Selligent MC vs Kartra Comparison

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Overview

Selligent is an omnichannel marketing solution for identifying customers, analyzing behavior across channels, and interpreting...

Kartra is a cloud-based business management solution designed to help small to large businesses create, launch and manage...

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Screenshots

Pricing

Starting from
/
No info available
/
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based
Starting from
/
No info available
/
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based

User reviews

4.5

(13)

5

4

3

2

1

8

4

1

0

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
100%
would recommend this app

5

4

3

2

1

76

22

4

3

2

  • Value for money
  • Ease of use
  • Features
  • Customer support
93%
would recommend this app

Pros

We're quite happy with our Account/partner management they are really up to speed, are very responsive and committed to their clients success.
Proactive deliverability support, an easy user interface and very competitive pricing solutions make it a key part of our marketing strategies.
I like the token syntax and ability for dynamic content and personalization. Reusable templates are easy to create.

Pros

It has drag and drop simplicity and deep funnel complexity. The best thing is the features keep getting better and the community is super supportive.
Even with my grumblings above, I am very satisfied with Kartra, especially considering its competition. I truly believe it's the best value with regard to functionality and ease of use, hands down.
We needed a good platform to support our e-mail marketing efforts and wanted it simple. Kartra is not only simple but very powerful, and it fit our requirements like a glove.

Cons

Crashes suddenly when there is no internet connection. Screen fitting on small resokution displays is terrible.
Some functionality limitations in the drag and drop features, however these can usually be remedied with SQL coding.
Reporting could be more user-friendly. For a new user, reporting is difficult to navigate.

Cons

Overall, Kartra has worked out for us. The landing pages are a little difficult to link up to sales pages but not so hard that I would stop using it.
My biggest frustration is that the tool runs of EST time zone, which for someone based in NZ makes it really confusing when scheduling emails etc to be sent at a certain time.
But Kartra did not take over the throne, so to say, but offered an alternative. Sadly the price was too high and the features was not so many.
  • Vendor responds to reviews
  • Last reviewa year ago
  • Vendor responds to reviews
  • Last reviewa month ago

