SEMrush Pricing Plan & Cost Guide

SEMrush

Competitor research service, shows organic & ads keywords for any site or domain

4.59/5 (175 reviews)

SEMrush Pricing

Starting from: $99.95/month

Pricing model: Subscription

Pro: $99.95/month or $999.40/year

Guru: $199.95/month or $1999.40/year

Enterprise: $399.95/month or $3999.40/year

Competitors Pricing

Post Affiliate Pro

Starting from: $97.00/month
Pricing model: One-time License, Open-source, Subscription

Falcon.io

Pricing model: Subscription
Free Trial: Available (No Credit Card required)

Justuno

Starting from: $19.00/month
Pricing model: Freemium, Open-source, Subscription
Free Trial: Available (No Credit Card required)

Ambassador

Starting from: $800.00/month
Pricing model: Subscription

Act-On

Starting from: $900.00/month
Pricing model: Subscription

Pricing Comparison

How does SEMrush compare with other Marketing apps?

Subscription plan?

SEMrush



97% of apps offer a
subscription plan

Free trial?

SEMrush



82% of apps have a
free trial

Freemium plan?

SEMrush



26% of apps have a
freemium plan

Pricing Comparison

Marketing app prices shown are $/month




SEMrush Pricing Reviews

Pros
  • I'm amazed at the range of possibilities I've gleaned from their exceptional data sources. It's priced too low.
  • Easy tool for keyword search and how you rank for KWs. Great for understanding the backlinks of competitors for opportunities.
  • I like the constantly evolving nature of the platform. New features and tools are always getting added which improves the value.
  • It does it all, and then some. Great insights for SEO and PPC, SEO audits, Traffic insights etc. Super useful and actionable data.
Cons
  • The price is unfortunate.
  • The price starts with a pro package and it´s already quite expensive .
  • SEMrush free version provides only 3 times check per day. Full package of this tool is costly in price.
  • Expensive product. Especially for entry level. The limits could be lower for new companies to make it cheaper.
99%
recommended this to a friend or a colleague

25 reviewers had the following to say about SEMrush's pricing:

Katie Kutny

Its one of my favorite softwares to find who my online competition is

Used monthly for 6-12 months
Reviewed 2018-07-03
Review Source: Capterra

I get to check out my online competition, analyze keywords, find info about website traffic and I love how they offer free seo content templates. Those are amazing for beginners. They just offer so much value to website owners.It has an easy to user interface with so much to offer. I can check my competitors information. Check my backlinks. Analyze keywords, check out traffic statistics and much more. I like how its able to let you test out the software for free and then offers even more when you purchase the software. If you need to track more than 500 keywords I recommend going Pro!

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SEMrush

Competitor research service, shows organic & ads keywords for any site or domain

Ben Young

A robust tool for analysing competitor activity.

Used daily for 2+ years
Reviewed 2018-03-28
Review Source: Capterra

We use SEMrush on a daily basis to analyse competitor activity. We use the PLA research functionality to assess the competition on Google Shopping.

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SEMrush

Competitor research service, shows organic & ads keywords for any site or domain

Anonymous

One of the tools we use for checking competitors

Used monthly for 1-2 years
Reviewed 2017-11-17
Review Source: Capterra

KW research Easy tool for keyword search and how you rank for KWs. Great for understanding the backlinks of competitors for opportunities.

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SEMrush

Competitor research service, shows organic & ads keywords for any site or domain

Mike Murray

Full range of of features

Used daily for 2+ years
Reviewed 2017-09-07
Review Source: Capterra

I'm amazed at the range of possibilities I've gleaned from their exceptional data sources. It's priced too low.

Read the full review


SEMrush

Competitor research service, shows organic & ads keywords for any site or domain

Anonymous

SEMRush is a great all-in-one platform for conducting organic and paid search research.

Used weekly for 1-2 years
Reviewed 2018-06-18
Review Source: Capterra

Research for both organic and paid search at a great price.I like the constantly evolving nature of the platform. New features and tools are always getting added which improves the value.

