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Net-Results
Marketing automation platform for mid-market companies
(15)
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Net-Results Features
Features Summary
Functionality
4.6
/5
33
Total features
76
8 categories
Net-Results features
Common features of Lead Management software
Screenshots
Contenders comparison
Functionality
4.6
/5
33
Price starts from
800
Total Features
76
Unique features
Reminders
Source Tracking
Sales Reports
Document Storage
Functionality
4.4
/5
17.1K
Price starts from
13
Per month
Total Features
160
Features in Common
68
Unique features
Performance Metrics
Content Management
Customization
Social Media Monitoring
Functionality
4.4
/5
6K
Price starts from
15
/user
Per month
Total Features
103
Features in Common
56
Unique features
Google Analytics Integration
Mobile Optimization
Email Campaign Management
Keyword Rank Tracking
Common Net-Results comparisons
Reviewers who mentioned features said:
Ken B.
Internet, 11-50 employees
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We've been on the hunt for a while for a powerful MA solution, that was easy to use, and priced for a small marketing team. Those three are very hard to find together. It's easy to find the powerful one, harder to finda powerful and easy to use one, and nearly impossible to then be able to afford it. With Net Results we have been able to easily get these benefits, which is what we set out to do: - automated emails in a drip campaign that Sales can remove people from - lead scoring and alerts that go right to the lead owner - weekly reports to each Sales person with their hottest lead - very finely tuned segments that can be used for alerts, emails, and scheduled reports - integration with Salesforce. The Sales team can basically trigger their own emails
This is very powerful software, with great support, and it's easy to use. Plus, they were priced competitively versus similar companies, so it was a no-brainer. I can't tell you how important good support is with MA software. No mater how much training you get, there will always be very nuanced questions relating to your exact work flow, and especially to how your Marketing and sales teams work together. And Net Results had detailed helpful answers within hours, every time. This was my companies 3rd MA attempt. The first was Marketo, and took a PhD and full marketing budget to use. The second was a lower-end provider who promised they provided only what I needed. But it wasn't as powerful as Net Results, and had a bad Salesforce integration.
Very few things. Most were my confusion on how the software worked and what it couldn't do. And learning the difference between a Drip and Nurutre campaign, and how to properly exclude people from campaigns.
Gregory S.
Computer Software, 11-50 employees
Used daily for 2+ years
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Net-Results uses a segment driven approach that allows for easy integration of buyer personas into lead nurturing campaigns. Depending on your needs, campaigns can be quick and simple or complex, multifaceted, lead nurturing workflows. The application also provides excellent visibility into different lead channels and has pre-built integrations with different CRM systems available. Net-Results customer service is second to none.
There's not much to dislike as Net-Results does an excellent job collecting customer feedback and continuously improving their platform. They also have a robust API if a complex use case requires significant customization.
Tara J.
Information Technology and Services,
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We deployed this marketing automation tool in Spring 2014 and have been very happy with it's performance! By tracking utilizing the tools in Net-Results' Marketing Center, we have learned even more about our visitors, which will better enable us to market to them more effectively.
This tool is extremely user-friendly, which has allowed us to create campaigns, emails and forms on the fly. The campaign reporting tools are excellent and have been very helping in analyzing how well one campaign is performing over another. The Lead Scoring module has been very effective in allowing us the ability to assign 'interests' to our visitors based on web page activity. From here,...
The subscriptions module did not work as well for our organization as Net-Results operates as an opt-out tool, which is not as CASL-friendly as we would have liked.
David B.
201-500 employees
Used daily for less than 6 months
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My ramp up time to get campaigns up and running plus integration with Salesforce was a breeze because I have access to my Net-Results dedicated developer support team member's calendar! Anytime - I can schedule a call, do a Go-To and never an additional cost. I just completed one email campaign with one of our companies and we generated one type of lead once converted, will pay for the cost of Net-Results.
To early to tell. One thing I do like is their open communication about platform improvement suggestions from their customers. Too me, that means a nimble development environment where "in the field" improvements can be implemented quickly.
Christine M.
Marketing and Advertising,
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We sell a very wide variety of machinery and equipment. We are constantly adding new items to our website and we need to know who is looking at them so that we can target market to them. Other companies would not provide customized solutions to automate the process of creating lists and adding people to them based on their activity. Using custom APIs, Net-Results built a solution for us that works seamlessly with our website and our product database. It's saving us a ton of time and allowing us to send follow-up emails within minutes of a visit. This is truly marketing automation.
They worked closely with us to create APIs that automate list management. People are automatically added to lists based on their browsing activity.
Forms could be improved to include dependent fields. Campaign building could be simplified; branching and list selection is very complex. But it is very powerful.
Joy M.
