Sprinklr Features

Sprinklr

Social media management, social analytics & strategy planning

4.05/5 (20 reviews)

Sprinklr Feature Summary

  • Social engagement
  • Social listening insights
  • Social apps
  • Social CRM
  • Mobile suite
  • Social publishing
  • Command center: device independent display infrastructure
  • Sprinklr certifications
  • Social distributed
  • Social governance
  • Social automation
  • Social reporting
  • Social enterprise integration
  • Social asset management
  • Content marketing
  • Social campaign management
  • Case management
  • Custom task & approval workflows
  • Content permissions
  • Built-in image editing
  • Influencer marketing & advocacy
  • Omni-channel content delivery
  • Content scheduling
  • Version management
  • Revision tracking
  • Configurable production boards for task status tracking
  • Embargo dates
  • Expiration dates
  • Performance benchmarking

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Social Media Integration (197 other apps)
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Third Party Integration (186 other apps)

Competitor Feature Comparison

Mobile apps

iOS App


13 reviews

See all iOS Apps

Requires iOS 8.0 or later. Compatible with iPhone, iPad, and iPod touch.

Android App


0 reviews

See all Android Apps

Sprinklr Feature Reviews

18 reviewers had the following to say about Sprinklr's features:

Craig Poitier

Good attempt, but isn't the all-in-one solution I need.

2017-03-14

I use the social media listening dashboard.

Pros

Real-time social media post integration.

Cons

Lack of tooling and customization.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Weekly

Likelihood to recommend

6/10
Source: Software Advice
Helpful?   Yes   No
Read more
Ksenia Burlakova

My experience with Sprinklr

2018-03-11

We're able to promptly and effectively respond to all social media inquiries across all of the social media websites we utilize for our business.

Pros

How it combines all social media sites.

Cons

Still working out some glitches. Instagram direct messages do not currently pull through and that would be very helpful if that was resolved.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Weekly

Likelihood to recommend

8/10
Source: Capterra
Helpful?   Yes   No
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Anonymous
( company, 1001-5000 employees)

It's incredible how much Sprinklr can do.

2018-04-07

Pros

Mostly easy to use, incredibly in depth analytics and reporting, robust feature set across all social networks.

Cons

It does so much it can get overwhelming. It does require some training to really become an advanced user.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Daily

Source: Capterra
Helpful?   Yes   No
Read more
Will LeBlanc

A social deck that works!

2017-08-15

Pros

I love how it can be used to monitor and respond to the high volume of conversations happening across multiple social media channels.

Cons

Doesn't capture all social media platforms and I feel the reporting could be a little more robust and have more KPI trackers.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Daily

Source: Capterra
Helpful?   Yes   No
Read more
catherine campero

a wonderful and powerful tool

2018-03-14

Pros

the Social Listening work flow is great It makes it very easy to monitor and act on untagged mentions across platforms, Its post tagging, reporting, and social listening functions are incredibly powerful.

Cons

maybe it takes a lot of time to get your bearings within the tool.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
Maritza Moreno

A great tool for moderation and content management!

2016-10-14

We also work to manage all content through Sprinklr.

Pros

The overview for social listening also works great to provide high-level and more in-depth analytics.

Cons

For someone who has limited knowledge of social queries and Boolean logic, it can be hard to get used to the set-up to create queries and keywords.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Weekly

Likelihood to recommend

6/10
Source: Capterra
Helpful?   Yes   No
Read more
Anonymous
(Retail company, 1001-5000 employees)

Customer Care use is easy to use

2018-06-20

It allows for more features to make the most out of reporting and collecting the data.

Pros

When the new features are rolled out, they are always set up to be easy to use.

Cons

You would really need to pay the top dollar to get what will work best on both marketing and customer care ends.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Daily

Likelihood to recommend

9/10
Source: Capterra
Helpful?   Yes   No
Read more
Anonymous
(Consumer Goods company, 11-50 employees)

Incredibly robust and customizable platform -- and a great support staff (which you'll need)

2017-11-01

Pros

Its post tagging, reporting, and social listening functions are incredibly powerful.

