SharpSpring Pricing, Features, Reviews & Comparison of Alternatives

SharpSpring

Affordable marketing automation for all business sizes

4.48/5 (555 reviews)

SharpSpring overview

What is SharpSpring?

More than 1,400 digital marketing agencies and 6,000+ businesses worldwide have chosen SharpSpring as their marketing automation partner. Since 2014, SharpSpring has helped marketers to automate workflows, drive more leads and convert those leads to sales. With its competitive pricing and robust platform, the company has gained significant market share from industry leaders in the short time since its inception. Its robust feature set includes behavior-based email marketing, native or third-party CRM integration, social media management tools, visual workflow builder, dynamic forms, buyer personas, landing page builder, blog builder, universal CMS compatibility, and integration with hundreds of applications.

SharpSpring is typically a fraction of the cost of other marketing automation alternatives.
sharpspring.com

Pricing

Pricing options
Value for money
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Devices

Business size

S
M
L

Markets

United States, Asia, Australia, Brazil, Canada and 7 other markets, Europe, Germany, India, Latin America, Mexico, Middle-East and Africa, United Kingdom

Supported languages

English, Dutch, French, German, Italian and 3 other languages, Portuguese, Spanish, Turkish
SharpSpring screenshot: SharpSpring - CampaignsSharpSpring - Why Marketing AutomationSharpSpring screenshot: SharpSpring - Conversion ReportSharpSpring screenshot: SharpSpring - AnalyticsWhy I Got a Live Demo of SharpSpring Marketing Automation

SharpSpring reviews

Value for money
Features
Ease of use
Customer support
  4.6
  4.3
  4.2
  4.5
Anna Fischer

SharpSpring user for 4+ years

Used daily for 2+ years
Reviewed 2019-07-31
Review Source: Capterra

We really are able to do so much more with our marketing. We can see the interaction of clients with our marketing as a whole, not just off of one campaign. We can trigger emails and actions based on their behaviors which is very beneficial.

Pros
Being a Partner for 4+ years has allowed us to grow with them. When they were a startup, we were able to really see the changes the partners were requesting and the software has come a long way. They really value their Partners (agencies).

Cons
Sometimes SharpSpring likes to release new features, while they need to also work on continually improving their existing features.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

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Steve Wright

We have embraced the Software to lead our company in communicating with customers and managing sales

Used daily for 1-2 years
Reviewed 2020-03-24
Review Source: Capterra

We didn't realize how slow we were when communicating with customers and how important the speed of communication really is. We now have automations in place that don't let the conversation and engagement drop off.

Pros
Our customers are benefitting as much as we are and it starts with the automated services. We can route inquiries to sales reps faster and continue conversations with customers instantaneously through dynamic messaging.

Cons
We need to understand Sales Optimizer better. It may be a software solution that we don't necessarily fit with, but we still think this is something we can improve with, but right now its a slice of the pie that we struggle with.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 9/10

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Jamison Mergens

I used to love SharpSpring (why I left)

Used daily for 1-2 years
Reviewed 2020-01-21
Review Source: Capterra

Strong start, VERY disappointed with recent billing decisions and the rate increase. (Just because you want to buy a company doesn't mean I want to pay for it)

Pros
SharpSpring approached me with a very interesting mailer. It was enough to get my attention and learn who they were and what they did. After they bought my crew lunch and I sat through a presentation I decided to join. The minimum monthly bought me 3 accounts plus a free one for my agency. There are a lot of features in SharpSpring and they appear to be adding more, which is nice. They represent themselves as marketing automation for agencies. They offer a lot of white labeling which is a requirement for me when working with 3rd party softwares.

Cons
Late 2019 it was announced that SS would change their billing policies to require that THEY bill my clients. WAIT, WHAT? You're a whitelabeled SaaS service, why the **** would YOU bill MY clients. That's the opposite of the point. Since I haven't set up my clients in their billing interface they've locked me out of my account. And when I went to cancel they reminded me of the 30 days cancellation notice I'm required to give. OH, AND, they decided to up the rate $75/account. I'm so unhappy with where they're going as a company I can't even consider the new features that they're bringing in.

