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Sendinblue vs Direct Mail Comparison

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Overview

Category Leaders

Sendinblue users love its simple and powerful tools for managing email marketing campaigns, automation, transactional emails...

Direct Mail is an email marketing solution for Mac & iOS which includes customizable email templates, mailing list segmentation,...

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Screenshots

Pricing

Starting from
$

25

/momonth
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based
Starting from
$

15

/momonth
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based

User reviews

5

4

3

2

1

590

229

43

8

19

  • Value for money
  • Ease of use
  • Features
  • Customer support
95%
would recommend this app

5

4

3

2

1

91

17

3

0

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
99%
would recommend this app

Pros

A great combination of responsive and helpful customer support, easy to use and rich in tools schemata with a great value for money.
The product has some really good features at a great price. We use chat functionality on our website and it is super easy to design campaigns on the platform.
We use for email marketing and its been great for that. Creating campaigns is straight forward with a great tool for designing a campaign within the software.

Pros

Great Templates, Ease of use and customization, Very good analytics. Renders very well on all kinds of devices and there's plenty of additional testing functions.
Outstanding customer support. Excellent selection of easily, editable templates.
In addition to doing what is asked of it reports are chelated and exported effortlessly. A potentially drudge job becomes a pleasure with this, the right software.

Cons

Additionally, sendinblue does a horrible job documenting and announcing their own vetting process. I once purchased SIB Credit and had no feedback as to why it wasn't credited to my account.
Sendinblue is probably the worst company I have ever dealt with. Not only their support is close to inexistent for users with premium account, but they treat you like a criminal.
We'd gone to some trouble to transition our mailing list, learn the new interface, and get it linked to our website for subscriptions. We now feel that we were misled or tricked.

Cons

I've experienced people I've known well reporting me, rather than merely unsubscribing. One I called up and she said she did it by accident.
Not sure about the domain authentication process. I don't really want to bother our IT guy to have him update the DNS records just for me to use this.
May be we need more template to choice, but really is difficult to find something that is not working well, but please continue to develop so we can remain with you.
  • Vendor responds to reviews
  • Last review3 days ago
  • Vendor responds to reviews
  • Last review19 days ago

Key features

  • Total features78
  • "What If" Scenarios
  • AB Testing
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Analytics/ROI Tracking
  • Anti Spam
  • Archiving & Retention
  • Auto-Responders
  • CAN SPAM Compliance
  • CRM
  • Campaign Analytics
  • Campaign Management
  • Campaign Scheduling
  • Campaign Segmentation
  • Channel Management
  • Click Tracking
  • Collaboration Tools
  • Conditional Logic
  • Contact Database
  • Contact Management
  • Content Management
  • Customer Segmentation
  • Customizable CTAs
  • Customizable Fields
  • Customizable Forms
  • Customizable Templates
  • Customization
  • Data Import/Export
  • Data Recovery
  • Design Management
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Monitoring
  • Email Templates
  • Email Tracking
  • Event Tracking
  • Event Triggered Actions
  • Geographic Maps
  • Image Editing
  • Image Library
  • Knowledge Base Management
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Management
  • Lead Qualification
  • List Management
  • Mail Merge
  • Marketing Automation
  • Mobile Access
  • Mobile Optimized Emails
  • Multi-Campaign
  • Multi-Channel Marketing
  • Offline Access
  • Preview Functionality
  • Purchasing & Receiving
  • Queue Management
  • Real Time Analytics
  • Real Time Comparisons
  • Real Time Data
  • Real-time Updates
  • Reporting & Statistics
  • Reporting/Analytics
  • Response Management
  • Rich Text Editor
  • Routing
  • SMS Messaging
  • Segmentation
  • Shared Inboxes
  • Signature Management
  • Social Media Integration
  • Spam Blocker
  • Spell Check
  • Subscription Management
  • Summary Reports
  • Template Management
  • Third Party Integrations
  • URL Customization
  • Unsubscribe Database
  • WYSIWYG Editor
  • Web Forms
  • Website Analytics
  • Website Integration
  • Website Visitor Tracking
  • Whitelisting/Blacklisting
  • eCommerce Management
  • Total features53
  • "What If" Scenarios
  • AB Testing
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Analytics/ROI Tracking
  • Anti Spam
  • Archiving & Retention
  • Auto-Responders
  • CAN SPAM Compliance
  • CRM
  • Campaign Analytics
  • Campaign Management
  • Campaign Scheduling
  • Campaign Segmentation
  • Channel Management
  • Click Tracking
  • Collaboration Tools
  • Conditional Logic
  • Contact Database
  • Contact Management
  • Content Management
  • Customer Segmentation
  • Customizable CTAs
  • Customizable Fields
  • Customizable Forms
  • Customizable Templates
  • Customization
  • Data Import/Export
  • Data Recovery
  • Design Management
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Monitoring
  • Email Templates
  • Email Tracking
  • Event Tracking
  • Event Triggered Actions
  • Geographic Maps
  • Image Editing
  • Image Library
  • Knowledge Base Management
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Management
  • Lead Qualification
  • List Management
  • Mail Merge
  • Marketing Automation
  • Mobile Access
  • Mobile Optimized Emails
  • Multi-Campaign
  • Multi-Channel Marketing
  • Offline Access
  • Preview Functionality
  • Purchasing & Receiving
  • Queue Management
  • Real Time Analytics
  • Real Time Comparisons
  • Real Time Data
  • Real-time Updates
  • Reporting & Statistics
  • Reporting/Analytics
  • Response Management
  • Rich Text Editor
  • Routing
  • SMS Messaging
  • Segmentation
  • Shared Inboxes
  • Signature Management
  • Social Media Integration
  • Spam Blocker
  • Spell Check
  • Subscription Management
  • Summary Reports
  • Template Management
  • Third Party Integrations
  • URL Customization
  • Unsubscribe Database
  • WYSIWYG Editor
  • Web Forms
  • Website Analytics
  • Website Integration
  • Website Visitor Tracking
  • Whitelisting/Blacklisting
  • eCommerce Management

Integrations

  • Total integrations76
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Pipedrive
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier
  • Total integrations12
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Pipedrive
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier

User reviews that mention these apps

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

Share this review:

Sendinblue logo

Sendinblue

Excellent value for money for contact-intensive mailing list

Reviewed 7 months ago

We are using Sendinblue twofold - partly for periodic newsletters to both our business partners and clients, and partly for sending off direct mails for specific segments of our users. After getting the initial setup right, working with Sendinblue is a breeze. As mentioned, the segmenting options might be a bit lacking for our taste, but they are good enough to do the job. The pricing model is perfect for our use.

Pros

Sendinblue allows for unlimited contacts, in contrast to many other marketing software providers. This business model fits extremly well our extensive mailing list with heavy segmentation and comparatively low monthly sendout volume. The setup was quite easy and support rather excellent. Our initial problems were taken care of quickly and efficiently and support time was never unbearable. Setting up mails and templates is a pleasure and setting up new campaigns is fast and easy. The system is constantly being improved upon and it is a pleasant suprise to see kinks and bugs being ironed out.

Cons

Segmenting of the target group could be improved upon. The current model is quite simple and thus easy to use, but it might leave client with demand for heavy segmentation features looking for more. Geographical segmenting could be improved upon - there is currently no possibility to select a segment based on geolocation through map, circle radius etc.