Cons

Because Sprinklr is SO robust and deep with its functionality, it's not incredibly easy to just jump in and use.

Rating breakdown

Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Monthly

Source: Capterra
Helpful?   Yes   No
Read more
Anonymous
( company, 51-200 employees)

Powerful tool once you understand how to use it.

2017-11-17

In-depth and actionable social listening.

Pros

I love the Social Listening work flow.

Cons

It's tricky to master the UX. Takes a lot of time to get your bearings within the tool.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Daily

Likelihood to recommend

8/10
Source: Capterra
Helpful?   Yes   No
Read more
Anonymous
(Design company, 11-50 employees)

Sprinklr is trying to be too many things at the same time.

2017-11-09

Pros

It's very extensive as a publishing and monitoring platform, but one runs the risk of getting lost in the proverbial forest.

Cons

Steep learning curve, tries to be too many things at the same time without ever really focusing on one element.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Weekly

Likelihood to recommend

6/10
Source: Capterra
Helpful?   Yes   No
Read more
Daniel Hanna

Awesome social automation platform. Insane amount of features, and plenty of customizable options.

2017-06-13

Pros

The product is extremely flexible, and able to meet the needs of a wide array of users on a social team - from designers, who can directly upload assets into a repository, to copywriters, who can upload copy into the posts for approval, etc.

Cons

However, their response time is always exceptional and they continue to work on the issue or education until there is a solve.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Daily

Likelihood to recommend

8/10
Source: Capterra
Helpful?   Yes   No
Read more
Anonymous
(Management Consulting company, 201-500 employees)

Everything A Big Business Needs

2018-08-08

If you can afford it, I'd reccomend getting every module from Sprinklr to help manage your social media. But you have to have a dedicated team to learn and manage it and use it every day, otherwise it's a waste of money.

Pros

It has features and modules that can easily make it your one-stop shop for marketing.

Cons

It's an ever-growing platform, so you'll occasionally run into bugs. That wouldn't be an issue if Support wasn't understaffed, causing some tickets to not get picked up right away, or be sent off to the engineering team for months.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
Stacey Biondo

Great

2018-01-19

It has been easy to use and to navigate, too!

Pros

We have enjoyed using Sprinklr for our social media needs and it definitely has great insight that helps us.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Weekly

Source: Capterra
Helpful?   Yes   No
Read more
Hannah Pearson

hard to navigate

2018-06-18

Pros

I like that I am able to track all of my company's social media platforms through one simple interface.

Cons

The learning curve is extremely steep and while customer service offers support, it can be very difficult to master.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Daily

Source: Capterra
Helpful?   Yes   No
Read more
Mandy Lin

powerhouse software to manage social media channels

2016-10-06

Sprinklr has a very robust channel management software.

Rating breakdown

Ease of use
Features
Customer support
Source: Capterra
Helpful?   Yes   No
Read more
colleen gulick

Good software great blog

2018-01-30

marketing advice, specifically from their free blog.

Pros

the blog on this software is great and definitely worth a read. software is good, no complains but I just started using it.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Monthly

Likelihood to recommend

6/10
Source: Capterra
Helpful?   Yes   No
Read more
Wynne Phillips

Not the best

2018-09-06

Pros

It’s easy to use and it’s got a clean design

Cons

You can only post one picture at a time, not several which is annoying.

Rating breakdown

Ease of use
Features

Time used: Less than 6 months

Frequency of use: Daily

Likelihood to recommend

6/10
Source: Capterra
Helpful?   Yes   No
Read more
Alison Benney

Fun and engaging

2017-03-14

Pros

The dynamic presentation, eye catching and informative windows are great for events, would be practical.

Cons

Cost for our small international organization would be too high, would need a budget version of Sprinklr.

Rating breakdown

Value for money
Ease of use
Features

Frequency of use: Other

Likelihood to recommend

8/10
Source: Software Advice
Helpful?   Yes   No
Read more