarding team has been amazing throughout our journey and we're very happy with the investment we've made - we're set see an amazing return.
The support staff is helpful and the training materials are very accessible and easily consumable. Seismic is a true partner and worth checking out.

Cons

The user interface is horrible therefore it is not easy to navigate through the application.
Companies often feel their marketing needs are not to the level that this application can provide and struggle to justify the cost.
You'll have to create ANOTHER retargeting audience (for which you have to pay extra) to exclude these in e.g. Facebook.

Cons

We're sad that there isn't an Oracle Sales Cloud (our CRM) integration into Seismic although we've heard that it is in the works. We see the new SalesForce integrations and get quite jealous.
Therefore, we cannot hold our sellers accountable for missing push notifications and cannot identify regions with low adoption.
Some of the administration of the system can be a little difficult to get the result you are looking for in the DocCenter but that's to be expected.
  • Vendor responds to reviews
  • Last review2 months ago
  • Vendor responds to reviews
  • Last reviewa month ago

Key features

  • Total features46
  • A/B Testing
  • API
  • Ad hoc Reporting
  • Behavior Tracking
  • CRM Integration
  • Campaign Analysis
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Click Tracking
  • Content Filter
  • Content Library
  • Content Management
  • Content Repository
  • Conversion Rate Optimization
  • Custom Landing Pages
  • Customer Experience Management
  • Customer History
  • Customer Segmentation
  • Customizable Templates
  • Document Automation
  • Document Generation
  • Document Management
  • Document Review
  • Document Storage
  • Document Templates
  • Drag & Drop Interface
  • Drip Marketing
  • Email Distribution
  • Email Marketing Management
  • Email Templates
  • Email Tracking
  • Engagement Analytics
  • Filtered Views
  • Follow-up Scheduling
  • Goal Setting / Tracking
  • Interactive Content
  • Lead Nurturing
  • Lifecycle Management
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Communication
  • Multi-Channel Marketing
  • Permission Management
  • Prioritizing
  • RFP Creation
  • ROI Analytics
  • Real Time Data
  • Real Time Reporting
  • Role-Based Permissions
  • SMS Integration
  • SMS Marketing Managment
  • Sales Integration
  • Subscription Management
  • Template Management
  • Transaction History
  • Version Control
  • eCommerce Integration
  • Total features15
  • A/B Testing
  • API
  • Ad hoc Reporting
  • Behavior Tracking
  • CRM Integration
  • Campaign Analysis
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Click Tracking
  • Content Filter
  • Content Library
  • Content Management
  • Content Repository
  • Conversion Rate Optimization
  • Custom Landing Pages
  • Customer Experience Management
  • Customer History
  • Customer Segmentation
  • Customizable Templates
  • Document Automation
  • Document Generation
  • Document Management
  • Document Review
  • Document Storage
  • Document Templates
  • Drag & Drop Interface
  • Drip Marketing
  • Email Distribution
  • Email Marketing Management
  • Email Templates
  • Email Tracking
  • Engagement Analytics
  • Filtered Views
  • Follow-up Scheduling
  • Goal Setting / Tracking
  • Interactive Content
  • Lead Nurturing
  • Lifecycle Management
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Communication
  • Multi-Channel Marketing
  • Permission Management
  • Prioritizing
  • RFP Creation
  • ROI Analytics
  • Real Time Data
  • Real Time Reporting
  • Role-Based Permissions
  • SMS Integration
  • SMS Marketing Managment
  • Sales Integration
  • Subscription Management
  • Template Management
  • Transaction History
  • Version Control
  • eCommerce Integration

Integrations

  • Total integrations138
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Stripe
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier
  • Total integrations21
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Stripe
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier

Security

  • Encryption of sensitive data at rest
  • HTTPS for all pages (web-based apps)
  • Reports/alerts for security breaches
  • Multifactor authentication options
  • Customer data removed upon service cancellation
  • Encryption of sensitive data at rest
  • HTTPS for all pages (web-based apps)
  • Reports/alerts for security breaches
  • Multifactor authentication options
  • Customer data removed upon service cancellation

Salesforce Marketing Cloud vs. Seismic

See how Salesforce Marketing Cloud and Seismic stack up against each other by comparing features, pricing, ratings and reviews, integrations, screenshots and security. Compare real user opinions on the pros and cons to make more informed decisions.

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