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Marketo Engage vs Loomly Comparison

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Overview

Category Leaders

Marketo Engage provides a complete marketing software platform to businesses of all sizes with tools for marketing automation,...

Category Leaders

Loomly is a social media calendar management tool that aims to help teams create, optimize, preview, manage, boost, schedule...

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Screenshots

Pricing

Starting from
$

895

  • Free trial available
  • No credit card required
  • Free account
  • Subscription based
Starting from
$

25

/momonth
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based

User reviews

5

4

3

2

1

255

255

70

8

5

  • Value for money
  • Ease of use
  • Features
  • Customer support
94%
would recommend this app

5

4

3

2

1

309

103

10

2

2

  • Value for money
  • Ease of use
  • Features
  • Customer support
98%
would recommend this app

Pros

Its almost intelligent interaction with prospects allows our team great confidence in engaging and in capturing quality leads.
Great for triggering any action you want really and so useful if you are sending out large volumes of emails every month. Integration options are great too.
Marketo customer support team is very responsive and always available to help, this is something I like the most. Marketo's simple and easy user interface is amazing and very easy to use.

Pros

Pricing is decent and it does a solid job of scheduling posts. I particularly like the ability to submit posts for approval.
I love Loomly because it's so easy to use. I love being able to preview my posts before they are scheduled.
Overall this is pretty user friendly. I love how Loomly gives recommendations throughout from different social media platforms to what kind of topics to post.

Cons

With customization that is available, it is possible to get a bit lost in the hugeness that is Marketo. Lastly, there are no customizable reporting options which can make things hard.
Here are a few cons which shouldn’t be ignored. Reporting of Analytics of Marketo is very bad and in addiction smart list designs are not flexible and it is very difficult to design them.
Not much return on investment here; very basic functionality, and problems with our website getting clocked as spam form our target cusotmers.

Cons

As an agency we made this platform as a recommendation to clients and now it really stinks that it no longer does what we said it could do because they took away the instagram publishing.
The calendars seem to lose their connection to the social media account or need to be re-connected a bit too frequently. It's not difficult, just a bit annoying sometimes.
My client had some issues with the notifications and it was a little unclear which settings affected which notifications being sent out.
  • Vendor responds to reviews
  • Last review2 months ago
  • Vendor responds to reviews
  • Last review15 days ago

