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FireDrum Email Marketing Logo

FireDrum Email Marketing

Email marketing and engagement solution

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FireDrum Email Marketing Features

Features Summary

Functionality

4.3

/5

210

Total features

49

1 categories

FireDrum Email Marketing features

AB Testing
API
Activity Dashboard
Activity Tracking
Auto-Responders
CAN SPAM Compliance
CRM
Campaign Analytics

Common features of Email Marketing software

AB Testing
API
Activity Dashboard
Activity Tracking
Auto-Responders
CAN SPAM Compliance
CRM
Campaign Analytics

Price starts from

0

Per month

Flat Rate

Pricing options
Free plan
Subscription
Free trial

Screenshots

Contenders comparison

Functionality

4.3

/5

210

Price starts from

0

Per month

learn more

Total Features

49

Unique features

  • Customizable Branding

Functionality

4.4

/5

14.9K

Price starts from

0

learn more

Total Features

132

Features in Common

44

Unique features

  • Lead Nurturing

  • Search Marketing

  • Customer Database

  • Mobile Access

Functionality

4.4

/5

4.9K

Price starts from

50

Per month

visit website

Total Features

103

Features in Common

41

Unique features

  • Customizable CTAs

  • For Small Businesses

  • Lead Management

  • Data Import/Export

Common FireDrum Email Marketing comparisons

Reviewers who mentioned features said:

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Ease of Use

Reviewed 4 years ago

Simple to send out newsletters whether you have 100 subscribers or 25,000. Their stats dashboard makes it easy to keep up with things, especially what subscribers are most interested in. We have had an excellent experience with this company.

Pros

I have been using Firedrum Email Marketing for quite awhile. The online software used to be somewhat difficult to work with but the people at Firedrum have made it mush easier to use and more simplistic. They have cut my time sending out our newsletters substantially by consistently upgrading their software. I am very pleased with their ability to keep their service on the cutting edge. I would highly recommend them.

Cons

How difficult the software used to be but it is not any longer. I have absolutely no cons to list for their service.

Vendor response

Thank you, Eric, We appreciate your review! We hope that you're able to continue to use FireDrum for all of your email needs! I wanted to let you know that I'm scheduling account reviews right now to help our clients with deliverability, open rates, and click rates. If you wanted to schedule one, please email me at Alex@firedrum.com or call 480.699.1524 Thank you, Alex Goerner Marketing Strategist

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend4/10

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Signing up to FireDrum and setting up an email campaign is as seamless and painless as I hoped

Reviewed 4 years ago

Ease of sending out emails without much hustle. It is very easy to manually add lists or to import from third party sites There are a number of customer care channels that really reduces time spent looking for solutions to problems FireDrum is generally a good and affordable service.

Pros

I loved the fact that they offer email templates to ease the creation of email accounts. The delivery rate on our emails was quite satisfactory with the majority of them getting past spam filters. The tutorials that appeared when setting up campaigns were well timed, helpful and non-intrusive. The animated drag drop and preview features really helped the non technical members of the team create professional looking emails within a really short time. The last page where one has to confirm details before publication is a nice touch that I haven't seen in many competing services. It helped us make sure that all details were in order, a lot of mistakes were found and corrected in this final page

Cons

the dashboard is quite cluttered making it hard for a new user to know what they should be focusing on. The bright red bars at the top and bottom of the page aren't exactly visually appealing. I feel that the messages being portrayed in these red bands could be done with a pop up on the site or sent as a form of notification email. While the functionality of the service is on point, the UI badly needs a makeover. I would have loved the free plan to have a higher sending limit. 100 is too low when you consider competitors in the space

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend6/10

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Good system for email marketing and management

Reviewed 4 years ago

communication is key with so many options for subscribers and FireDrum provides the tools needed to engage my audience on a regular basis while managing my list to its maximum efficiency and ROI.

Pros

Easy to get started and fairly easy to use. Really good for a beginner and/or a scaling company whose revenue is growing month over month.

Cons

Nothing outstanding about Fire Drum. Pricey compared to some competitors for 10,000 contacts.

Vendor response

Thank you, We appreciate your review! We hope that you're able to continue to use FireDrum for all of your email needs! I wanted to let you know that I'm scheduling account reviews right now to help our clients with deliverability, open rates, and click rates. If you wanted to schedule one, please email me at Alex@firedrum.com or call 480.699.1524 Thank you, Alex Goerner Marketing Strategist

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

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Great way to manage and analyze email lists

Reviewed 4 years ago

This made us streamline into one program, what we were using 3-4 to accomplish. It is much easier and simpler to do it all in one, including images!

Pros

As someone who owns a small business, we have many clients who utilize email lists. Firedrum is an easy way to simplify the lists, the analytics, and the process of sending and creating emails. It was intuitive and simple to learn, also. We were also able to import contact lists right into the program. It also allowed multi users which was necessary for us. I liked that you can also automate to create email funnels.

