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Marketo Engage vs Hippo Video Comparison
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Overview
Adobe Marketo Engage is as a centralized marketing hub for orchestration and execution of cross channel campaigns to acquire,...
Hippo Video is a cloud-based video management solution which includes tools for webcam, audio, and screen recording, video...
- Platforms supported
- Web-based
- iPhone app
- Android app
- Windows Phone app
- Typical customers
- Freelancers
- Small businesses
- Mid size businesses
- Large enterprises
- Customer support
- Phone
- Online
- Knowledge base
- Video tutorials
- Platforms supported
- Web-based
- iPhone app
- Android app
- Windows Phone app
- Typical customers
- Freelancers
- Small businesses
- Mid size businesses
- Large enterprises
- Customer support
- Phone
- Online
- Knowledge base
- Video tutorials
Video & Screenshots
Pricing
Starting from
0
- Free trial available
- Credit cardless trial
- Free account
- Subscription based
Starting from
19
Per month
- Free trial available
- Credit cardless trial
- Free account
- Subscription based
User reviews
Pros
MD Masoom R.
Pros
Cons
Dylan C.
Cons
Rony Peterson O.
Key features
- Total features101
- AB Testing
- API
- Access Controls/Permissions
- Activity Dashboard
- Advertising Management
- Agent Management
- Alerts/Notifications
- Behavior Analytics
- Behavior Tracking
- Behavioral Targeting
- Brand Overlay
- Bulk Uploading
- Calendar Management
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Scheduling
- Campaign Segmentation
- Campaign Tracking
- Categorization/Grouping
- Channel Management
- Click Tracking
- Client Management
- Client/Property Matching
- Closed Captions
- Collaboration Tools
- Communication Management
- Contact Database
- Contact Management
- Content Analytics
- Content Delivery
- Content Library
- Content Management
- Contextual Targeting
- Conversion Rate Optimization
- Conversion Tracking
- Customer Database
- Customer Experience Management
- Customer History
- Customer Journey Mapping
- Customer Profiles
- Customer Segmentation
- Customizable Branding
- Customizable CTAs
- Customizable Forms
- Customizable Reports
- Customizable Templates
- Customization
- Dashboard
- Dashboard Creation
- Data Import/Export
- Data Visualization
- Document Management
- Drag & Drop
- Drip Campaigns
- Dynamic Content
- Email Campaign Management
- Email Marketing
- Email Templates
- Email Tracking
- Employee Activity Monitoring
- Engagement Tracking
- Event Triggered Actions
- File Sharing
- File Transfer
- For Sales Teams/Organizations
- For Small Businesses
- Image Library
- Interaction Tracking
- Labeling
- Landing Pages/Web Forms
- Lead Capture
- Lead Engagement
- Lead Management
- Lead Nurturing
- Lead Qualification
- Lead Segmentation
- List Management
- Listing Management
- Live Chat
- Marketing Automation
- Mass Texting
- Media Library
- Meeting Management
- Mobile Access
- Mobile Alerts
- Mobile Screen Support
- Multi-Campaign
- Multi-Channel Attribution
- Multi-Channel Data Collection
- Multi-Channel Distribution
- Multi-Channel Management
- Multi-Channel Marketing
- Multimedia Support
- Multivariate Testing
- Opportunity Management
- Performance Metrics
- Personalization
- Pipeline Management
- Post Scheduling
- Predictive Analytics
- Preview Functionality
- Prioritization
- Privacy Options
- Project Management
- Property Management
- Prospecting Tools
- ROI Tracking
- Rapid Creation
- Real Time Analytics
- Real Time Data
- Real Time Notifications
- Recommendations
- Referral Tracking
- Reminders
- Remote Access/Control
- Remote Support
- Reporting & Statistics
- Reporting/Analytics
- SEO Management
- SMS Marketing
- Sales Activity Management
- Search/Filter
- Segmentation
- Social Advertising
- Social Marketing
- Social Media Integration
- Social Promotion
- Social Sharing
- Source Tracking
- Status Tracking
- Surveys & Feedback
- Target Account Identification
- Task Management
- Templates
- Text Overlay
- Text to Video
- Third Party Integrations
- Time Zone Tracking
- Video Capture
- Video Chat
- Video Creation
- Video Editing
- Video Management
- Video Streaming
- Video Support
- Visitor Tracking
- Visual Analytics
- Voice-Over/Audio
- Web Forms
- Website Analytics
- Website Visitor Tracking
- Workflow Management
- Total features70
- AB Testing
- API
- Access Controls/Permissions
- Activity Dashboard
- Advertising Management
- Agent Management
- Alerts/Notifications
- Behavior Analytics
- Behavior Tracking
- Behavioral Targeting
- Brand Overlay
- Bulk Uploading
- Calendar Management
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Scheduling
- Campaign Segmentation
- Campaign Tracking
- Categorization/Grouping
- Channel Management
- Click Tracking
- Client Management
- Client/Property Matching
- Closed Captions
- Collaboration Tools
- Communication Management
- Contact Database
- Contact Management
- Content Analytics
- Content Delivery
- Content Library
- Content Management
- Contextual Targeting
