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Recommended
Luther C.
Transportation/Trucking/Railroad, 11-50 employees
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We've been using Ion Interactive for about 4 years now. Overall its a great tool and the support behind it is equally as awesome. The have continued to innovate the software over the years. And if there is ever a feature you find you need that is missing it will mostly likely be included in a near future release.
Highly flexible and customizable. Huge feature set. Fast customer support.
Code source can be heavy at times, but this is expected with such a robust drag and drop interface.
Thank you for the great review and for being a customer for such a long time!
Shiao Alice S.
Information Services, 201-500 employees
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the reason why we are using ION is that people can have more interactive experience when visiting a site, also the animation can make the important CTA to stand out even more to attract attention from users. This is very helpful when you want to create a site and a custom email.
I love how the rules set up like you can get notify when someone filled out the date immediately, also the animation always makes every site look very fancy. Interactive reveal is also another hit point which people would be interested what's in there when they accidentally hover over and found out there is more detail behind it. hide function is also another great feature I used the most.
The only problem that i have is the background alignment. for example that I want to have the full background image to appear in the inner content section, but it always shows up the part of it. I have made the image to x:50% and y: 90%. And the problem still can't be solved. It's not a big problem but if there is any change for this, it would be great.
Verified reviewer
Insurance, 5,001-10,000 employees
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ION has allowed us to streamline development of landing pages, test different versions, ensure our pages our mobile responsive and allowed us to integrate interactive elements without extensive coding and programming. It has also made tracking using Google Analytics easier as well as allowed for other tracking within ION which is easily exported. We have not scratched the surface of it's capabilities.
Variety of designs, tracking, interactivity, reporting.
Does take a little time to understand the interface. We are still exploring its capabilities.
Thanks for this awesome review! If you have any questions around capabilities please feel free to reach out to your account manager. We would love to help you understand more about using ion for your marketing team.
John W.
Computer Software,
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I use the ION tool to create completely responsive and complex web creatives that easily allow me to link my APIs to clicks and selections. The navigation is literally drag and drop. I am able to create and make live sites that retrieve and update to our various database environments in minutes.
Easy development of complex data gathering site.
The ability to edit pages while live without any publish and limited undo capabilities.
Awesome feedback! We love that you are leveraging ion to create complex and amazing experiences. Keep it up! Thank you
Verified reviewer
Telecommunications, 501-1,000 employees
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ION Interactive has been a great tool for all of our landing pages and microsites. With its ease of use, you can create live pages within hours (maybe minutes but I wouldn't go that far). They make it very easy for you to create and clone existing pages or pages from their libraries that you can modify to your needs. Forms are also easy to implement and track.
Their Support Team is A+. I've never seen a support team more helpful than ION's (and they are quick! Hi David!) Easy of use once you get the hang of it (and find out where everything is/what you can do) Animations! (hoping they create more in future updates)
Takes awhile to get accustomed to the CMS Analytics could use some work/ be better clarified It would be great if there was a way to show all of your active content on one page with their URLs next to it (better to keep track of as some things are time sensative)
We love that you can get a page up in such a short amount of time! We've shared your feedback with our team to improve the analytics in future updates. David says "Hi" too :-) Thank you
Verified reviewer
Marketing and Advertising, 51-200 employees
Used daily for 6-12 months
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ION has been extremely useful for creating dynamic landing pages and has robust conversion tracking that helps one obtain actionable insights used to optimize ad spend.
Ease of use on the development end.
Clunky dashboard for reporting purposes
Verified reviewer
Marketing and Advertising, 11-50 employees
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Ion was a great experience that I used for the past 2 years to create landing pages and to collect users information. The platform was very simple and a quick service to learn.
Great drag and drop interface.
The platform does not have a API to pull data from.
Thanks for this wonderful review! We love that you think of your content and ion as art :-) Also to you API note, we are constantly improving the ion platform and will absolutely consider the API request you are looking for in a solution.
Verified reviewer
Higher Education, 1,001-5,000 employees
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Ion's Liveball platform is a great option if you're looking for flexible A/B and multivariate testing, and you don't have a lot of experience with writing code. The interface is mostly drag and drop and creates responsive pages fairly quickly!
