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Semrush vs Ranktracker Comparison

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Overview

Category Leaders

Semrush is a leading online visibility management software-as-a-service platform.

Category Leaders

Ranktracker is a cloud-based SEO management software designed to help businesses monitor the performance of keywords and...

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

No videos yet

Pricing

Starting from

119.95

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

18

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

4.7

2K

5

4

3

2

1

1.4K

524

51

5

7

  • Value for money
  • Ease of use
  • Features
  • Customer support
99%
would recommend this app

4.6

204

5

4

3

2

1

148

45

3

4

4

  • Value for money
  • Ease of use
  • Features
  • Customer support
96%
would recommend this app

Pros

The other excellent feature that I found exclusive to SEM rush was PPC competitor tracking. Knowing what competitors are bidding on is beyond the realm of a usual SEO software and is a great addition.
It includes a site health grade, all the Errors/Warnings, and gives ideas on how to make improvements on the site. I also love love love the automated reporting.
Although AHref is the best, but semrush is so far the second best. Has everything that AHref have, and happy for it.

Pros

RT has all the core functionalities of a great SEO tool that I could wish to have at this price point and even more, and I trust that I will see even more positive development on its features.
As well s the [SENSITIVE CONTENT] of RankTracker just awesome too. My overall experience is so far so good.
What I love about this product is not only the ease of use, it's the individual country's search volume breakdown that allows me to know where to start my targeting.

Cons

Everything has been a frustrating struggle. Many features that are included with the starter level of other online SEO platforms cost extra with SEMrush.
SEMRush has been horrible to learn and work with. Nothing is intuitive or user-friendly.
It's sad that I would have to pay almost half of my subscription price just to have a second user be able to access our account.

Cons

I was prepared for a hugely complicated full of confusing graphs and numbers that make no sense without spending days educating yourself what is what and what it means.
Site Audit have some bugs, or obviously weird result.
The features are very limited. It claims to be an all-in-one SEO tool, but it only has the very basics.
  • Vendor responds to reviews
  • Last review10 days ago
  • Vendor responds to reviews
  • Last reviewa month ago

