Marketing 360® Features List

Marketing 360®

#1 Marketing Platform®

4.74/5 (695 reviews)

Marketing 360® Feature Summary

  • Websites & landing pages
  • SEO software program
  • Natural listing ads
  • Placement ads
  • Retargeting ads
  • Social targeting ads
  • Local listing ads
  • On-demand marketing services
  • Contact relationship management (CRM)
  • Website designs
  • Analytics
  • ROI Tracking
  • Campaign segmentation
  • Contact management
  • Content / blogging platform
  • Web forms
  • Lead management
  • Lead nurturing
  • Lead scoring
  • Multi channel management
  • Multivariate testing
  • Search marketing
  • Social marketing
  • Website visitor tracking
  • Email drip campaigns
  • SMS campaigns
  • Web analytics

Marketing Feature Comparison

Most popular features of all Marketing apps

A/B Testing (129 other apps)
API (344 other apps)
Activity Dashboard (183 other apps)
Campaign Analysis (165 other apps)
Campaign Management (144 other apps)
Content Management (136 other apps)
Customizable Branding (162 other apps)
Customizable Templates (164 other apps)
Data Import/Export (121 other apps)
Drag & Drop Interface (170 other apps)
Engagement Analytics (144 other apps)
Monitoring (155 other apps)
Multi-Channel Marketing (134 other apps)
Real Time Analytics (127 other apps)
Real Time Data (116 other apps)
Reporting & Statistics (168 other apps)
Social Media Integration (189 other apps)
Social Network Marketing (127 other apps)
Tagging (130 other apps)
Third Party Integration (173 other apps)

Competitor Feature Comparison

Marketing 360® Feature Reviews

25 reviewers had the following to say about Marketing 360®'s features:

Borong Li

Awesome experience with their team

2017-03-28

I have awesome experience with their team for helping me setting up my google ads , remarketing campaign etc. Especially with my account manager Chris, he cares a lot about our business and always gives me suggestions and point directions with his years of experience.

Pros

All in one solution. Easy to navigate.

Cons

If data can be shown real time as google analytics will be better.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend

9/10

Recommendations to others considering Marketing 360®

Separate call conversion section with onlines leads tracking.

Source: Capterra
Helpful?   Yes   No
Read more
Olga Davidian

Pricey Marketing Campaign management software

2018-05-10

Pros

Offers great options for planning all elements of a Marketing campaign - Landing pages, Tracking, SEO.

Cons

Very pricey solution. For analytics, they use Google analytics but in a different interface, read carefully all fine prints before signing up for this solution.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Weekly

Source: Capterra
Helpful?   Yes   No
Read more
Laura Hill

Marketing 360 Is the Best Digital Marketing Reporting Tool I've Ever Used

2018-03-16

It also provides all the data I need to justify the benefits of having an agency manage our PPC, social media and retargeting ads.

Pros

PPC ad performance), Retargeting Ads, Social Targeting Ads (i.e. social media ads), and Brand/Other Channels (e.g. direct traffic, referrals from other sites, and social referrals).

Cons

Marketing 360 is so comprehensive that it's hard to think of any cons.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Weekly

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
Brandon Mushlin

No Other Systems Or Agency Compares

2017-04-04

The client fear and trepidation for spending more marketing dollars was gone when very quickly clients saw qualified leads coming directly to their brand. MadWire helps me build my clients to 5 and 6 figure monthly income earners in record time.

Pros

Fully Systems, Analytics and Advertising Back End Integration, I see everything happening at every moment.

Cons

Nothing yet, for their new system is adding in the features I wanted which was Email Marketing on top of the CRM, but I love it.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Daily

Likelihood to recommend

10/10

Recommendations to others considering Marketing 360®

Definitely a must to take away the distraction and shiny toys others think will create results. One interface like this is the way to go.

Source: Capterra
Helpful?   Yes   No
Read more
Jean-Francois Truchon

Great tools very well tailored to address all the major needs of an online business.

2018-03-15

Above all, got clear metrics and an true integrated marketing platform.

Pros

You can monitor your progress from a single source.

Cons

I would like the CRM to have more advanced functionalities for internet marketing and more integration options.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No

Response from Madwire


Hi Jean-Francois,
Thank you for the insights! We are honored to be a apart of your team and help in any way we can.

