OBI Brand Monitor Pricing, Features, Reviews & Comparison of Alternatives

OBI Brand Monitor

Media monitoring & reputation management platform

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OBI Brand Monitor overview

OBI Brand Monitor is a social media monitoring tool for managing reputation and tracking crises through visual analytics and real-time alerts. The cloud-based tool aids businesses in monitoring and analyzing their online brand reputation, as well as providing insight into sectors and shareholders. Users can gather insight into the impact of their online or offline communications, campaigns, and PR, with reports on reach, sentiment analysis, and media value.

The crisis monitoring module within OBI Brand Monitor allows businesses to monitor the media, including social media, online media, TV, and print, in order to detect an upcoming crisis and act upon it as quickly as possible. Reports provide brands with sentiment analysis to give insight into current media buzz and the amount of positive, negative, and neutral coverage in the media. Reports also provide data on the entire market sentiment so that businesses know where they stand in comparison to the rest of the sector, and understand if a drop in sentiment is individual or sector-wide. Alerts can be setup to warn businesses when negative coverage is getting out of hand, so that plans can be made to tackle the conflict. Users can also monitor media throughout a conflict to better understand the sentiment, volume, and participants involved in the conflict.

OBI Brand Monitor also offers tools for reputation management to help users keep track of how internal and external stakeholders are discussing their business in the media. Users are provided with real-time insights into mentions within the media, and all publications containing references to the business can be shared internally. In order to help businesses better understand their reputation at any given time, OBI Brand Monitor provides real-time insights into sentiment, development of reach and volume, visibility, and more.


Pricing options
Value for money
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Business size



United States, Europe, Germany, United Kingdom

Supported languages

English, Dutch, French, German
OBI Brand Monitor screenshot: Gather insights into reputation with alerts on influencer posts, PR performance, sentiment analysis, and moreThis is OBI4wan | Media Monitoring, Webcare, Chatbots and Media InsightsOBI Brand Monitor screenshot: Businesses can track their mentions within the media and analyze sources OBI Brand Monitor screenshot: Sentiment analysis allows businesses to understand their audience's opinion on their brand, and the sector as a whole

OBI Brand Monitor reviews

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OBI Brand Monitor pricing

Pricing options
View Pricing Plans

Contact OBI4wan for pricing information.

OBI Brand Monitor features

Activity Dashboard
Social Media Integration

A/B Testing (152 other apps)
Campaign Analysis (199 other apps)
Campaign Management (187 other apps)
Content Management (189 other apps)
Customizable Branding (191 other apps)
Customizable Templates (205 other apps)
Data Import/Export (155 other apps)
Drag & Drop Interface (214 other apps)
Engagement Analytics (179 other apps)
Multi-Channel Marketing (159 other apps)
Real Time Analytics (156 other apps)
Real Time Data (147 other apps)
Reporting & Statistics (213 other apps)
Social Network Marketing (143 other apps)
Tagging (145 other apps)
Third Party Integration (228 other apps)

Additional information for OBI Brand Monitor

Key features of OBI Brand Monitor

  • Social media monitoring
  • Reputation management
  • Influencer tracking
  • Competitive analysis
  • Customer engagement
  • Trend tracking
  • Audience segmentation
  • Impact scoring
  • Configurable alerts
  • Data visualization
  • Real time monitoring
  • Real time notifications
  • Real time reporting
  • Risk assessment
  • Sentiment analysis
  • Social media integration
  • Trend analysis
  • Activity dashboard
  • Keyword tracking
  • Visual analytics
  • Risk alerts
  • Alerts / escalation
  • Scheduled reporting
  • User activity monitoring
  • Market segmentation
  • Reputational risk
  • Monitoring
  • Social performance management
View All Features


Measure reputation with real-time insight into trends, sentiment, influencers, and stakeholders, and view these metrics in a visual way with custom reports and graphs.

Gain insight into the entire sector, including competitors, with sentiment analysis not only for the individual business but for the whole sector, so that users can understand their performance in relation to their industry.

Prepare for any type of crisis with risk alerts for things such as a reduction in sentiment, negative articles, and more. Users can opt to receive personal alerts via SMS or email.

Generate customized reports on reputation, buzz sources, sentiment, PR, influencer posts, and more, which can be scheduled to be delivered daily, weekly, monthly, or any other pre-defined period.

Share relevant publications relating to brand reputation within the platform in order to make all team members aware of risks or upcoming crises.