App comparison

Add up to 4 apps below to see how they compare. You can also use the "Compare" buttons while browsing.

Mailchimp vs Pepo Campaigns Comparison

Add to Compare

Compare similar apps

Salesforce Sales Cloud logo

Salesforce Sales Cloud

4.4

Bitrix24 logo

Bitrix24

4.1

ClickUp logo

ClickUp

4.7

HoneyBook logo

HoneyBook

4.8

NetSuite logo

NetSuite

4.1

Freshdesk logo

Freshdesk

4.5

Good recommendations?

Overview

Category Leaders

Mailchimp is a marketing automation platform that allows users to create, send & analyze email & ad campaigns, with email...

Pepo Campaigns is an email marketing platform for Amazon SES which offers a template library, dynamic email workflows, campaign...

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

Pricing

Starting from

0

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

ic-pricetag

No pricing info

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

5

4

3

2

1

9.1K

5K

1K

159

76

  • Value for money
  • Ease of use
  • Features
  • Customer support
97%
would recommend this app

2.7

3

5

4

3

2

1

1

0

0

1

1

  • Value for money
  • Ease of use
  • Features
  • Customer support
33%
would recommend this app

Pros

I've had a very positive experience. The help desk was able to respond to some of my questions pretty quickly, I like the functionality and my emails look good.
Mailchimp is very great software. I like how it's easy to interface, and how you can clean the data.
I like how Mailchimp keeps track of my audience and helps me categorize them for different types of emails. I also like being able to create appealing and interactive emails for my viewers.

Pros

Not enoughreviews yet

Cons

I have had instances where the emails sometimes end up in the spam folder or promotions folder, which can be annoying and needs to be figured out.
Mailchimp is used by many which means that spam filters are more likely to tag your emails as spam. I did not have any other problems with Mailchimp.
For a company that's been around as long as Mailchimp has, it's crazy to me how bad the UX/UI is. It's just hard to use so much of the time.

Cons

Not enoughreviews yet

  • Vendor responds to reviews
  • Last review2 days ago
  • Vendor responds to reviews
  • Last review3 years ago

