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iContact vs Gravity Forms Comparison

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Overview

Category Leaders

iContact's easy-to-use platform provides you with the tools to grow your business anytime, anywhere. To create your iContact...

Build and publish your WordPress forms in just minutes.Just quick and easy form-building. Select your fields, configure your...

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

Pricing

Starting from

No info

  • Free trial available
  • No credit card required
  • Free account
  • Subscription based

Starting from

$

59

/yryear
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based

User reviews

5

4

3

2

1

319

162

46

5

2

  • Value for money
  • Ease of use
  • Features
  • Customer support
96%
would recommend this app

4.6

5

4

3

2

1

19

10

2

0

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
96%
would recommend this app

Pros

You can allow this program to deal with emails instead of answering each on yourself. It's really a wonderful program and a huge help with your email returns.

MA

Melanie A.

I like its enhanced features and how easy it has been to adapt to it. I like the customer service representatives and their willingness to help and answer all my questions.

Jessica R.

I enjoy that iContact is easy to use, intuitive, and a great price for all that is packed into what you get. You also get great customer service with them.

NK

Nick K.

Pros

I also like that you can customize the logos and colors of the forms. The responses are easily gathered and saved into your Wordpress site which makes retrieving them and saving them super easy.

TC

Tiffany C.

It is extremely robust in the features it offers and it’s great to have an all in one solution for all my forms.

AR

Anonymous Reviewer

When I do have a question their support has been fairly prompt and very helpful. There is also a lot of documentation that is super helpful.

KW

Karen W.

Cons

I had to double enter a lot of info with my fundraising software and then to i-contact. There was a lack of integration that I found frustrating.

BH

Brian H.

They tried to steal another month of billing and made me dispute with my CC company.

Dov K.

Even though the charity I worked with started using another service, iContact demanded payment for a period of time after we had made the switch. I personally found that in poor taste.

BH

Brian H.

Cons

Dull colours and unfriendly styling. Most times I have to struggle to see what is written as notifications and alerts when filling out the form.

AR

Anonymous Reviewer

Although, you do not have to use them they may intimidate others.

TC

Tiffany C.

Quick fix or implementation. I find that once I have injected Gravity Forms into my design I'll get transparent field backgrounds that I will need to fix in the CSS.

JV

JASON V.

  • Vendor responds to reviews
  • Last review2 months ago
  • Vendor responds to reviews
  • Last review2 months ago

Key features

  • Total features66
  • AB Testing
  • API
  • Access Controls/Permissions
  • Activity Tracking
  • Alerts/Notifications
  • Analytics/ROI Tracking
  • Auto-Responders
  • CAN SPAM Compliance
  • CRM
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Segmentation
  • Channel Management
  • Click Tracking
  • Conditional Logic
  • Contact Management
  • Content Library
  • Content Management
  • Customer Segmentation
  • Customer Surveys
  • Customizable Fields
  • Customizable Forms
  • Customizable Templates
  • Customization
  • Data Capture and Transfer
  • Drag & Drop
  • Drip Campaigns
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Monitoring
  • Email Templates
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • For Small Businesses
  • Forms Management
  • Image Library
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Generation
  • Lead Management
  • Lead Qualification
  • List Management
  • Mailing List Management
  • Marketing Automation
  • Mobile Access
  • Multi-Campaign
  • Multi-Channel Distribution
  • Multi-Channel Marketing
  • Multivariate Testing
  • Performance Metrics
  • Post Scheduling
  • Real Time Analytics
  • Real Time Data
  • Reporting/Analytics
  • Response Management
  • Segmentation
  • Social Marketing
  • Social Media Integration
  • Social Promotion
  • Spam Blocker
  • Subscription Management
  • Template Management
  • Third Party Integrations
  • Visual Analytics
  • WYSIWYG Editor
  • Web Forms
  • Workflow Management
  • Total features7
  • AB Testing
  • API
  • Access Controls/Permissions
  • Activity Tracking
  • Alerts/Notifications
  • Analytics/ROI Tracking
  • Auto-Responders
  • CAN SPAM Compliance
  • CRM
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Segmentation
  • Channel Management
  • Click Tracking
  • Conditional Logic
  • Contact Management
  • Content Library
  • Content Management
  • Customer Segmentation
  • Customer Surveys
  • Customizable Fields
  • Customizable Forms
  • Customizable Templates
  • Customization
  • Data Capture and Transfer
  • Drag & Drop
  • Drip Campaigns
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Monitoring
  • Email Templates
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • For Small Businesses
  • Forms Management
  • Image Library
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Generation
  • Lead Management
  • Lead Qualification
  • List Management
  • Mailing List Management
  • Marketing Automation
  • Mobile Access
  • Multi-Campaign
  • Multi-Channel Distribution
  • Multi-Channel Marketing
  • Multivariate Testing
  • Performance Metrics
  • Post Scheduling
  • Real Time Analytics
  • Real Time Data
  • Reporting/Analytics
  • Response Management
  • Segmentation
  • Social Marketing
  • Social Media Integration
  • Social Promotion
  • Spam Blocker
  • Subscription Management
  • Template Management
  • Third Party Integrations
  • Visual Analytics
  • WYSIWYG Editor
  • Web Forms
  • Workflow Management

Integrations

  • Total integrations95
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Pipedrive
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier
  • Total integrations107
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Pipedrive
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier