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Marketo Engage vs Mixmax Comparison
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Overview
Marketo Engage provides a complete marketing software platform to businesses of all sizes with tools for marketing automation,...
Mixmax is an email communication & sales productivity application designed to help businesses convert prospects into customers...
- Platforms supported
- Web-based
- iPhone app
- Android app
- Windows Phone app
- Typical customers
- Freelancers
- Small businesses
- Mid size businesses
- Large enterprises
- Customer support
- Phone
- Online
- Knowledge base
- Video tutorials
- Platforms supported
- Web-based
- iPhone app
- Android app
- Windows Phone app
- Typical customers
- Freelancers
- Small businesses
- Mid size businesses
- Large enterprises
- Customer support
- Phone
- Online
- Knowledge base
- Video tutorials
Screenshots
Pricing
Starting from
/
No info available
/- Free trial available
- No credit card required
- Free account
- Subscription based
Starting from
$12/mo.month
- Free trial available
- No credit card required
- Free account
- Subscription based
User reviews
4.2
5
4
3
2
1
253
255
68
8
5
- Value for money
- Ease of use
- Features
- Customer support
94%
would recommend this appPros
Adobe is also planning to acquire Marketo. Ve always been very pleased with Adobe, so it should be a good change, hopefully for the better.
We loved the Marketo's ability to rate and analyze our web pages and in addition to recommend tactics to boost our site's search ability. This is a vital feature specification on the marketing side.
We just love this platform, it has improved our Sales-Marketing initiatives and we are able to achieve best results.
Pros
This sales/marketing tool works like a marvel when integrated with Gsuite. The control panel is very easy to use and the free version gives you a lot of very useful features.
Mixmax helps me have a much better read on the engagement level I have with different clients, and helps me know which channel to use to progress the relationship.
The Salesforce integration is great, allowing for easy visibility directly from your inbox; love the templating options and the ability to insert availability for a few team members at once.
Cons
We have had problems getting Marketo to integrate with Domo reporting software and have to continually make adjustments. It is unclear whether the problem is with Marketo, Domo or both.
Here are a few cons which shouldn’t be ignored. Reporting of Analytics of Marketo is very bad and in addiction smart list designs are not flexible and it is very difficult to design them.
It loads the previewing list very slowly. Its Spam Identification feature also very poor as well as email and landing page analytics are also not enough.
Cons
Broken emails, bad reports, formatting errors. The worst Customer Service I've ever seen.
Pointed out a bug, their CS blamed our team for it (they said we were copying and pasting formatting errors in). Then it happened again and their team said we were typing random carriage returns.
There have been a few times where bugs have popped up which is very embarrassing on the user end.
Key features
- Total features64
- A/B Testing
- API
- Activity Dashboard
- Activity Tracking
- Advertising Management
- Appointment Management
- Auto-Dialer
- Automated Scheduling
- Behavior Tracking
- Business Analysis
- CRM Integration
- Calendar Management
- Campaign Analysis
- Campaign Management
- Campaign Planning
- Campaign Scheduling
- Campaign Segmentation
- Click Tracking
- Collaboration Tools
- Conversion Rate Optimization
- Conversion Tracking
- Custom Forms
- Custom Landing Pages
- Customer Experience Management
- Customer Segmentation
- Customizable Branding
- Customizable Reporting
- Customizable Templates
- Dashboard Creation
- Data Import
- Data Import/Export
- Data Mapping
- Data Visualization
- Delivery Tracking
- Demographic Data Collection
- Drag & Drop Interface
- Drip Marketing
- Email Marketing Management
- Email Templates
- Email Tracking
- Engagement Analytics
- Event Scheduling
- Event Triggered Actions
- HIPAA Compliance
- Inbox Management
- Landing Page Templates
- Lead Management
- Lead Nurturing
- Location Tracking
- Mail Merge
- Meeting Management
- Mobile Integration
- Multi-Campaign
- Multi-Channel Management
- Multi-Channel Marketing
- Password Management
- Performance Reports
- Pipeline Management
- Preview Functionality
- Prioritizing
- ROI Analytics
- Real Time Data
- Real Time Notifications
- Receiving
- Reminders
- Reporting & Statistics
- SEO Management
- SMS Marketing Managment
- SSL Security
- Social Advertising
- Social Media Integration
- Social Network Marketing
- Survey Management
- Task Management
- Template Management
- Third Party Integration
- Visitor Management
- Visitor Tracking
- Visual Analytics
- Web Forms
- Website Integration
- Widgets
- Workflow Management
- Total features25
- A/B Testing
- API
- Activity Dashboard
- Activity Tracking
- Advertising Management
- Appointment Management
- Auto-Dialer
- Automated Scheduling
- Behavior Tracking
- Business Analysis
- CRM Integration
- Calendar Management
- Campaign Analysis
- Campaign Management
- Campaign Planning
- Campaign Scheduling
- Campaign Segmentation
- Click Tracking
- Collaboration Tools
- Conversion Rate Optimization
- Conversion Tracking
- Custom Forms
- Custom Landing Pages
- Customer Experience Management
- Customer Segmentation
- Customizable Branding
- Customizable Reporting
- Customizable Templates
- Dashboard Creation
- Data Import
- Data Import/Export
- Data Mapping
- Data Visualization
- Delivery Tracking
- Demographic Data Collection
- Drag & Drop Interface
- Drip Marketing
- Email Marketing Management
- Email Templates
- Email Tracking
- Engagement Analytics
- Event Scheduling
- Event Triggered Actions
- HIPAA Compliance
- Inbox Management
- Landing Page Templates
- Lead Management
- Lead Nurturing
- Location Tracking
- Mail Merge
- Meeting Management
- Mobile Integration
- Multi-Campaign
- Multi-Channel Management
- Multi-Channel Marketing
- Password Management
- Performance Reports
- Pipeline Management
- Preview Functionality
- Prioritizing
- ROI Analytics
- Real Time Data
- Real Time Notifications
- Receiving
- Reminders
- Reporting & Statistics
- SEO Management
- SMS Marketing Managment
- SSL Security
- Social Advertising
- Social Media Integration
- Social Network Marketing
- Survey Management
- Task Management
- Template Management
- Third Party Integration
- Visitor Management
- Visitor Tracking
- Visual Analytics
- Web Forms
- Website Integration
- Widgets
- Workflow Management
Integrations
- Total integrations410
- BigCommerce
- Drupal
- Google AdWords
- Google Analytics
- HubSpot CRM
- HubSpot Marketing Hub
- Magento Commerce
- Mailchimp
- Marketo Engage
- Salesforce Sales Cloud
- Shopify
- Slack
- Stripe
- WooCommerce
- Wordpress
- Zapier
- Total integrations18
- BigCommerce
- Drupal
- Google AdWords
- Google Analytics
- HubSpot CRM
- HubSpot Marketing Hub
- Magento Commerce
- Mailchimp
- Marketo Engage
- Salesforce Sales Cloud
- Shopify
- Slack
- Stripe
- WooCommerce
- Wordpress
- Zapier
Security
- Encryption of sensitive data at rest
- HTTPS for all pages (web-based apps)
- Reports/alerts for security breaches
- Multifactor authentication options
- Customer data removed upon service cancellation
- Encryption of sensitive data at rest
- HTTPS for all pages (web-based apps)
- Reports/alerts for security breaches
- Multifactor authentication options
- Customer data removed upon service cancellation
Alternatives
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Marketo Engage vs. Mixmax
See how Marketo Engage and Mixmax stack up against each other by comparing features, pricing, ratings and reviews, integrations, screenshots and security. Compare real user opinions on the pros and cons to make more informed decisions.
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