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Mention vs Awario Comparison

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Overview

Mention allows you to monitor what’s being said about you online and on social media. Listening, no matter who’s talking,...

Social media listening and web monitoring for brand reputation management, social selling, and competitive intelligence. Get started for free!

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

Pricing

Starting from

0

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

39

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

4.7

273

5

4

3

2

1

212

50

10

1

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
99%
would recommend this app

4.4

45

5

4

3

2

1

28

11

4

1

1

  • Value for money
  • Ease of use
  • Features
  • Customer support
91%
would recommend this app

Pros

This effortless way of keeping tabs on who we should say thank you to, or to monitor the success and activity of marketing campaigns really helps us stay on top of things.
Their search results are top notch - more comprehensive than competitors for a better price tag. Plus, the UX is really nice, the mobile app is amazing, and the brand has a "fun" feeling.
Mention is pretty awesome and gets the job done in a few clicks. Easy to use, great customer support and really nice features.

Pros

It is easy to setup and gives you very fast information on any easy to read dashboard but the best part is that is that you can generate leads by responding to comments online at an amazing speed.
I have used expensive listening tools and yes there are advantages to the big bucks you spend but Awario is perfect for me & my team.
Awario has been great to use, and customer support has been very friendly.

Cons

I find out about books that are being sold illegally, or the wrong use of my name.
Most poor reviews come from disgruntled clients who proceed to trash the company.
It sometimes discovers irrelevant results which can be a little annoying.

Cons

Passively monitoring for mentions of my brands on the Internet.
I'm limited to 100k mentions a month which sometimes I feel is a little less.
Some time the program moves slow, I am not sure if this is my internet connection or that it is they are getting a lot of requests.
  • Vendor responds to reviews
  • Last review11 days ago
  • Vendor responds to reviews
  • Last review3 months ago

Key features

  • Total features38
  • @mentions
  • API
  • Activity Dashboard
  • Activity Tracking
  • Alerts / Escalation
  • Alerts/Notifications
  • Audience Targeting
  • Automated Publishing
  • Brand Tracking
  • Campaign Analytics
  • Campaign Management
  • Collaboration Tools
  • Commenting/Notes
  • Competitive Analysis
  • Configurable Alerts
  • Content Management
  • Customer Engagement
  • Customer Segmentation
  • Dashboard
  • Data Visualization
  • Email Alerts
  • Engagement Tracking
  • For Small Businesses
  • Impact Measurement
  • Influencer Tracking
  • Keyword Filtering
  • Keyword Tracking
  • Mobile Alerts
  • Monitoring
  • Multi-Account Management
  • Multi-Channel Marketing
  • Performance Metrics
  • Post Scheduling
  • ROI Tracking
  • Real Time Analytics
  • Real Time Monitoring
  • Real-time Updates
  • Reporting & Statistics
  • Reporting/Analytics
  • Reputation Management
  • Search/Filter
  • Sentiment Analysis
  • Social Advertising
  • Social Listening
  • Social Media Integration
  • Social Media Monitoring
  • Social Performance Management
  • Social Promotion
  • Tagging
  • Trend Analysis
  • Total features31
  • @mentions
  • API
  • Activity Dashboard
  • Activity Tracking
  • Alerts / Escalation
  • Alerts/Notifications
  • Audience Targeting
  • Automated Publishing
  • Brand Tracking
  • Campaign Analytics
  • Campaign Management
  • Collaboration Tools
  • Commenting/Notes
  • Competitive Analysis
  • Configurable Alerts
  • Content Management
  • Customer Engagement
  • Customer Segmentation
  • Dashboard
  • Data Visualization
  • Email Alerts
  • Engagement Tracking
  • For Small Businesses
  • Impact Measurement
  • Influencer Tracking
  • Keyword Filtering
  • Keyword Tracking
  • Mobile Alerts
  • Monitoring
  • Multi-Account Management
  • Multi-Channel Marketing
  • Performance Metrics
  • Post Scheduling
  • ROI Tracking
  • Real Time Analytics
  • Real Time Monitoring
  • Real-time Updates
  • Reporting & Statistics
  • Reporting/Analytics
  • Reputation Management
  • Search/Filter
  • Sentiment Analysis
  • Social Advertising
  • Social Listening
  • Social Media Integration
  • Social Media Monitoring
  • Social Performance Management
  • Social Promotion
  • Tagging
  • Trend Analysis