Cons

The AB feature is a bit clunky, and could use some smoothing out, but fairly minor.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Highly Recommend

Reviewed 4 years ago

Overall, the experience was excellent. Makes streamlining your email marketing incredibly easy and increases both open rates and engagement. Highly recommend!

Pros

The email studio was great for creating templates and the autosender was also super helpful!

Cons

Nothing comes to mind that I would consider a con to the software.

Vendor response

Thank you, We appreciate your review! We hope that you're able to continue to use FireDrum for all of your email needs! I wanted to let you know that I'm scheduling account reviews right now to help our clients with deliverability, open rates, and click rates. If you wanted to schedule one, please email me at Alex@firedrum.com or call 480.699.1524 Thank you, Alex Goerner Marketing Strategist

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

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Excellent soffware that allows you to create, program and configure the electronic mail completely

Reviewed 4 years ago

I make the most of my company using current tools. A quality product, long live marketing!

Pros

Its editable templates, really a practical solution and the Spam filter, guarantees quality and security.

Cons

It is not easy to use, it requires practice and good handling, luckily technical support solves and pays attention in any doubt.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

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Firedrum's Email Product, Customer Service and Personal Experience

Reviewed 6 years ago

Firedrum has a great interface. You can bulk import with duplicate detection. You can either use the drag and drop interface (which is easy for an absolute beginner), use a WYSIWYG editor, or upload traditional HTML upload for email gurus. They have Email on Acid to help work out email client compatibility issues. (Not every emails show the same depending upon the code.) They do a preliminary spam...

Pros

I like Email Acid and the Spam Assassin filter.

Cons

If the RSS feed was easier to use. Right now it requires someone to code something. While Firedrum does offer a service to do it for you for a fee, it should be easier to use. Even if you do something just for WordPress, it would be progress.

Vendor response

Hi Alexander, It's a pleasure to work with the team at Times Media Group. Always feel free to reach out if you need any help, or feedback on your email marketing campaigns. Best regards, Daniel Anzalone FireDrum Email Marketin

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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I have used this email solution over the years and have watched it get better and better!

Reviewed 5 years ago

Increase in all our email campaigns resulting in +350% increase in sales coming in through this channel. We use this product internally and as well for our clients. Our business has grown because we use this email marketing solution.

Pros

I love the new email editor that allows me to create my own custom email templates to use with my campaigns. I'm not restricted and can be as creative as I want to be. I can make my templates match my brand easily. I also love the easy to understand reporting and the open boost feature which re-sends my campaign automatically back out to my list members that didn't open the initial send. This feature has greatly improved our open rates and click thru's. With this solution, I feel like I'm in control. Best of all the cost when compared to other email tools in hands down way more affordable. I would recommend to anyone to try out this solution and see for yourself how much of an impact that Firedrum can have on your email marketing goals.

Cons

No cons were added to this review

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Best email marketing solution i've used.

Reviewed 4 years ago

Non-Profit Discount, Volume Discount, Drip Automation, Mobile Friendly Editor are all great!

Pros

We've used other email marketing tools for various reasons over the years, but still always come back to FireDrum's email marketing tools and advice about best practices. We, finally took the plunge a year ago and moved all our subscribers over. The email editor and template manager is so easy to use. The contact management is also advanced but easy to use.

Cons

Limited automation options nad no transactional options. Although they said these will be avaiable soon.

Vendor response

Thank you, Brian, We are so happy to hear that you've had a positive experience with us! We hope that you can use FireDrum for all of your marketing needs. I wanted to let you know that I'm currently scheduling account reviews to help with open rates, clicks, and deliverability. If you wanted to schedule one, please email me at Alex@firedrum.com or call 480.699.1524 Thank you, Alex Goerner Marketing Strategist

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Customer Service is night/day better than Constant Contact

Reviewed 6 years ago

I used Firedrum at a previous job that was local to Firedrum in Arizona. After relocating to Seattle with a new company, I immediately transferred us off of Constant Contact and over to Firedrum. It was cheaper, more user-friendly and when you call, the guy that answers the phone is able to immediately help you! I can't tell you the headaches I had before and how relieving it is to get an answer in three rings of a phone and somebody that isn't clearly outsourced from a third world country. It's been two years at this job with them and I have nothing but good things to say.

Pros

Very user Friendly

Cons

With there was a grid system that I could drag and drop pre-made photos in for the correct size and able to link from there.

Vendor response

Hi Cameron, Thank you taking your time to leave a review! We appreciate the feedback. Let me know if you would like to schedule a time to review your email marketing. Send an email to daniel@firedrum.com or call (480) 699-1524 Best regards, Daniel Anzalone FireDrum Email Marketing

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

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Keep up the good work.

