SALESmanago Marketing Automation vs Envoke Comparison

- All in one solution (forms, emails, database, reports etc.) - Powerful Database: houses all our data in one place. - Great support - Constantly improving and adding new features.

- Not as intuitive at first (but all marketing automation systems having a learning curve)

With a business relationship of more than 12 years, Envoke has played an important role in the growth of our company during this period. Beginning with their Email Marketing solutions, which we continue to use today, we gradually incorporated more and more Envoke services and software into our overall marketing strategies. This included their Lead Management and Tracking Software, Marketing Automation...

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Our closed-loop reporting project which allows us to achieve a better alignment between sales and marketing not only took considerably more time to develop, but it was also much more complicated, especially when attempting to connect our marketing analytics software with our back-end reservation system. It's important for us in marketing to understand what our best and worst lead sources are, so that...

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Easy to establish graphic communication with your customers.

Honestly, I do not find anything missing or that I do not like.

A key component of Envoke is the data management functionality. Envoke has a data warehouse which holds all the interactions with our customers. I love that it is able to track visits from anonymous users even before they fill out a form, and once they do, it connects all their previous data together in a contact profile so we can tell which marketing programs are really working. The single Envoke...

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Some of the stand-alone email marketing systems I've used in the past were a little easier to use and had more flexibility of design out-of-the-box in their email editor, but there's still nothing I can't do. That's an expected trade-off when you using an integrated suite instead of a point solution.

You are right; some leading email marketing software providers have more bells and whistles and advanced functionality that Envoke doesn't currently include. Keep in mind, however, that email marketing is only a small part of the Envoke ecosystem as we are not an email marketing point solution. That said, we do recognize the importance of a great email editor and actively work on improvements of the UI, version history, more intuitive workflows, expanded reporting - to name a few.

I enjoyed how easy it was to use. It makes email marketing a breeze with being able to change graphics, upload lists and manage unsubscribes so easily.

I really enjoy using the software and there's not much I don't like about it. Everything was wasy to use and we have excellent open rates using envoke compared to our CRMs.

Effective, affordable, easy to use product with excellent customer service.

I would have said the user language was different than I was used to, but they recently upgraded this, and I find it makes more sense to my level of experience.

Envoke is pretty intuitive. In fact, I was surprised to learn a major competitor's landing page weren't responsive out-of-the-gate. Envoke's engagement builder is responsive by design. They keep making the platform better (do they sleep I often wonder). For example, lead management is leaps and bounds better than where we originally came from, and it's improved with Envoke tremendously over the years to the point where it isn't one of my main pain points. My personal performance keeps improving, allowing me to take on more projects. The speed at which I am able to get things done makes me look good in the organization. Plus then I can easily show people in reports how everything is performing.

It would great to have out-of-box, a two-way synchronization between our CRM (Oracle) and Envoke so we can use CRM data in our marketing campaigns. But it has primarily our complex business rules and requirements that have held back complete customization beyond what Envoke was able to set up for us.

It provides us with a lot of useful data that we use to make marketing and overall business decisions. We're able to see where and how we get the best possible leads and provides functionality to reach potential customers, create custom forms online, and provide a seamless purchasing process for our customers.

Certain aspects of the UI are a bit clunky, but the service the envoke team provides more than makes up for it with extremely quick help in working out anything we need.

Envoke is user friendly, and within minutes eye catching and professional email campaigns can be created. Metrics / Stats are immediately available, and comprehensive that enables to determine impact and where to improve. Specific actions / clicks can be checked, and it also shows emails that should be reviewed. Support staff is knowledgeable and explains in a way that is easy to understand and implement. Highly recommend Envoke !

No problems or issues have been experienced to date.