Key features

  • Total features92
  • A/B Testing
  • API
  • Activity Dashboard
  • Activity Tracking
  • Affiliate Management
  • Application Integration
  • Auto-Responders
  • Automated Scheduling
  • Behavior Tracking
  • Built-In Database
  • Business Analysis
  • Business Intelligence
  • CAN SPAM Compliance
  • CRM Integration
  • Calendar Management
  • Calendar Sync with Google
  • Campaign Analysis
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Click Tracking
  • Client Portal
  • Commission Management
  • Contact Database
  • Contact Management
  • Content Library
  • Content Management
  • Content Repository
  • Conversion Rate Optimization
  • Conversion Tracking
  • Credit Card Processing
  • Custom Forms
  • Customer Activity Reporting
  • Customer Database
  • Customer Experience Management
  • Customer History
  • Customer Profiling
  • Customer Segmentation
  • Customizable Templates
  • Dashboard Creation
  • Data Connectors
  • Data Extraction
  • Data Filtering
  • Data Import
  • Data Import/Export
  • Data Mapping
  • Data Profiling
  • Data Storage Management
  • Data Synchronization
  • Data Transformation
  • Data Visualization
  • Database Integration
  • Drag & Drop Interface
  • Drip Marketing
  • Electronic Payments
  • Email Alerts
  • Email Distribution
  • Email Integration
  • Email Invitations & Reminders
  • Email Marketing Management
  • Email Notifications
  • Email Response Control
  • Email Templates
  • Email Tracking
  • Event Triggered Actions
  • Forms Management
  • Help Desk Integration
  • Help Desk Management
  • Image Library
  • Interactive Content
  • Landing Page Templates
  • Lead Capture
  • Lead Management
  • Lead Nurturing
  • Lead Scoring
  • Mailing List Management
  • Member Account Access
  • Mobile Alerts
  • Mobile Integration
  • Multi-Campaign
  • Multi-Channel Communication
  • Multi-Channel Distribution
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Multi-Company
  • Multi-Country
  • Multi-Currency
  • Multi-Department / Project
  • Multi-Language
  • Multi-Location
  • Multiple Data Sources
  • Multiple User Accounts
  • Performance Metrics
  • Performance Reports
  • Permission Management
  • Promotions Management
  • Real Time Data
  • Real Time Reporting
  • Real Time Updates
  • Reporting & Statistics
  • Role Management
  • Role-Based Permissions
  • SEO Management
  • SMS Integration
  • SMS Marketing Managment
  • Self Service Portal
  • Shopping Cart
  • Social Advertising
  • Social Media Integration
  • Social Network Marketing
  • Status Reporting
  • Subscription Management
  • Summary Reports
  • Task Scheduling
  • Template Management
  • Unsubscribe Database
  • Video Management
  • Video Streaming
  • Video Support
  • Visitor Management
  • Visual Analytics
  • Web Analytics
  • Web Forms
  • Web Traffic Reporting
  • Website Integration
  • Website Management
  • Workflow Management
  • Total features55
  • A/B Testing
  • API
  • Activity Dashboard
  • Activity Tracking
  • Affiliate Management
  • Application Integration
  • Auto-Responders
  • Automated Scheduling
  • Behavior Tracking
  • Built-In Database
  • Business Analysis
  • Business Intelligence
  • CAN SPAM Compliance
  • CRM Integration
  • Calendar Management
  • Calendar Sync with Google
  • Campaign Analysis
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Click Tracking
  • Client Portal
  • Commission Management
  • Contact Database
  • Contact Management
  • Content Library
  • Content Management
  • Content Repository
  • Conversion Rate Optimization
  • Conversion Tracking
  • Credit Card Processing
  • Custom Forms
  • Customer Activity Reporting
  • Customer Database
  • Customer Experience Management
  • Customer History
  • Customer Profiling
  • Customer Segmentation
  • Customizable Templates
  • Dashboard Creation
  • Data Connectors
  • Data Extraction
  • Data Filtering
  • Data Import
  • Data Import/Export
  • Data Mapping
  • Data Profiling
  • Data Storage Management
  • Data Synchronization
  • Data Transformation
  • Data Visualization
  • Database Integration
  • Drag & Drop Interface
  • Drip Marketing
  • Electronic Payments
  • Email Alerts
  • Email Distribution
  • Email Integration
  • Email Invitations & Reminders
  • Email Marketing Management
  • Email Notifications
  • Email Response Control
  • Email Templates
  • Email Tracking
  • Event Triggered Actions
  • Forms Management
  • Help Desk Integration
  • Help Desk Management
  • Image Library
  • Interactive Content
  • Landing Page Templates
  • Lead Capture
  • Lead Management
  • Lead Nurturing
  • Lead Scoring
  • Mailing List Management
  • Member Account Access
  • Mobile Alerts
  • Mobile Integration
  • Multi-Campaign
  • Multi-Channel Communication
  • Multi-Channel Distribution
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Multi-Company
  • Multi-Country
  • Multi-Currency
  • Multi-Department / Project
  • Multi-Language
  • Multi-Location
  • Multiple Data Sources
  • Multiple User Accounts
  • Performance Metrics
  • Performance Reports
  • Permission Management
  • Promotions Management
  • Real Time Data
  • Real Time Reporting
  • Real Time Updates
  • Reporting & Statistics
  • Role Management
  • Role-Based Permissions
  • SEO Management
  • SMS Integration
  • SMS Marketing Managment
  • Self Service Portal
  • Shopping Cart
  • Social Advertising
  • Social Media Integration
  • Social Network Marketing
  • Status Reporting
  • Subscription Management
  • Summary Reports
  • Task Scheduling
  • Template Management
  • Unsubscribe Database
  • Video Management
  • Video Streaming
  • Video Support
  • Visitor Management
  • Visual Analytics
  • Web Analytics
  • Web Forms
  • Web Traffic Reporting
  • Website Integration
  • Website Management
  • Workflow Management

Integrations

  • Total integrations6
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier
  • Zendesk
  • Total integrations15
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier
  • Zendesk

Security

  • Encryption of sensitive data at rest
  • HTTPS for all pages (web-based apps)
  • Reports/alerts for security breaches
  • Multifactor authentication options
  • Customer data removed upon service cancellation
  • Encryption of sensitive data at rest
  • HTTPS for all pages (web-based apps)
  • Reports/alerts for security breaches
  • Multifactor authentication options
  • Customer data removed upon service cancellation

Selligent MC vs. Kartra

See how Selligent MC and Kartra stack up against each other by comparing features, pricing, ratings and reviews, integrations, screenshots and security. Compare real user opinions on the pros and cons to make more informed decisions.