Reviewed 6 years ago

We have been happy with FireDrum during the course of our partnership. While we have gone through a few different main points of contact, I know the work will always be complete and the team is responsive.

Pros

Easy to use, good reporting.

Cons

No cons were added to this review

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

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Great Email Builder to Make Professional Templates

Reviewed 4 years ago

Great customer service and support. Very responsive and always able to talk to real people.

Pros

The drag and drop email builder, Template Options, High Sending Limits, Deliverability, Customer Service/Support, and Affordability.

Cons

Would be ideal to have additional automation functionality.

Vendor response

Thank you, We appreciate your review! We hope that you're able to continue to use FireDrum for all of your email needs! We hope to be adding more automation features in the future. I wanted to let you know that I'm scheduling account reviews right now to help our clients with deliverability, open rates, and click rates. If you wanted to schedule one, please email me at Alex@firedrum.com or call 480.699.1524 Thank you, Alex Goerner Marketing Strategist

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Glad I made the Switch!

Reviewed 6 years ago

I recently switched from a large, nationally known email marketing provider. I initially made the decision based on the savings, but since making the switch, I could not be more satisfied with their all around products and services! From excellent customer service and attentive support staff to the impressive features and advanced reporting options--I can't say enough good things about FireDrum! I'm just getting my feet wet, but I can't wait to really dig in and get the most out of their services. Keep up the great work!

Pros

The features and functionality are second to none, and at half the price of competitors, it's a no-brainer!

Cons

It's not necessarily a con, but the interface for creating emails. I'm just not familiar with all the options and features yet (since I just switched to FireDrum), so for now, creating emails is a bit more time consuming. But I'm sure as I work with the software more, I'll get more comfortable with it. Honestly, the flexibility of the software is a plus . . . just maybe not when you're a "newbie"!

Vendor response

Hi Kalin, Thank you taking your time to leave a review! We appreciate the feedback. Let me know if you would like to schedule a time to review your email marketing. Send an email to daniel@firedrum.com or call (480) 699-1524 Best regards, Daniel Anzalone FireDrum Email Marketin

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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End Results are GREAT!

Reviewed 4 years ago

We are thrilled with the email addresses we have gathered thru the years and can push out anything, at any time. our monthly newsletters keep us connected with those clients with a variety of tips, industry and call to action to draw into the stores.

Pros

The simplest of programs to maneuver thru the site. Easy to customize for your company needs. The analytics bring it back to the real numbers & on the focus of the newsletters, etc To whom you are reaching, responses, call to actions, active clients & the ability for one to unsubscribe. We've never had a problem getting any question answers or assistance with an issue, that is lifesaving to us at the end of the phone.

Cons

none at this time, we've not had any issue that hasn't been answered within the system of support.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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A solid email marketing platform for driving business

Reviewed 6 years ago

FireDrum says they are "easy to use, affordable and powerful" and I would agree. It's a tool easier to use then other services in the market and the results solid. Building your brand and getting you message out is key and FireDrum makes it fun to watch the results develop. You are in control.

Pros

Easy to use templates to plug content into and a schedule for pin-pointing the message.

Cons

No cons were added to this review

Vendor response

Hi Jeff, Thank you taking your time to leave a review! We appreciate the feedback. Let me know if you would like to schedule a time to review your email marketing. Send an email to daniel@firedrum.com or call (480) 699-1524 Best regards, Daniel Anzalone FireDrum Email Marketing www.firedrum.com

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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FireDrum Email Marketing is so much better than anything I've ever used!

Reviewed 6 years ago

I love the software. It's easy to use. I love the fact that when I import several excel sheets with names and email addresses, the software knows which are duplicates, and will not use the duplicated email addresses. The reports are excellent and very detailed. It's easy to edit member names. I find that this software is so much more flexible than Constant Contact and the other ones I've used in the past. Though, since I'm more advance in HTML code, I wish there was a better way to edit HTML code and more user friendly like DreamWeaver. Also, would have been nice to have better email templates to choose from. Sometimes I'm in a hurry and a template is perfect! Overall, excellent customer service, support and excellent software! Thanks so much.

Pros

1) The software recognizes duplicate names. 2) Detailed reports

Cons

1) HTML editing needs work. Would be great if it was similar to Dreamweaver. 2) More variety of email templates. Some of the templates are not very attractive.

Vendor response

Hi Niti, Thank you for leaving a review! Let us know if you would like to schedule a time to review your email marketing. Send me an email at daniel@firedrum.com or call me at (480) 699-1524 Best regards, Daniel Anzalone

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

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I like it over all but they need to work on the speed, sometimes it's too slow

Reviewed 5 years ago

same benefits you can get with any other email marketing software

Pros

templates are pretty cool, you have many options with different styles, the price is not bad, easy to read

Cons

Speed, sometimes it takes a lot of time to load the templates, to edit the templates and so, the price is not the best

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

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For our emails

Reviewed 4 years ago

I would say out of a few ESP's Firedrum has been the best.

