Raven Tools Features

Raven Tools

All in One SEO and SEM Tools

4.43/5 (109 reviews)

Competitor Feature Comparison

API
Alerts/Notifications
Analytics/ROI Tracking
Audit Management
Automated Publishing
Calendar Management
Campaign Analytics
Campaign Management
Campaign Planning
Campaign Scheduling
Campaign Tracking
Channel Attribution
Charting
Collaboration Tools
Competitive Analysis
Content Management
Conversion Tracking
Customizable Templates
Dashboard
Data Import/Export
Email Management
Goal Setting / Tracking
Google Analytics Integration
Keyword Filtering
Keyword Rank Tracking
Keyword Research Tools
Keyword Tracking
Lead Generation
Link Management
Localization Automation
Mobile Keywords
Multi-Account Management
Performance Metrics
Post Scheduling
Reporting & Statistics
Reporting/Analytics
SEO Management
Social Media Integration
Social Media Monitoring
Social Performance Management
Tagging
Task Management
Template Management
Third Party Integrations
Visual Analytics
Web Traffic Reporting
Website Analytics
Website Management
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API
Alerts/Notifications
Analytics/ROI Tracking
Audit Management
Automated Publishing
Calendar Management
Campaign Analytics
Campaign Management
Campaign Planning
Campaign Scheduling
Campaign Tracking
Channel Attribution
Charting
Collaboration Tools
Competitive Analysis
Content Management
Conversion Tracking
Customizable Templates
Dashboard
Data Import/Export
Email Management
Goal Setting / Tracking
Google Analytics Integration
Keyword Filtering
Keyword Rank Tracking
Keyword Research Tools
Keyword Tracking
Lead Generation
Link Management
Localization Automation
Mobile Keywords
Multi-Account Management
Performance Metrics
Post Scheduling
Reporting & Statistics
Reporting/Analytics
SEO Management
Social Media Integration
Social Media Monitoring
Social Performance Management
Tagging
Task Management
Template Management
Third Party Integrations
Visual Analytics
Web Traffic Reporting
Website Analytics
Website Management
Visit WebsiteCompare App
API
Alerts/Notifications
Analytics/ROI Tracking
Audit Management
Automated Publishing
Calendar Management
Campaign Analytics
Campaign Management
Campaign Planning
Campaign Scheduling
Campaign Tracking
Channel Attribution
Charting
Collaboration Tools
Competitive Analysis
Content Management
Conversion Tracking
Customizable Templates
Dashboard
Data Import/Export
Email Management
Goal Setting / Tracking
Google Analytics Integration
Keyword Filtering
Keyword Rank Tracking
Keyword Research Tools
Keyword Tracking
Lead Generation
Link Management
Localization Automation
Mobile Keywords
Multi-Account Management
Performance Metrics
Post Scheduling
Reporting & Statistics
Reporting/Analytics
SEO Management
Social Media Integration
Social Media Monitoring
Social Performance Management
Tagging
Task Management
Template Management
Third Party Integrations
Visual Analytics
Web Traffic Reporting
Website Analytics
Website Management
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Raven Tools Feature Reviews

25 reviewers had the following to say about Raven Tools's features:

Charisel D.

Raventools For Site Audit and Competitor Backlink Research

2019-07-29

It generates helpful and organised pdf reports on on-site SEO optimisation, social media performance, and site performance.

Pros

The tool offers good insights on on-site optimisation improvements and checking the backlinks of each competitor to show further improvements on the overall SEO of the website,

Cons

The keyword research tool is hard to use with the forms/fields restarting with every search,

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Monthly

Likelihood to recommend

6/10
Source: Capterra
Helpful?   Yes   No
Read more
Jessica H.

You Solve One Problem... Reporting but its not worth that much

2019-08-08

Google Analytics integration - awesome - google search console integration - awesome, social posting tool - you need instagram reminders to stay competitive - I would use otherwise, team integration - awesome -

Pros

I love your reporting tool.

Cons

The content to wordpress tool - broken, technical audit tool - most likely the worst I have seen.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Weekly

Likelihood to recommend

3/10
Source: Capterra
Helpful?   Yes   No
Read more
Joel C.

Great tool at a fair price.

2019-07-25

And managing multiple data sources into one report.

Pros

The simple project management and profiles are an easy way to track campaigns.

Cons

The design options for the reporting, and the price compared to Google Data Studio.

Rating breakdown

Value for money
Ease of use
Features

Time used: 6-12 months

Frequency of use: Weekly

Likelihood to recommend

7/10
Source: Capterra
Helpful?   Yes   No
Read more
Brent H.

OUR SECRET AWESOME SAUCE!

2019-08-08

Agency weekly and monthly reporting for both SEO, ANALYTICS and SOCIAL MEDIA. Top notch performance and delivery.

