Taboola Features

Taboola

Web-based content marketing platform for writers & editors

3.14/5 (7 reviews)

Competitor Feature Comparison

AB Testing
API
Activity Dashboard
Activity Tracking
Ad hoc Reporting
Advertising Management
Alerts/Notifications
Analytics/ROI Tracking
Audience Targeting
Audit Management
Automated Scheduling
Bid Management
Budget Management
Campaign Analytics
Campaign Management
Campaign Planning
Campaign Scheduling
Campaign Segmentation
Content Library
Conversion Tracking
Customer Segmentation
Customizable Branding
Customizable Reports
Customizable Templates
Data Import/Export
Data Visualization
Distribution Management
Drip Campaigns
Email Distribution
Email Tracking
Engagement Tracking
Filtering
Geotargeting
Interactive Content
Keyword Research Tools
Keyword Tracking
Lead Generation
Monitoring
Multi-Campaign
Multi-Channel Campaigns
Multi-Channel Marketing
Performance Management
Performance Metrics
Personalization
Ratings / Reviews
Real Time Reporting
Reporting & Statistics
Revenue Management
Scheduled / Automated Reports
Social Advertising
Social Media Monitoring
Social Promotion
Status Tracking
Tagging
Template Management
Third Party Integrations
Trend Analysis
Visitor Management
Visual Analytics
Web Traffic Reporting
Website Analytics
Learn moreCompare App
AB Testing
API
Activity Dashboard
Activity Tracking
Ad hoc Reporting
Advertising Management
Alerts/Notifications
Analytics/ROI Tracking
Audience Targeting
Audit Management
Automated Scheduling
Bid Management
Budget Management
Campaign Analytics
Campaign Management
Campaign Planning
Campaign Scheduling
Campaign Segmentation
Content Library
Conversion Tracking
Customer Segmentation
Customizable Branding
Customizable Reports
Customizable Templates
Data Import/Export
Data Visualization
Distribution Management
Drip Campaigns
Email Distribution
Email Tracking
Engagement Tracking
Filtering
Geotargeting
Interactive Content
Keyword Research Tools
Keyword Tracking
Lead Generation
Monitoring
Multi-Campaign
Multi-Channel Campaigns
Multi-Channel Marketing
Performance Management
Performance Metrics
Personalization
Ratings / Reviews
Real Time Reporting
Reporting & Statistics
Revenue Management
Scheduled / Automated Reports
Social Advertising
Social Media Monitoring
Social Promotion
Status Tracking
Tagging
Template Management
Third Party Integrations
Trend Analysis
Visitor Management
Visual Analytics
Web Traffic Reporting
Website Analytics
Visit WebsiteCompare App
AB Testing
API
Activity Dashboard
Activity Tracking
Ad hoc Reporting
Advertising Management
Alerts/Notifications
Analytics/ROI Tracking
Audience Targeting
Audit Management
Automated Scheduling
Bid Management
Budget Management
Campaign Analytics
Campaign Management
Campaign Planning
Campaign Scheduling
Campaign Segmentation
Content Library
Conversion Tracking
Customer Segmentation
Customizable Branding
Customizable Reports
Customizable Templates
Data Import/Export
Data Visualization
Distribution Management
Drip Campaigns
Email Distribution
Email Tracking
Engagement Tracking
Filtering
Geotargeting
Interactive Content
Keyword Research Tools
Keyword Tracking
Lead Generation
Monitoring
Multi-Campaign
Multi-Channel Campaigns
Multi-Channel Marketing
Performance Management
Performance Metrics
Personalization
Ratings / Reviews
Real Time Reporting
Reporting & Statistics
Revenue Management
Scheduled / Automated Reports
Social Advertising
Social Media Monitoring
Social Promotion
Status Tracking
Tagging
Template Management
Third Party Integrations
Trend Analysis
Visitor Management
Visual Analytics
Web Traffic Reporting
Website Analytics
Visit WebsiteCompare App

Taboola Feature Reviews

5 reviewers had the following to say about Taboola's features:

Anonymous
( company, 11-50 employees)

Content distribution network with some high quality placements

2018-05-15

Pros

It's been easy to get the content ads up and running and the reports that you get are easy to digest.

Cons

Along with the good placements there is also a lot of spammy placements, which drives spam referral traffic and can sway your campaign data.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Weekly

Source: Capterra
Helpful?   Yes   No
Read more
Mara Rubia S.

Review Taboola

2021-06-22

I use Taboola to promote my online product store.

Pros

What I liked the most was the possibility of advertising my marketing campaigns to thousands of people in an easier way.

Cons

At the beginning I had a bit of difficulty using it, I needed to look for help on You Tube, but in the end I learned how to do campaigns.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Weekly

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
Anonymous
(Internet company, 501-1000 employees)

Untargeted, worthless traffic

2018-02-08

Pros

It's easy to get your new campaign up and running and approved with Taboola.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Weekly

Source: Capterra
Helpful?   Yes   No
Read more
James A.

Pure Bot Traffic

2019-08-07

Disappointing!

Pros

Nothing. Only thing is it may boost SEO by registering visits to your site but that's it!

Cons

I received about 1 real human visitor for every 100 sent according to my recordings.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Daily

Likelihood to recommend

0/10
Source: Capterra
Helpful?   Yes   No
Read more
Fabiola S.

Advertising - not so effective

2021-08-05

It hasn't brought so many good results, so i recommend it for advertising and awareness but not for selling.

Pros

I really like that it gives us the ease to be present on many websites regardless of the topic. It easy to setup and as you pay per impressions is not that expensive.

Cons

What i don't like is that it does not have so much credibility so people don't click a lot on them

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Daily

Likelihood to recommend

8/10
Source: Capterra
Helpful?   Yes   No
Read more