Response from SharpSpring


Hi Jamison,

Thank you for taking the time to share your experience. Our intent in developing our new billing platform is to get out in front of a change in the tax law that applies to online sales and SaaS products like SharpSpring, Hubspot, SugarCRM, and Salesforce. This billing change is purely based around being tax compliant you are still in full control of your client relationship. We'll never talk to your clients without your knowledge. Our agency partners had 30 days to input their client's billing information but we're sorry if you may have needed more time to complete those steps.

Additionally, SharpSpring is implementing a price increase in February 2020 after 2 years of no price increase. I understand that your account manager will be reaching out to you and we'd really appreciate the opportunity to make things right and collect further feedback. If you'd be willing to share more about your experience in the meantime, you can also email us at feedback@sharpspring.com.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 5/10

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Chris Fleming

Review

Used daily for less than 6 months
Reviewed 2019-07-22
Review Source: Capterra

Started out fine until we realized that all the report data within SharpSpring was false. We understand that data accountability is an issue in the marketing automation industry as a whole, but SharpSpring is especially terrible at this. The fact that upper management in IT recognizes that email report data is different between what's in SharpSpring email reports, what's in SharpSpring Life Of The Lead, and what's in the exported email report excel list and subsequently admits that none of it is entirely correct is beyond me. The software is meant to provide genuinely insightful feedback to track user activity and potential conversions, however, the development team.

Pros
Marketing automation features are very helpful.

Cons
- There is no escalation process for customer support requests that are above a customer support reps expertise - Email report data is BS and one of the heads of IT at SharpSpring admitted it. The report data within SS differs from the data exported; the excel file has duplicate headline titles with different meanings/data; email data is shit - we sent test emails internally and didn't open them and it shows we opened them 3 times in SS and 4 times in the exported report - Life of the Lead is the most valuable data within SS and yet you cannot automate based on any of it - Life Of The Lead duplicates email "opens" and "clicks" based on how many people are in the chain, giving a false view of engagement from customers - Email clicks are a load of BS - it shows that emails were opened and every link clicked within 10 seconds of sending because of spam bots/filters. SharpSpring doesn't filter this data out, so we can't tell the difference between what's real and what's not. "Can't we export the excel sheet and do that filtering ourselves?" Nope - as stated before, one of the head IT guys at SharpSpring validated our concerns that the excel email report is indeed, shit data. None of it is usable - Rather than creating a backlog of needed updates and releasing them as a batch update on non-business-hours, SharpSpring product development teams push updates during work hours, breaking crucial functionality for 3+ hours/week, leaving our sales staff twiddling thumbs and complaining.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 5/10

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Tom Mulhern

Sharp Spring - A great email marketing tool and more!

Used daily for 1-2 years
Reviewed 2020-03-03
Review Source: Capterra

SharpSpring is a complete email marketing tool that we use to reach out to clients and market to new leads. We use the automation tools to create drip campaigns and re-marketing campaigns for potential leads. We also use the page builder to build simple landing pages and sales funnels. The contact manager has the ability to mange our list of 30,000+ without any extra costs. It used by both our sales teams and client care teams to help the business grow. As a marketer I use SharpSpring to create campaigns that convert to sales and retention.

Pros
SharpSpring is a great tool for small to mid range companies looking to build email marketing campaigns. It has great templates which allow you to create emails that look great and are functional sales tools. There are also great automation tools for drip campaigns and re-targeting.

Cons
The visual email builder can be finicky at times, resulting in editing directly in the code. If you are unfamiliar or uncomfortable formatting HTML code it can be overwhelming. Also, the social media tools are weak. It would be nice if I could schedule and post content directly from SharpSpring.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

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SharpSpring pricing

Pricing options
Subscription
View Pricing Plans

Contact SharpSpring for pricing information

SharpSpring features

A/B Testing
API
Activity Dashboard
Automatic Notifications
Campaign Analysis
Campaign Management
Campaign Segmentation
Content Management
Customizable Branding
Customizable Templates
Data Import/Export
Drag & Drop Interface
Email Marketing Management
Multi-Channel Marketing
Real Time Analytics
Social Media Integration
Third Party Integration

Engagement Analytics (251 other apps)
Monitoring (236 other apps)
Reporting & Statistics (330 other apps)