Pros

Our clients absolutely love the professional looking reports and makes us look like rock stars.

Cons

The software is so mature and well developed at this point; that every new feature is just more cherries on top of the icing.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
Mary W.

Raven Tools for Agency

2019-07-18

We primarily use Raven Tool for our monthly reporting and for providing a consistent client conversation.

Pros

Consolidation of reporting for various initiatives.

Cons

The WYSIWYG software is not as customizable as I would like specifically for pulling Google Analytics data.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Weekly

Likelihood to recommend

8/10
Source: Capterra
Helpful?   Yes   No
Read more
Cristina Ferreira S.

You can see everything you need for your strategies marketing

2019-07-18

Raven let you know and put the metrics from several channels, like Analytics, AdWords, Facebook and others in same place (dashboard or report for example).

Pros

I like how can make fast your reports, to add metrics and organize them into reports.

Cons

Another thing that I don't like is when the important features change and I need to change in my reports too.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Daily

Likelihood to recommend

9/10
Source: Capterra
Helpful?   Yes   No
Read more
Sam U.

Our favorite tool for SEO reporting

2017-12-21

Great SEO reporting for clients and prospects

Pros

Client-ready reporting, integration with Google Analytics and Search Console, extensively customizeable reports and widgets that make SEO and site planning really easy

Cons

A better UI here would be a big help

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Weekly

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
Kelly C.

Best Value for Digital Agencies

2019-07-25

Raven solves core business efficiency problems for agencies in that it consolidates multiple tools into one and saves them money and time, making them look like rockstars to their prospects and clients.

Pros

I recommend it to many of the agencies I work with, as we used it at my former agency with great success in being able to offer technical site audits, automate reporting (including organic and paid search, social media and email marketing via APIs), keep tabs on competitors, monitor position for targeted keywords, and more.

Cons

There are some slight limitations on the presentation of data (ie. single metric on a blank page when exporting a report, etc.)

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Weekly

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
Michael H.

Great tool for SEO, auditing, monitoring and social media

2018-10-03

We use Raven for a number of our SEO clients, as well as handling various social media profiles for things suck as monitoring, post scheduling, and more.

Pros

Raven offers a nice and easy-to-use dashboard to manage all your SEO clients, along with their social media by auto integrating with accounts such as Google Analytics, Facebook, AdWords, Twitter & more.

Cons

The support leaves a little to be desired, sometimes taking a few days to respond, often with canned responses. After pushing to escalate, most of our issues were quickly resolved.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Weekly

Likelihood to recommend

9/10
Source: Capterra
Helpful?   Yes   No
Read more
Alex W.

One of my go to tools, especially for monthly reports

2019-07-18

I check it almost daily for my clients' digital campaigns and we send detailed monthly reports to all our clients.

Pros

It connects most of my other tools well, such as google analytics and search console.

Cons

The ranking feature of it is not as good as other ranking tools I use, and the cost for that can be expensive as well.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Daily

Likelihood to recommend

8/10
Source: Capterra
Helpful?   Yes   No
Read more
Mario R.

Manage your SEO efficiently

2018-03-06

Pros

It allows us to research and track trends, manage our site's link building, monitor and manage all of our social networks and their campaigns, plus reports of each

Cons

Most of the information seems pulled from other SEO software sources, such as google analytics. The crawl reports take a long time to be completed

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Weekly

Likelihood to recommend

7/10
Source: Capterra
Helpful?   Yes   No
Read more
Jared Y.

Raven Tools Review

2019-07-26

Pros

It's easy to use and the integrations allow me to create custom reports that speak directly to the clients data-driven communications and fundraising challenges and opportunities.

Cons

I'd like to get those social media metrics in the report!

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Weekly

Likelihood to recommend

7/10
Source: Capterra
Helpful?   Yes   No
Read more
Kevin W. T.

Great tool for teaching future Search Marketers

2019-07-29

The integration with other platforms, and the grouping of metrics is exactly what I need to help my students understand the big and small pictures.

Pros

Additionally, the integration of content to help understand the "What is it and Why Does it Matter" for the various metrics is huge for helping people understand they Why behind these very technical elements.

Cons

User management is a little difficult to get your head around at first.

Rating breakdown

Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Weekly

Likelihood to recommend

9/10
Source: Capterra
Helpful?   Yes   No
Read more
Katie C.

Great All-in-One Tool

2019-07-26

The reports are very customizable and visually appealing.

Pros

Being able to integrate Call Rail with Raven has been very helpful in our reporting to clients.

Cons

Additionally, some sort of topic research to aid content creators in looking into potential article keywords/topics is lacking

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Daily

Likelihood to recommend

9/10
Source: Capterra
Helpful?   Yes   No
Read more
Samuel K.

