Raven Features

Raven

Trusted by agencies,media companies, freelancers etc

4.43/5 (108 reviews)

Raven Feature Summary

  • SEO tools
  • Social media tools
  • Advertising tools
  • Customer care

Competitor Feature Comparison

API
Auditing
Calendar Management
Campaign Analysis
Campaign Management
Campaign Planning
Campaign Scheduling
Content Management
Customizable Templates
Email Integration
Keyword Tracking
Lead Generation
Reporting & Statistics
SEO Management
Social Media Integration
Social Media Metrics
Social Performance Management
Tagging
Task Management
Template Management
Third Party Integration
Web Analytics
Web Traffic Reporting
Learn moreCompare App
API
Auditing
Calendar Management
Campaign Analysis
Campaign Management
Campaign Planning
Campaign Scheduling
Content Management
Customizable Templates
Email Integration
Keyword Tracking
Lead Generation
Reporting & Statistics
SEO Management
Social Media Integration
Social Media Metrics
Social Performance Management
Tagging
Task Management
Template Management
Third Party Integration
Web Analytics
Web Traffic Reporting
Visit WebsiteCompare App
API
Auditing
Calendar Management
Campaign Analysis
Campaign Management
Campaign Planning
Campaign Scheduling
Content Management
Customizable Templates
Email Integration
Keyword Tracking
Lead Generation
Reporting & Statistics
SEO Management
Social Media Integration
Social Media Metrics
Social Performance Management
Tagging
Task Management
Template Management
Third Party Integration
Web Analytics
Web Traffic Reporting
Visit WebsiteCompare App

Raven Feature Reviews

25 reviewers had the following to say about Raven's features:

Joel Crump

Great tool at a fair price.

2019-07-25

And managing multiple data sources into one report.

Pros

The simple project management and profiles are an easy way to track campaigns.

Cons

The design options for the reporting, and the price compared to Google Data Studio.

Rating breakdown

Value for money
Ease of use
Features

Time used: 6-12 months

Frequency of use: Weekly

Likelihood to recommend

7/10
Source: Capterra
Helpful?   Yes   No
Read more
Mario Ramirez

Manage your SEO efficiently

2018-03-06

Pros

It allows us to research and track trends, manage our site's link building, monitor and manage all of our social networks and their campaigns, plus reports of each

Cons

The crawl reports take a long time to be completed

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Weekly

Likelihood to recommend

7/10
Source: Capterra
Helpful?   Yes   No
Read more
Jessica Hartman

You Solve One Problem... Reporting but its not worth that much

2019-08-08

Google Analytics integration - awesome - google search console integration - awesome, social posting tool - you need instagram reminders to stay competitive - I would use otherwise, team integration - awesome -

Pros

I love your reporting tool.

Cons

The content to wordpress tool - broken, technical audit tool - most likely the worst I have seen.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Weekly

Likelihood to recommend

3/10
Source: Capterra
Helpful?   Yes   No
Read more
Sam Weir

Raven Review

2019-08-08

Pros

I like how the automatic report generation and the integration of data from other providers

Cons

I find it very difficult to navigate the site with regard to removing campaigns and profiles.

Rating breakdown

Ease of use
Features

Time used: 2+ years

Frequency of use: Weekly

Likelihood to recommend

8/10
Source: Capterra
Helpful?   Yes   No
Read more
Alex Wolk

One of my go to tools, especially for monthly reports

2019-07-18

I check it almost daily for my clients' digital campaigns and we send detailed monthly reports to all our clients.

Pros

It connects most of my other tools well, such as google analytics and search console.

Cons

The ranking feature of it is not as good as other ranking tools I use, and the cost for that can be expensive as well.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Daily

Likelihood to recommend

8/10
Source: Capterra
Helpful?   Yes   No
Read more
Kelly Campbell

Best Value for Digital Agencies

2019-07-25

Raven solves core business efficiency problems for agencies in that it consolidates multiple tools into one and saves them money and time, making them look like rockstars to their prospects and clients.

Pros

I recommend it to many of the agencies I work with, as we used it at my former agency with great success in being able to offer technical site audits, automate reporting (including organic and paid search, social media and email marketing via APIs), keep tabs on competitors, monitor position for targeted keywords, and more.

Cons

There are some slight limitations on the presentation of data (ie. single metric on a blank page when exporting a report, etc.)

