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Mailchimp vs Mailchimp Transactional Email Comparison

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Overview

Category Leaders

MailChimp is a marketing automation platform that allows users to create, send & analyze email & ad campaigns, with email...

Mailchimp Transactional Email (formerly Mandrill) is a scalable and affordable email infrastructure service, with all the...

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Screenshots

Pricing

Starting from
$

10

/momonth
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based
Starting from
$

20

/momonth
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based

User reviews

5

4

3

2

1

8,351

4,646

978

150

72

  • Value for money
  • Ease of use
  • Features
  • Customer support
97%
would recommend this app

4.5

5

4

3

2

1

50

29

6

0

1

  • Value for money
  • Ease of use
  • Features
  • Customer support
97%
would recommend this app

Pros

This software is great for social media, has advanced features with it and allows you to have a free trial with it. The email campaign is very straight forward and easy to use.
Mailchimp is the best, I have learned about their features, and they are perfect especially for a beginning business or business with a small following. They make it really easy for you to use.
The greatest benefit to using this program is the integration possibilities. It is compatible with a lot of the other software/programs we use so integration was seamless and saved time & money.

Pros

Overall my experience has been pleasant and supportive for the non profit I work for. We will continue to use this company because they are always updating and making things better for its users.
It's very powerful and as simple to use as its alternatives. Integrations make it very powerful and the pricing is fair.
Totally recommend this set up, and it has the the facilities to set up everything pretty easily. The API documentation is robust, and their service uptime is great, it does what is advertised.

Cons

I have had instances where the emails sometimes end up in the spam folder or promotions folder, which can be annoying and needs to be figured out.
For a company that's been around as long as Mailchimp has, it's crazy to me how bad the UX/UI is. It's just hard to use so much of the time.
Very confusing, very difficult to figure out where to click , also when you input a wrong email address it blocks your whole process of sending emails to others.

Cons

Setting up the API key when your webhost is Godaddy is difficult. But I think it's more of an issue with the webhost and my personal lack of education with technology.
First of all I need to login in Mailchimp account to access Mandrill which is very irritating and secondly there pricing is very high.
Some times it goes wrong gmail box / offers, and customer cant find those emails.
  • Vendor responds to reviews
  • Last review8 days ago
  • Vendor responds to reviews
  • Last review6 days ago