Key features

  • Total features102
  • AB Testing
  • API
  • Activity Dashboard
  • Activity Tracking
  • Ad hoc Reporting
  • Advertising Management
  • Alerts/Notifications
  • Application Management
  • Audit Management
  • Automated Publishing
  • Automated Scheduling
  • Backlink Management
  • Backlink Monitoring
  • Benchmarking
  • Brand Tracking
  • Broken Link Discovery
  • Calendar Management
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Tracking
  • Channel Management
  • Charting
  • Client Management
  • Collaboration Tools
  • Commenting/Notes
  • Competitive Analysis
  • Competitor Monitoring
  • Content Management
  • Conversion Tracking
  • Customer Engagement
  • Customer Journey Mapping
  • Customizable Branding
  • Customizable Reports
  • Customizable Templates
  • Dashboard
  • Data Import/Export
  • Data Visualization
  • Editorial Calendar
  • Email Management
  • Engagement Tracking
  • For PPC Campaigns
  • For Small Businesses
  • Geolocation
  • Geotargeting
  • Goal Setting/Tracking
  • Google Analytics Integration
  • Keyword Analysis
  • Keyword Discovery
  • Keyword Filtering
  • Keyword Rank Tracking
  • Keyword Research Tools
  • Keyword Tracking
  • Lead Generation
  • Link Analytics
  • Link Management
  • Localization Automation
  • Mobile Keywords
  • Monitoring
  • Multi-Account Management
  • Multi-Campaign
  • Multi-Channel Attribution
  • Multi-Channel Campaigns
  • Multi-Channel Data Collection
  • Multi-Channel Distribution
  • Multi-Language
  • Multi-Location
  • Multiple Site Management
  • Pageview Tracking
  • Performance Management
  • Performance Metrics
  • Post Scheduling
  • Prioritization
  • Project Management
  • ROI Tracking
  • Rank Tracking
  • Real Time Analytics
  • Real Time Data
  • Real Time Notifications
  • Real-time Updates
  • Referral Tracking
  • Reporting & Statistics
  • Reporting/Analytics
  • SEO Audit
  • SEO Management
  • Scheduled/Automated Reports
  • Self Service Data Preparation
  • Site Search Tracking
  • Social Media Integration
  • Social Media Monitoring
  • Social Performance Management
  • Tagging
  • Task Management
  • Template Management
  • Third Party Integrations
  • Time on Site Tracking
  • Trend Analysis
  • Trend/Problem Indicators
  • URL Shortener
  • User Interaction Tracking
  • User Management
  • Visual Analytics
  • Web Tracking
  • Web Traffic Reporting
  • Website Analytics
  • Website Management
  • Website Monitoring
  • Total features34
  • AB Testing
  • API
  • Activity Dashboard
  • Activity Tracking
  • Ad hoc Reporting
  • Advertising Management
  • Alerts/Notifications
  • Application Management
  • Audit Management
  • Automated Publishing
  • Automated Scheduling
  • Backlink Management
  • Backlink Monitoring
  • Benchmarking
  • Brand Tracking
  • Broken Link Discovery
  • Calendar Management
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Tracking
  • Channel Management
  • Charting
  • Client Management
  • Collaboration Tools
  • Commenting/Notes
  • Competitive Analysis
  • Competitor Monitoring
  • Content Management
  • Conversion Tracking
  • Customer Engagement
  • Customer Journey Mapping
  • Customizable Branding
  • Customizable Reports
  • Customizable Templates
  • Dashboard
  • Data Import/Export
  • Data Visualization
  • Editorial Calendar
  • Email Management
  • Engagement Tracking
  • For PPC Campaigns
  • For Small Businesses
  • Geolocation
  • Geotargeting
  • Goal Setting/Tracking
  • Google Analytics Integration
  • Keyword Analysis
  • Keyword Discovery
  • Keyword Filtering
  • Keyword Rank Tracking
  • Keyword Research Tools
  • Keyword Tracking
  • Lead Generation
  • Link Analytics
  • Link Management
  • Localization Automation
  • Mobile Keywords
  • Monitoring
  • Multi-Account Management
  • Multi-Campaign
  • Multi-Channel Attribution
  • Multi-Channel Campaigns
  • Multi-Channel Data Collection
  • Multi-Channel Distribution
  • Multi-Language
  • Multi-Location
  • Multiple Site Management
  • Pageview Tracking
  • Performance Management
  • Performance Metrics
  • Post Scheduling
  • Prioritization
  • Project Management
  • ROI Tracking
  • Rank Tracking
  • Real Time Analytics
  • Real Time Data
  • Real Time Notifications
  • Real-time Updates
  • Referral Tracking
  • Reporting & Statistics
  • Reporting/Analytics
  • SEO Audit
  • SEO Management
  • Scheduled/Automated Reports
  • Self Service Data Preparation
  • Site Search Tracking
  • Social Media Integration
  • Social Media Monitoring
  • Social Performance Management
  • Tagging
  • Task Management
  • Template Management
  • Third Party Integrations
  • Time on Site Tracking
  • Trend Analysis
  • Trend/Problem Indicators
  • URL Shortener
  • User Interaction Tracking
  • User Management
  • Visual Analytics
  • Web Tracking
  • Web Traffic Reporting
  • Website Analytics
  • Website Management
  • Website Monitoring

Integrations

  • Total integrations38
  • Adobe Commerce
  • BigCommerce
  • Google Ads
  • Google Analytics 360
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn for Business
  • Mailchimp
  • Marketo Engage
  • Meta for Business
  • Pipedrive
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Stripe
  • Twitter
  • WooCommerce
  • WordPress
  • Zapier
  • Total integrationsN/A
  • Adobe Commerce
  • BigCommerce
  • Google Ads
  • Google Analytics 360
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn for Business
  • Mailchimp
  • Marketo Engage
  • Meta for Business
  • Pipedrive
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Stripe
  • Twitter
  • WooCommerce
  • WordPress
  • Zapier

User reviews that mention these apps

AR
AvatarImg

Verified reviewer

Marketing and Advertising, 11-50 employees

Used weekly for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Ranktracker logo

Ranktracker

Looks good to me

Reviewed a year ago
Pros

I have purchased a couple of keyword tracking tools and so far, I'm liking Ranktrackers UI than the others. The tool is also easy to navigate which is nice.

Cons

The software still needs other tools to be a competitor of Ahrefs and Semrush

DJ
AvatarImg

Denise J.

Marketing and Advertising, self-employed

Used weekly for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Ranktracker logo

Ranktracker

awesome app

Reviewed a year ago

I would never get my money back for this app.

Pros

I like the UI and UX very easy to use. I have no issues on the data that it provides.

