iContact Pro Automation vs ada Comparison

Overview

iContact Pro offers tools for email marketing, workflows, landing pages, social media management, lead scoring, behavioral...

ada is an integrated platform for mobile engagement that allows users to create, distribute, and measure custom, mobile-optimized...

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Screenshots

Pricing

Starting from
$99.00/mo.month
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based
Starting from
4200.00/yr.year
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based

User reviews

4.2

(13)

5

4

3

2

1

4

7

2

0

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
85%
would recommend this app

5.0

(2)

5

4

3

2

1

2

0

0

0

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
100%
would recommend this app

Pros

Customer support is pretty good. The value for the price is the big deal for me.
If you're on a budget but still want to implement some marketing automation, it's a great value for your money. You can't do everything, but you can still do a lot.
It's probably the best platform for the price, and it's flexibility really puts it above the rest.

Pros

Cons

I had an issue with emails being bounced due to one of your servers being blacklisted. It was very difficult to work that week and it really set back my emails.
While it aspires to integrate workflows and analytics tools from larger platforms, it's interface and consistent quirkiness makes it difficult for less experienced users.

Cons

  • Vendor responds to reviews
  • Last review4 years ago
  • Vendor responds to reviews
  • Last reviewN/A

Key features

  • Total features25
  • @mentions
  • A/B Testing
  • Auto-Responders
  • Behavior Tracking
  • Campaign Segmentation
  • Click Tracking
  • Configurable Workflow
  • Contact Management
  • Custom Landing Pages
  • Customer Database
  • Customer Segmentation
  • Customizable Branding
  • Customizable Templates
  • Drag & Drop Interface
  • Email Marketing Management
  • Email Templates
  • Email Tracking
  • Engagement Analytics
  • Geolocation
  • Landing Page Templates
  • Lead Nurturing
  • Lead Scoring
  • Monitoring
  • Multi-Channel Marketing
  • Multi-Language
  • Multimedia Support
  • Projections
  • Receiving
  • Reporting & Statistics
  • Rules-Based Workflow
  • SMS Integration
  • SMS Marketing Managment
  • Social Media Integration
  • Social Media Metrics
  • Social Network Marketing
  • Text to Speech
  • Workflow Management
  • Total features19
  • @mentions
  • A/B Testing
  • Auto-Responders
  • Behavior Tracking
  • Campaign Segmentation
  • Click Tracking
  • Configurable Workflow
  • Contact Management
  • Custom Landing Pages
  • Customer Database
  • Customer Segmentation
  • Customizable Branding
  • Customizable Templates
  • Drag & Drop Interface
  • Email Marketing Management
  • Email Templates
  • Email Tracking
  • Engagement Analytics
  • Geolocation
  • Landing Page Templates
  • Lead Nurturing
  • Lead Scoring
  • Monitoring
  • Multi-Channel Marketing
  • Multi-Language
  • Multimedia Support
  • Projections
  • Receiving
  • Reporting & Statistics
  • Rules-Based Workflow
  • SMS Integration
  • SMS Marketing Managment
  • Social Media Integration
  • Social Media Metrics
  • Social Network Marketing
  • Text to Speech
  • Workflow Management

Integrations

  • Total integrations15
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier
  • Zendesk
  • Total integrations1
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier
  • Zendesk

Security

  • Encryption of sensitive data at rest
  • HTTPS for all pages (web-based apps)
  • Reports/alerts for security breaches
  • Multifactor authentication options
  • Customer data removed upon service cancellation
  • Encryption of sensitive data at rest
  • HTTPS for all pages (web-based apps)
  • Reports/alerts for security breaches
  • Multifactor authentication options
  • Customer data removed upon service cancellation

iContact Pro Automation vs. ada

See how iContact Pro Automation and ada stack up against each other by comparing features, pricing, ratings and reviews, integrations, screenshots and security. Compare real user opinions on the pros and cons to make more informed decisions.