Key features

  • Total features134
  • AB Testing
  • API
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Archiving & Retention
  • Audience Targeting
  • Auto-Responders
  • Automated Publishing
  • Automated Scheduling
  • Behavior Analytics
  • Behavioral Targeting
  • CAN SPAM Compliance
  • Campaign Analytics
  • Campaign Management
  • Campaign Scheduling
  • Campaign Segmentation
  • Campaign Tracking
  • Channel Management
  • Click Tracking
  • Collaboration Tools
  • Contact Database
  • Contact Management
  • Content Management
  • Conversion Tracking
  • Customer Accounts
  • Customer Activity Tracking
  • Customer Database
  • Customer Journey Mapping
  • Customer Profiles
  • Customer Segmentation
  • Customer Surveys
  • Customizable CTAs
  • Customizable Fields
  • Customizable Forms
  • Customizable Templates
  • Dashboard
  • Data Analysis Tools
  • Data Import/Export
  • Data Synchronization
  • Design Management
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Templates
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • For iPad Devices
  • Form Builder
  • Geolocation
  • Geotargeting
  • Image Library
  • Interaction Tracking
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Generation
  • Lead Nurturing
  • Lead Segmentation
  • List Management
  • Live Chat
  • Location Tracking
  • Mailing List Management
  • Marketing Automation
  • Marketing Calendar
  • Mass Texting
  • Mobile Access
  • Mobile Optimized Emails
  • Mobile Retargeting
  • Mobile Survey
  • Monitoring
  • Multi-Account Management
  • Multi-Campaign
  • Multi-Channel Communication
  • Multi-Channel Data Collection
  • Multi-Channel Distribution
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Multiple User Accounts
  • Multivariate Testing
  • Offline Response Collection
  • Order Management
  • Performance Metrics
  • Personalization
  • Post Scheduling
  • Publishing Options
  • Question Branching
  • Question Library
  • Question Piping
  • ROI Tracking
  • Randomization
  • Real Time Analytics
  • Real Time Data
  • Real Time Editing
  • Real Time Monitoring
  • Real Time Notifications
  • Real Time Reporting
  • Recommendations
  • Referral Tracking
  • Reporting & Statistics
  • Reporting/Analytics
  • Response Quotas
  • Response Validation
  • Responsive
  • Search Marketing
  • Search/Filter
  • Segmentation
  • Shared Inboxes
  • Simple Mail Transfer Protocol (SMTP)
  • Site Intercept Survey
  • Skip Logic
  • Social Advertising
  • Social Marketing
  • Social Media Integration
  • Social Media Monitoring
  • Social Media Retargeting
  • Social Promotion
  • Spam Blocker
  • Subscription Management
  • Support Audio/Images/Video
  • Survey Builder
  • Team Management
  • Template Management
  • Third Party Integrations
  • To-Do List
  • URL Customization
  • Unsubscribe Database
  • WYSIWYG Editor
  • Website Integration
  • Website Visitor Tracking
  • Workflow Management
  • eCommerce Management
  • Total features31
  • AB Testing
  • API
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Archiving & Retention
  • Audience Targeting
  • Auto-Responders
  • Automated Publishing
  • Automated Scheduling
  • Behavior Analytics
  • Behavioral Targeting
  • CAN SPAM Compliance
  • Campaign Analytics
  • Campaign Management
  • Campaign Scheduling
  • Campaign Segmentation
  • Campaign Tracking
  • Channel Management
  • Click Tracking
  • Collaboration Tools
  • Contact Database
  • Contact Management
  • Content Management
  • Conversion Tracking
  • Customer Accounts
  • Customer Activity Tracking
  • Customer Database
  • Customer Journey Mapping
  • Customer Profiles
  • Customer Segmentation
  • Customer Surveys
  • Customizable CTAs
  • Customizable Fields
  • Customizable Forms
  • Customizable Templates
  • Dashboard
  • Data Analysis Tools
  • Data Import/Export
  • Data Synchronization
  • Design Management
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Templates
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • For iPad Devices
  • Form Builder
  • Geolocation
  • Geotargeting
  • Image Library
  • Interaction Tracking
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Generation
  • Lead Nurturing
  • Lead Segmentation
  • List Management
  • Live Chat
  • Location Tracking
  • Mailing List Management
  • Marketing Automation
  • Marketing Calendar
  • Mass Texting
  • Mobile Access
  • Mobile Optimized Emails
  • Mobile Retargeting
  • Mobile Survey
  • Monitoring
  • Multi-Account Management
  • Multi-Campaign
  • Multi-Channel Communication
  • Multi-Channel Data Collection
  • Multi-Channel Distribution
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Multiple User Accounts
  • Multivariate Testing
  • Offline Response Collection
  • Order Management
  • Performance Metrics
  • Personalization
  • Post Scheduling
  • Publishing Options
  • Question Branching
  • Question Library
  • Question Piping
  • ROI Tracking
  • Randomization
  • Real Time Analytics
  • Real Time Data
  • Real Time Editing
  • Real Time Monitoring
  • Real Time Notifications
  • Real Time Reporting
  • Recommendations
  • Referral Tracking
  • Reporting & Statistics
  • Reporting/Analytics
  • Response Quotas
  • Response Validation
  • Responsive
  • Search Marketing
  • Search/Filter
  • Segmentation
  • Shared Inboxes
  • Simple Mail Transfer Protocol (SMTP)
  • Site Intercept Survey
  • Skip Logic
  • Social Advertising
  • Social Marketing
  • Social Media Integration
  • Social Media Monitoring
  • Social Media Retargeting
  • Social Promotion
  • Spam Blocker
  • Subscription Management
  • Support Audio/Images/Video
  • Survey Builder
  • Team Management
  • Template Management
  • Third Party Integrations
  • To-Do List
  • URL Customization
  • Unsubscribe Database
  • WYSIWYG Editor
  • Website Integration
  • Website Visitor Tracking
  • Workflow Management
  • eCommerce Management

