ion interactive vs Optimizely Comparison Chart

Summary
Pricing
Details
Top features
Typical customers
Support options
Mobile apps
Android
iPhone/iPad
User reviews
Value for money
Ease of use
Features
Customer support
Users recommended to a colleague
Integrations
Social presence
Facebook
Twitter


Reviews

Derek McClain

Verified Reviewer

Great Landing Page Software

2015-12-23

ion makes it easy for us to build and test multiple versions of different landing pages. This tool helps us get the most out of our PPC and content marketing efforts. I would definitely recommend this to any business that generates leads online.

Pros

Easy to test multiple versions of landing pages Automatically determines winners & optimizes ion consistently improves its product

Cons

sometimes platform can seem overwhelming with all of the different options available

Rating breakdown

Value for money
Ease of use
Customer support

Time used: Free Trial

Source: GetApp
Helpful?   Yes   No

Response from ion interactive


Thanks for this great review!

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Anonymous
Online Marketing Specialist (Marketing and Advertising company, 51-200 employees)
Verified Reviewer

Using ION for conversion tracking

2016-07-29

ION has been extremely useful for creating dynamic landing pages and has robust conversion tracking that helps one obtain actionable insights used to optimize ad spend.

Pros

Ease of use on the development end.

Cons

Clunky dashboard for reporting purposes

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Daily

Likelihood to recommend

6/10

Recommendations to others considering ion interactive

Pull the data using their API

Source: GetApp
Helpful?   Yes   No
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Anonymous
Director Digital Marketing (Retail company, 501-1000 employees)
Verified Reviewer

Robust platform offering alot of marketing options

2015-12-23

In short, the ION marketing platform offers a robust set of templates and tools to optimize your digital marketing efforts.

Pros

Extensive customization options Lots of Templates Excellent customer service good reporting options good help documentation

Cons

-Not an easy wysiwyg platform to get to know -requires training -less than optimum multi-user interface

Rating breakdown

Value for money
Ease of use
Customer support

Time used: 6-12 months

Source: GetApp
Helpful?   Yes   No

Response from ion interactive


Amazing review!

We've share your feedback with our team for future updates.

Thank you!

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Daniel Yap

Verified Reviewer

Great platform to empower your marketing team

2015-12-23

The Ion platform provides an extremely versatile and robust engine for creating, hosting, and optimizing landing pages and other content.

Pros

Robust, versatile and easy to use. Puts the power in the hands of the marketing team, reducing dependency on IT. Great built-in testing and analytics. Handles complex forms and page logic.

Cons

If you already have hosting infrastructure and a full front and back-end development team, this would be an added cost to layer on top of it.

Rating breakdown

Value for money
Ease of use
Customer support

Time used: 1-2 years

Source: GetApp
Helpful?   Yes   No

Response from ion interactive


Awesome review! We love that you're fully empowering your marketing to be awesome marketers!!!! :-)

Thank you <3

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Interactive Content Marketing Software & Services
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Anonymous
A verified reviewer
Verified Reviewer

Ion Boosts Efficiency

2016-07-05

Ion makes my job a lot easier and faster. I'm a fairly visual-based person, so being able to see the webpage that I'm creating in real-time, rather than just the code, is extremely helpful. The framwork already set in place by ion makes the entire creation process much smoother.

Pros

Making responsive, mobile-optimized pages is extremely easy, as the code has already been built into ion's framework.

Cons

A simpler script interface would be helpful, for those who utilize a lot of JavaScript on their pages.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Daily

Likelihood to recommend

8/10

Recommendations to others considering ion interactive

For those managing a large amount of webpages, I would absolutely recommend ion.

Source: GetApp
Helpful?   Yes   No
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Jenny Speers

Efficient way to test page optimization

2010-11-09

Setting up new pages just to test for optimization can be very resource intensive and we found with Liveball a great way to test efficiently before coding.

Pros

Easy to use Quick PPC testing SEO benefits

Cons

cost

Source: GetApp
Helpful?   Yes   No
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Joshua Lawson

Verified Reviewer

Great Experience, Bit Pricey

2016-01-08

If you are in the market for a landing page creation, optimization, management or reporting tool, stop looking - you have found it.

Pros

Ease of use, features, tracking, reporting (somewhat), administration, A/B testing, MVT, etc.

Cons

Price! I think it is a bit over priced, You need to invest first, but you can figure out ways to make that investment back and then some. My other big con is reporting. I think the reporting from the dashboard is limited. Especially for MVT testing. I would like to see it as Combo 1: Stats, Combo 2: Stats, etc. Not really like that.

Rating breakdown

Value for money
Ease of use
Customer support

Time used: 1-2 years

Source: GetApp
Helpful?   Yes   No

Response from ion interactive


Lol. Thanks for this great review! The name has actually changed to ion but we know there a lot of Liveball fans out there. Also we appreciate the feedback on reporting and pricing.

Thank you

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Interactive Content Marketing Software & Services
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