Pros

Ease of use and tracking info are about as good as any other esp I have used.

Cons

I'd like it to be more detailed in the reporting. I would also like a few features improved so that I don't lose designs if I forget to save or the order.

Vendor response

Thank you, Barry, We are so happy to hear that you feel we have an ease of use! We hope that you can use FireDrum for all of your marketing needs. I wanted to let you know that I'm currently scheduling account reviews to help with open rates, clicks, and deliverability. If you wanted to schedule one, please email me at Alex@firedrum.com or call 480.699.1524 Thank you, Alex Goerner Marketing Strategist

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Great Way to Reach My Customers

Reviewed 5 years ago

Firedrum is an easy, cost-effective way to reach customers and prospects via email. It is simple to use and the reporting tells me who is engaging, so I can custom-tailor my message. The only drawback is that I am unable to layer text and graphics.

Pros

Easy to use, cost effective.

Cons

Can't layer text and graphics.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7/10

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Great company, easy to use with quick responses

Reviewed 6 years ago

I started using Firedrum about a year ago and it's been great so far. If I have any questions, they are quick to get back and assist. I wish there were more options, like more font choices and interactive media to use on the email templates but it's a great tool besides that. Adding members is swift and easy to find because of the categories.

Pros

Ease of use

Cons

Needs more options in the email template

Vendor response

Hi Samantha, Thank you taking your time to leave a review! We appreciate the feedback. Email fonts are more limited than web fonts because not all email clients have the same font sets. We have a selection of fonts we know will appear the same in all email clients. Let me know if you would like to schedule a time to review your email marketing, and possible solutions to put in fonts you want to use. Send an email to daniel@firedrum.com or call (480) 699-1524 Best regards, Daniel Anzalone FireDrum Email Marketing

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7/10

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Awesome support.

Reviewed 6 years ago

I use different servers for different companies I manage accounts for. They vary widely, so it is a learning curve for each site. This site has a good help system and the technical support is awesome. I feel it could be a little easier for a novice like me, especially in building my own templates. Their language is different from the other sites I use, but guess that is normal. All in all, it is a solid site.

Pros

Easy to see progress on a project. A system does not get stuck when I switch screens.

Cons

Can't set up my own templates per my client's specs. Also not able to schedule specific multiple times and dates for the same email to be recent.

Vendor response

Hi Anna Mae, Thank you for leaving a review! Let us know if you would like to schedule a time to review your email marketing, and how we can better serve you. Send me an email at daniel@firedrum.com or call me at (480) 699-1524

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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I LOVE it!

Reviewed 6 years ago

I have always used the Free version for the little that I send out, but it's easy and so much fun to put together a newsletter. I'm sure if I ever have need for more than I do now, I would be happy to pay for it.

Pros

Very easy, lots to choose from as for templates.

Cons

nothing that I can think of

Vendor response

Hi Cheryl, Thank you taking your time to leave a review! We appreciate the feedback. Let me know if you would like to schedule a time to review your email marketing. Send an email to daniel@firedrum.com or call (480) 699-1524 Best regards, Daniel Anzalone FireDrum Email Marketing

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

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User Friendly

Reviewed 5 years ago

I had an overall great experience. I was easy to use. The features meet my needs and the reporting is inclusive.

Pros

I live the reporting product-graph/diagrams.

Cons

None at this time I am still familiarizing myself with the software.

Vendor response

Hi Bettina, Thanks for the feedback. If you would like to schedule a time to go over your email marketing strategy please call or email me directly. Thanks, Daniel Anzalone | Account Manager FireDrum Email Marketing (480) 699-1524 daniel@firedrum.com

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

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Fairly good usability

Reviewed 6 years ago

FireDrum is fairly easy to use, even for a non-technical person. I can easily send email newsletters to clients and it doesn't not take very long. I also like the template options. I don't have the time to design my own and FireDrum offers a range of options. I have the basic package and I think it is worth what I pay for it.

Pros

Ease of use and pre-made templates

Cons

It's sometimes clunky to edit.

Vendor response

Thank you for leaving a review! Let me know if you would like to schedule a time to review your email marketing. Send an email to daniel@firedrum.com or call (480) 699-1524 Best regards, Daniel Anzalone FireDrum Email Marketing

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Firedrum Marketing has made my life easier and is more affordable!

Reviewed 6 years ago

I switched to Firedrum about six months ago because I felt that the contact management system I was using was cumbersome and expensive. I have not been disappointed! It's much easier to use, I love the templates, it's more affordable and the customer service is very responsive. I made the right choice and have recommended the company to several friends with small businesses.

Pros

Ease of use

Cons

Sometimes formatting on a template can be a bit challenging, but overall good.