Easy to use, no coding necessary, great customer service!
If you need to create a version of a page hosted elsewhere, it's not that easy. You'll need to recreate it from scratch within the platform rather than simply importing the code.
Verified reviewer
Computer Software, 10,001+ employees
Used daily for less than 6 months
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Great customer service. Ion is always there to help us when we have a question whether it is a technical issue or just looking for suggestions on the best way to use the platform, The pages are super customizable and they have a ton of templates to choose from with several different use cases.
There is a definitely a learning curve with using this platform and building experiences. They do offer video training to help but there are gaps in knowledge when you first start out.
Verified reviewer
Education Management, 51-200 employees
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We have been using Liveball for over 3 years. We love it. It's a great platform for growing companies to manage multiple landing pages. It's easy to use for non-technical people and if you can't figure something out the tech support can't be beat!
- easy to use - tech support - responsive designs - easy to customize - able to manage multiple brands in one account
- somewhat expensive
Thanks for this awesome review!
Verified reviewer
Computer Networking, 10,001+ employees
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I have been using Ion since our start-up days to now being acquired by Cisco. Due to how many events we do, it is great having ion to help us build our microsite. Ion is great at listening to our needs and offering the best solution to us.
There is rarely any mistakes on the creative.
Sometimes it is hard to get an ETA for our projects or get timely responses from the developers.
Verified reviewer
Marketing and Advertising, 1-10 employees
Used daily for less than 6 months
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ion is super easy to get started with and takes out the complexity of building webpages from scratch. The time saved alone is worth it. Any time we have had a question or issue with the app, the customer support team was very responsive and helped us work through the problem.
The interfaces are a little dated - I would love to see a face lift (especially to the campaign and creative performance reports).
Verified reviewer
Financial Services, 501-1,000 employees
Used monthly for 6-12 months
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We have been using ION's digital experience creator for about 3 month now and although it may not do everything we want right off the bat (but honestly, what does), ION's support team has been invaluable in helping us find existing ways to accomplish our goals and even aiding us with custom code to make our vision a reality.
The best asset in ION's tool kit is their support and development team. As a financial services company we need tools like calculators to adhere to very specific and, at times, complicated specifications. The ION team has been up to the challenge each and every time.
We have found that some of the pieces have experienced minor formatting issues in iOS and other Apple operating systems and products. Knowing the market share of iPhones and iPads within the mobile space we hope that this will be addressed soon.
Verified reviewer
Financial Services, 1,001-5,000 employees
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We were looking for a web page creation tool that would allow us to bypass developers to make the pages. Ion provided a comprehensive WYSIWYG that made our efforts more nimble and effective.
Drag and drop capability Access to the HTML Custom templates
Easier to duplicate pages More tracking capabilities
Thanks for this awesome review!
Verified reviewer
Computer Software, 1,001-5,000 employees
Used weekly for 6-12 months
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I'm thankful my company uses Liveball over other marketing platforms as it provides as a great way to build landing pages and other marketing campaigns for us. The platform is very userfriendly.
The platform is user friendly, it has alot of functionalities and we love that we can see where are customers click on our landing pages.
The userface can be updated to be a little more simple but that's about all I would change.
Mateusz Z.
Information Technology and Services, 501-1,000 employees
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It allows you to prepare a solid prototype of a landing page/pages which will help you keep your different designs for multiple pages organized. A lot of tools which help do everything you can possibly think of when it comes to marketing campaign etc. WYSWIG editor is really nice when you can figure out what, and how to do it (but creating custom stuff can be hard).
Writing something like a custom solution could be tricky (or so it feels) so you may need to involve developer or someone familiar with creating custom themes/webpages. I would prefer if they would rewrite their tutorials - it can be really weird sometimes - feels too hard, or like they're forgetting something in between the next steps you're supposed to do.
Lauren F.
Computer Networking, 10,001+ employees
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My team uses Ion to create our microsites for multiple event series and posting our On Demand Webinars. The microsites look clean and professional and our customers find them very easy to navigate.