Read more
Wes Bleed

Nothing short of amazing!

2018-01-30

Digital ad and content marketing strategy.

Pros

The analytics are thorough and easy to digest.

Cons

There's a bit of a learning curve to understand all facets of the dashboard. And, because there's so much information, it does take time to fully grasp.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Weekly

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No

Response from Madwire


Hi, Wes. Thank you for taking a few moments to share your thoughts. We appreciate the feedback! Dean and the rest of our team truly enjoy working with you. I believe Dean's exact words were "Wes is the man"! We're honored you've chosen Marketing 360 as a partner. Thanks again!

Read more
Michael McFadden

I love the support team!

2018-06-18

It was an upgrade to my marketing plan and was a good interface for social media.

Pros

The software is a great tool.

Cons

There was an overload of features. The system is not always user friendly;however, that is where the support team was useful.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Weekly

Likelihood to recommend

5/10
Source: Capterra
Helpful?   Yes   No

Response from Madwire


Thank you for your review Michael. We are so glad you have found success with the team and the tools that we utilize. All ships rise together and we are excited to help continue to grow your business and market!

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Brian Baio

Very robust platform

2017-04-04

Fortunately, we worked with Customer support representatives, who worked very hard to provide honest feedback and guidance on our campaign to start.

Pros

The data delivered to users is both extremely relevant and timely The customer login/portal/dashboard is very user-friendly and easy to understand.

Cons

-Occasionally, we would receive "internal server error" messages when logging into the old portal during the evenings, which resulted in no data being visible.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Daily

Likelihood to recommend

10/10

Recommendations to others considering Marketing 360®

More data - we love data. Perhaps there could be some weighted-averages presented to give users a better understanding of ROI, conversion rates, and/or see negative trends in website activity. This would allow businesses the opportunity to dial their daily ad spends up/down and exclude irrelevant clicks/hits.

Source: Capterra
Helpful?   Yes   No
Read more
Maj-Lis Delgado

Amazing! Madwire/ Marketing 360 is the best invest we make every month,

2018-03-29

Pros

Ease of use, customization, ability to track real time activity.

Cons

Maybe have a mobile app for easy updates on the go!

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Daily

Source: Capterra
Helpful?   Yes   No
Read more
Lisa Henderson

Madwire360

2017-04-13

I know I can rely on her to handle all our marketing/advertising and social media campaigns.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
Elias Tobias

Very functional and effective

2018-03-22

Pros

It is very effective in giving you a snapshot of your campaign at any given time.

Cons

It would be really useful native mobile apps for IOS and Android

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Weekly

Likelihood to recommend

10/10
Source: Software Advice
Helpful?   Yes   No
Read more
Seann Dwyer

The team at Marketing 360 is amazing. I would recommend them to anyone.

2018-03-14

If you are thinking about getting into the social media arena with your business, Marketing 360 is a perfect place to start.

Pros

I love the software because it is extremely user friendly and I like that you can use the dashboard to tracking your sites progress and activity.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No

Response from Madwire


Hi Seann, what great feedback! Thank you for sharing. Our team enjoys working with your company and looks forward to working together for years to come.

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April Eldemire

Madwire was helpful for my business

2017-03-25

Madwire creates a great marketing campaign and analytics for your business.

Pros

The marketing analytics platform.

Cons

Customer service and timely responsiveness

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Weekly

Likelihood to recommend

4/10
Source: Capterra
Helpful?   Yes   No
Read more
Courtney Lewallen

Helpful and concise

2017-11-20

Our marketing executive has been great to work with.

Pros

You can navigate the platform without having to go to different sites to collect the same data.

Cons

I wish there was a way to import google analytics from past years on the site.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Software Advice
Helpful?   Yes   No
Read more
Stephen Heitzmann, MSF

The marketing360 software is a great all-in-one marketing solution that we use everyday.

2018-02-14

Pros

The software combines an email automation platform, CRM, and marketing data analytics in one easy to read/use dashboard.

