HubSpot Marketing Hub vs Wix Comparison

Overview

HubSpot Marketing Hub is a scalable, all-in-one platform for inbound marketing, combining content marketing, marketing automation,...

Wix is a website building & publishing platform which helps users create professional websites exactly the way they want,...

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Screenshots

Pricing

Starting from
$50.00/mo.month
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based
Starting from
4.50/mo.month
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based

User reviews

5

4

3

2

1

2,493

1,437

270

37

19

  • Value for money
  • Ease of use
  • Features
  • Customer support
97%
would recommend this app

5

4

3

2

1

2,683

1,682

584

91

47

  • Value for money
  • Ease of use
  • Features
  • Customer support
94%
would recommend this app

Pros

They have a very easy platform to navigate and great resources to help you create great emails. The email analytics are very simple and straightforward and provide great detailed information.
It's a great tool for email automation, building out landing pages, scheduling and monitoring social media posts, and maintaining a blog. On top of that they provide great customer service 24/7.
I couldn't believe i was already done when my forms uploaded to my site. I love the tutorials...they not only help me with the software but give me great marketing ideas as well.

Pros

I have been able to create & customize my own website which has been great for my business. Being able to easily change the format during seasons without needing tech support has been wonderful.
It made the process incredibly easy, fast, and fun. I now have a professional website with advanced features and I am proud to refer everyone to it.
Here's why: There is little to like about the software. But in terms of what I did like, Wix does provide you with the ability to create web sites, and there are some nice features.

Cons

The other downside is that the UX can be messy. Sometimes functions you've been using can be moved to another menu, which is very irritating.
M disappointed at the limited number of dashboards you can have with our plan. I am also disappointed at the # of templates we can have with our plan.
We've had connectivity issues with Instagram and Facebook. We were never able to get Instagram to connect properly, and while the Facebook connects, it will periodically disconnect with no warning.

Cons

My conversion rate sucks but I don't know that I can blame that on Wix. I am a local business and get a ton of visitors from out of state and out of country.
Some of the apps cover them, but it takes research to figure out was around their crappy components. Custom coding is a pain on the site, but not impossible.
Unfortunately, Wix is very limited in functionality. If you're already using Wordpress or can do some basic coding, you may be disappointed at the lack of flexibility of Wix.
  • Vendor responds to reviews
  • Last review6 days ago
  • Vendor responds to reviews
  • Last review4 days ago

