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Marketo Engage vs Sendinblue Comparison

Overview

Marketo Engage provides a complete marketing software platform to businesses of all sizes with tools for marketing automation,...

Sendinblue users love its simple and powerful tools for managing email marketing campaigns, automation, transactional emails...

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Screenshots

Pricing

Starting from
/
No info available
/
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based
Starting from
$25/mo.month
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based

User reviews

5

4

3

2

1

253

255

68

8

5

  • Value for money
  • Ease of use
  • Features
  • Customer support
94%
would recommend this app

5

4

3

2

1

436

180

36

6

19

  • Value for money
  • Ease of use
  • Features
  • Customer support
94%
would recommend this app

Pros

Adobe is also planning to acquire Marketo. Ve always been very pleased with Adobe, so it should be a good change, hopefully for the better.
We loved the Marketo's ability to rate and analyze our web pages and in addition to recommend tactics to boost our site's search ability. This is a vital feature specification on the marketing side.
We just love this platform, it has improved our Sales-Marketing initiatives and we are able to achieve best results.

Pros

M glad I had an opportunity to try sendinblue because I would have never known that it wasn't a good fit for me. So I applaud them for offering that to small business owners.
I was pleasantly surprised by SendInBlue after having some not so great experience with other similar software, which in some cases are more popular.
The tool is seamless, easy to create campaigns, segmentation for focused targeting & one of the best feature which I personally like is automation.

Cons

We have had problems getting Marketo to integrate with Domo reporting software and have to continually make adjustments. It is unclear whether the problem is with Marketo, Domo or both.
Here are a few cons which shouldn’t be ignored. Reporting of Analytics of Marketo is very bad and in addiction smart list designs are not flexible and it is very difficult to design them.
It loads the previewing list very slowly. Its Spam Identification feature also very poor as well as email and landing page analytics are also not enough.

Cons

The support for domain campaign, no support to avoid spam and lower bounce rate. Poor marketing automation support.
We do get it's totally right approach to avoid the spam databases, but we were totally mislead and basically were late to send out the campaign due to that.
Compared to their competitors, there are many tools missing, and tutorials missing, solutions for partners and agencies are limited and expensive.
  • Vendor responds to reviews
  • Last review10 days ago
  • Vendor responds to reviews
  • Last review3 days ago

Key features

  • Total features64
  • "What If" Scenarios
  • A/B Testing
  • API
  • Activity Dashboard
  • Advertising Management
  • Anti Spam
  • Auto-Responders
  • Behavior Tracking
  • Business Analysis
  • CRM Integration
  • Calendar Management
  • Campaign Analysis
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Click Tracking
  • Collaboration Tools
  • Contact Database
  • Contact Management
  • Content Management
  • Conversion Rate Optimization
  • Conversion Tracking
  • Custom Fields
  • Custom Forms
  • Custom Landing Pages
  • Customer Experience Management
  • Customer Segmentation
  • Customizable Reporting
  • Customizable Templates
  • Dashboard Creation
  • Data Import
  • Data Import/Export
  • Data Mapping
  • Data Visualization
  • Delivery Tracking
  • Demographic Data Collection
  • Design Management
  • Drag & Drop Interface
  • Drip Marketing
  • Email Distribution
  • Email Integration
  • Email Marketing Management
  • Email Templates
  • Email Tracking
  • Engagement Analytics
  • Event Tracking
  • Event Triggered Actions
  • Geographic Maps
  • Knowledge Base Management
  • Landing Page Templates
  • Lead Capture
  • Lead Management
  • Lead Nurturing
  • Location Tracking
  • Mobile Integration
  • Multi-Campaign
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Performance Reports
  • Pipeline Management
  • Preview Functionality
  • Prioritizing
  • ROI Analytics
  • Real Time Analytics
  • Real Time Data
  • Real Time Notifications
  • Receiving
  • Reporting & Statistics
  • Rich Text Editor
  • SEO Management
  • SMS Integration
  • SMS Marketing Managment
  • Social Advertising
  • Social Media Integration
  • Social Network Marketing
  • Subscription Management
  • Summary Reports
  • Template Management
  • Third Party Integration
  • Unsubscribe Database
  • Visitor Management
  • Visitor Tracking
  • Visual Analytics
  • WYSIWYG Editor
  • Web Analytics
  • Web Forms
  • Website Integration
  • Workflow Management
  • eCommerce Integration
  • Total features53
  • "What If" Scenarios
  • A/B Testing
  • API
  • Activity Dashboard
  • Advertising Management
  • Anti Spam
  • Auto-Responders
  • Behavior Tracking
  • Business Analysis
  • CRM Integration
  • Calendar Management
  • Campaign Analysis
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Click Tracking
  • Collaboration Tools
  • Contact Database
  • Contact Management
  • Content Management
  • Conversion Rate Optimization
  • Conversion Tracking
  • Custom Fields
  • Custom Forms
  • Custom Landing Pages
  • Customer Experience Management
  • Customer Segmentation
  • Customizable Reporting
  • Customizable Templates
  • Dashboard Creation
  • Data Import
  • Data Import/Export
  • Data Mapping
  • Data Visualization
  • Delivery Tracking
  • Demographic Data Collection
  • Design Management
  • Drag & Drop Interface
  • Drip Marketing
  • Email Distribution
  • Email Integration
  • Email Marketing Management
  • Email Templates
  • Email Tracking
  • Engagement Analytics
  • Event Tracking
  • Event Triggered Actions
  • Geographic Maps
  • Knowledge Base Management
  • Landing Page Templates
  • Lead Capture
  • Lead Management
  • Lead Nurturing
  • Location Tracking
  • Mobile Integration
  • Multi-Campaign
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Performance Reports
  • Pipeline Management
  • Preview Functionality
  • Prioritizing
  • ROI Analytics
  • Real Time Analytics
  • Real Time Data
  • Real Time Notifications
  • Receiving
  • Reporting & Statistics
  • Rich Text Editor
  • SEO Management
  • SMS Integration
  • SMS Marketing Managment
  • Social Advertising
  • Social Media Integration
  • Social Network Marketing
  • Subscription Management
  • Summary Reports
  • Template Management
  • Third Party Integration
  • Unsubscribe Database
  • Visitor Management
  • Visitor Tracking
  • Visual Analytics
  • WYSIWYG Editor
  • Web Analytics
  • Web Forms
  • Website Integration
  • Workflow Management
  • eCommerce Integration

Integrations

  • Total integrations410
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Stripe
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier
  • Total integrations67
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Stripe
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier

Security

  • Encryption of sensitive data at rest
  • HTTPS for all pages (web-based apps)
  • Reports/alerts for security breaches
  • Multifactor authentication options
  • Customer data removed upon service cancellation
  • Encryption of sensitive data at rest
  • HTTPS for all pages (web-based apps)
  • Reports/alerts for security breaches
  • Multifactor authentication options
  • Customer data removed upon service cancellation

Marketo Engage vs. Sendinblue

See how Marketo Engage and Sendinblue stack up against each other by comparing features, pricing, ratings and reviews, integrations, screenshots and security. Compare real user opinions on the pros and cons to make more informed decisions.

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