Integrations

  • Total integrations1652
  • Adobe Commerce
  • BigCommerce
  • Google Ads
  • Google Analytics 360
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn for Business
  • Mailchimp
  • Marketo Engage
  • Meta for Business
  • Pipedrive
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Stripe
  • Twitter
  • WooCommerce
  • WordPress
  • Zapier
  • Total integrations1
  • Adobe Commerce
  • BigCommerce
  • Google Ads
  • Google Analytics 360
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn for Business
  • Mailchimp
  • Marketo Engage
  • Meta for Business
  • Pipedrive
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Stripe
  • Twitter
  • WooCommerce
  • WordPress
  • Zapier

User reviews that mention these apps

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

Share this review:

Mailchimp logo

Mailchimp

Mailchimp is cost effective user freindly tool

Reviewed 2 years ago

Overall experience for a low to medium critical use case was great Little doubtful in using it for critical campaigns due relibalility and security concerns

Pros

Ease of setup Reporing and analytics provided by the tool Cost of product Degree of customisation allowed

Cons

Security of campaigns Customer Service - turn around of issues Occassional innccuracy of reports Reliability of campaigns

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

Share this review:

Mailchimp logo

Mailchimp

today at KWSW

Reviewed 4 years ago
Pros

able to reach our 400+ agents easily and daily

Cons

editing scheduled campaigns when needed.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

Share this review:

Mailchimp logo

Mailchimp

MailChimp Review

Reviewed 2 years ago
Pros

Has great data analytics to see who receives and opens the emails. Integrates with my database software.

Cons

Limited formatting ability in email campaigns

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Mailchimp logo

Mailchimp

Does what it needs to

Reviewed 3 years ago

Easy to use, efficient, good looking and trusted. Overall would highly recommend

Pros

Really use to use for mass marketing mail outs and news letters

Cons

Nothing, love this, makes marketing campaigns simple.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

Share this review:

Mailchimp logo

Mailchimp

Great message tool!

Reviewed 3 years ago
Pros

Campaigns and emails are so easy to create - super user friendly!

Cons

Some email campaigns need a bit more functionality.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

Share this review:

Mailchimp logo

Mailchimp

nice for business stat up!

Reviewed 2 years ago

It's amazing software and new startups should use it to get more traffic.

Pros

Mailchimp allows me to run campaigns for my business and bring a nice amount of traffic.it also allows me to make an amazing website and landing pages. I prefer a new startup to use it

Cons

most campaigns are paid which are somewhat expensive

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

Share this review:

Mailchimp logo

Mailchimp

Very easy to use!

Reviewed 3 years ago

Easy to use and easy to create professional emails!

Pros

I love that you can create with the editor and then have the ability to see the HTML code.

Cons

Navigation of campaigns and templates are little confusing.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

Share this review:

Mailchimp logo

Mailchimp

Free and Easy

Reviewed 4 years ago

Overall, for the price(free), I am satisfied.

Pros

Mailchimp is a great tool and is available for free. This makes it attractive for myself and colleagues alike.

Cons

I find it challenging to separate campaigns that need to go out in a timely manner. I cannot send out multiple campaigns in the same day.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

Share this review:

Mailchimp logo

Mailchimp

Mailchimp - The Email Blaster

Reviewed 4 months ago

We are using MailChimp to run successful email campaigns and grow our email list. Our business is thriving because MailChimp makes managing email campaigns and campaigns less complicated. Mailchimp has made managing email campaigns and campaigns less complicated for us. We've been able to accomplish our sales and marketing goals effectively thanks to MailChimp.