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This robust yet easy to use system offers addictive web intelligence along with intuitive marketing automation. Sales and marketing departments alike can garner valuable information from Net-Results -- using the data to follow up on hot prospects, generate interest and behaviorally target customers and so much more. For us as a marketing agency, it's a vital tool for running multi-faceted marketing...
In short, Net-Results is a simple intuitive system, is extremely cost effective and offers responsive support and constant improvement of the system for optimal results. It's a marketers dream. In addition to highly useful, SPECIFIC web intelligence that sales and marketing teams can live off of, Net-Results offers logic-based marketing automation capabilities as well so that instead of just looking at data (as with most analytics packages like Google Analytics) you actually have actionable information to close more sales and offer more relevant marketing campaigns and collateral. And saying that Net-Results is affordable is an understatement. I honestly tell my clients that they can't afford NOT to have the intelligence, lead gen and marketing automation that Net-Results provides.
I haven't experienced any "cons" with Net-Results -- and I've used the system in a variety of ways for a few years now. Any time I have questions, concerns or feedback, Net-Results is extremely responsive and accommodating. They actually want input from users to continually improve the system for everyone. It's that level of customer service that keeps my customers (and me) coming back year after year for the system.
Christine W.
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I must begin this review by stating the following: I used Net-Results on a trial basis and chose to skip the training as I wanted to see how intuitive it was (though I did tap the customer support team a few times). Furthermore, I am a former Pardot user and I also did a trial of HubSpot and GreenRope. For the sake of simplicity, my comments are in bulleted format. ' Customer support ' The customer...
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Verified reviewer
Hospital & Health Care, 11-50 employees
Used daily for 2+ years
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The customer support team is fantastic. Without their support, we could not accomplish making the best use of this product or use it to achieve our business goals.
The product has excellent functionalities. One of my favourites is the ability to create segments to analyse data better. Example: how many people on an email list clicked a certain web-link, and so on.
If two users use one browser(device) to register on website x. The user one who registers first via the browser will be overwritten by user two. Overall, they can add more product features to compete with the other big boys.
Thank you so much for your awesome review!
David G.
Construction, 11-50 employees
Used daily for 1-2 years
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Supports our ongoing marketing campaigns, eblast, drip/nurture, and analytics.
Solid, reliable, has the needed features, support is great, easy to use. The software has been able to grow with us as we make more and more use of the advanced capabilities for nurture, segmenting, etc.
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Verified reviewer
Information Technology and Services, 11-50 employees
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Net-Results has all the functionality a good marketing automation platform should AND has advanced segmentation abilities beyond some of the biggest names in the space. Having experience with other major providers, I found Net-Results to be the best tool of the bunch for being most effective with my marketing efforts, executing email marketing, analyzing prospect interactions and coordinating with sales and CRM for targeted follow-up.
- fast deployment - advanced segmentation - execute simple and complex drip and nurturing campaigns - excellent 3rd party CRM integration - progressive profiling for building prospect profiles - great support
- some complexities building campaigns - email builder needs improvement - needs deeper social integrations
Mark R.
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Excellent Technical Support: response within the hour We were able to customize our data capture and eliminate a costly CRM program that we were using solely for data warehousing. Easy to create landing pages, intuitive email creation Contact Lead Scoring Reasonable Cost Lists cannot be deleted, so that can become unwieldy. Strange things happened with lists at times regarding contacts being auto assigned to another list owner At times in the design of the email using WYSIWYG font sizes or background colors did not translate to the final email, bullets did not format correctly. The correction had to be made using HTML. (But I've noticed this with other email design programs.
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Dionisios F.
Civic & Social Organization, 11-50 employees
Used daily for less than 6 months
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Ease of use, dedicated support and implementation team, no fears to integrate and/or build custom objects/integrations for clients, super easy marrying of NR data with Analytics and other personalization tools.
No cons were added to this review
Duncan G.
Telecommunications,
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Migrating to Net-Results has been quick and relatively easy to date. Ticked all the boxes in terms of marketing automation platforms and the support has been great.
Quick. Easy to use (initially). Templates are awesome.
Finesse on some of the advanced elements is required and can be a little tricky
Jenn H.
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Net-Results works exactly how it says it does. Easily create automated marketing campaigns and get results in virtually real time. Everything is self-explanatory, the process, the reporting, but extremely helpful support staff is available to help you should ever need it. I love the email notifications and reports!
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Nina B.
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Net-Results is the place to go for marketing automation software. They are great at support and so easy to use as I mentioned. The CRM integrations and the Email Builder makes sending bulk emails to both prospective and current customers seamless. Love that they are a local CO company, too!
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Matt W.
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I no longer have to code and test custom HTML. I can also pass designs off to the marketing team without having to be looped back in for edits. I wish there was better testing built in to show how campaigns looks in various email clients.
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PATRICK F.
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Great for email marketing and has great tools for targeted campaigns. Post campaigns outcomes data has been a great tool in helping us with strategic planning for future campaigns.
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