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Mailchimp vs Automizy Comparison

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Overview

Category Leaders

Mailchimp is a marketing automation platform that allows users to create, send & analyze email & ad campaigns, with email...

Create, execute and measure your email campaigns with ease and experience thrust. We help small and medium sized businesses...

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

Pricing

Starting from

0

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

9

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

5

4

3

2

1

9.1K

5K

1K

160

78

  • Value for money
  • Ease of use
  • Features
  • Customer support
97%
would recommend this app

4.1

34

5

4

3

2

1

20

7

1

1

5

  • Value for money
  • Ease of use
  • Features
  • Customer support
82%
would recommend this app

Pros

I've had a very positive experience. The help desk was able to respond to some of my questions pretty quickly, I like the functionality and my emails look good.
Mailchimp is very great software. I like how it's easy to interface, and how you can clean the data.
I like how Mailchimp keeps track of my audience and helps me categorize them for different types of emails. I also like being able to create appealing and interactive emails for my viewers.

Pros

Great existing feature set plus a very inspiring route map makes me feel very comfortable about using this platform at the centre of our marketing and outreach programmes.
Thanks to their great customer support, user-friendly interface and built-in templates, we made quite the progress since then.
Perfect for small businesses to get into Automation. REST API documentation and features is great, it is very simple to integrate.

Cons

I have had instances where the emails sometimes end up in the spam folder or promotions folder, which can be annoying and needs to be figured out.
Mailchimp is used by many which means that spam filters are more likely to tag your emails as spam. I did not have any other problems with Mailchimp.
For a company that's been around as long as Mailchimp has, it's crazy to me how bad the UX/UI is. It's just hard to use so much of the time.

Cons

Support ranges from decent to awful. I've been trying to a get a response as to whether their tracking will work in both our domain (domain.com) and our app sub-domain (app.domain.com).
But lack of automation it a really big problem (app is called Automizy so automation should be their first feature).
And when someone does respond they resend the invitation email. It's infuriatingly frustrating.
  • Vendor responds to reviews
  • Last review2 days ago
  • Vendor responds to reviews
  • Last review3 months ago