Pros

Mailchimp is the ideal platform for marketing your business. It is simple to use, convenient and may reach a big audience. You may modify emails easily and schedule emails reliably with Mailchimp. Sending email campaigns to both existing and new customers is simple and cost-effective with Mailchimp's amazing user interface.

Cons

Mailchimp's templates are kind of plain and boring, which would be one way to improve them. Furthermore, the signup process and interface might be difficult for beginners.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

Share this review:

Mailchimp logo

Mailchimp

Mailchimp Remains the Standard Bearer for Newsletter Communications

Reviewed 3 years ago

Over a three year period, I've created 186 campaigns & seen a steady increase in subscriptions & sales. As such, mailchimp use productively utilizes user work investments on it.

Pros

Mailchimp offers a vast array of newsletter templates; its html editor is easy to use; & its content studio enhances personalization options. In addition, audience integration is quick & simple.

Cons

One drawback to audience management on mailchimp for those including multiple product links in their marketing campaigns is the inability to identify consumer preferences for future campaigns.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

Share this review:

Mailchimp logo

Mailchimp

My Team Loves This...and So Do I

Reviewed 4 years ago

Drip Email Campaigns

Pros

I love the analytics and features that can be implemented in email communication. I've come to very much value Mailchimp and the information I can gather from what we send out to our customers.

Cons

For me, there was a steep learning curve at first, but felt comfortable with it over time.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Mailchimp logo

Mailchimp

I have used this software for five years and I think it is great.

Reviewed 5 years ago

Better email campaigns.

Pros

MailChimp is easy to use and yet very powerful. It integrates with lots of other platforms and it features useful automations. I have had good experiences with their customer support and I think they make efforts to provide useful tips through their blog and newsletters. Pricing is more than reasonable.

Cons

I am thinking... Well actually their mobile app is quite far from on the same level as the main app. Otherwise it is hard for me to find anything to complain about.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend6/10

Share this review:

Mailchimp logo

Mailchimp

Good email marketing solution

Reviewed 4 years ago

Email marketing campaigns

Pros

It's an efficient email marketing app Enables very useful analytics Instantly see how your audience has interacted with your content - open rates, click throughs

Cons

It takes a while to understand how it works It's a bit tasking customizing pre-existing templates.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Mailchimp logo

Mailchimp

MailChimp is the world's biggest marketing automation platform that help us to populate our business

Reviewed 4 years ago

I used MailChimp to : 1) Send blog posts by emails 2)Email Campaigns 3)Landing Page Campaigns 4)Pop-Up Forms 5)Facebook & Instagram Ad Campaigns, 6)Order Notifications etc.

Pros

MailChimp has Features to collect customer data & options to do Marketing Automation, Send blog posts by emails, Email Campaigns, Landing Page Campaigns, Pop-Up Forms, Google Re marketing Ad Campaigns, Facebook & Instagram Ad Campaigns, Product Recommendations, Order Notifications, Comparative Reports etc.

Cons

MailChimp is very good marketing automation platform, Although they offer a generous freemium plan, the prices get steep pretty quickly once you start needing to increase your email, or subscriber, numbers.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

Share this review:

Mailchimp logo

Mailchimp

Just a great, flexible software for a good price

Reviewed 5 years ago
Pros

- easy campaigns' design - automated campaigns - subscriber lists' management - mobile app - easy to use

Cons

- configuration of subscriber forms could be a little bit easier - the analytics of subscribers could be extended

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

Share this review:

Mailchimp logo

Mailchimp

Easy to get off the ground with simple emails, more difficult to make customizations.

Reviewed 4 years ago

Email campaigns, email automation

Pros

Easy to use interface makes scheduling campaigns easy, and designing templates is easy too. The reporting is very useful. Also, easy to create automations like Abandoned Cart Emails.