Integrations

  • Total integrations25
  • Adobe Commerce
  • BigCommerce
  • Google Ads
  • Google Analytics 360
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn for Business
  • Mailchimp
  • Marketo Engage
  • Meta for Business
  • Pipedrive
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Stripe
  • Twitter
  • WooCommerce
  • WordPress
  • Zapier
  • Total integrations2
  • Adobe Commerce
  • BigCommerce
  • Google Ads
  • Google Analytics 360
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn for Business
  • Mailchimp
  • Marketo Engage
  • Meta for Business
  • Pipedrive
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Stripe
  • Twitter
  • WooCommerce
  • WordPress
  • Zapier

User reviews that mention these apps

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Awario logo

Awario

Fantastic social mention monitor

Reviewed 4 years ago

Thorough social media mention tracking

Pros

Lots of sources, very granular mention checking with advanced filters and boolean checks. You can request different reports with granular filters.

Cons

I wish the engine was better able to filter out spam sites or at least provide some sort of filter to take these out. Also would be great if there was more data about the influencer score of the source where the mention happened + more sources.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend4/10

Share this review:

Awario logo

Awario

Easy social media monitor but not the best one

Reviewed 4 years ago

I monitor social media, mostly twitter.

Pros

Awario is a good social monitor for bussiness or brand. You can track keyword, brands, name or specif words. Is really good for twitter, Is easy to use Easy to config. Really good filters Nice UX

Cons

Awario is not really good on picking mention on the web on general. I use other app and get better result for picking links or mention on magazines, blog, forums or other media. So if u wanna track new link or mention outside of social media awario isnt for your. Also not very good for instragram or other socialmedia like youtube. Yes work amazing for twitter I hope they improve the crawler because they have a good product, but cant be so much good

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Awario logo

Awario

A must for every person or company

Reviewed 4 years ago
Pros

Very necessary tool to keep yourself updated about any mention of your name or your company on the entire internet. You can even spy your competitors and see every time they post or someone mentions their name.

Cons

there is actually no pro, the app works as it should

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Awario logo

Awario

Good product that keeps getting better

Reviewed 4 years ago

I found new lead opportunities, prevented a potential social media crises, and kept an eye on what the customers say abound the company that I work for.

Pros

I started using Awario because of its price - it's much cheaper than similar products on the market. I soon realized it's also not worse than Mention, brand24, etc. It has all features necessary for monitoring and it also keeps improving what seems like every week. All in all, I love the product, and can't wait to see what other features these guys will come up with.

Cons

It can be a bit tricky to set up an alert at first: you have to specify the language, location etc before creating an alert - otherwise it will look for everything. You can edit the alert later, but some of your limit will be used up by this point.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7/10

Share this review:

Awario logo

Awario

Great social listening tool, does not provide anything extra than the other social listening tools.

Reviewed 4 years ago

Social listening and monitoring of specific terms, keywords or mentions we wanted to track.

Pros

I like that it's a clean and easy to use interface. In addition to that, the app is fast and intuitive. It provides you all of the necessary social listening and monitoring tools.

Cons

Not much in the software that can't be done with other listening and mention platforms. I can't say I see the monetary value in the platform that makes it unique from the others. It is a good platform, but it's just not something outstanding quite yet. I know the road map features are coming though.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Awario logo

Awario

One of our highest-ROI purchases of 2018

Reviewed 4 years ago
Pros

Awario's potential is immense. The key thing it does for us is give us a perspective on the social media conversations that matter for our business - a selection of valuable, actionable posts. For every brand/product you have, make sure to create 3 separate alerts: 1) your actual brand name to see what people are saying about you and get notified when influencers or big publications mention you 2)...

Cons

Setting up searches can be a bit tricky from the start if you want to make them super precise. Spend some time reading their docs on Boolean search and you will be good. Or even get in touch with their support and try and explain what you're looking to do - they'll give you a hand with the setup.