Pulse Features

Pulse

Marketing and competitor analysis solution

4.4/5 (10 reviews)

Competitor Feature Comparison

Activity Tracking
Alerts/Notifications
Audit Management
Benchmarking
Budget Management
Budgeting/Forecasting
Campaign Analytics
Campaign Management
Campaign Tracking
Channel Attribution
Competency Management
Competitive Analysis
Content Management
Customizable Reports
Dashboard
Data Connectors
Data Import/Export
Data Visualization
Keyword Rank Tracking
Keyword Research Tools
Keyword Tracking
Monitoring
Performance Metrics
Reporting & Statistics
Reporting/Analytics
Roadmapping
SEO Management
Spend Analysis
Spend Management
Tagging
Trend Analysis
Visual Analytics
Web Traffic Reporting
Website Analytics
Learn moreCompare App
Activity Tracking
Alerts/Notifications
Audit Management
Benchmarking
Budget Management
Budgeting/Forecasting
Campaign Analytics
Campaign Management
Campaign Tracking
Channel Attribution
Competency Management
Competitive Analysis
Content Management
Customizable Reports
Dashboard
Data Connectors
Data Import/Export
Data Visualization
Keyword Rank Tracking
Keyword Research Tools
Keyword Tracking
Monitoring
Performance Metrics
Reporting & Statistics
Reporting/Analytics
Roadmapping
SEO Management
Spend Analysis
Spend Management
Tagging
Trend Analysis
Visual Analytics
Web Traffic Reporting
Website Analytics
Visit WebsiteCompare App
Activity Tracking
Alerts/Notifications
Audit Management
Benchmarking
Budget Management
Budgeting/Forecasting
Campaign Analytics
Campaign Management
Campaign Tracking
Channel Attribution
Competency Management
Competitive Analysis
Content Management
Customizable Reports
Dashboard
Data Connectors
Data Import/Export
Data Visualization
Keyword Rank Tracking
Keyword Research Tools
Keyword Tracking
Monitoring
Performance Metrics
Reporting & Statistics
Reporting/Analytics
Roadmapping
SEO Management
Spend Analysis
Spend Management
Tagging
Trend Analysis
Visual Analytics
Web Traffic Reporting
Website Analytics
Visit WebsiteCompare App

Pulse Feature Reviews

7 reviewers had the following to say about Pulse's features:

Anonymous
(Marketing and Advertising company, myself only employees)

Benchmarking for my Industry

2019-10-12

It is easy to use, I find it handy in my reporting, and customer support has been good.

Pros

Showing what competitors are doing is always the best way to get buy in from my clients. With this tool I can show my clients what the benchmarks are for SEO and PPC spend in order to get them to buy in more to my strategy.

Cons

Desktop experience is good, but they still need to work on their mobile experience.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Weekly

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
Christopher P.

Directive Pulse - Good First Start

2019-12-13

Pros

Pulse has a straightforward interface for identifying influencers.

Cons

For example, in assessing Amazon's AI capabilities, it pulls in statistics for the entirety of Amazon.com, which is wildly inaccurate.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Free Trial

Frequency of use: Occasionally

Likelihood to recommend

5/10
Source: Capterra
Helpful?   Yes   No

Response from Directive Consulting


Thanks Christopher for taking the time to review. Pulse is not meant to identify influencers, but rather understand your company's search marketing standing in your respective industry. This can help identify opportunities, as well as areas for improvement. To your comment about Amazon- a subdomain of Amazon isn't being indexed as you described on the market just yet. Hope this clarification is useful, thanks again for your feedback!

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Aditya D.

Good app for competition analysis

2019-12-13

Trying to understand industry benchmarks and competitor performance.

Pros

level of details made available and the insights presented is fantastic

Cons

WIsh there was more data available about the companies.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Free Trial

Frequency of use: Weekly

Likelihood to recommend

7/10
Source: Capterra
Helpful?   Yes   No

Response from Directive Consulting


Thank you! We are glad you are finding the platform useful thus far! Good news; with a paid membership, you are able to add in custom companies not yet in our data set to take a look at key company KPIs!

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Anonymous
(Broadcast Media company, 10001+ employees)

Lots of other options out there-- my advice would be to steer away

2019-12-18

Pros

I was on the free trial and did not enjoy anything.

Cons

I don't believe this Directive Consulting is on track to innovate.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Free Trial

Frequency of use: Occasionally

Likelihood to recommend

5/10
Source: Capterra
Helpful?   Yes   No

Response from Directive Consulting


Your feedback is deeply appreciated! With Pulse, you can save hours of research that would previously require several platforms, as well as save money with the reduction in software fees. Additionally, the organization of data into different industries and sub-industries helps users understand the big players, and up-and-comers they may not yet know about, but need to be aware of. With other tools on the market, you are limited to 3 comparison companies at a time, where with Pulse, you can create a custom dataset with up to 10 companies, giving you quick and hyper-relevant insights. We hope this information helps clarify any misunderstandings you may have had with Pulse.

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Brendan H.

Love their scoring model

2019-12-18

Pros

I appreciate the sheer amount of data they have available (over 25,000 companies)

Cons

It's still great data, and I assume this frequency will increase in the future.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
Younes B.

A useful tool for the market research in the digital sphere

2019-12-14

I am very interested in the market research tools, so I give Pulse a try and I didn't regret, except its not-so-complete dataset of companies, the platform give me a lot of useful insights and makes me throw the guess-work for ever!

Pros

The product tour that is face you when you are using the tool in the first time, I found it very useful and informative. the other thing is the minimalism in UX that is let you navigate the platform (that contains a more than one tool for market research purposes) very easily.

Cons

Pulse is a new product so its database doesn't contain a lot of companies I were looking for especially those companies in EU zone and MENA.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Free Trial

Frequency of use: Weekly

Likelihood to recommend

7/10
Source: Capterra
Helpful?   Yes   No

Response from Directive Consulting


Thank you for your interest in Pulse! We are glad you are already getting some useful insights from the platform. To add more companies not currently in our database, a paid membership is required. This will alow you to create your own custom data sets to continually be up to date on those companies you are specifically interested in. Thanks for your feedback!

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Kiran G.

10/10 Would Reccomend

2021-04-09

The best software you can get for the price.

Pros

It is quick to learn to use, extremely, helpful, and easy to work with.

Cons

Almost none, actually. Other than the slight inconvenience of having to restart the software every now and then, its perfectly fine.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more