Cons

If you want to really customize the templates, and even know HTML/CSS, it is difficult to use their visual editing interface to do so. Also, their customer service is almost non-existent. They don't have chat and their email support has not proven to be very helpful to me. The integration with Shopify is buggy and product prices are not updated properly, for when you want to include product suggestions in the emails.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

Share this review:

Mailchimp logo

Mailchimp

Expensive and Easy to Use Email Marketing Campaign Manager

Reviewed 4 years ago

MailChimp has provided a hostless, reliable email marketing campaign solution manager that simplifies many of the current concerns around email marketing campaigns, such as unsubcribes

Pros

Great API support, easy to use and train for, excellent reliability and support

Cons

Hard to upgrade old campaigns (i.e. for GDPR support, etc).

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7/10

Share this review:

Mailchimp logo

Mailchimp

Mailchimp is a great software for newsletters and other simple marketing automation email needs

Reviewed 4 years ago
Pros

It is very user friendly and easy to set up. The email builder is great, it's a wysiwig that is very functional and let's you build anything you need without having to code.

Cons

When you want to start doing complex triggered campaigns and flows then you will need a marketing automation software with more capabilities. You can only do very simple automation campaigns.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

Share this review:

Mailchimp logo

Mailchimp

Mailchimp is a great solution for email marketing. Rich in features and well priced.

Reviewed 4 years ago

Cost effective email management.

Pros

The software is very easy to use. It is easy to setup lists and simple to set up campaigns. Once it is setup, you can run campaigns. Campaigns allow you to do A/B splits. Reporting on Campaigns is excellet.

Cons

For small organizations, pricing is free which is great for non-profits. But pricing can get expensive for very large lists

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Mailchimp logo

Mailchimp

Great marketing tool for any kind of business

Reviewed 3 years ago

It was a great way to manage lists, send campaigns, review effective lists and campaigns. I'd use it again!

Pros

What I liked the most was the ability to schedule emails to be sent at a later date. Easy to organize and to identify what you do, to reuse a previous campaign, with some updates for promotions and all. You can customize your lists and keep lists from different sources in separate, you can use their templates or add your own. I loved the reports too. It gives you what you need to keep in touch with your customers and optimize your email campaigns.

Cons

Use html was a little bit more complicated, but it is complex on its own.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

Share this review:

Mailchimp logo

Mailchimp

Perfect for any email campaign

Reviewed 4 years ago
Pros

Templating engine and campaigns. Absolutely great for any kind of email campaigns. Great API support.

Cons

Not a lot to dislike honestly. Works great for our use.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

Share this review:

Mailchimp logo

Mailchimp

Great for segmentation!

Reviewed 4 years ago

Email campaigns and a ROI

Pros

I love the A/B testing feature in Mailchimp and the segmentation features as well. Makes it SO easy for the amount of emails and leads I have.

Cons

I hate the campaign builder, I think it looks tacky and blocky. I prefer to code mine and imports the HTML code instead.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Mailchimp logo

Mailchimp

Keeps getting better and better

Reviewed 3 years ago

It helps with email campaigns

Pros

With every new update, MailChimp keeps improving and growing. It is, for the most part, easy to use.

Cons

You have to navigate the software by audience- you can't see ALL of the email campaigns you've been working on all in one place, only audience by audience. It's a bummer but gets better once you figure it out.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend6/10

Share this review:

Mailchimp logo

Mailchimp

Great starting tool

Reviewed a year ago
Pros

If you're just starting with E-mailmarketing, them Mailchimp is a rather good tool. You can do a lot of marketing/email automation in Mailchimp without the need of technical knowledge.

Cons

It's a basic email marketing tool. If you want to have a more professional tool for example big campaigns or personalised campaigns I would suggest to use a more enterprise tooling.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Mailchimp logo

Mailchimp

Best Software for Email Marketing

Reviewed 2 years ago
Pros

It is the best online email marketing tool. I like it's free trail which is good for starting and testing.

Cons

Sometimes it is difficult for the beginners to setup email campaigns.