Security and privacy

Encryption

Encryption of sensitive data at rest
HTTPS for all pages

Access control

Multi-factor authentication options
This will ask you to sign in with LinkedIn

Videos and tutorials

Additional information for SharpSpring

Key features of SharpSpring

  • CRM, Database Management
  • Custom Fields
  • WYSIWYG Email Editor, Email Templates
  • Landing Page Builder, Landing Page Templates
  • Social Media Management, Content Calendar
  • Drag-and-Drop Customizable Pipeline
  • Click-Through Tracking
  • Content Library, Trackable Assets
  • Conversion Tracking
  • Dynamic Forms
  • Custom Lead Scoring
  • Anonymous Web Visitor Identification
  • Campaign Tracking
  • Reminders & Notifications
  • Visual Workflow Builder
  • Life of the Lead - Contact Activity Timeline
  • Robust Reports & Analytics
  • Open API
  • Dynamic Content
  • Activity Tracking
  • Auto-Responders
  • Automatic Notifications
  • Automatic Reminders
  • Business Analysis
  • Campaign Planning
  • Campaign Segmentation
  • Contact Database
  • Contact History
  • Content Library
  • Conversion Tracking
  • CRM Integration
  • Custom Forms
  • Customer Accounts
  • Customer Analysis
  • Customer Database
  • Customer History
  • Customizable Branding
  • Customizable Templates
  • Data Filtering
  • Shopping Cart Integration
  • Email Distribution
  • Email Integration
  • Email Tracking
  • Event Tracking
  • Forms Management
  • Image Library
  • Lead Capture
  • Lead Distribution
  • Lead Generation
  • Lead Scoring
  • Multi-Company
  • Multi-Country
  • Multiple Data Sources
  • Multiple User Accounts
  • Pipeline Management
  • Real Time Analytics
  • Real Time Data
  • Real Time Monitoring
  • Real Time Notifications
  • Real Time Reporting
  • Recurring Tasks
  • Rules Engine
  • Sales Analytics
  • Sales Reporting
  • Sales Tracking
  • Single Sign On
  • Social Media Integration
  • Template Management
  • Third-Party Integrations
  • Tracking Features
  • Visitor Tracking
  • Workflow Management
  • Activity Dashboard
  • Multi-Campaign
  • Customer Segmentation
  • Email Monitoring
  • Campaign Analysis
  • Content Repository
  • Data Import/Export
  • Drag & Drop Interface
  • Custom Landing Pages
  • Social Media Marketing
  • Dynamic Lists
  • Event Triggered Actions
  • A/B Testing
  • Open API
  • Chat
  • Custom Fields
  • Drip Email Marketing
  • Email Templates
  • Landing Page Templates
  • Multi-Channel Marketing
  • Pipeline Reports
  • Scheduled Emails
  • Web Forms
  • WYSIWYG Editor
  • ROI Analytics
  • Event Triggered Email
  • Automatic Lead Distribution
  • Dashboard Creation
  • Market Segmentation
  • Click-Through Tracking
  • Multiple device recognition & tracking
  • Unsubscribe Database
  • Preview Functionality
  • Campaign Management
  • Behavior-Based tracking
  • Email Marketing
  • Visitor Targeting
  • Campaign Scheduling
  • Email & Text Alerts
  • Visual Workflow Builder
View All Features

Benefits

Utilize SharpSpring’s built-in CRM, or leverage the open API and universal CMS compatibility to integrate with a third-party CRM of your choice.

SharpSpring's all-in-one system has dynamic forms, a landing page builder, blog builder, natively integrated social tools, and behavior-based email marketing.

Go beyond outdated email service providers by sending relevant content to the right lead at the right time. Leverage after-the-click tracking, notifying sales people to take action at the right moment.

SharpSpring forms allow you to build, reorder, and customize fields through a smooth drag-and-drop editor. Most fields are auto-completed for returning visitors, and SharpSpring’s progressive profiling feature allows you to collect more information on your leads as they engage with your forms over time.

Track all sales opportunities starting from creation to close with a high-level view of the entire pipeline. SharpSpring’s pipeline is customizable so you can mold it to fit your sales process.

SharpSpring analytics provide relevant and accurate data for better decision making and a clear understanding of your return on investment. Even better, ROI can be broken down by individual campaigns.

The powerful rules engine eases the process of marketing automation. With visual workflows, it’s easy to engage leads at various points in the buyer’s journey and customize each user experience.

The open API and PieSync and Zapier integrations help to connect hundreds of third-party applications with SharpSpring, along with keeping the user data safe and secure.