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Marketing Optimizer vs FireDrum Email Marketing Comparison

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Overview

Marketing optimization software for marketing managers that are focused on generating targeted leads and improving sales...

FireDrum Email Marketing is a scalable, cloud-based platform for managing email marketing within businesses using tools such...

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Screenshots

Pricing

Starting from
$49.00/mo.month
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based
Starting from
$5.00/mo.month
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based

User reviews

4.3

(7)

5

4

3

2

1

3

3

1

0

0

  • Value for money
  • Ease of use
  • Features
  • Customer support

5

4

3

2

1

128

59

20

2

1

  • Value for money
  • Ease of use
  • Features
  • Customer support
92%
would recommend this app

Pros

Not enoughreviews yet

Pros

FireDrum is a great marketing solution. We are able to communicate with our Homeowners with ease and when we need assistance, FireDrum's response time is very fast and helpful.
Their support staff are local, friendly and always helpful. The free service is great if you have a small list but I really enjoy the templates and unlimited spending on the paid plans.
Easy to use, and the support is helpful when you have any questions. Wordpress integration is also a nice feature.

Cons

Not enoughreviews yet

Cons

We do have sales reps, who are not and don't have a problem with the drag and drop. They used to charge per account and now charge per email address block.
I took over a business and they gave me some of the information but I lost all the databases and not sure how to send things.
It is not the software... it is the lack of customer service on the weekends.
  • Vendor responds to reviews
  • Last reviewN/A
  • Vendor responds to reviews
  • Last review4 months ago

Key features

  • Total features2
  • A/B Testing
  • API
  • Activity Dashboard
  • Activity Tracking
  • Automated Scheduling
  • Campaign Analysis
  • Campaign Management
  • Campaign Planning
  • Click Tracking
  • Contact Management
  • Content Management
  • Content Repository
  • Custom Fields
  • Custom Forms
  • Customizable Branding
  • Customizable Templates
  • Data Import/Export
  • Drag & Drop Interface
  • Drip Marketing
  • Email Marketing Management
  • Email Templates
  • Email Tracking
  • Engagement Analytics
  • Image Editing
  • Labeling
  • Monitoring
  • Multi-Channel Marketing
  • Preview Functionality
  • Real Time Analytics
  • Real Time Data
  • Reporting & Statistics
  • Social Media Integration
  • Social Network Marketing
  • Third Party Integration
  • WYSIWYG Editor
  • Total features35
  • A/B Testing
  • API
  • Activity Dashboard
  • Activity Tracking
  • Automated Scheduling
  • Campaign Analysis
  • Campaign Management
  • Campaign Planning
  • Click Tracking
  • Contact Management
  • Content Management
  • Content Repository
  • Custom Fields
  • Custom Forms
  • Customizable Branding
  • Customizable Templates
  • Data Import/Export
  • Drag & Drop Interface
  • Drip Marketing
  • Email Marketing Management
  • Email Templates
  • Email Tracking
  • Engagement Analytics
  • Image Editing
  • Labeling
  • Monitoring
  • Multi-Channel Marketing
  • Preview Functionality
  • Real Time Analytics
  • Real Time Data
  • Reporting & Statistics
  • Social Media Integration
  • Social Network Marketing
  • Third Party Integration
  • WYSIWYG Editor

Integrations

  • Total integrations3
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Stripe
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier
  • Total integrations10
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Stripe
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier

Security

  • Encryption of sensitive data at rest
  • HTTPS for all pages (web-based apps)
  • Reports/alerts for security breaches
  • Multifactor authentication options
  • Customer data removed upon service cancellation
  • Encryption of sensitive data at rest
  • HTTPS for all pages (web-based apps)
  • Reports/alerts for security breaches
  • Multifactor authentication options
  • Customer data removed upon service cancellation

Marketing Optimizer vs. FireDrum Email Marketing

See how Marketing Optimizer and FireDrum Email Marketing stack up against each other by comparing features, pricing, ratings and reviews, integrations, screenshots and security. Compare real user opinions on the pros and cons to make more informed decisions.

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