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Weekly

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
Mary Williams

Raven Tools for Agency

2019-07-18

We primarily use Raven Tool for our monthly reporting and for providing a consistent client conversation.

Pros

Consolidation of reporting for various initiatives.

Cons

The WYSIWYG software is not as customizable as I would like specifically for pulling Google Analytics data.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Weekly

Likelihood to recommend

8/10
Source: Capterra
Helpful?   Yes   No
Read more
John Anderson

Pretty Happy

2019-07-18

It’s missing Pinterest and a couple others so difficult to give full customer reports

Pros

Comprehensive and very user friendly, a lot of value for the money

Cons

A bug in software using ‘more metrics’ ant items using campaigns where individual campaigns can be selected; the default is ‘all campaigns ‘ but it really only adds the first campaign.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Daily

Likelihood to recommend

8/10
Source: Capterra
Helpful?   Yes   No
Read more
Michael Homenok

Great tool for SEO, auditing, monitoring and social media

2018-10-03

We use Raven for a number of our SEO clients, as well as handling various social media profiles for things suck as monitoring, post scheduling, and more.

Pros

Raven offers a nice and easy-to-use dashboard to manage all your SEO clients, along with their social media by auto integrating with accounts such as Google Analytics, Facebook, AdWords, Twitter & more.

Cons

The support leaves a little to be desired, sometimes taking a few days to respond, often with canned responses.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Weekly

Likelihood to recommend

9/10
Source: Capterra
Helpful?   Yes   No
Read more
Katie Colihan

Great All-in-One Tool

2019-07-26

The reports are very customizable and visually appealing.

Pros

Being able to integrate Call Rail with Raven has been very helpful in our reporting to clients.

Cons

Additionally, some sort of topic research to aid content creators in looking into potential article keywords/topics is lacking

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Daily

Likelihood to recommend

9/10
Source: Capterra
Helpful?   Yes   No
Read more
Brent Hohlweg

OUR SECRET AWESOME SAUCE!

2019-08-08

Agency weekly and monthly reporting for both SEO, ANALYTICS and SOCIAL MEDIA. Top notch performance and delivery.

Pros

Our clients absolutely love the professional looking reports and makes us look like rock stars.

Cons

The software is so mature and well developed at this point; that every new feature is just more cherries on top of the icing.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
Craig Lawson

RavenTools

2018-10-03

Overall is is a great tool for digital marketing reporting.

Pros

Easy of use and able to create a professional report with lots of details in part due to its integrations.

Cons

We never had an email address that has been set up as admin according to their interface. We have sent them many messages with no replys.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
Charisel Dela Pena

Raventools For Site Audit and Competitor Backlink Research

2019-07-29

It generates helpful and organised pdf reports on on-site SEO optimisation, social media performance, and site performance.

Pros

The tool offers good insights on on-site optimisation improvements and checking the backlinks of each competitor to show further improvements on the overall SEO of the website,

Cons

The keyword research tool is hard to use with the forms/fields restarting with every search,

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Monthly

Likelihood to recommend

6/10
Source: Capterra
Helpful?   Yes   No
Read more
Kevin W. Tharp

Great tool for teaching future Search Marketers

2019-07-29

This has become my go to tool for teaching students about Marketing Technology.

Pros

Additionally, the integration of content to help understand the "What is it and Why Does it Matter" for the various metrics is huge for helping people understand they Why behind these very technical elements.

Cons

User management is a little difficult to get your head around at first.

Rating breakdown

Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Weekly

Likelihood to recommend

9/10
Source: Capterra
Helpful?   Yes   No
Read more
Erin Elliott

Makes Your Job Easier

2018-08-09

Pros

I have tested a lot of SEO suites, but Raven Tools is one of the best for the price.

Cons

I used the reporting to export the data quickly, but I wasn't a fan of using their report templates.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Occasionally

Likelihood to recommend

9/10
Source: Capterra
Helpful?   Yes   No
Read more
Anonymous
(Marketing and Advertising company, 1-10 employees)

Expensive to confuse your clients

2019-09-22

It was not a good experience because they bill this as a reporting software / dashboard for clients.

Pros

It can connect to a lot of different platforms to keep up-to-date measurements on all your channels.