Cons

It would be more efficient for us if this could be modified by adding an API connection.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Daily

Source: Capterra
Helpful?   Yes   No

Response from Madwire


Hi, Stephen. Thanks for your review! We love it when clients make the most of all the various features and platforms. Your comment about the CRM is on our radar. We've looked at a few different options and ideas, to get contacts into the CRM from external sources. One thing we're looking at is a public API, but we don't have it hashed out yet. Please continue to give us ideas and feedback! Clients like yourself, who are pushing the envelope, are important to our business. Thanks for giving us the opportunity to be a part of your team!

Read more
Rodna Lee

the team go above and beyond!

2017-11-30

Excellent customer service and I love the dashboard for tracking the progress of the marketing campaign.

Pros

He is always available to answer any questions that I may have and I like that I can go to the dashboard at any time and view progress and status of the marketing campaign.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Weekly

Likelihood to recommend

10/10
Source: Software Advice
Helpful?   Yes   No
Read more
Dale Malone

Exceeded expectations

2016-08-22

Marketing360 is focused on bottom line conversions and quickly identified our target customers and put a laser focus on marketing to them on Facebook and other social channels.

Pros

Easy to read dashboard and KPI's.

Cons

Haven't had any bad experiences yet.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Daily

Likelihood to recommend

10/10

Recommendations to others considering Marketing 360®

The software is intuitive and well laid out from a GUI perspective. The KPI's are easy to understand and view on the dashboard. The people behind the software are what makes Marketing360 really shine.

Source: Capterra
Helpful?   Yes   No

Response from Madwire


Dale, thank you for your feedback on our software and how effective it is for your business. We appreciate your partnership and look forward to the continued success.

Read more
Ahmed Abuswa

The team is really helpful, professional, and experienced

2018-03-22

Pros

Easy to navigate and generate reports . gives you ability and viability to monitor you day to day campaign.

Cons

The software is providing me with the information i need for my campaign. I do not have any cons at this time

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Weekly

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
Renee Djawdan

No regrets

2017-03-22

I love real time dashboard, CRM and WYSIWYG website.

Pros

Real time lead/conversion tracking with integrated CRM and it is user friendly and customization.

Cons

I havent found anything that I dont like yet

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
Tom Avery

Great company to work with!

2016-08-26

Madwire / Marketing 360 was able to create a website with great visual designs and an interface that is easy to navigate through.

Pros

The design team was great to work with.

Cons

No cons - having just launched the website we haven't had the opportunity to delve into the analytics but based on our experience thus far we are confident the market team will be able to exceed our expectations.............

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
Jonathan Dannenfelser

Easy, Great Customer Service

2018-03-22

All my marketing in one place.

Pros

I like that it combines my email marketing, text marketing, social media marketing and has a CRM.

Cons

If you have a problem you can just pick up the phone and the team will help.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
Myron Zimmerman

Very Responsive and Helpful all the time. Went out of their way to educate us with process.

2017-03-17

I knew nothing about internet marketing and how pay for click advertising works.

Pros

Seems to be very effective.

Cons

Sales Source client management complicated to implement

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Daily

Likelihood to recommend

10/10

Recommendations to others considering Marketing 360®

When you are new to using it takes some time to learn.

Source: Capterra
Helpful?   Yes   No
Read more
Tania Pugh

Great Company

2016-08-17

Marketing 360 has helped us get our company's name on the map.

Pros

Analytics on the platform, call recording and our dedicated marketing specialist.

Cons

It takes a little while to see results, but that is with any marketing. The services are targeted for long terms marketing strategies.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Daily

Likelihood to recommend

9/10
Source: Capterra
Helpful?   Yes   No
Read more
Ryan Reed-Baum

Awesome Software & Marketing Service

2017-04-03

Marketing 360 and the customer service is unmatched.

Pros

Data aggregation Dashboard Ease of use Email automation Customer service

Cons

Would like a little more automation.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Daily

Likelihood to recommend

10/10

Recommendations to others considering Marketing 360®

You will not be disappointed with this company. You cant hire a marketing executive for the price and quality you get from Marketing 360

Source: Capterra
Helpful?   Yes   No
Read more
Chris Carraghan

Still a fan!

2017-04-04

The re-targeting ads are very effective, the real-time analytics are excellent, and the customer support is awesome.

Rating breakdown

Value for money
Ease of use
Features
Customer support
Source: Capterra
Helpful?   Yes   No
Read more