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SEMrush

Competitor research service, shows organic & ads keywords for any site or domain

Ben Cooper

SEMRush is a great tool for SEO

Used weekly for less than 6 months
Reviewed 2017-07-27
Review Source: Capterra

We use the keyword research portion of SEMRush extensively and it has been very reliable and typically returns great results. Their backlink checker is also a very useful tool and provides their own scoring mechanisms that make it easy to understand and communicate to other members on the team. They also continually add new tools like the SEO Content Template tool that is very useful.

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SEMrush

Competitor research service, shows organic & ads keywords for any site or domain

Martijn van de Leest

Good tool for PPC

Used weekly for less than 6 months
Reviewed 2018-02-28
Review Source: Capterra

it´s an easy to use programm with excelent customer service. you will get ads strategy analysis and it´s perfect for competition analysis

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SEMrush

Competitor research service, shows organic & ads keywords for any site or domain

Anonymous

The daddy of seo/ppc data

Used other for 2+ years
Reviewed 2018-06-08
Review Source: Capterra

Great SEO and PPC competitive insightsIt does it all, and then some. Great insights for SEO and PPC, SEO audits, Traffic insights etc. Super useful and actionable data.

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SEMrush

Competitor research service, shows organic & ads keywords for any site or domain

Mike Purcell

Very Good SEO and Back-link Tool

Used weekly for 1-2 years
Reviewed 2018-06-30
Review Source: Capterra

Pros: Easy to find and check back-links to my site. The visual dashboard is easy to read and the reporting feature is very nice. Good SEO audit tool, Good site error audit tool.

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SEMrush

Competitor research service, shows organic & ads keywords for any site or domain

Alex Wolk

A solid all in one SEO tool with great research tools

Used weekly for 2+ years
Reviewed 2018-05-15
Review Source: Capterra

It has probably the best database to find the keywords for a domain that I want to analyze. It also has a solid audit tool I use regularly.

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SEMrush

Competitor research service, shows organic & ads keywords for any site or domain

Peter Manning

Great tool for SEO and doing competitive analysis

Used other for 2+ years
Reviewed 2017-10-10
Review Source: Capterra

- Great way to do Keyword search and how you rank for certain words - Great way of understanding what backlinks you currently have - Easy way to look at your competition and what keywords they rank for

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SEMrush

Competitor research service, shows organic & ads keywords for any site or domain

Avishay  "Jesse" Segal

A wonderful way to expand your keyword research and do some competitor analysis with ease.

Used weekly for 1-2 years
Reviewed 2018-04-21
Review Source: Capterra

Great option for competitor analysis and finding more keywords than with the average keyword planning. SEMRush has been in use for over two years now; as a competitor analysis tool, it has helped me in discovering way more possibilities than I thought I could find without it. Using the Keyword Planner was nice, but finding complementary research and keywords helped in building better SEO for myself and for my clients.

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SEMrush

Competitor research service, shows organic & ads keywords for any site or domain

Anonymous

- Overall, SEMRush is a solid, powerful marketing tool.

Used monthly for 2+ years
Reviewed 2018-05-20
Review Source: Capterra

This is my go-to SEO tool. It covers almost all the bases in a given marketing campaign. - The competitive analysis features are incredibly helpful. - Love the ability to quickly access page rankings for a specific keyword.

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SEMrush

Competitor research service, shows organic & ads keywords for any site or domain

Robert Kelly

Great way to gauge what your competitors are doing to get links

Used monthly for less than 6 months
Reviewed 2018-03-13
Review Source: Capterra

We use this tool to check our rankings daily, it is a great way to see where our competitors are getting backlinks to improve their SEO.

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SEMrush

Competitor research service, shows organic & ads keywords for any site or domain

Hannah Szabo

Excellent keyword and competitor research

Used monthly for 6-12 months
Reviewed 2018-06-06
Review Source: Capterra

SEMrush was a no-brainer for us when we needed to start getting serious about keywords and strategic content planning. Besides the standard features, I love using SEMrush to get ideas for marketing and their customer service is phenomenal.

