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Pardot vs Yesware Comparison

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Overview

Category Leaders

Pardot from Salesforce is a marketing automation solution designed to bridge the gap between sales and marketing teams,

Category Leaders

How sales teams do meaningful email outreach at scale.

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

Pricing

Starting from

1250

Per month

  • Free trial available
  • No credit card required
  • Free account
  • Subscription based

Starting from

15

/user

Per month

  • Free trial available
  • No credit card required
  • Free account
  • Subscription based

User reviews

4.1

571

5

4

3

2

1

235

214

93

22

7

  • Value for money
  • Ease of use
  • Features
  • Customer support
89%
would recommend this app

4.3

166

5

4

3

2

1

84

58

13

6

5

  • Value for money
  • Ease of use
  • Features
  • Customer support
93%
would recommend this app

Pros

The functionality of Pardot and the analytics are awesome. This software is a great way to successfully streamline marketing efforts to your customers.

TS

Todd S.

Custom redirects are also one of the best features that Pardot has because you can utilize them on all SoMe platforms for prospect tracking and provide more quality on certain links on your website.
AvatarImg

Anna H.

Overall, it is a very good product. Certainly worth the investment if you are can invest the time and resources to improve your marketing efforts.

AR

Anonymous Reviewer

Pros

The automatic syncing of emails to Salesforce is great, and seamless when paired with G-suite Mail. I'm a huge fan of their notification tool too to bubble up specific threads at any specified time.

JG

Jeff G.

What we liked about it was its simplicity once set-up, and the ease of telling whether or not someone opened the email sent, and where that person was located.

MO

Mark O.

Yesware's mailmerge and templates are some of the best in the industry in terms of ease of use and overall function.

MH

Mike H.

Cons

I had advised the salesperson of my challenges and concerns with implementing myself which he downplayed and disregarded. It was a complete waste of time and resources for our organization.
AvatarImg

Colleen P.

After determining that the product simply doesn't work we are transitioning to their competitors. Pardot is still forcing us to pay licensing fees even though their product failed to function.
AvatarImg

Randy M.

The emails send directly to our customers junk mail. So tough to change and their customer service is HORRENDOUS.

KE

Katie E.

Cons

Their layout within their templates are completely restricted. This means you cannot upload anything from a photo to a gif without some type error or layout dysfunction.

ME

Mish E.

Spam detection software is junk. We have found no spam detection software that is reliable and turn off anything to ensure nothing is missed.

MO

Mark O.

The emails I sent using yesware tracking were send to spam. Which makes it's use redundant if the tracking send with the emails can be easily tracked and qualified as spam.

JD

Julia D.

  • Vendor responds to reviews
  • Last review23 days ago
  • Vendor responds to reviews
  • Last review16 days ago