Key features

  • Total features139
  • AB Testing
  • API
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Analytics/ROI Tracking
  • Archiving & Retention
  • Assessment Management
  • Audience Targeting
  • Auto-Responders
  • Automated Publishing
  • Automated Scheduling
  • Behavior Analytics
  • Behavioral Targeting
  • CAN SPAM Compliance
  • Campaign Analytics
  • Campaign Management
  • Campaign Segmentation
  • Channel Management
  • Click Tracking
  • Collaboration Tools
  • Contact Database
  • Contact Management
  • Content Management
  • Conversion Tracking
  • Customer Accounts
  • Customer Activity Tracking
  • Customer Database
  • Customer Journey Mapping
  • Customer Profiles
  • Customer Segmentation
  • Customer Surveys
  • Customizable CTAs
  • Customizable Fields
  • Customizable Forms
  • Customizable Templates
  • Data Analysis Tools
  • Data Import/Export
  • Data Synchronization
  • Delivery Tracking
  • Demographic Data
  • Design Management
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Monitoring
  • Email Templates
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • Form Builder
  • Geolocation
  • Geotargeting
  • Image Library
  • Interaction Tracking
  • Knowledge Base Management
  • Labeling
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Generation
  • Lead Management
  • Lead Nurturing
  • List Management
  • Live Chat
  • Location Tracking
  • Loyalty Program
  • Mail Merge
  • Mailing List Management
  • Marketing Automation
  • Marketing Calendar
  • Mass Texting
  • Mobile Access
  • Mobile Optimized Emails
  • Mobile Retargeting
  • Mobile Survey
  • Monitoring
  • Multi-Account Management
  • Multi-Campaign
  • Multi-Channel Communication
  • Multi-Channel Distribution
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Multiple Projects
  • Multiple User Accounts
  • Multivariate Testing
  • Offline Response Collection
  • Order Management
  • Order Processing
  • Personalization
  • Post Scheduling
  • Preview Functionality
  • Question Branching
  • Question Library
  • Question Piping
  • Randomization
  • Real Time Analytics
  • Real Time Data
  • Real Time Editing
  • Real Time Monitoring
  • Real Time Reporting
  • Recommendations
  • Referral Tracking
  • Registration Management
  • Reporting & Statistics
  • Reporting/Analytics
  • Response Quotas
  • Response Validation
  • Responsive
  • Rich Text Editor
  • Routing
  • Search Marketing
  • Search/Filter
  • Segmentation
  • Shared Inboxes
  • Site Intercept Survey
  • Skip Logic
  • Social Advertising
  • Social Marketing
  • Social Media Integration
  • Social Media Monitoring
  • Social Media Retargeting
  • Social Promotion
  • Spam Blocker
  • Subscription Management
  • Support Audio/Images/Video
  • Survey Builder
  • Template Management
  • Third Party Integrations
  • To-Do List
  • URL Customization
  • Unsubscribe Database
  • Usage Tracking/Analytics
  • WYSIWYG Editor
  • Website Integration
  • Website Visitor Tracking
  • Whitelisting/Blacklisting
  • Workflow Management
  • XML / RSS
  • eCommerce Management
  • Total features16
  • AB Testing
  • API
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Analytics/ROI Tracking
  • Archiving & Retention
  • Assessment Management
  • Audience Targeting
  • Auto-Responders
  • Automated Publishing
  • Automated Scheduling
  • Behavior Analytics
  • Behavioral Targeting
  • CAN SPAM Compliance
  • Campaign Analytics
  • Campaign Management
  • Campaign Segmentation
  • Channel Management
  • Click Tracking
  • Collaboration Tools
  • Contact Database
  • Contact Management
  • Content Management
  • Conversion Tracking
  • Customer Accounts
  • Customer Activity Tracking
  • Customer Database
  • Customer Journey Mapping
  • Customer Profiles
  • Customer Segmentation
  • Customer Surveys
  • Customizable CTAs
  • Customizable Fields
  • Customizable Forms
  • Customizable Templates
  • Data Analysis Tools
  • Data Import/Export
  • Data Synchronization
  • Delivery Tracking
  • Demographic Data
  • Design Management
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Monitoring
  • Email Templates
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • Form Builder
  • Geolocation
  • Geotargeting
  • Image Library
  • Interaction Tracking
  • Knowledge Base Management
  • Labeling
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Generation
  • Lead Management
  • Lead Nurturing
  • List Management
  • Live Chat
  • Location Tracking
  • Loyalty Program
  • Mail Merge
  • Mailing List Management
  • Marketing Automation
  • Marketing Calendar
  • Mass Texting
  • Mobile Access
  • Mobile Optimized Emails
  • Mobile Retargeting
  • Mobile Survey
  • Monitoring
  • Multi-Account Management
  • Multi-Campaign
  • Multi-Channel Communication
  • Multi-Channel Distribution
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Multiple Projects
  • Multiple User Accounts
  • Multivariate Testing
  • Offline Response Collection
  • Order Management
  • Order Processing
  • Personalization
  • Post Scheduling
  • Preview Functionality
  • Question Branching
  • Question Library
  • Question Piping
  • Randomization
  • Real Time Analytics
  • Real Time Data
  • Real Time Editing
  • Real Time Monitoring
  • Real Time Reporting
  • Recommendations
  • Referral Tracking
  • Registration Management
  • Reporting & Statistics
  • Reporting/Analytics
  • Response Quotas
  • Response Validation
  • Responsive
  • Rich Text Editor
  • Routing
  • Search Marketing
  • Search/Filter
  • Segmentation
  • Shared Inboxes
  • Site Intercept Survey
  • Skip Logic
  • Social Advertising
  • Social Marketing
  • Social Media Integration
  • Social Media Monitoring
  • Social Media Retargeting
  • Social Promotion
  • Spam Blocker
  • Subscription Management
  • Support Audio/Images/Video
  • Survey Builder
  • Template Management
  • Third Party Integrations
  • To-Do List
  • URL Customization
  • Unsubscribe Database
  • Usage Tracking/Analytics
  • WYSIWYG Editor
  • Website Integration
  • Website Visitor Tracking
  • Whitelisting/Blacklisting
  • Workflow Management
  • XML / RSS
  • eCommerce Management

Integrations

  • Total integrations1344
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Pipedrive
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier
  • Total integrations78
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Pipedrive
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier

Security

  • Encryption of sensitive data at rest
  • HTTPS for all pages (web-based apps)
  • Reports/alerts for security breaches
  • Multifactor authentication options
  • Customer data removed upon service cancellation
  • Encryption of sensitive data at rest
  • HTTPS for all pages (web-based apps)
  • Reports/alerts for security breaches
  • Multifactor authentication options
  • Customer data removed upon service cancellation

User reviews that mention these apps

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

Share this review:

Mailchimp Transactional Email logo

Mailchimp Transactional Email

Nice Mailchimp addon for transactional emails

Reviewed 3 years ago

We use it for sending transactional emails to our customers.