Raven Tools for Nimble Business

2019-07-26

I work with small businesses, so the simple graphs and responsive reports page make it easy to view their insights on the fly.

Pros

Raven Tools offers a cost-effective platform for small to medium-sized businesses that have analytics and reporting needs.

Cons

Gathering data from local search/directory listing services like Moz would also be really something.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Monthly

Likelihood to recommend

9/10
Source: Capterra
Helpful?   Yes   No
Read more
Erin E.

Makes Your Job Easier

2018-08-09

Pros

It has very robust feature and makes reporting easier.

Cons

I used the reporting to export the data quickly, but I wasn't a fan of using their report templates.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Occasionally

Likelihood to recommend

9/10
Source: Capterra
Helpful?   Yes   No
Read more
John A.

Pretty Happy

2019-07-18

It’s missing Pinterest and a couple others so difficult to give full customer reports

Pros

Comprehensive and very user friendly, a lot of value for the money

Cons

A bug in software using ‘more metrics’ ant items using campaigns where individual campaigns can be selected; the default is ‘all campaigns ‘ but it really only adds the first campaign.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Daily

Likelihood to recommend

8/10
Source: Capterra
Helpful?   Yes   No
Read more
Bill C.

Good software for value

2019-07-18

Pros

It's currently the best software I know that can pull in Google Ads and Analytics as well as other data sources.

Cons

It doesn't have some tools of other platforms like Moz or Ahrefs. More of a middle of the road platform.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
Anonymous
(Marketing and Advertising company, 1-10 employees)

Expensive to confuse your clients

2019-09-22

It was not a good experience because they bill this as a reporting software / dashboard for clients.

Pros

It can connect to a lot of different platforms to keep up-to-date measurements on all your channels.

Cons

It does not integrate with all the major social networks and over the course of using it they kept raising prices over and over.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Occasionally

Likelihood to recommend

5/10
Source: Capterra
Helpful?   Yes   No
Read more
Sam W.

Raven Review

2019-08-08

Pros

I like how the automatic report generation and the integration of data from other providers

Cons

I find it very difficult to navigate the site with regard to removing campaigns and profiles.

Rating breakdown

Ease of use
Features

Time used: 2+ years

Frequency of use: Weekly

Likelihood to recommend

8/10
Source: Capterra
Helpful?   Yes   No
Read more
isaac p.

very helpful for automating monthly reporting across our agency

2019-07-26

it's been a solid tool allowing our agency to send out monthly reports on website traffic to hundreds of clients each month. there's definately efficiency gains we have experienced by using this software.

Pros

And the abilty to import a template report layout to a new campagin/property has been extremely useful (the software would not be viable for us without it)

Cons

I know it's only in BETA, and I know you can't guarantee it, but it's something that puts my raven subscription into question if I can find another tool that can handle my SERP requirements better, and my google analytics reporting just as well. stay tuned in this race to the door!

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Daily

Likelihood to recommend

7/10
Source: Capterra
Helpful?   Yes   No
Read more
Rob D.

Great set of tools

2019-08-02

Raven tools saves me buckets of time by allowing me to pull multiple data points from one place and set up recurring reports for my clients.

Pros

The vast majority of the work I do with the software involves the diagnostic tools (Keyword tracking, technical site scan, domain metrics) and reporting.

Cons

I would like to be able to see over time information for domain metrics (domain authority, quality score, etc).

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Daily

Likelihood to recommend

7/10
Source: Capterra
Helpful?   Yes   No
Read more
Elke S.

Extremely good reporting functions

2012-06-20

Every little detail is customizable and you can send automated reports on a regular basis to yourself or other team members or the client.

Pros

That´s extraordinarily useful when you search for guest post prospects.

Cons

Improvements in finding external links are possible Social Media functions are quite basic but Raven is a SEO tool and that´s its strength

Source: GetApp
Helpful?   Yes   No
Read more
Rebecca B.

Great all in one tool

2019-07-18

And it generates great reports my clients can understand because of the visuals.

Pros

It's hard to find all of that data in one place.

Cons

Once in a while I cannot add metrics that are important to the customer.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Weekly

Likelihood to recommend

9/10
Source: Capterra
Helpful?   Yes   No
Read more
Ruth C.

Useful tool for SEO reporting

2018-03-14

Pros

It's easy to set up and connect the dashboards with a website's Google Analytics. The data is always presented in a clean visual way that makes it easy to create reports and insights.

Cons

It has issues crawling websites that are built with Wix and the audit isn't always updated to match Google. E.g. when they increased description length this change wasn't immediately reflected in Raven's audit.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Monthly

Source: Capterra
Helpful?   Yes   No
Read more