Cons

It does not integrate with all the major social networks and over the course of using it they kept raising prices over and over.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Occasionally

Likelihood to recommend

5/10
Source: Capterra
Helpful?   Yes   No
Read more
Sam Underwood

Our favorite tool for SEO reporting

2017-12-21

Great SEO reporting for clients and prospects

Pros

Client-ready reporting, integration with Google Analytics and Search Console, extensively customizeable reports and widgets that make SEO and site planning really easy

Cons

The customized reporting tool is cumbersome to set up and organize, although it does have a lot of features. A better UI here would be a big help

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Weekly

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
Marin Johnson

Stellar Presentation and Review Software, When in the Right Hands

2018-12-04

When analyzing the fine details of a combined SEM/SEO/social media campaign, it can be tough to put all the details in one place.

Pros

After some getting used to, it is easy to put together a deeply informative report, and to update that same report monthly or annually, or for any span of time for that matter.

Cons

Sometimes the applications it is pulling don't have the data available, sometimes it's set up with the wrong credentials.

Rating breakdown

Value for money
Ease of use
Features

Time used: Less than 6 months

Frequency of use: Weekly

Likelihood to recommend

8/10
Source: Capterra
Helpful?   Yes   No
Read more
isaac pfitzner

very helpful for automating monthly reporting across our agency

2019-07-26

it's been a solid tool allowing our agency to send out monthly reports on website traffic to hundreds of clients each month. there's definately efficiency gains we have experienced by using this software.

Pros

And the abilty to import a template report layout to a new campagin/property has been extremely useful (the software would not be viable for us without it)

Cons

This is a bit heart breaking - the feature is there, our testing indicated that the results were accurate, but then we try to test it with a real client and it doesn't work.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Daily

Likelihood to recommend

7/10
Source: Capterra
Helpful?   Yes   No
Read more
Teri Coutu

Great And Growing

2019-08-02

Overall, Raven Tools helps me bring key data together in a simple yet comprehensive layout.

Pros

While I have primarily used the AdWords and Social Media reporting features, I have stayed with Raven because they are continuously developing the software and the features they offer WITHOUT raising the cost.

Cons

While there IS online support, a more comprehensive and systematic GUIDE for each area of the software would be VERY helpful.

Rating breakdown

Value for money
Ease of use
Features

Time used: 1-2 years

Frequency of use: Monthly

Likelihood to recommend

7/10
Source: Capterra
Helpful?   Yes   No
Read more
Jared Yaple

Raven Tools Review

2019-07-26

Pros

It's easy to use and the integrations allow me to create custom reports that speak directly to the clients data-driven communications and fundraising challenges and opportunities.

Cons

I'd like to get those social media metrics in the report!

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Weekly

Likelihood to recommend

7/10
Source: Capterra
Helpful?   Yes   No
Read more
Rob Decker

Great set of tools

2019-08-02

Raven tools saves me buckets of time by allowing me to pull multiple data points from one place and set up recurring reports for my clients.

Pros

This saves a lot of time for reporting and provides great detail to my clients on the progress of their site or paid campaigns.

Cons

The reporting also could use a little more flexibility - currently there is not the ability to add Users to Google analytics reports - for those clients that want to see how many individuals (vs sessions) view their site I have to find an alternative.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Daily

Likelihood to recommend

7/10
Source: Capterra
Helpful?   Yes   No
Read more
Kenney Newville

The Best Reporting Tool I've Seen

2019-07-19

It's been a real game-changer!

Pros

It allows us to create comprehensive and clean reports for our clients.

Cons

The only cons that I've encountered have either been address with updates or were misunderstandings by myself or a member of my staff.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Weekly

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
Ken Kimball

It's a great tool for occasional and everyday SEO work

2019-07-25

Pros

It's full-featured and low cost makes it great for monitoring online marketing campaigns even if you're not actively working on them on a day-to-day basis.

Cons

Most of the businesses we work with operate in our local market. Local audits are not Raven Tools strong area. We subscribe to another tool for the purpose in addition to Raven Tools.

Rating breakdown

Value for money
Ease of use
Features

Time used: 2+ years

Frequency of use: Weekly

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
Cyril Bernier

Facilitate my life as a digital freelance.

2019-07-20

In additional, with all the integrated tools, Raven Tools enables me to deliver a quality output for my SEO analysis and work.

Pros

Setting new campaigns/customers is really intuitive and simple.

Cons

There is a lot of deep-dive options and utilities that are not really necessary for me in the platform.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Monthly

Likelihood to recommend

9/10
Source: Capterra
Helpful?   Yes   No
Read more