Hootsuite vs TapClicks Comparison

Overview

Hootsuite is a social media marketing tool for businesses to manage, schedule & track the engagement of their social content...

TapClicks delivers a unified digital marketing services, reporting, and analytics platform built for marketing agencies,...

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Screenshots

Pricing

Starting from
$29.00/mo.month
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based
Starting from
/
No info available
/
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based

User reviews

5

4

3

2

1

1,272

928

259

40

20

  • Value for money
  • Ease of use
  • Features
  • Customer support
95%
would recommend this app

4.5

(94)

5

4

3

2

1

63

21

8

2

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
90%
would recommend this app

Pros

The ability to add streams based on hashtags and interests are very helpful as well and have found some good content to repost this way all within one application which is nice and saves time.
The calendar is a huge help to find out best times to post. Another benefit is the ability to monitor other feeds to cultivate other great posts and people to follow.
Perfect for scheduling, visualizing your posts in advanced, seeing the previews of what it will look like, copying posts across platforms - just a perfect tool for the modern digital media agency.

Pros

Our person there has been extremely responsive, patient and helpful. They've used some of our requests and suggestions in enhancing the platform and we greatly appreciate that.
The API is amazing and very user friendly. I like that you can link all of your accounts to the software and create custom dashboards for all linked accounts.
My overall experience is positive - I feel like I have a good response time from our customer service rep though she does not prioritize my team members in the same way she seems to for me.

Cons

Some features not being taken to their logical conclusion or full potential. No fatal flaws but just minor annoyances.
You are limited to only posting from Hootsuite onto your company page, not private profile. And it does not work with Instagram​ at all.
The inability to schedule posts for instagram was frustrating. You could schedule them but then you still have to open instagram at that time to post.

Cons

Something is always wrong with the API, the custom functions are confusing, the Import Wizard only works some of the time - the set up is confusing.
It's been something we've desperately needed, but with the last 3 months of updates hasn't been addressed.
We don't have anything we really dislike about this software at this time.
  • Vendor responds to reviews
  • Last review2 days ago
  • Vendor responds to reviews
  • Last review18 days ago

Key features

  • Total features70
  • A/B Testing
  • AICC Compliance
  • API
  • Access Control
  • Activity Dashboard
  • Administrative Reporting
  • Alerts / Escalation
  • Approval Process Control
  • Assignment Management
  • Automated Scheduling
  • Behavior Tracking
  • Benchmarking
  • Calendar Management
  • Call Tracking
  • Campaign Analysis
  • Campaign Scheduling
  • Charting
  • Collaboration Tools
  • Communications Calendar
  • Compliance Management
  • Contact History
  • Content Filter
  • Content Library
  • Content Management
  • Content Repository
  • Custom Fields
  • Custom Forms
  • Customer Accounts
  • Customer Segmentation
  • Customizable Branding
  • Customizable Reporting
  • Dashboard Creation
  • Data Import/Export
  • Data Mapping
  • Data Visualization
  • Demographic Data Collection
  • Engagement Analytics
  • Event Scheduling
  • Filtered Views
  • HIPAA Compliance
  • Image Library
  • Keyword Tracking
  • Labeling
  • Location Tracking
  • Mobile Alerts
  • Mobile Integration
  • Monitoring
  • Multi-Campaign
  • Performance Appraisal
  • Performance Management
  • Performance Metrics
  • Performance Reports
  • Permission Management
  • ROI Analytics
  • RSS Feeds
  • Real Time Analytics
  • Real Time Monitoring
  • Real Time Reporting
  • Reporting & Statistics
  • Risk Alerts
  • Scheduled Reporting
  • Search Functionality
  • Single Sign On
  • Social Media Integration
  • Social Media Metrics
  • Social Network Marketing
  • Social Performance Management
  • Summary Reports
  • Tagging
  • Task Management
  • Third Party Integration
  • Trend Analysis
  • Two-Factor Authentication
  • Usage Tracking
  • User Management
  • Visual Analytics
  • Visual Discovery
  • Web Analytics
  • Web Forms
  • Web Traffic Reporting
  • Widgets
  • Workflow Management
  • Total features20
  • A/B Testing
  • AICC Compliance
  • API
  • Access Control
  • Activity Dashboard
  • Administrative Reporting
  • Alerts / Escalation
  • Approval Process Control
  • Assignment Management
  • Automated Scheduling
  • Behavior Tracking
  • Benchmarking
  • Calendar Management
  • Call Tracking
  • Campaign Analysis
  • Campaign Scheduling
  • Charting
  • Collaboration Tools
  • Communications Calendar
  • Compliance Management
  • Contact History
  • Content Filter
  • Content Library
  • Content Management
  • Content Repository
  • Custom Fields
  • Custom Forms
  • Customer Accounts
  • Customer Segmentation
  • Customizable Branding
  • Customizable Reporting
  • Dashboard Creation
  • Data Import/Export
  • Data Mapping
  • Data Visualization
  • Demographic Data Collection
  • Engagement Analytics
  • Event Scheduling
  • Filtered Views
  • HIPAA Compliance
  • Image Library
  • Keyword Tracking
  • Labeling
  • Location Tracking
  • Mobile Alerts
  • Mobile Integration
  • Monitoring
  • Multi-Campaign
  • Performance Appraisal
  • Performance Management
  • Performance Metrics
  • Performance Reports
  • Permission Management
  • ROI Analytics
  • RSS Feeds
  • Real Time Analytics
  • Real Time Monitoring
  • Real Time Reporting
  • Reporting & Statistics
  • Risk Alerts
  • Scheduled Reporting
  • Search Functionality
  • Single Sign On
  • Social Media Integration
  • Social Media Metrics
  • Social Network Marketing
  • Social Performance Management
  • Summary Reports
  • Tagging
  • Task Management
  • Third Party Integration
  • Trend Analysis
  • Two-Factor Authentication
  • Usage Tracking
  • User Management
  • Visual Analytics
  • Visual Discovery
  • Web Analytics
  • Web Forms
  • Web Traffic Reporting
  • Widgets
  • Workflow Management

Integrations

  • Total integrations135
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier
  • Zendesk
  • Total integrations40
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier
  • Zendesk

Security

  • Encryption of sensitive data at rest
  • HTTPS for all pages (web-based apps)
  • Reports/alerts for security breaches
  • Multifactor authentication options
  • Customer data removed upon service cancellation
  • Encryption of sensitive data at rest
  • HTTPS for all pages (web-based apps)
  • Reports/alerts for security breaches
  • Multifactor authentication options
  • Customer data removed upon service cancellation

Hootsuite vs. TapClicks

See how Hootsuite and TapClicks stack up against each other by comparing features, pricing, ratings and reviews, integrations, screenshots and security. Compare real user opinions on the pros and cons to make more informed decisions.