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Watson Campaign Automation vs Resulticks Omnichannel Marketing Platform Comparison

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Overview

IBM Watson Campaign Automation is a cloud-based, artificial intelligence (AI) powered marketing automation solution which...

Resulticks is a marketing automation platform powered by local or third party data sources, machine learning and AI that...

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

Pricing

Starting from

ic-pricetag

No pricing info

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

ic-pricetag

No pricing info

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

4.5

4

5

4

3

2

1

3

0

1

0

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
75%
would recommend this app

5.0

1

5

4

3

2

1

1

0

0

0

0

  • Value for money
  • Ease of use
  • Features
  • Customer support

Pros

Not enoughreviews yet

Pros

Not enoughreviews yet

Cons

Not enoughreviews yet

Cons

Not enoughreviews yet

  • Vendor responds to reviews
  • Last review6 months ago
  • Vendor responds to reviews
  • Last review7 years ago

Key features

  • Total features22
  • AB Testing
  • CRM
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Segmentation
  • Communication Management
  • Content Management
  • Customer Database
  • Customer Segmentation
  • Customizable CTAs
  • Customizable Templates
  • Customization
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Management
  • Email Marketing
  • Email Templates
  • Engagement Tracking
  • Feedback Management
  • Landing Pages/Web Forms
  • Lead Management
  • Lead Qualification
  • Live Chat
  • Marketing Automation
  • Marketing Calendar
  • Multi-Campaign
  • Multi-Channel Communication
  • Multi-Channel Marketing
  • Multivariate Testing
  • ROI Tracking
  • Real Time Analytics
  • Real Time Data
  • Reporting & Statistics
  • Reporting/Analytics
  • SMS Marketing
  • Sales Analytics
  • Segmentation
  • Social Marketing
  • Social Media Integration
  • Social Promotion
  • Template Management
  • Third Party Integrations
  • Website Visitor Tracking
  • Total features33
  • AB Testing
  • CRM
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Segmentation
  • Communication Management
  • Content Management
  • Customer Database
  • Customer Segmentation
  • Customizable CTAs
  • Customizable Templates
  • Customization
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Management
  • Email Marketing
  • Email Templates
  • Engagement Tracking
  • Feedback Management
  • Landing Pages/Web Forms
  • Lead Management
  • Lead Qualification
  • Live Chat
  • Marketing Automation
  • Marketing Calendar
  • Multi-Campaign
  • Multi-Channel Communication
  • Multi-Channel Marketing
  • Multivariate Testing
  • ROI Tracking
  • Real Time Analytics
  • Real Time Data
  • Reporting & Statistics
  • Reporting/Analytics
  • SMS Marketing
  • Sales Analytics
  • Segmentation
  • Social Marketing
  • Social Media Integration
  • Social Promotion
  • Template Management
  • Third Party Integrations
  • Website Visitor Tracking

Integrations

  • Total integrations5
  • Adobe Commerce
  • BigCommerce
  • Google Ads
  • Google Analytics 360
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn for Business
  • Mailchimp
  • Marketo Engage
  • Meta for Business
  • Pipedrive
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Stripe
  • Twitter
  • WooCommerce
  • WordPress
  • Zapier
  • Total integrations6
  • Adobe Commerce
  • BigCommerce
  • Google Ads
  • Google Analytics 360
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn for Business
  • Mailchimp
  • Marketo Engage
  • Meta for Business
  • Pipedrive
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Stripe
  • Twitter
  • WooCommerce
  • WordPress
  • Zapier

User reviews that mention these apps

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Watson Campaign Automation logo

Watson Campaign Automation

The Personality Analysis Of Social Networks Is Already Possible

Reviewed 3 years ago

With IBM Whatson we build behavior patterns to improve our digital marketing. With IBM Watson we build and manage our AI at the enterprise level. Personality profiles based on data extracted from social networks such as twitter allows us to determine behaviors to improve our marketing.

Pros

With a flexible and optimized information architecture, Whatson allows us to accelerate production and deployment based on AI. With Whatsaon we can create predictive models of customer behavior, with this we make more accurate predictions, we can automate the processes, and increase the user experience.

Cons

Being a new technology, the new vocabulary is always complex, the semantics used by the reports must be optimized and adapted very well.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend3/10

Share this review:

Watson Campaign Automation logo

Watson Campaign Automation

Great rate of delivery, not easy to customize. Html knowledge required

Reviewed 6 months ago

We were using this software to send email campaigns to our massive database of users. We could customize and segment campaigns based on different subscriptions. It helped us to develop better email communications

Pros

Great speed to send out email marketing campaigns to massive databases. Customer service is a must sometimes and superb deliverability. Customize sendings addid custom fields to emails

Cons

Not easy to implement with old salesforce, it was a little bit outdated compared to mailchimp and similar software. No option to build responsive email templates with click and drag system. html and css needed to build responsive email templates.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Watson Campaign Automation logo

Watson Campaign Automation

Capable and Easier Than Salesforce Marketing Cloud

Reviewed 4 years ago
Pros

Platform is well designed and intuitive making it easy for users of other systems to adapt to the IBM Watson Campaign Automation tool set. Planning and creating broadcast and automated campaigns can be mastered in no time. The data structures and functional operations work well.

Cons

Some of the more advanced features require a learning curve, but once mastered they are quite reliable.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support

Share this review:

Resulticks Omnichannel Marketing Platform logo

Resulticks Omnichannel Marketing Platform

Excellent Platform for Marketing Automation

Reviewed 7 years ago

Resulticks plays a vital role in managing and monitoring marketing campaigns for my client accounts, in one single place. I've used it for single channel campaigns using only email or SMS. I've also used it for integrated campaigns using a combination of email, SMS and even FB posts. In both cases, I've found the campaign setup to be quite smooth and seamless. My personal favorite features are...

Pros

No pros were added to this review

Cons

No cons were added to this review