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Mailchimp is a marketing automation platform that allows users to create, send & analyze email & ad campaigns, with email...
Veeva CRM is a cloud-based CRM system for the life sciences industry. Veeva CRM delivers integrated multichannel marketing,...
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4.5
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User reviews that mention these apps
Ines O.
Information Technology and Services, 1-10 employees
Used weekly for 1-2 years
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We have been using Mailchimp for some time now as we see it as a very simple user-friendly tool for our marketing campaigns. The only thing missing for us is a better integration with our CRM system.
User friendly
CRM integration
Michelle P.
Entertainment, 501-1,000 employees
Used monthly for 2+ years
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Great tool, expensive, but worth it. May explore some cheaper options soon.
It does everything you may want out of a campaign tool. Easy to setup, modify, templatize ccampaigns etc..
It didnt integrate the particular CRm that we had been using, but probably on our end, as its a smaller CRM.
Anonymous Reviewer
Verified reviewer
Management Consulting, 1-10 employees
Used monthly for 2+ years
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Great for collecting survey or lead info, managing the contact list, and sending campaign marketing out
Very user friendly and intuitive. Quick to set up and use
Doesn't give me a full CRM option, so I still need to integrate to a separate CRM to do what I need
Anonymous Reviewer
Verified reviewer
Real Estate, 51-200 employees
Used weekly for 2+ years
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I love that it is free for a certain amount of emails. It also has really great templates for my marketing emails and helps me with my subject line. The best part is that it tells me who has opened my emails and what they clicked on. This helps me be more effective in the future
Syncing with my Liondesk CRM would be useful
Lubna R.
Investment Management, 51-200 employees
Used weekly for 1-2 years
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Reliable system. Emails go out relatively quickly.
It's relatively easy to attach items such as calendar invites, PDF attachments, links, images. Preview mode is accurate
We cannot link emails to our CRM. We would like to track readability, what was sent to each client and when. All to be linked on our CRM.
Ned K.
Hospital & Health Care, 51-200 employees
Used monthly for 6-12 months
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Mailchimp is a great tool for mass email campaigns. It provides great analytics and manages unsubscribers to maintain Canned Spam Act compliance. A great email tool.
I inherited a poor CRM system with a difficult email platform. We use Mailchimp to create, send and manage our email campaigns when possible. We like how it’s easy to create emails compared to our CRM’s email builder. We also like how it helps us manage unsubscribers.
Unfortunately, our current CRM does not allow us to integrate with Mailchimp. We are implementing anew CRM system, which has a robust email tool. Eventually, we will be switching from Mailchimp.
Jonathan S.
Education Management, 51-200 employees
Used monthly for 2+ years
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Awesome customer service if you have any issues with your list (ie. bounce rates) or campaigns.
Ease of putting together campaigns, either using the pre-designed templates or raw HTML templates. Also keeps the formatting adhering to anti spam laws
Limited integration with CRM and Automation platforms, or a hassle to setup
Shakira J.
Financial Services, 10,001+ employees
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Although Mailchimp act as a all in one marketing tool/software for businesses, to me, its disadvantages overshadows its advantages. It is very easy for the software to affect deliverability, promoting spam.
This newsletter tool/software does have a pay to go pricing plan and free trial. You can establish healthy customer management and campaigns.
The software’s pricing is very expensive. It does not act as a CRM.
Mario V.
Verified reviewer
Food & Beverages, 1-10 employees
Used weekly for 1-2 years
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Mailchimp is a very good tool for CRM. It has all that you need to streamline your CRM processes and integrate it with the usual shops.
If your website is in PHP it integrates only through API that can be a bit difficult to implement
John S.
Verified reviewer
Marketing and Advertising, 11-50 employees
Used weekly for 2+ years
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