Pros

You can view you email history and contents and reasons for rejection of emails. API keys can be used for limiting IP addresses. In the few months we use this software, we have experienced no downtime.

Cons

You need a paid Mailchimp subscription to be able to purchase this addon, so it ca be quite expensive if you don't really need Mailchimp.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

Share this review:

Mailchimp Transactional Email logo

Mailchimp Transactional Email

Very easy mail management for developers

Reviewed 2 years ago

Setting up mail services for applications we developed for clients.

Pros

Very easy to setup and use. If you need to send mail with your application this is one of the best and quickest ways to do it.

Cons

I have used it before they required a MailChimp account and that is too bad that you need a MailChimp account to use Mandrill now.

Overall Rating
  • Ease of use
  • Features
  • Likelihood to recommend9/10

Share this review:

Mailchimp Transactional Email logo

Mailchimp Transactional Email

Rolled out a ton of new tools recently

Reviewed 2 months ago

Overall, Mailchimp has been a fantastic tool for our email marketing. The platform is sleek, easy to use, and can be learned very quickly. We are excited to explore the new tools Mailchimp is rolling out.

Pros

We've used Mailchimp for the past 4 years to communicate with our audience. Mailchimp is one of the best email providers around. Their platform, support, and reliability are top-notch. We rarely ever have issues when using Mailchimp.

Cons

Honestly, they've rolled out so many new tools recently we haven't been able to keep up. Our team is small, so we don't always have the time and resources to keep up with all of the updates.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Likelihood to recommend10/10

Share this review:

Mailchimp Transactional Email logo

Mailchimp Transactional Email

Great for personalized emails

Reviewed 8 months ago

Mentioned earlier - Mandrill is great to get a high level of reaction via emails. The developers set up customized scripts to send out relevant content to our customers and partners so they are always in the loop.

Pros

Transactional Emails is really necessary in today's world, we get a much better open rate and much better interaction when we use this system rather than a simple mass email message. Totally recommend this set up, and it has the the facilities to set up everything pretty easily. The API documentation is robust, and their service uptime is great, it does what is advertised.

Cons

The fact that I need to have a mailchimp paid account and to get into Mandrill through Mailchimp is a little weird, but it's minor in the grand scheme of things. I don't use Mailchimp, our marketing department uses an alternative, but our developers use Mandrill.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support

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Mailchimp Transactional Email logo

Mailchimp Transactional Email

Eingeschränkte Funktionen, schlechter Kundenservice

Reviewed 7 months ago

Leider nicht zu empfehlen, da weder das Tool überzeugt, noch ein guter Support geleistet wird. Beides ist für ein so wichtiges Thema wie transactional emails leider unerlässlich.

Pros

- einfaches Monitoring der täglichen send outs - Anbindung an Mailchimp

Cons

- schlechte Analyseoptionen - OR und CR werden nur 30 Tage gespeichert - Kundenservice nur per Mail erreichbar; reagiert nur sehr langsam, selbst bei absolut zeitkritischen Themen; CS sitzt in den USA und beginnt Arbeit erst 13 Uhr deutscher Zeit - keine optimale Usability - Suchfunktion funktioniert nicht immer - Tracking funktioniert nicht problemlos - IP Pool wird nicht optimal überwacht, bei shared IP kam es allein dieses Mal zwei Mal zu deliverability Problemen

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend6/10

Share this review:

Mailchimp Transactional Email logo

Mailchimp Transactional Email

One of the best

Reviewed 2 years ago

It is amazing til you need support or more customization. Unfortunately you can only get it now through mailchimp, which for me, lost much of its appeal.

Pros

Mandrill used to be the go-to transactional email service. It had free plans, great and easy to use hooks and templating system. The report is just amazing to use, you can filter by api key, making it possible for you to know which of your websites is sending more email.

Cons

It is only available at a much higher cost than it used to be for MailChimp users. There is no more free plan and support has that "moody" mailchimp attitude of "we know best". I ditched it for sendgrid.

