iContact Pro Automation vs Klaviyo Comparison

Overview

iContact Pro offers tools for email marketing, workflows, landing pages, social media management, lead scoring, behavioral...

Klaviyo is a growth marketing platform that helps you deliver more personalized experiences across owned marketing channels...

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Screenshots

Pricing

Starting from
$99.00/mo.month
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based
Starting from
$25.00/mo.month
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based

User reviews

4.2

(13)

5

4

3

2

1

4

7

2

0

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
85%
would recommend this app

5

4

3

2

1

136

38

6

0

2

  • Value for money
  • Ease of use
  • Features
  • Customer support
96%
would recommend this app

Pros

Customer support is pretty good. The value for the price is the big deal for me.
If you're on a budget but still want to implement some marketing automation, it's a great value for your money. You can't do everything, but you can still do a lot.
It's probably the best platform for the price, and it's flexibility really puts it above the rest.

Pros

First of all, the customer support is hands down the best customer support ever. They will get down to the nitty gritty and resolve your problems for you, while being patient, helpful and kind.
I never send emails anymore to my customers or prospects, Klaviyo does it for me. It's also super easy to customize your flaws and the customer service is outstanding.
There is a ton of flexibility and customizing that you can do with emails sending from Klaviyo. My favorite is all of their integrations and wonderful email drip campaigns.

Cons

I had an issue with emails being bounced due to one of your servers being blacklisted. It was very difficult to work that week and it really set back my emails.
While it aspires to integrate workflows and analytics tools from larger platforms, it's interface and consistent quirkiness makes it difficult for less experienced users.

Cons

Pretty soon after that they changed their pricing structure and moved to a different fee base. That's when I lost my $20 and it would no longer be used toward my charges.
Klaviyo has problems integrating to point of sale (POS) services, since when trying it the platform usually collapses and we must restart the work, which takes us too much time.
My biggest issue is how rudimentary the software is. API functions are weak and and the server bandwidth isn’t very much.
  • Vendor responds to reviews
  • Last review4 years ago
  • Vendor responds to reviews
  • Last review20 days ago

Key features

  • Total features25
  • @mentions
  • A/B Testing
  • API
  • Activity Dashboard
  • Application Integration
  • Assessment Management
  • Auto-Responders
  • Behavior Tracking
  • Bulk Send
  • CAN SPAM Compliance
  • CRM Integration
  • Campaign Management
  • Campaign Scheduling
  • Campaign Segmentation
  • Click Tracking
  • Configurable Workflow
  • Contact Database
  • Contact Management
  • Custom Fields
  • Custom Landing Pages
  • Customer Segmentation
  • Customizable Templates
  • Dashboard Creation
  • Drag & Drop Interface
  • Drip Marketing
  • Email Integration
  • Email Marketing Management
  • Email Templates
  • Email Tracking
  • Engagement Analytics
  • Event Triggered Actions
  • Frequency-based Tasks
  • Help Desk Integration
  • Image Library
  • Landing Page Templates
  • Lead Generation
  • Lead Nurturing
  • Lead Scoring
  • Mailing List Management
  • Monitoring
  • Multi-Campaign
  • Newsletter Management
  • Projections
  • ROI Analytics
  • Real Time Analytics
  • Real Time Data
  • Real Time Monitoring
  • Real Time Reporting
  • Real Time Updates
  • Reporting & Statistics
  • Rules-Based Workflow
  • SMS Marketing Managment
  • Social Advertising
  • Social Media Integration
  • Social Media Metrics
  • Social Network Marketing
  • Subscription Management
  • Template Management
  • Third Party Integration
  • Unsubscribe Database
  • Visitor Tracking
  • WYSIWYG Editor
  • Web Forms
  • Workflow Management
  • eCommerce Integration
  • Total features52
  • @mentions
  • A/B Testing
  • API
  • Activity Dashboard
  • Application Integration
  • Assessment Management
  • Auto-Responders
  • Behavior Tracking
  • Bulk Send
  • CAN SPAM Compliance
  • CRM Integration
  • Campaign Management
  • Campaign Scheduling
  • Campaign Segmentation
  • Click Tracking
  • Configurable Workflow
  • Contact Database
  • Contact Management
  • Custom Fields
  • Custom Landing Pages
  • Customer Segmentation
  • Customizable Templates
  • Dashboard Creation
  • Drag & Drop Interface
  • Drip Marketing
  • Email Integration
  • Email Marketing Management
  • Email Templates
  • Email Tracking
  • Engagement Analytics
  • Event Triggered Actions
  • Frequency-based Tasks
  • Help Desk Integration
  • Image Library
  • Landing Page Templates
  • Lead Generation
  • Lead Nurturing
  • Lead Scoring
  • Mailing List Management
  • Monitoring
  • Multi-Campaign
  • Newsletter Management
  • Projections
  • ROI Analytics
  • Real Time Analytics
  • Real Time Data
  • Real Time Monitoring
  • Real Time Reporting
  • Real Time Updates
  • Reporting & Statistics
  • Rules-Based Workflow
  • SMS Marketing Managment
  • Social Advertising
  • Social Media Integration
  • Social Media Metrics
  • Social Network Marketing
  • Subscription Management
  • Template Management
  • Third Party Integration
  • Unsubscribe Database
  • Visitor Tracking
  • WYSIWYG Editor
  • Web Forms
  • Workflow Management
  • eCommerce Integration

Integrations

  • Total integrations15
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier
  • Zendesk
  • Total integrations98
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier
  • Zendesk

Security

  • Encryption of sensitive data at rest
  • HTTPS for all pages (web-based apps)
  • Reports/alerts for security breaches
  • Multifactor authentication options
  • Customer data removed upon service cancellation
  • Encryption of sensitive data at rest
  • HTTPS for all pages (web-based apps)
  • Reports/alerts for security breaches
  • Multifactor authentication options
  • Customer data removed upon service cancellation

iContact Pro Automation vs. Klaviyo

See how iContact Pro Automation and Klaviyo stack up against each other by comparing features, pricing, ratings and reviews, integrations, screenshots and security. Compare real user opinions on the pros and cons to make more informed decisions.