Sprinklr Features

Sprinklr can fetch real time comments, messages, posts from social media channels into dashboards which help advisors to reply to customer queries and/or concerns. It has extensive reporting and does social listening as well across social media channels where you can fetch posts using particular keywords.

Sprinklr can do almost everything but there are sometime few misses. It misses to fetch comments or the numbers in the reporting are sometimes different from actual channel analytics. Their support is a major miss. If something needs extensive troubleshooting, the support will always try to brush it under the carpet and push back.

I like the research and insight features. It helps me understand my audience and come up easily with solutions.

Don't really like the social media manager interface, it's not intuitive. Customer service is also veeeery slow.

Sprinklr has every feature a social media marketer could need - in the publishing, listening and reporting categories. Its robust system allows us to publish to 120+ social assets simultaneously - a HUGE time saver for the company.

Sprinklr's system is so thorough that it can feel intimidating or overwhelming to use. There are so many options to accomplish a goal it can be difficult to know where to start.

i really like all of the features offered by sprinklr. So easy to schedule content and not have to worry about pushing it live yourself. Tagging features help determine best performing content and analytics aspect is very helpful. Platform is extra helpful if you have an Instagram business profile because it will pull in your IG story metrics. Otherwise, those will not be captured and you need to pull manually.

creating widgets in the analytics function can be tricky and not always the easiest to set up. Once you get the hang of it, you're golden and ready to dive into your performance.

Sprinklr has been an absolute game changer for us. We literally have hundreds of different social media accounts and it was an absolute nightmare to try and track them all and get analytics on them before we got Sprinklr. Sprinklr was definitely one of, if not the most expensive products we looked at, but it also was definitely the best option for us.

It is pricey, but it is because it can do things that no other product can, so even this con makes it still worth it.

Sprinklr is a great tool for publishing and monitoring social content, easy to schedule, create dashboards for analytics and use for multiple brands

There are some gaps in the platform that aren't available as social platforms updated, we cannot access Reels data or scheduling due to API issues, it is the most critical part of our business now that we moved to this medium

I have been using Sprinklr for years and it is a great tool to use if you have multiple accounts to manage. I also really enjoy the analytics part of this software.

Sometimes this software is hard to navigate.

It's very extensive as a publishing and monitoring platform, but one runs the risk of getting lost in the proverbial forest. Custom dashboards for monitoring, custom dashboards for reporting, it has a steep learning curve. But once you're in, it's one of the most in-depth monitoring platforms available.

Steep learning curve, tries to be too many things at the same time without ever really focusing on one element. Customer support is mediocre at best.

This is the best SMMS product that I know of on the market, I have been in social professional for nearly 9 years. It's great for social listening insights, community management, reporting, and publishing.

I wish there was an Airtable integration for those not in the Sprinklr environment. Because of the cost we can't have everyone in it .

Great customer service! And a very easy product to integrate into your social channel management. It's easy to upload content and use the tool as a means of approving and getting content live.

We occasionally ran into bugs, but the service team was able to address our issues right away.

Thanks to reporting and statistics, I can create a strategy for myself by looking at the data. This is my favorite feature.

There is no feature that I dislike the most. The fact that it is both convenient and inexpensive makes the application stand out in its field.

Great for creating filters and different ways to cut and slice the mentions data. The moderation team can efficiently see all conversations and respond within the tool. The content is easy to upload and manage. The overview for social listening also works great to provide high-level and more in-depth analytics.

For someone who has limited knowledge of social queries and Boolean logic, it can be hard to get used to the set-up to create queries and keywords. Depending on your mentions limit, you might not be able to track all competitor conversations.

What I like most about Sprinkler, is that it allows the control of all social media accounts, of a company or brand, in the same software. It has options to include tags in the contents, to generate reports with practicality.

It is a complex tool with a high learning curve. It is difficult to understand all the possibilities that it has, and at the same time, it does not seem to have some management options that would be fundamental. Depending on the social network it is even more limited, as in the case of Linkedin. It's easier when you need it for simpler actions like posts, comments and sharing. In addition, it does not have translations into other languages, which is also a limiting factor.

The level of detail you can get on reporting is fantastic, and once initial set up (which is relatively simple) is complete it's easy to use. More in depth than most social media reporting tools I've used

It feels like there's a lot of capabilities i haven't yet got to - difficult to know where to start!

I love how the Sprinklr team were intentional in their user interface design, it is intuitive and quite easy to use.