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SEMrush

Competitor research service, shows organic & ads keywords for any site or domain

Juan Ignacio Gori

Very useful tool for starters and medium-sized agencies

Used monthly for 2+ years
Reviewed 2018-03-13
Review Source: Capterra

It was one of the first tools I used when I started working in SEO and at that time it was a very positive discovery. If they continue to improve the tool, it has a promising future.Excellent keyword research, with accurate data and suggestions of related words that greatly extend the range of work. The dashboard of competitors is very good and allows you to see some that in principle were not taken into account. I like the interface, it's simple, easy to use and shows what it takes not to go crazy looking for information.

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SEMrush

Competitor research service, shows organic & ads keywords for any site or domain

Anonymous

Amazing SEO software. Great for researching keywords and

Used other for less than 6 months
Reviewed 2018-01-09
Review Source: Capterra

Has everything I need. Comprehensive key-word studies tool and domain analytics. One-way link tracking. Desktop and mobile seek breakdowns. Venture-based search engine optimization campaign structure is uniquely beneficial. Keyword tips and proactive search engine optimization tips are great as well.

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SEMrush

Competitor research service, shows organic & ads keywords for any site or domain

Anonymous

Great way to get a starting idea on Google Data

Used other for 1-2 years
Reviewed 2018-07-03
Review Source: Capterra

Had an idea of where to start out on google ad pricing and competitors.Dashboard has good site audits that explain each issue in layman's terms... I can send this to the brass and they typically understand it. Great to see what other competitors may be doing.

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SEMrush

Competitor research service, shows organic & ads keywords for any site or domain

xavi fernandez

Just an incredible and powerful tool

Used weekly for 6-12 months
Reviewed 2018-03-06
Review Source: Capterra

Valuable informationIt's amazing all the freatures this software has to analyze all the data and behaviour of your competitors in internet. This tool is giving you some keys to success in internet and beat your competitors.

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SEMrush

Competitor research service, shows organic & ads keywords for any site or domain

Anonymous

Excellent platform for digital marketing.

Used weekly for 6-12 months
Reviewed 2018-07-12
Review Source: Capterra

Contains the ability to look up keyword search volume, historical data, and competitor data. Easy to set up portfolios of campaign.

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SEMrush

Competitor research service, shows organic & ads keywords for any site or domain

Anonymous

Best tool for Search engine optimization

Used daily for 6-12 months
Reviewed 2018-05-23
Review Source: Capterra

Maintaining my website to do SEOSEMrush is a best tool to check backlinks and optimization ideas for the websites. It provides all the details about link building of competitors

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SEMrush

Competitor research service, shows organic & ads keywords for any site or domain

Lisa Trumbley

A powerful tool that gives you a great competitive edge!

Used weekly for 2+ years
Reviewed 2018-01-18
Review Source: Capterra

Has been a key piece in our keyword research, SEO strategy, and competitive intel!The tool is very easy to use and gives insight into what keywords are trending and even what your competitors are up to (new ads, etc). With constant additions like the keyword magic tool, there's always new value being added. It's one of my favorite tools for keyword research!

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SEMrush

Competitor research service, shows organic & ads keywords for any site or domain

Gary O'Toole

Tons of Actionable Data On Demand

Used daily for 2+ years
Reviewed 2018-04-26
Review Source: Capterra

Accurate data to develop actionable SEO strategy.I found SEM Rush provided a great amount of actionable reliable data that was available on demand, that allowed me to confidently make data-driven decisions in regards to SEO strategy. The Audits provided a solid guidance for highlighting errors and optimizing sites.

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SEMrush

Competitor research service, shows organic & ads keywords for any site or domain

Manuel Costales

Great platform to control your SEO

Used monthly for 1-2 years
Reviewed 2018-05-15
Review Source: Capterra

SemRush is a good platform to keep track of your SEO efforts. You can check the ranking for every keyword, check backlinks, anchor links and all the tools you need to rank over your competition.

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SEMrush

Competitor research service, shows organic & ads keywords for any site or domain

Anonymous

I use SEM Rush on a regular basis to understand keyword trending for SEO and SEM

Used monthly for 1-2 years
Reviewed 2018-03-08
Review Source: Capterra

Ease of use, intuitive platform and manageable. The keyword rankings tools are invaluable for any SEO or SEM campaign, especially the ability to track keywords over time.

Read the full review


SEMrush

Competitor research service, shows organic & ads keywords for any site or domain