Key features

  • Total features84
  • @mentions
  • AB Testing
  • API
  • Access Controls/Permissions
  • Action Management
  • Activity Dashboard
  • Activity Management
  • Activity Tracking
  • Advertising Management
  • Alerts / Escalation
  • Alerts/Notifications
  • Analytics/ROI Tracking
  • Application Management
  • Approval Process Control
  • Automated Publishing
  • Automatic Formatting
  • Behavior Analytics
  • Behavior Tracking
  • Billing & Invoicing
  • Built-In Database
  • Calendar Management
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Channel Management
  • Click Tracking
  • Collaboration Tools
  • Commenting/Notes
  • Communication Management
  • Configurable Workflow
  • Contact Management
  • Content Library
  • Content Management
  • Conversion Rate Optimization
  • Conversion Tracking
  • Customer Database
  • Customer Engagement
  • Customer Experience Management
  • Customer Journey Mapping
  • Customer Segmentation
  • Customizable Forms
  • Customizable Reports
  • Customizable Templates
  • Customization
  • Dashboard Creation
  • Data Import/Export
  • Data Mapping
  • Data Visualization
  • Delivery Tracking
  • Demographic Data
  • Drag & Drop
  • Drip Campaigns
  • Duplicate Detection
  • Dynamic Content
  • Email Alerts
  • Email Invitations & Reminders
  • Email Management
  • Email Marketing
  • Email Templates
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • File Management
  • Graphical Workflow Editor
  • Ideation / Crowdsourcing
  • Interaction Tracking
  • Invoice Management
  • Keyword Filtering
  • Knowledge Base Management
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Management
  • Lead Nurturing
  • Lead Qualification
  • Lead Segmentation
  • List Management
  • Location Tracking
  • Marketing Automation
  • Mass Texting
  • Metadata Management
  • Mobile Access
  • Multi-Account Management
  • Multi-Campaign
  • Multi-Channel Communication
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Multiple Projects
  • Multiple User Accounts
  • Multivariate Testing
  • Opportunity Management
  • Performance Metrics
  • Pipeline Management
  • Planning Tools
  • Post Scheduling
  • Preview Functionality
  • Prioritization
  • Project Management
  • Project Workflow
  • Prospecting Tools
  • Real Time Analytics
  • Real Time Data
  • Real Time Notifications
  • Real-time Updates
  • Recurring/Subscription Billing
  • Referral Tracking
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Role-Based Permissions
  • Rule Based Publishing
  • Rules-Based Workflow
  • SEO Management
  • SMS Marketing Managment
  • SSL Security
  • Search/Filter
  • Secure Login
  • Segmentation
  • Self-Enrollment
  • Social Advertising
  • Social Marketing
  • Social Media Integration
  • Social Media Monitoring
  • Social Promotion
  • Source Tracking
  • Tagging
  • Task Management
  • Template Management
  • Third Party Integrations
  • To-Do List
  • Version Control
  • Visitor Management
  • Visitor Tracking
  • Visual Analytics
  • Web Forms
  • Website Analytics
  • Website Integration
  • Website Visitor Tracking
  • Workflow Management
  • Total features78
  • @mentions
  • AB Testing
  • API
  • Access Controls/Permissions
  • Action Management
  • Activity Dashboard
  • Activity Management
  • Activity Tracking
  • Advertising Management
  • Alerts / Escalation
  • Alerts/Notifications
  • Analytics/ROI Tracking
  • Application Management
  • Approval Process Control
  • Automated Publishing
  • Automatic Formatting
  • Behavior Analytics
  • Behavior Tracking
  • Billing & Invoicing
  • Built-In Database
  • Calendar Management
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Channel Management
  • Click Tracking
  • Collaboration Tools
  • Commenting/Notes
  • Communication Management
  • Configurable Workflow
  • Contact Management
  • Content Library
  • Content Management
  • Conversion Rate Optimization
  • Conversion Tracking
  • Customer Database
  • Customer Engagement
  • Customer Experience Management
  • Customer Journey Mapping
  • Customer Segmentation
  • Customizable Forms
  • Customizable Reports
  • Customizable Templates
  • Customization
  • Dashboard Creation
  • Data Import/Export
  • Data Mapping
  • Data Visualization
  • Delivery Tracking
  • Demographic Data
  • Drag & Drop
  • Drip Campaigns
  • Duplicate Detection
  • Dynamic Content
  • Email Alerts
  • Email Invitations & Reminders
  • Email Management
  • Email Marketing
  • Email Templates
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • File Management
  • Graphical Workflow Editor
  • Ideation / Crowdsourcing
  • Interaction Tracking
  • Invoice Management
  • Keyword Filtering
  • Knowledge Base Management
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Management
  • Lead Nurturing
  • Lead Qualification
  • Lead Segmentation
  • List Management
  • Location Tracking
  • Marketing Automation
  • Mass Texting
  • Metadata Management
  • Mobile Access
  • Multi-Account Management
  • Multi-Campaign
  • Multi-Channel Communication
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Multiple Projects
  • Multiple User Accounts
  • Multivariate Testing
  • Opportunity Management
  • Performance Metrics
  • Pipeline Management
  • Planning Tools
  • Post Scheduling
  • Preview Functionality
  • Prioritization
  • Project Management
  • Project Workflow
  • Prospecting Tools
  • Real Time Analytics
  • Real Time Data
  • Real Time Notifications
  • Real-time Updates
  • Recurring/Subscription Billing
  • Referral Tracking
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Role-Based Permissions
  • Rule Based Publishing
  • Rules-Based Workflow
  • SEO Management
  • SMS Marketing Managment
  • SSL Security
  • Search/Filter
  • Secure Login
  • Segmentation
  • Self-Enrollment
  • Social Advertising
  • Social Marketing
  • Social Media Integration
  • Social Media Monitoring
  • Social Promotion
  • Source Tracking
  • Tagging
  • Task Management
  • Template Management
  • Third Party Integrations
  • To-Do List
  • Version Control
  • Visitor Management
  • Visitor Tracking
  • Visual Analytics
  • Web Forms
  • Website Analytics
  • Website Integration
  • Website Visitor Tracking
  • Workflow Management

Integrations

  • Total integrations430
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Pipedrive
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier
  • Total integrations8
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Pipedrive
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier

Marketo Engage vs. Loomly

See how Marketo Engage and Loomly stack up against each other by comparing features, pricing, ratings, integrations, security & more.