Key features

  • Total features103
  • AB Testing
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Appointment Scheduling
  • Archiving & Retention
  • Audience Targeting
  • Auto-Responders
  • Business Card/Badge Scanning
  • CAN SPAM Compliance
  • CRM
  • Calendar Management
  • Calendar Sync
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Campaign Tracking
  • Channel Management
  • Click Tracking
  • Collaboration Tools
  • Contact Database
  • Contact Management
  • Content Delivery
  • Customer Database
  • Customer Segmentation
  • Customer Surveys
  • Customizable CTAs
  • Customizable Fields
  • Customizable Templates
  • Customization
  • Dashboard
  • Data Extraction
  • Data Import/Export
  • Data Visualization
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Monitoring
  • Email Templates
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • File Storage
  • For Sales Teams/Organizations
  • For Small Businesses
  • Forms Creation & Design
  • Forms Management
  • Full Text Search
  • Geolocation
  • Image Library
  • Interaction Tracking
  • Keyword Tracking
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Database Integration
  • Lead Distribution
  • Lead Generation
  • Lead Management
  • Lead Notifications
  • Lead Nurturing
  • Lead Qualification
  • Lead Segmentation
  • Lead Verification/Validation
  • List Management
  • Location Tracking
  • Marketing Automation
  • Marketing Calendar
  • Meeting Management
  • Microsoft Outlook Integration
  • Mobile Access
  • Mobile Optimized Emails
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Attribution
  • Multi-Channel Communication
  • Multi-Channel Data Collection
  • Multi-Channel Marketing
  • Multivariate Testing
  • Online Forms
  • Performance Metrics
  • Personalization
  • Pipeline Management
  • Process/Workflow Automation
  • Prospecting Tools
  • ROI Tracking
  • Real Time Analytics
  • Real Time Data
  • Real Time Monitoring
  • Real Time Notifications
  • Real Time Reporting
  • Real-time Updates
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Response Management
  • Role-Based Permissions
  • Sales Activity Management
  • Sales Analytics
  • Sales Automation
  • Sales Reports
  • Scheduling
  • Search Marketing
  • Search/Filter
  • Segmentation
  • Social Marketing
  • Social Media Integration
  • Social Promotion
  • Source Tracking
  • Spam Blocker
  • Task Management
  • Team Management
  • Template Management
  • Third Party Integrations
  • User Management
  • Version Control
  • Visitor Tracking
  • Visual Analytics
  • WYSIWYG Editor
  • Web Forms
  • Website Visitor Tracking
  • Workflow Management
  • Total features67
  • AB Testing
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Appointment Scheduling
  • Archiving & Retention
  • Audience Targeting
  • Auto-Responders
  • Business Card/Badge Scanning
  • CAN SPAM Compliance
  • CRM
  • Calendar Management
  • Calendar Sync
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Campaign Tracking
  • Channel Management
  • Click Tracking
  • Collaboration Tools
  • Contact Database
  • Contact Management
  • Content Delivery
  • Customer Database
  • Customer Segmentation
  • Customer Surveys
  • Customizable CTAs
  • Customizable Fields
  • Customizable Templates
  • Customization
  • Dashboard
  • Data Extraction
  • Data Import/Export
  • Data Visualization
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Monitoring
  • Email Templates
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • File Storage
  • For Sales Teams/Organizations
  • For Small Businesses
  • Forms Creation & Design
  • Forms Management
  • Full Text Search
  • Geolocation
  • Image Library
  • Interaction Tracking
  • Keyword Tracking
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Database Integration
  • Lead Distribution
  • Lead Generation
  • Lead Management
  • Lead Notifications
  • Lead Nurturing
  • Lead Qualification
  • Lead Segmentation
  • Lead Verification/Validation
  • List Management
  • Location Tracking
  • Marketing Automation
  • Marketing Calendar
  • Meeting Management
  • Microsoft Outlook Integration
  • Mobile Access
  • Mobile Optimized Emails
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Attribution
  • Multi-Channel Communication
  • Multi-Channel Data Collection
  • Multi-Channel Marketing
  • Multivariate Testing
  • Online Forms
  • Performance Metrics
  • Personalization
  • Pipeline Management
  • Process/Workflow Automation
  • Prospecting Tools
  • ROI Tracking
  • Real Time Analytics
  • Real Time Data
  • Real Time Monitoring
  • Real Time Notifications
  • Real Time Reporting
  • Real-time Updates
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Response Management
  • Role-Based Permissions
  • Sales Activity Management
  • Sales Analytics
  • Sales Automation
  • Sales Reports
  • Scheduling
  • Search Marketing
  • Search/Filter
  • Segmentation
  • Social Marketing
  • Social Media Integration
  • Social Promotion
  • Source Tracking
  • Spam Blocker
  • Task Management
  • Team Management
  • Template Management
  • Third Party Integrations
  • User Management
  • Version Control
  • Visitor Tracking
  • Visual Analytics
  • WYSIWYG Editor
  • Web Forms
  • Website Visitor Tracking
  • Workflow Management

Integrations

  • Total integrations152
  • Adobe Commerce
  • Drupal
  • Google Ads
  • Google Analytics 360
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn for Business
  • Mailchimp
  • Marketo Engage
  • Meta for Business
  • Pipedrive
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Stripe
  • Twitter
  • WooCommerce
  • WordPress
  • Zapier
  • Total integrations35
  • Adobe Commerce
  • Drupal
  • Google Ads
  • Google Analytics 360
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn for Business
  • Mailchimp
  • Marketo Engage
  • Meta for Business
  • Pipedrive
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Stripe
  • Twitter
  • WooCommerce
  • WordPress
  • Zapier