- Conversion Rate Optimization
- Conversion Tracking
- Customer Database
- Customer Experience Management
- Customer History
- Customer Journey Mapping
- Customer Profiles
- Customer Segmentation
- Customizable Branding
- Customizable CTAs
- Customizable Forms
- Customizable Reports
- Customizable Templates
- Customization
- Dashboard
- Dashboard Creation
- Data Import/Export
- Data Visualization
- Document Management
- Drag & Drop
- Drip Campaigns
- Dynamic Content
- Email Campaign Management
- Email Marketing
- Email Templates
- Email Tracking
- Employee Activity Monitoring
- Engagement Tracking
- Event Triggered Actions
- File Sharing
- File Transfer
- For Sales Teams/Organizations
- For Small Businesses
- Image Library
- Interaction Tracking
- Labeling
- Landing Pages/Web Forms
- Lead Capture
- Lead Engagement
- Lead Management
- Lead Nurturing
- Lead Qualification
- Lead Segmentation
- List Management
- Listing Management
- Live Chat
- Marketing Automation
- Mass Texting
- Media Library
- Meeting Management
- Mobile Access
- Mobile Alerts
- Mobile Screen Support
- Multi-Campaign
- Multi-Channel Attribution
- Multi-Channel Data Collection
- Multi-Channel Distribution
- Multi-Channel Management
- Multi-Channel Marketing
- Multimedia Support
- Multivariate Testing
- Opportunity Management
- Performance Metrics
- Personalization
- Pipeline Management
- Post Scheduling
- Predictive Analytics
- Preview Functionality
- Prioritization
- Privacy Options
- Project Management
- Property Management
- Prospecting Tools
- ROI Tracking
- Rapid Creation
- Real Time Analytics
- Real Time Data
- Real Time Notifications
- Recommendations
- Referral Tracking
- Reminders
- Remote Access/Control
- Remote Support
- Reporting & Statistics
- Reporting/Analytics
- SEO Management
- SMS Marketing
- Sales Activity Management
- Search/Filter
- Segmentation
- Social Advertising
- Social Marketing
- Social Media Integration
- Social Promotion
- Social Sharing
- Source Tracking
- Status Tracking
- Surveys & Feedback
- Target Account Identification
- Task Management
- Templates
- Text Overlay
- Text to Video
- Third Party Integrations
- Time Zone Tracking
- Video Capture
- Video Chat
- Video Creation
- Video Editing
- Video Management
- Video Streaming
- Video Support
- Visitor Tracking
- Visual Analytics
- Voice-Over/Audio
- Web Forms
- Website Analytics
- Website Visitor Tracking
- Workflow Management
Integrations
- Total integrations497
- Adobe Commerce
- BigCommerce
- Google Ads
- Google Analytics 360
- HubSpot CRM
- HubSpot Marketing Hub
- LinkedIn for Business
- Mailchimp
- Marketo Engage
- Meta for Business
- Pipedrive
- Salesforce Sales Cloud
- Shopify
- Slack
- Stripe
- WooCommerce
- WordPress
- Zapier
- Total integrations9
- Adobe Commerce
- BigCommerce
- Google Ads
- Google Analytics 360
- HubSpot CRM
- HubSpot Marketing Hub
- LinkedIn for Business
- Mailchimp
- Marketo Engage
- Meta for Business
- Pipedrive
- Salesforce Sales Cloud
- Shopify
- Slack
- Stripe
- WooCommerce
- WordPress
- Zapier
Alternatives
Explore similar apps
User reviews that mention these apps
Dylan C.
Verified reviewer
Entertainment, 11-50 employees
Used daily for 6-12 months
Review source
Share this review:
The ability to create multiple assets within the systems such as landing pages, forms, email marketing campaigns including drips. Within each of those, you are able to get powerful insights back.
The support is difficult and can be hard to reach. If you do reach them, you either have to wait for a video conference to get in depth help. Also, they can't get into your instance to help.
Ed S.
Marketing and Advertising, 1-10 employees
Used daily for 2+ years
Review source
Share this review:
Marketo Engage
Marketo is the Gold Standard of Marketing CRMs in the marketplace!!
My experience with Marketo has been amazing from the sales rep, our implementation specialist, support department and our CSM went over and beyond to make sure we were getting the most value out of the platform.
I love the deep native integration with Salesforce that allows us to sync data and both company and contact records to communicate through marketing and sync up with our account based marketing campaigns and enabling sales to follow up at the exact right time based on lead scoring and actions take by prospect when consuming our content we deliver in the form of email opens, email clicks and % video views with the amazing integration with Wistia. The Strategies you can deploy are only limited by your creativity as a marketer and sales architect and revenue officer at your company and I absolutely love Marketo!!
The platform is very robust and takes learning and using it and clearly understand best practices through executional experience running campaigns and this takes an investment of time and it's absolutely worth it and the return on that time investment is the most important revenue driver in our company when combining the power of your sales reps and your sales enablement tool in your tech stack!!
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