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Sprout Social vs MavSocial Comparison

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Overview

Category Leaders

Sprout Social is a social media management tool created to help businesses find new customers & grow their social media presence.

MavSocial is a visual content management solution that provides visual analytics & publishing solutions to social media marketing...

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Screenshots

Pricing

Starting from

No info

  • Free trial available
  • No credit card required
  • Free account
  • Subscription based
Starting from
$

19

/momonth
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based

User reviews

5

4

3

2

1

234

170

41

6

4

  • Value for money
  • Ease of use
  • Features
  • Customer support
94%
would recommend this app

4.5

5

4

3

2

1

7

2

0

1

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
86%
would recommend this app

Pros

It's been a great experience so far. They also have a great support team that you can work with to ensure that you're utilizing all of the platform features as best as you can.
Overall the experience with Sprout Social is good. It’s fun and easy to use and the customer support is great and they want to help you.
A great onboarding experience and a lovely and simple user interface. Love the smart inbox feature on the platform.

Pros

There is a wealth of royalty-free photos and images as well as paid options, which helps me to budget accordingly. I love having everything all in one place.
The ability to create a single post and then share it is incredible and I like the Mavrepeater functionality of being able to publish out my evergreen content.
I love the ability to upload all my Social media assets and use them to create posts, I also love their campaign feature and the Mavrepeater.

Cons

Very very disappointed and frustrated with the whole experience. Stick with FB and IG and don't waste your time and money.
Lack of support for enterprise. Difficult to scale up using this tool.
The only other tool I can think of which would be missing is SEO in terms of Social.

Cons

What I don't like is that, to schedule a post to Facebook and Twitter, I must click their icon and then the Mav master post icon, however, that isn't a big deal, it just gets annoying after a while.
What I don't like is that to schedule a post to Facebook and Twitter, I must click their icon and then the Mav master post icon, however, that isn't a big deal, it just gets annoying after a while.
I also don't like how my latest post was incomplete, the bit.ly link in the scheduled post wasn't on the post on FB and twitter so I had to edit the post on Fb, delete and rewrite the twitter post.
  • Vendor responds to reviews
  • Last review21 days ago
  • Vendor responds to reviews
  • Last review3 months ago

Key features

  • Total features87
  • @mentions
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Ad hoc Reporting
  • Alerts / Escalation
  • Alerts/Notifications
  • Asset Management
  • Assignment Management
  • Audience Targeting
  • Audit Management
  • Audit Trail
  • Automated Publishing
  • Automated Scheduling
  • Brand Tracking
  • Calendar Management
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Categorization/Grouping
  • Charting
  • Chat/Messaging
  • Collaboration Tools
  • Commenting/Notes
  • Communication Management
  • Competitive Analysis
  • Competitor Monitoring
  • Configurable Alerts
  • Contact Management
  • Content Library
  • Content Management
  • Conversion Rate Optimization
  • Conversion Tracking
  • Customer Engagement
  • Customer Experience Management
  • Customer Segmentation
  • Customer Service Analytics
  • Customer Social Profiles
  • Customer Support
  • Customizable Branding
  • Customizable Reports
  • Dashboard
  • Data Import/Export
  • Data Security
  • Data Visualization
  • Demographic Data
  • Drag & Drop
  • Editorial Calendar
  • Email Alerts
  • Engagement Tracking
  • Feedback Management
  • Geolocation
  • Geotargeting
  • Group Management
  • Help Desk Management
  • Image Editing
  • Image Library
  • Inbox Management
  • Influencer Tracking
  • Keyword Filtering
  • Keyword Tracking
  • Media Library
  • Metadata Management
  • Mobile Access
  • Mobile Alerts
  • Monitoring
  • Multi-Account Management
  • Multi-Channel Campaigns
  • Multi-Channel Data Collection
  • Multi-Channel Marketing
  • Multi-Location
  • Multiple User Accounts
  • PDF Conversion
  • Performance Metrics
  • Post Scheduling
  • Publish Scheduling
  • Real Time Analytics
  • Real Time Data
  • Real Time Editing
  • Real Time Monitoring
  • Real Time Notifications
  • Real Time Reporting
  • Real-Time Chat
  • Real-time Updates
  • Reporting & Statistics
  • Reporting/Analytics
  • Reputation Management
  • Request Assignment
  • Response Management
  • Review Monitoring
  • Role-Based Permissions
  • Rule Based Publishing
  • Search/Filter
  • Sentiment Analysis
  • Social Advertising
  • Social Listening
  • Social Media Integration
  • Social Media Management
  • Social Media Monitoring
  • Social Performance Management
  • Social Promotion
  • Tagging
  • Task Management
  • Task Planning
  • Task Progress Tracking
  • Team Calendars
  • Text Editing
  • Third Party Integrations
  • Trend Analysis
  • User Profiles
  • Video Management
  • Video Streaming
  • Visual Analytics
  • Visual Discovery
  • Workflow Management
  • XML / RSS
  • Total features74
  • @mentions
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Ad hoc Reporting
  • Alerts / Escalation
  • Alerts/Notifications
  • Asset Management
  • Assignment Management
  • Audience Targeting
  • Audit Management
  • Audit Trail
  • Automated Publishing
  • Automated Scheduling
  • Brand Tracking
  • Calendar Management
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Categorization/Grouping
  • Charting
  • Chat/Messaging
  • Collaboration Tools
  • Commenting/Notes
  • Communication Management
  • Competitive Analysis
  • Competitor Monitoring
  • Configurable Alerts
  • Contact Management
  • Content Library
  • Content Management
  • Conversion Rate Optimization
  • Conversion Tracking
  • Customer Engagement
  • Customer Experience Management
  • Customer Segmentation
  • Customer Service Analytics
  • Customer Social Profiles
  • Customer Support
  • Customizable Branding
  • Customizable Reports
  • Dashboard
  • Data Import/Export
  • Data Security
  • Data Visualization
  • Demographic Data
  • Drag & Drop
  • Editorial Calendar
  • Email Alerts
  • Engagement Tracking
  • Feedback Management
  • Geolocation
  • Geotargeting
  • Group Management
  • Help Desk Management
  • Image Editing
  • Image Library
  • Inbox Management
  • Influencer Tracking
  • Keyword Filtering
  • Keyword Tracking
  • Media Library
  • Metadata Management
  • Mobile Access
  • Mobile Alerts
  • Monitoring
  • Multi-Account Management
  • Multi-Channel Campaigns
  • Multi-Channel Data Collection
  • Multi-Channel Marketing
  • Multi-Location
  • Multiple User Accounts
  • PDF Conversion
  • Performance Metrics
  • Post Scheduling
  • Publish Scheduling
  • Real Time Analytics
  • Real Time Data
  • Real Time Editing
  • Real Time Monitoring
  • Real Time Notifications
  • Real Time Reporting
  • Real-Time Chat
  • Real-time Updates
  • Reporting & Statistics
  • Reporting/Analytics
  • Reputation Management
  • Request Assignment
  • Response Management
  • Review Monitoring
  • Role-Based Permissions
  • Rule Based Publishing
  • Search/Filter
  • Sentiment Analysis
  • Social Advertising
  • Social Listening
  • Social Media Integration
  • Social Media Management
  • Social Media Monitoring
  • Social Performance Management
  • Social Promotion
  • Tagging
  • Task Management
  • Task Planning
  • Task Progress Tracking
  • Team Calendars
  • Text Editing
  • Third Party Integrations
  • Trend Analysis
  • User Profiles
  • Video Management
  • Video Streaming
  • Visual Analytics
  • Visual Discovery
  • Workflow Management
  • XML / RSS

Integrations

  • Total integrations17
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Pipedrive
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier
  • Total integrations4
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Pipedrive
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier

Security

  • Encryption of sensitive data at rest
  • HTTPS for all pages (web-based apps)
  • Reports/alerts for security breaches
  • Multifactor authentication options
  • Customer data removed upon service cancellation
  • Encryption of sensitive data at rest
  • HTTPS for all pages (web-based apps)
  • Reports/alerts for security breaches
  • Multifactor authentication options
  • Customer data removed upon service cancellation

User reviews that mention these apps

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Likelihood to recommend6/10

Share this review:

Sprout Social logo

Sprout Social

Simple SM manager with superior Analytics feature

Reviewed 5 years ago

I discovered Sprout Social through a Facebook ad. Before deciding to take the trial, I read some of the reviews here and on Capterra and my expectations soared and became somewhat unrealistic to be honest. The pricing threw me off because $99 monthly seemed kind of steep given the features. Nevertheless, I had nothing to lose by trying it out so I decided to signup for a trial. I’ve used/currently...

Pros

The Digital Asset Library The Analytics feature The RSS feature can serve as a social media content generation tool. Easy UI

Cons

The pricing is rather steep. There are other SM managers with more powerful features which could prove to be a better substitute to Sprout Social. MavSocial has a better Asset Library feature, SMHack provides just as detailed analytics, Swift social has powerful RSS feature, and Hootsuite is cheaper, has an automatic scheduling function, as well as one of the easiest SM Managers to use due to the numerous tutorials online and it's inbuilt mini-tutorial.

Sprout Social vs. MavSocial

See how Sprout Social and MavSocial stack up against each other by comparing features, pricing, ratings, integrations, security & more.