Responsive support team! Very helpful and knowledgable.
No constructive criticism at this time.
Thanks for the great review!
Verified reviewer
Information Technology and Services, 5,001-10,000 employees
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ION continues to be a great source for innovative ideas (One of the very few vendor newsletters I love to receive). When our internal resources needed support for dynamic forms with behavioral tracking, ION was quick to offer strong support that kept our delivery schedule on time.
Eager customer support that delivers the expertise
Wish we didn't have to consolidate vendors.
Awesome feedback. We love our customer champions and truly appreciate this review. Thank you
Brian D.
E-Learning, 1,001-5,000 employees
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Ion Interactive's LiveBall platform offers online marketers the freedom to make on-the-go landing page updates with a focus on user conversion. It can be overwhelming when you begin using it but the Ion support staff is great.
Easy to use with great customer support
There are so many uses and applications that it can be overwhelming when you begin.
Thank you for this great review and feedback on the intuitive nature of ion! We are always striving to make using the console easier and delightful for our customers. That said, we totally understand how you can be overwhelmed with the creative freedom you get with a solution like ion. This is a good problem! To help with understanding the uses and what other are doing you might want to check out our customer examples page for inspiration and direction. Here's a link: https://meet.ioninteractive.com/interactive-content-customer-examples
Matthew M.
Used weekly for 6-12 months
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Ion is an amazing piece of software that I use very often during the week. I primarily use Ions reporting side of things as a CRM. Using the CRM as another way to track and compare data across different platform to make sure everything is running effectively
Ease of access. Very Intuitive.
Some times the data does not line up with the other CRM data
Karan V.
Used weekly for 6-12 months
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Lovely application to produce meaningful and interactive content driven marketing blocks - can really jazz it up and impress clients
I would like to see it generate more leads that it currently is - targeting niche audiences is simply not enough today
Verified reviewer
Marketing and Advertising, 11-50 employees
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ION has done a great job with this product. I am very impressed with their interface, and even more so with their support and training materials. I will say that it does require more web dev experience than what we originally planned for. Overall it dramatically increases the efficiency of developing interactive content and really allows the end user to truly experience your product.
Great interface, very customizable, and easily integrates with multiple systems. ION's training and support is excellent.
More of a learning curve, and more web dev experience/knowledge is required than what my team was expecting.
Thanks for this review! We are always improving the console to make the user experience as easy and enjoyable. We look forward to improving the tool with your feedback.
Verified reviewer
Computer Software, 201-500 employees
Used weekly for less than 6 months
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Simple Straight Forward Sleek Modern Basically, you will be able to create the content you need and want, quickly and efficiently.
The cons are that there is a bit of a learning curve on how all the containers interact with everything. Along with that, it takes some time to familiarize yourself with thee capabilities.
Thank you for your feedback! We truly appreciate your insight about using ion for your marketing programs. We understand the learning curve and we are constantly making improvements with training, learning resources, and improvements to ion to help you create stellar content. Stay tuned to our blog for these updates!
Carlos M.
Education Management, 1,001-5,000 employees
Used weekly for less than 6 months
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A lot of possibilities to build up a project inside ION, we've used the quiz feature and we have been receiving some good feedbacks about the project and the way it was built.
Some features (for example, tagging some result pages) are kind of complicated to learn, although the support team is always there to help you.
Thank you so much for your review on Ion! We love to see our customers creating effective and high performing content experiences. And thank you for the kind words about our support team - we will be sure to share your great feedback with them!
Verified reviewer
Computer Networking, 201-500 employees
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Ion is a great platform to create interactive, engaging content experiences. I would highly recommend as part of any marketing department's technical stack IF you have a graphic designer that can dedicate time to the platform and team putting together the concepts.
The content we are now putting together is more interesting and we are getting kudos from our sales team — they want more experiences to share!
The learning curve for the platform is very steep. You need to have a dedicated designer in order to succeed or have the professional services team at Ion do them for you. Once you know the platform though, it becomes much easier to crank out content!