Key features

  • Total features70
  • A/B Testing
  • ACH Payment Processing
  • API
  • Accounting Management
  • Activity Dashboard
  • Appointment Management
  • Automatic Notifications
  • Booking Management
  • CRM Integration
  • Calendar Management
  • Campaign Analysis
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Chat
  • Click Tracking
  • Commenting
  • Communication Management
  • Communications Calendar
  • Contact Database
  • Contact Management
  • Content Library
  • Content Management
  • Content Repository
  • Conversion Rate Optimization
  • Conversion Tracking
  • Credit Card Processing
  • Custom Fields
  • Custom Forms
  • Custom Landing Pages
  • Customer History
  • Customer Segmentation
  • Customizable Branding
  • Customizable Templates
  • Data Profiling
  • Data Synchronization
  • Deadline Management
  • Design Management
  • Drag & Drop Interface
  • Drip Marketing
  • Email Distribution
  • Email Integration
  • Email Marketing Management
  • Email Templates
  • Email Tracking
  • Event Triggered Actions
  • Financial Management
  • Forms Management
  • Geographic Maps
  • Goal Setting / Tracking
  • HTML5 Technology
  • Image Editing
  • Image Library
  • Invoice Management
  • Keyword Tracking
  • Knowledge Base Management
  • Landing Page Templates
  • Lead Assignment
  • Lead Capture
  • Lead Generation
  • Lead Management
  • Lead Nurturing
  • Lead Scoring
  • Multi-Campaign
  • Multi-Channel Communication
  • Multi-Channel Marketing
  • Multi-Language
  • Online Booking Integration
  • Online Forums
  • Order Tracking
  • Preview Functionality
  • Product Catalog
  • Product Catalog Integration
  • Promotions Management
  • Question Branching
  • ROI Analytics
  • Ratings & Reviews
  • Real Time Notifications
  • Real Time Updates
  • Reporting & Statistics
  • Request Routing
  • Reservations Management
  • Role Management
  • SEO Management
  • SSL Security
  • Sales Tax Management
  • Search Functionality
  • Shipping Management
  • Social Advertising
  • Social Media Integration
  • Social Media Metrics
  • Social Network Marketing
  • Social Performance Management
  • Subscription Management
  • Tagging
  • Task Management
  • Template Management
  • Third Party Integration
  • User Management
  • Video Management
  • Visitor Tracking
  • Visual Analytics
  • WYSIWYG Editor
  • Web Analytics
  • Web Forms
  • Web Traffic Reporting
  • Website Integration
  • Website Management
  • eCommerce Integration
  • Total features60
  • A/B Testing
  • ACH Payment Processing
  • API
  • Accounting Management
  • Activity Dashboard
  • Appointment Management
  • Automatic Notifications
  • Booking Management
  • CRM Integration
  • Calendar Management
  • Campaign Analysis
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Chat
  • Click Tracking
  • Commenting
  • Communication Management
  • Communications Calendar
  • Contact Database
  • Contact Management
  • Content Library
  • Content Management
  • Content Repository
  • Conversion Rate Optimization
  • Conversion Tracking
  • Credit Card Processing
  • Custom Fields
  • Custom Forms
  • Custom Landing Pages
  • Customer History
  • Customer Segmentation
  • Customizable Branding
  • Customizable Templates
  • Data Profiling
  • Data Synchronization
  • Deadline Management
  • Design Management
  • Drag & Drop Interface
  • Drip Marketing
  • Email Distribution
  • Email Integration
  • Email Marketing Management
  • Email Templates
  • Email Tracking
  • Event Triggered Actions
  • Financial Management
  • Forms Management
  • Geographic Maps
  • Goal Setting / Tracking
  • HTML5 Technology
  • Image Editing
  • Image Library
  • Invoice Management
  • Keyword Tracking
  • Knowledge Base Management
  • Landing Page Templates
  • Lead Assignment
  • Lead Capture
  • Lead Generation
  • Lead Management
  • Lead Nurturing
  • Lead Scoring
  • Multi-Campaign
  • Multi-Channel Communication
  • Multi-Channel Marketing
  • Multi-Language
  • Online Booking Integration
  • Online Forums
  • Order Tracking
  • Preview Functionality
  • Product Catalog
  • Product Catalog Integration
  • Promotions Management
  • Question Branching
  • ROI Analytics
  • Ratings & Reviews
  • Real Time Notifications
  • Real Time Updates
  • Reporting & Statistics
  • Request Routing
  • Reservations Management
  • Role Management
  • SEO Management
  • SSL Security
  • Sales Tax Management
  • Search Functionality
  • Shipping Management
  • Social Advertising
  • Social Media Integration
  • Social Media Metrics
  • Social Network Marketing
  • Social Performance Management
  • Subscription Management
  • Tagging
  • Task Management
  • Template Management
  • Third Party Integration
  • User Management
  • Video Management
  • Visitor Tracking
  • Visual Analytics
  • WYSIWYG Editor
  • Web Analytics
  • Web Forms
  • Web Traffic Reporting
  • Website Integration
  • Website Management
  • eCommerce Integration

Integrations

  • Total integrations463
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier
  • Zendesk
  • Total integrations117
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier
  • Zendesk

Security

  • Encryption of sensitive data at rest
  • HTTPS for all pages (web-based apps)
  • Reports/alerts for security breaches
  • Multifactor authentication options
  • Customer data removed upon service cancellation
  • Encryption of sensitive data at rest
  • HTTPS for all pages (web-based apps)
  • Reports/alerts for security breaches
  • Multifactor authentication options
  • Customer data removed upon service cancellation

User reviews that mention these apps

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7/10

Share this review:

HubSpot Marketing Hub

Customer support is amazing

Reviewed 3 years ago
Pros

Landing pages were easy use, I like the feauture of being able to clone templates without publishing

Cons

Not all features are as extensive as they could be, I would look at wix for how accessible tools are and the freedom is to create from nothing

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support

Share this review: