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Sprout Social vs Brand24 Comparison

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Overview

Category Leaders

Sprout Social is a social media management tool created to help businesses find new customers & grow their social media presence.

Brand24 gives users instant access to mentions about their company, product or a competitor across the web with insights...

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

Pricing

Starting from

No info

  • Free trial available
  • No credit card required
  • Free account
  • Subscription based

Starting from

$

49

/momonth
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based

User reviews

5

4

3

2

1

239

172

41

6

5

  • Value for money
  • Ease of use
  • Features
  • Customer support
94%
would recommend this app

5

4

3

2

1

111

23

6

0

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
99%
would recommend this app

Pros

In addition, their robust analytics allow us to create amazing reports with a few simple clicks, with many beautiful graphs and artworks.

AR

Anonymous Reviewer

One thing I love the most about sprout social is its ability to easily integrate with other important softwares such as Google Analytics, Zendesk, Feedly and more.

Ahmed S.

Sprout Social also has very robust reporting for each platform and it has allowed me to have deeper insights into how our accounts and posts are doing. It's been a big lifesaver.

AR

Anonymous Reviewer

Pros

When I reach out to thank them, this not only starts a great conversation, but they're happy we notified them and they're more likely to mention Social Quant again in a future blog post.

Ksenia B.

But the best is the customer support: fast, professional and reliable. This software has a great value for money.

Ib

Ivan b.

Customer service is awesome. The best features that I like in this tool is I get notified whenever someone speak about my brand in social media which allows me to analyze about my product.

PM

Pranay M.

Cons

Very very disappointed and frustrated with the whole experience. Stick with FB and IG and don't waste your time and money.

DL

Daniel L.

Lack of support for enterprise. Difficult to scale up using this tool.

Jordan D.

The only other tool I can think of which would be missing is SEO in terms of Social.

NW

Nathaly W.

Cons

Perhaps I missed some functionality but, with a pretty generic brand name, it can be a little hard to isolate only relevant mentions, even when using negative keywords.

EL

Erik L.

Sometimes I have got problems with search results.

Kacper S.

The application is quite costly, it is not affordable for a small-scale business or for personal use. I found the mobile version too difficult to use as compared to the desktop version.

HJ

Harish J.

  • Vendor responds to reviews
  • Last review12 days ago
  • Vendor responds to reviews
  • Last review2 months ago

Key features

  • Total features85
  • @mentions
  • API
  • Activity Dashboard
  • Activity Tracking
  • Ad hoc Reporting
  • Alerts / Escalation
  • Alerts/Notifications
  • Article Author Database
  • Assignment Management
  • Audience Targeting
  • Automated Publishing
  • Automated Scheduling
  • Behavior Tracking
  • Benchmarking
  • Brand Tracking
  • Calendar Management
  • Campaign Analytics
  • Campaign Management
  • Campaign Tracking
  • Categorization/Grouping
  • Channel Attribution
  • Charting
  • Collaboration Tools
  • Communication Management
  • Competitive Analysis
  • Competitor Monitoring
  • Configurable Alerts
  • Contact Management
  • Content Library
  • Content Management
  • Conversion Rate Optimization
  • Conversion Tracking
  • Customer Engagement
  • Customer Experience Management
  • Customer Segmentation
  • Customer Social Profiles
  • Customer Support
  • Customizable Branding
  • Customizable Reports
  • Dashboard
  • Data Import/Export
  • Data Security
  • Data Visualization
  • Editorial Calendar
  • Email Alerts
  • Engagement Tracking
  • Feedback Management
  • Filtering
  • Group Management
  • Hashtag Tracking
  • Image Editing
  • Image Library
  • Impact Measurement
  • Influencer Discovery
  • Influencer Tracking
  • Keyword Filtering
  • Keyword Tracking
  • Media Library
  • Mobile Alerts
  • Monitoring
  • Multi-Account Management
  • Multi-Channel Campaigns
  • Multi-Channel Data Collection
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Negative Feedback Management
  • Performance Metrics
  • Post Scheduling
  • Press Monitoring
  • Project Management
  • Publish Scheduling
  • Real Time Analytics
  • Real Time Data
  • Real Time Editing
  • Real Time Monitoring
  • Real Time Notifications
  • Real Time Reporting
  • Real-Time Chat
  • Real-time Updates
  • Reporting & Statistics
  • Reporting/Analytics
  • Reputation Management
  • Response Management
  • Review Monitoring
  • Search/Filter
  • Sentiment Analysis
  • Social Advertising
  • Social Listening
  • Social Media Integration
  • Social Media Management
  • Social Media Monitoring
  • Social Performance Management
  • Social Promotion
  • Tagging
  • Task Management
  • Task Planning
  • Task Progress Tracking
  • Third Party Integrations
  • Trend Analysis
  • User Profiles
  • Visual Analytics
  • Workflow Management
  • Total features54
  • @mentions
  • API
  • Activity Dashboard
  • Activity Tracking
  • Ad hoc Reporting
  • Alerts / Escalation
  • Alerts/Notifications
  • Article Author Database
  • Assignment Management
  • Audience Targeting
  • Automated Publishing
  • Automated Scheduling
  • Behavior Tracking
  • Benchmarking
  • Brand Tracking
  • Calendar Management
  • Campaign Analytics
  • Campaign Management
  • Campaign Tracking
  • Categorization/Grouping
  • Channel Attribution
  • Charting
  • Collaboration Tools
  • Communication Management
  • Competitive Analysis
  • Competitor Monitoring
  • Configurable Alerts
  • Contact Management
  • Content Library
  • Content Management
  • Conversion Rate Optimization
  • Conversion Tracking
  • Customer Engagement
  • Customer Experience Management
  • Customer Segmentation
  • Customer Social Profiles
  • Customer Support
  • Customizable Branding
  • Customizable Reports
  • Dashboard
  • Data Import/Export
  • Data Security
  • Data Visualization
  • Editorial Calendar
  • Email Alerts
  • Engagement Tracking
  • Feedback Management
  • Filtering
  • Group Management
  • Hashtag Tracking
  • Image Editing
  • Image Library
  • Impact Measurement
  • Influencer Discovery
  • Influencer Tracking
  • Keyword Filtering
  • Keyword Tracking
  • Media Library
  • Mobile Alerts
  • Monitoring
  • Multi-Account Management
  • Multi-Channel Campaigns
  • Multi-Channel Data Collection
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Negative Feedback Management
  • Performance Metrics
  • Post Scheduling
  • Press Monitoring
  • Project Management
  • Publish Scheduling
  • Real Time Analytics
  • Real Time Data
  • Real Time Editing
  • Real Time Monitoring
  • Real Time Notifications
  • Real Time Reporting
  • Real-Time Chat
  • Real-time Updates
  • Reporting & Statistics
  • Reporting/Analytics
  • Reputation Management
  • Response Management
  • Review Monitoring
  • Search/Filter
  • Sentiment Analysis
  • Social Advertising
  • Social Listening
  • Social Media Integration
  • Social Media Management
  • Social Media Monitoring
  • Social Performance Management
  • Social Promotion
  • Tagging
  • Task Management
  • Task Planning
  • Task Progress Tracking
  • Third Party Integrations
  • Trend Analysis
  • User Profiles
  • Visual Analytics
  • Workflow Management

Integrations

  • Total integrations19
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Pipedrive
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier
  • Total integrations3
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Pipedrive
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier