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Instiller Logo

Instiller

4.9
(17)

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The email marketing solution for agencies

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(3)

Instiller Features

Features Summary

Functionality

4.9

/5

17

Total features

39

2 categories

Instiller features

AB Testing
API
Activity Dashboard
Activity Tracking
Auto-Responders
CAN SPAM Compliance
Campaign Analytics
Campaign Management

Common features of Marketing Automation software

AB Testing
API
Activity Dashboard
Activity Tracking
CRM
Campaign Analytics
Campaign Management
Campaign Segmentation

Price starts from

325

Per month

Usage Based

Pricing options
Free plan
Subscription
Free trial

Screenshots

Contenders comparison

Functionality

4.9

/5

17

Price starts from

325

Per month

learn more

Total Features

39

Unique features

  • No unique features

Functionality

4.4

/5

15.9K

Price starts from

13

Per month

learn more

Total Features

158

Features in Common

38

Unique features

  • Behavior Analytics

  • Monitoring

  • Lead Management

  • Customer Activity Tracking

Functionality

4.4

/5

5.4K

Price starts from

50

Per month

visit website

Total Features

104

Features in Common

31

Unique features

  • Competitive Analysis

  • SEO Management

  • Pipeline Management

  • For Small Businesses

Common Instiller comparisons

Reviewers who mentioned features said:

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Stephen B.

Information Technology and Services, 11-50 employees

Used daily for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Best Software We've Used Yet

Reviewed 7 years ago

We've been using Instiller for a short while now, and we have never had better quality results from our email campaigns. The system shows us when we get something wrong, delivers high quality reports to give to our customers, and gives our clients the best results they've had from email marketing. The support is the quickest i've received and the answers they send back are detailed and in depth.

Pros

Easy to use interface on the most part, great reporting, delivers great results and happy clients

Cons

Only gripe would be that when you use the interface for email replies, this could be improved by allowing an export of email replies, or a better interface for viewing them that isn't so 'jumpy' - but this is only a very small element of the system.

BB
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Ben B.

Information Technology and Services, 1-10 employees

Used weekly for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Powerful Agency Email Marketing

Reviewed 4 years ago

We'd been looking for a solution for a while. Instiller fits really well with our own products and their team have been really helpful and friendly in all our interactions. If you're looking for an email marketing provider for your agency definitely check them out.

Pros

Instiller is easy to use, and full of amazing features. The automation panel is particularly impressive. Workflows are easy to build and manage. Useful for your own marketing campaigns as well as a great feature for clients. Their API is very impressive as well, and simple to integrate into. And with the automation carrying a lot of the heavy lifting there's much more control over what can be done by users without needing additional development time.

Cons

Not much control over account limits at the moment. Although some basic limit features have recently been introduced, and am sure will be improved over time. For example there doesn't seem to be an option to adjust a limit on an account without removing the limit and history associated with that limit. Not a big problem though, just need to ensure contracts with clients are clear around overages on unrestricted accounts.

AJ
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Andy J.

Marketing and Advertising, 1-10 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

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Great time saving app - and I've tried a lot of them!

Reviewed 4 years ago

It's the support that does it - I've tried a lot of tools like this, but whenever I have an issue, the guys are there and ready to help. Top marks!

Pros

The reporting is great, and the ease of sending campaigns is second to none.

Cons

Some of the features/functions can be hard to find, but luckily their support team are always on hand to help

MN
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Matthew N.

Publishing, 11-50 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Instiller a perfect solution for media publishers

Reviewed 4 years ago

As a long-standing user it’s been a invaluable tool that’s always performed for us and met our changing needs. Perfect tool for white labeld solution for publishing bureaus

Pros

Instiller is a flexible fast and powerful tool with an outstanding API and a support teams that’s second to none

Cons

Not much really it’s a great system I can’t thibk of much I don’t like

AR
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Verified reviewer

Marketing and Advertising, 1-10 employees

Used weekly for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Fantastic software...even better support

Reviewed 3 years ago
Pros

Instiller has been great for the marketing side of our business and offers us a solution to give to clients that is fully controlled by us and not limited on features. The system is easy to use and the support when you do need something is great, the team are there on hand to support you and listen to what you need...they also actively involve their users in helping to develop the new features or improvements to the existing platform. Reports are extensive and easy to explain so you can easily hand them over to clients to show them how well their emails are doing. Big thumbs up all round.

Cons

The front end can look a little dated in some areas but from speaking to the team this is in process for being redeveloped very soon. The only other element we had was getting our head around jumping from client accounts and knowing when you are in the main overall Solution account...we have fed this back to the Instiller head honcho and it is going to be looked at. Apart from that the only other thing we think could be slightly improved is the web builder for when it is given to clients to construct their own templates but this is a minor thing.

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Natalie C.

Information Technology and Services, 11-50 employees

Used daily for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Couldn't ask for a better solution

Reviewed 5 years ago
Pros

Instiller provides us with a scalable platform for our customers. With seamless integrations and fantastic customer support, our email marketing has accelerated across the business with great thanks to instiller. Their pricing structure suits us fantastically and as a company they always open to our feedback to improve their software. They supported through our recent move and we greatly appreciate all the support they provide

Cons

No cons were added to this review

A
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Adrian

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support

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Slick, fast and effective

Reviewed 10 years ago

We've been using Instiller for well over a year now and it's been one of the best decisions we've made as a company. Our clients love it compared with the previous systems we've used. The system includes must-have features like inbox preview, spam scoring and reputation monitoring making administrating and day to day campaign management a breeze. The stand-out "feature" however is the people behind the product and the level of service that comes with it. Simply the nicest people I've had the pleasure of working with and always helpful when looking for a solution.

Pros

Attractive interface Easy to white-label Powerful API Inbox Preview Content validation

Cons

WYSIWYG editor could be better Targeting/selection function is fairly limited

AR
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Verified reviewer

Marketing and Advertising, 1-10 employees

Used daily for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Instiller is great

Reviewed 4 years ago

Much easier to manage multiple client email campaigns from within one system; much better value than other systems, too.

Pros

My favourite things are the ease of use and lack of red tape regarding data imports.

Cons

I honestly don't really have any cons at all - Instiller is great.

MC
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Marco Cura

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support

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Very pleased to have moved to Instiller.

Reviewed 9 years ago

Instiller is a very easy email marketing solution to use. The screens are laid out very nicely and are clean of clutter. We got up and running and comfortable in no time. Creating clients, uploading lists, templates and email profiles is simple and very quick to do. Being able to give the whole company access to reporting and being able to tailor what each login can access was an essential requirement for us and I'm pleased to say this is handled beautifully in Instiller.

Pros

Good screen layouts, easy to use, quick, very knowledgeable and pleasant staff, A1 support and extensive API.

Cons

None that spring to mind.

AR
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Verified reviewer

11-50 employees

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support

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Fantastic easy-to-use system

Reviewed 8 years ago

We have been using Instiller for a couple of months now and have been really impressed with the system and with the company as a whole. It was important to us to be able to provide a UK-based data centre option for our clients and Instiller gave us the security that we needed. Adi, Fran and the whole team have been fantastic to work with and extremely knowledgeable of their product, answering many highly-technical questions with clear, working examples. Would highly recommend them to any agency looking for a clever, easy-to-manage email system.

Pros

No pros were added to this review

Cons

No cons were added to this review

AR
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Verified reviewer

Marketing and Advertising, 1-10 employees

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support

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Excellent support, great flexiblitly for developers

Reviewed 9 years ago

We moved to Instiller from a large US provider and have been using it for a few months. It's been a breath of fresh air to be able to actually speak to the development team at Instiller about new features and it's really helped me to move on our email marketing offer. The API is well documented and flexible, the segmentation of lists is a little confusing to start with but is as flexible as I've needed so far.

Pros

Great support, flexible product.

Cons

Online help could do with being expanded.