Overall Rating
  • Ease of use
  • Features
  • Likelihood to recommend7/10

Share this review:

Mailchimp Transactional Email logo

Mailchimp Transactional Email

Super important for sending transactional emails

Reviewed a year ago

Overall Mandrill is a system we couldn't do without. I would recommend it.

Pros

I like that my developers can take care of it and it doesn't have issues like other systems might. It's nice to have peace of mind with my emails.

Cons

It's confusing that it's tied to a MailChimp account, so on our credit card statement, it says MailChimp instead of Mandrill. It would be nice to have it labeled more specifically so I can sort out my bills more easily.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

Share this review:

Mailchimp Transactional Email logo

Mailchimp Transactional Email

Mailchimp tranactional email work like a charm

Reviewed 2 months ago
Pros

We have done our did you forget your password and order receipt by mailchimp. Those works very good. Mailchimp can receive data and it can send it mailtemplate which look like your brand. Works very well

Cons

Some times it goes wrong gmail box / offers, and customer cant find those emails.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

Share this review:

Mailchimp Transactional Email logo

Mailchimp Transactional Email

Mr

Reviewed 3 years ago
Pros

Mandrill is a powerful application that has proven useful for transactional email. They offer an API, decent reporting and storage of track/click data for 30 days.

Cons

As part of Mailchimp they now require both a Mailchimp and Mandrill subscription. I have no problem paying for Mandrill but I'm not a fan of this billing requirement as I don't need Mailchimp. Secondly, in the 2-3 years that I have been using Mandrill I have not seen a single feature release. I find this unusual. True, it works great as-is, but there are definitely areas that can be improved or features that can be added.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Likelihood to recommend8/10

Share this review:

Mailchimp Transactional Email logo

Mailchimp Transactional Email

Nice addition to MailChimp for transactional emails

Reviewed 3 years ago
Pros

Mandrill has been very cost effective API solution to facilitate transactional emails. We integrate Mandrill with MailChimp.

Cons

Its analytics module is basic. I would enjoy more depth when it comes to user segmentation and email performance.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

Share this review:

Mailchimp Transactional Email logo

Mailchimp Transactional Email

Good value for money, the perfect tool for small-medium size companies

Reviewed 14 days ago

I manage several accounts for clients of my agency. Mailchimp is mainly used to send periodic newsletters.

Pros

Animated gifs and the tone of voice of the interface: they may seem silly things, but when you're stressing because you have to push a button and send thousands of emails to your contacts, the picture of the chimpanze clicking the button for you helps to relax. The platform has all basic features needed to manage small-medium size databases. Marketing automation features let you manage transactional deliveries and automate many tasks and communications (this is especially useful when you have an e-commerce). Web hooks and especially the direct integration with Facebook lead forms are of course a big plus.

Cons

It is a basi tool, suitable to manage small-medium size databases. Bulk operations on the database and advanced data manipulation tools are mostly missing. I like the graphical UI but you need some time and training before you really feel comfortable with it (especially, knowing where to look for the info you need)

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Likelihood to recommend10/10

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Mailchimp Transactional Email logo

Mailchimp Transactional Email

Email marketing made easy.

Reviewed 6 days ago

Mailchimp is ideal for my company and it's compatible with lots of other softwares. I love it!

Pros

Mailchimp is easy to use. The templates and drag and drop features make getting the word out about my company a breeze. I also love the fact that I can schedule emails in advance to be sent out on their own, which saves me a ton of time. The option to create groups is also a plus when sending out exclusive emails.

Cons

I really haven't had any major complaints with Mailchimp. I've used it at previous jobs for years so when it came to using it for my own company, it was a no brainer.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Mailchimp Transactional Email logo

Mailchimp Transactional Email

Easy to Use

Reviewed 5 months ago

One of the easiest email software systems to use. Have used with many clients.

Pros

MailChimp is easy to use. It's drag and drop feature is easy and it's Image Fix Up is fabulous.

Cons

They've recently gone beyond the core business of email marketing (for example into Facebook advertising) and increased the price accordingly.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7/10

Share this review:

Mailchimp Transactional Email logo

Mailchimp Transactional Email

I wish it were more like MailChimp

Reviewed 3 years ago
Pros

The pricing is good. We have been using it for years and the only reason we are keeping it is because we don't the pain of switching over to another vendor.

Cons

The reporting features are very weak and we don't like that we have to access MailChimp to get over into the Mandrill dashboard.