Sprinklr sometimes fail to provide timely support for ticket issues, they should improve in this.

I use Sprinklr every single day and it definitely has a lot of pros. For me, the biggest pro is being able to schedule all of your content in advance. I run a Twitter handle for a big company, so it's great to use the Editorial Calendar and plan out posts for the full month. I can move things around easily and it's really convenient to see how your day/week/month will break down. I also love that you...

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I don't love how many emails it sends. I get an email every time a post goes live and I don't really look at them. I move them to a folder that I never open. The mobile app isn't as user friendly as the web browser, which makes things difficult especially if you're covering social media at an in person event. It would be nice if the mobile app was more user friendly so you could easily upload posts...

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The Editorial Calendar comes in handy when I'm in charge of a large company's Twitter account. Using it, I'm able to plan outposts for the entire month. Because of the rapid pace of life, it's simple to predict how your day, week, or month will unfold. In addition, Sprinklr makes it simple to monitor your data. The cloning and sharing of posts across several platforms are a big plus for me. I've built up a dashboard to keep track of accounts that might be relevant to my industry. I can quickly plan retweets and respond to posts from this dashboard. Many other aspects about them appeal to me: Your images and videos will be organized in a way that will make it easy to find them when you need them. To reach your specific goals, you can create your boards.

The user interface is a bit disorganized. There could be room for improvement in the menu's organization, in my opinion. This was even though I'd previously used other similar sites. This one was very difficult for me to get used to. It's not as user-friendly as Hootsuite, for example. Having a search function available would be a great convenience for users, in my opinion. The process of discovering new features and tools takes a long time for me.

Social media and marketing management are the primary functions of Sprinklr in our communications department. However, we do use it to communicate relevant information with other divisions of our organization. It includes a wide range of reporting options. Planning and rearranging our daily, weekly, and monthly routines have become automatic for us. Customer service is quick to answer our questions and aid us in solving any problems that may arise.

Platform APIs do not support some features, such as Instagram story videos. You may have to give up Sprinklr and use native apps in some cases because of this lack of support. It's not cheap to use Sprinklr if you're a big brand that needs to run a lot of listening queries.

Management team and customer service is outstanding. As they build their product, you can genuinely tell they want to succeed. The product is extremely flexible, and able to meet the needs of a wide array of users on a social team - from designers, who can directly upload assets into a repository, to copywriters, who can upload copy into the posts for approval, etc. Reporting is outstanding, and covers off all major needs of an enterprise social team.

The occasional bug, but nothing a quick refresh can't solve. Biggest issue is some of the less intuitive features or questions are not able to be answered by their reps since they are still learning the product. However, their response time is always exceptional and they continue to work on the issue or education until there is a solve. Finally, we were fortunate enough to shell out for the enterprise solution, but it is on the expensive side. More cost effective credentialing significantly impact the features, which is a bummer for teams who can't afford the top level tiers.

With the Sprinklr app, we can manage our social, marketing, advertising, research, commerce, and healthcare functions right from your phone. in addition it is easy to use

Sometimes the app bugs and does not support all carousel images. the integration process with the application was easy

I have most enjoyed the ability to build, visualize and analyze results of digital advertising and social media marketing campaigns. It has been very helpful to view and reference historical campaign data directly in the front end interface of the platform.

There was initially a challenge involving the integration of the platform with our customer relationship management tool, which was a key to helping our team get set up with full scale and customer life cycle campaign reporting and analysis. It was not a simple process of locating all the necessary resources to efficiently implement and maintain the program integration.

I love how organized the interface is. Keeping track of and filtering incoming social media posts is made simpler than ever, and scheduling posts to go out is just as easy. The software is becoming increasingly intuitive, which makes it even easier to study the data presented and respond as appropriate.

Customer service can sometimes be lacking unless you have a truly dedicated representative at your disposal. Additionally, there can be a little bit of a learning curve with some of the buttons and their respective icons as you navigate the interface for the first time.

This software is easy to use and easy to customize. Our team was able to develop rules in the rule engine to make our community management processes as streamlined​ as possible. We also established in-depth​ labels for outbound content which aided in reporting.

The customer service / technical support team could be hard to work with at times. Sometimes they did not understand our issue and others they took a very long time to return a response.

The only thing I like is that I can see all social media account from the company I work for in the same software.

I mostly use for Twitter and the search tool is really bad. There are also some content formats, such as poll, that I can't post with the software, something that makes my life pretty hard.