Cons

I would like to see competitors area. I hope this gets better and better than Semrush.

Vendor response

Thank you so much for the review! Make sure you join our facebook good to keep upto date with changes and issues. https://www.facebook.com/groups/ranktracker

EE
AvatarImg

Esat E.

Business Supplies and Equipment, 11-50 employees

Used weekly for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

Share this review:

Ranktracker logo

Ranktracker

Great UI and Useful Data

Reviewed a year ago
Pros

Very good looking tool. Gives many insightful data

Cons

Its not as good as Semrush or Hrefs. I hope they continue development and become one of the big companies

Vendor response

Thank you so much for the review! Make sure you join our facebook good to keep upto date with changes and issues. https://www.facebook.com/groups/ranktracker

NZ
AvatarImg

Narek Z.

Retail, 51-200 employees

Used weekly for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Ranktracker logo

Ranktracker

Easy and Painless

Reviewed a year ago
Pros

The product is really easy to use and it's practical too. It tells you what you need to know and nothing more. It has everything a marketer and SEO needs to optimize their campaigns and their site. Ranktracker also gives you actionable insights and tips. It's not like other programs where it gives you a whole technical analysis. I can easily send that info to either my non-developer team members or my developers and both will understand exactly what they need to do.

Cons

I think the UI could use a little work but the next update is overhauling this as well. So that's also being addressed. Overall they're a legitimate and useful tool that's comparable with SEMRush and the like.

ÁG
AvatarImg

Ángeles G.

E-Learning, 1-10 employees

Used daily for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Ranktracker logo

Ranktracker

Sustituye a Semrush

Reviewed a year ago
Pros

Uno de los pocos sin curva de aprendizaje, extremadamente fácil de usar a la par que completo. Me ofrece los mismos datos que consultaba en Semrush de forma más rápida, sencilla y barata. Además cuenta con extras muy interesantes. Me encanta.

Cons

La verdad es que no puedo ponerle pega ninguna porque es el único en su género que me ha ofrecido todo lo necesario a un buen precio, después de probar muchos.

Showing original review in Spanish. See translation

Vendor response

Thank you so much for the review! Make sure you join our facebook good to keep upto date with changes and issues. https://www.facebook.com/groups/ranktracker

PF
AvatarImg

Peter F.

Computer Hardware, self-employed

Used weekly for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

Share this review:

Ranktracker logo

Ranktracker

RankTracker - useful insight for your Domains on SEO, Ranking and the Competition.

Reviewed a year ago

I was quite impressed, how much Insight Ranktracker can offer you just a few seconds after setting up one of our domains. There were a lot of keywords and good placements in Search Engines that we simply weren’t aware of. And that’s just the “free” stuff... If you register relevant keywords, you get a nice overview, how “expensive” it is in terms of SEM, how frequently it is used and you even get suggestions of similar phrases. An interesting feature is to set up some domains of your competition and get some insight, what keywords they use and how they rank in comparison to you. When you follow this over time you will see if your efforts are paying off!

Pros

Very intuitive and quick to use. First results within one Minute! RankTracker is like a swiss army knife for Keyword search, Rank tracking, SEO and watching the competition.

Cons

Haven't found anything that I don't like yet. If you insist, you could say, that Tools like SEMrush have more specialized functions for certain fields. But as I stated above, I like a general tool that covers more aspects and is easy to use.

Vendor response

Thank you so much for the review! Make sure you join our facebook good to keep upto date with changes and issues. https://www.facebook.com/groups/ranktracker

KK
AvatarImg

Koray K.

Information Technology and Services, self-employed

Used weekly for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Ranktracker logo

Ranktracker

I nice and cheap all in one SEO Tool for solopreneurs

Reviewed a year ago

The cost is certainly the greatest aspect. It is by a long shot the least expensive device of its sort available.

Pros

Extremely natural and fast to utilize. First outcomes inside one Minute! RankTracker resembles a swiss armed force blade for Keyword search, Rank following, SEO and watching the opposition.

Cons

Haven't discovered anything that I don't care for yet. In the event that you demand, you could say, that Tools like SEMrush have more specific capacities for specific fields. Yet, as I expressed above, I like an overall apparatus that covers more perspectives and is not difficult to utilize.

Vendor response

Thank you so much for the review! Make sure you join our facebook good to keep upto date with changes and issues. https://www.facebook.com/groups/ranktracker