Key features

  • Total features138
  • AB Testing
  • AI/Machine Learning
  • API
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Archiving & Retention
  • Audience Targeting
  • Auto-Responders
  • Automated Publishing
  • Automated Scheduling
  • Behavior Analytics
  • Behavioral Targeting
  • CAN SPAM Compliance
  • Campaign Analytics
  • Campaign Management
  • Campaign Segmentation
  • Campaign Tracking
  • Channel Management
  • Click Tracking
  • Collaboration Tools
  • Contact Database
  • Contact Management
  • Content Management
  • Conversion Tracking
  • Customer Accounts
  • Customer Activity Tracking
  • Customer Database
  • Customer Journey Mapping
  • Customer Profiles
  • Customer Segmentation
  • Customer Surveys
  • Customizable Branding
  • Customizable CTAs
  • Customizable Fields
  • Customizable Forms
  • Customizable Templates
  • Dashboard
  • Data Analysis Tools
  • Data Import/Export
  • Data Synchronization
  • Design Management
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Templates
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • For Startups
  • For iPad Devices
  • Form Builder
  • Geolocation
  • Geotargeting
  • Image Library
  • Interaction Tracking
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Generation
  • Lead Management
  • Lead Nurturing
  • Lead Qualification
  • Lead Segmentation
  • List Management
  • Live Chat
  • Location Tracking
  • Mailing List Management
  • Marketing Automation
  • Marketing Calendar
  • Mass Texting
  • Mobile Access
  • Mobile Optimized Emails
  • Mobile Retargeting
  • Mobile Survey
  • Monitoring
  • Multi-Account Management
  • Multi-Campaign
  • Multi-Channel Communication
  • Multi-Channel Data Collection
  • Multi-Channel Distribution
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Multiple User Accounts
  • Multivariate Testing
  • Offline Response Collection
  • Order Management
  • Performance Metrics
  • Personalization
  • Post Scheduling
  • Publishing Options
  • Question Branching
  • Question Library
  • Question Piping
  • ROI Tracking
  • Randomization
  • Real Time Analytics
  • Real Time Data
  • Real Time Editing
  • Real Time Monitoring
  • Real Time Notifications
  • Real Time Reporting
  • Recommendations
  • Referral Tracking
  • Reporting & Statistics
  • Reporting/Analytics
  • Response Quotas
  • Response Validation
  • Responsive
  • Search Marketing
  • Search/Filter
  • Segmentation
  • Shared Inboxes
  • Simple Mail Transfer Protocol (SMTP)
  • Site Intercept Survey
  • Skip Logic
  • Social Advertising
  • Social Marketing
  • Social Media Integration
  • Social Media Monitoring
  • Social Media Retargeting
  • Social Promotion
  • Spam Blocker
  • Subscription Management
  • Support Audio/Images/Video
  • Survey Builder
  • Team Management
  • Template Management
  • Third Party Integrations
  • To-Do List
  • URL Customization
  • Unsubscribe Database
  • WYSIWYG Editor
  • Website Integration
  • Website Visitor Tracking
  • Workflow Management
  • eCommerce Management
  • Total features31
  • AB Testing
  • AI/Machine Learning
  • API
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Archiving & Retention
  • Audience Targeting
  • Auto-Responders
  • Automated Publishing
  • Automated Scheduling
  • Behavior Analytics
  • Behavioral Targeting
  • CAN SPAM Compliance
  • Campaign Analytics
  • Campaign Management
  • Campaign Segmentation
  • Campaign Tracking
  • Channel Management
  • Click Tracking
  • Collaboration Tools
  • Contact Database
  • Contact Management
  • Content Management
  • Conversion Tracking
  • Customer Accounts
  • Customer Activity Tracking
  • Customer Database
  • Customer Journey Mapping
  • Customer Profiles
  • Customer Segmentation
  • Customer Surveys
  • Customizable Branding
  • Customizable CTAs
  • Customizable Fields
  • Customizable Forms
  • Customizable Templates
  • Dashboard
  • Data Analysis Tools
  • Data Import/Export
  • Data Synchronization
  • Design Management
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Templates
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • For Startups
  • For iPad Devices
  • Form Builder
  • Geolocation
  • Geotargeting
  • Image Library
  • Interaction Tracking
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Generation
  • Lead Management
  • Lead Nurturing
  • Lead Qualification
  • Lead Segmentation
  • List Management
  • Live Chat
  • Location Tracking
  • Mailing List Management
  • Marketing Automation
  • Marketing Calendar
  • Mass Texting
  • Mobile Access
  • Mobile Optimized Emails
  • Mobile Retargeting
  • Mobile Survey
  • Monitoring
  • Multi-Account Management
  • Multi-Campaign
  • Multi-Channel Communication
  • Multi-Channel Data Collection
  • Multi-Channel Distribution
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Multiple User Accounts
  • Multivariate Testing
  • Offline Response Collection
  • Order Management
  • Performance Metrics
  • Personalization
  • Post Scheduling
  • Publishing Options
  • Question Branching
  • Question Library
  • Question Piping
  • ROI Tracking
  • Randomization
  • Real Time Analytics
  • Real Time Data
  • Real Time Editing
  • Real Time Monitoring
  • Real Time Notifications
  • Real Time Reporting
  • Recommendations
  • Referral Tracking
  • Reporting & Statistics
  • Reporting/Analytics
  • Response Quotas
  • Response Validation
  • Responsive
  • Search Marketing
  • Search/Filter
  • Segmentation
  • Shared Inboxes
  • Simple Mail Transfer Protocol (SMTP)
  • Site Intercept Survey
  • Skip Logic
  • Social Advertising
  • Social Marketing
  • Social Media Integration
  • Social Media Monitoring
  • Social Media Retargeting
  • Social Promotion
  • Spam Blocker
  • Subscription Management
  • Support Audio/Images/Video
  • Survey Builder
  • Team Management
  • Template Management
  • Third Party Integrations
  • To-Do List
  • URL Customization
  • Unsubscribe Database
  • WYSIWYG Editor
  • Website Integration
  • Website Visitor Tracking
  • Workflow Management
  • eCommerce Management

Integrations

  • Total integrations1655
  • Adobe Commerce
  • BigCommerce
  • Google Ads
  • Google Analytics 360
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn for Business
  • Mailchimp
  • Marketo Engage
  • Meta for Business
  • Pipedrive
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Stripe
  • Twitter
  • WooCommerce
  • WordPress
  • Zapier
  • Total integrations7
  • Adobe Commerce
  • BigCommerce
  • Google Ads
  • Google Analytics 360
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn for Business
  • Mailchimp
  • Marketo Engage
  • Meta for Business
  • Pipedrive
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Stripe
  • Twitter
  • WooCommerce
  • WordPress
  • Zapier

User reviews that mention these apps

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

Share this review:

Automizy logo

Automizy

Perfect for Beginners

Reviewed 2 years ago

I am very much satisfied with automizy & also previously used moosend / mailchimp..but i liked automizy because of its simple UI

Pros

The UI is very simple Setting up automation is also easy Automizy team is available on live that to answer all the questions AB Split test for subject lines is helping to choose the best subject line sub-accounts to manage client accounts

Cons

A little Pricey compared to Avg. email marketing tools Email Editor can be improved. Cannot set custom font sizes for specific devices like mobile, tablet, desktop

Vendor response

Hi Ganesh, Thanks for your review. We're glad you like our product. :) A new email editor is coming in the next couple of months, so be on the lookout. ;) Grow together!

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Automizy logo

Automizy

Goodbye Mailchimp, Hello Automizy

Reviewed 2 years ago
Pros

Does everything I'd ever need it to for small business in terms of email automation, very easy to use with a Cool UI. Auto resend and open rates have increased since switching from Mailchimp.

Cons

Lack of templates for varying small businesses and direct integration, but they have an exciting roadmap.

Vendor response

Hi there, Thanks for the review. :) We're planning on updating the email editor and that change will bring new templates as well. New native integrations are released almost every week as well. :)