Terminus Pricing Plan & Cost Guide

Terminus

Account based marketing for B2B marketers

4.55/5 (141 reviews)

Terminus Pricing

Please contact Terminus for pricing information

View Pricing Plans

Competitors Pricing

iContact

Pricing model: Free, Subscription

GreenRope

Starting from: 129.00/month
Pricing model: Subscription
Free Trial: Available

RoboHead

Pricing model: Subscription

Nexternal

Starting from: 300.00/month
Pricing model: Subscription
Free Trial: Available

Salesforce Marketing Cloud

Starting from: 4800.00

Terminus Pricing Reviews

Pros

  • Product features are getting better and better (site id, LinkedIn integration, etc.). Customer Service is awesome and really responsive.Josh G.Read the full review
  • We've been happy with Sigstr's product and their customer service team. We haven't needed their help much, but when we did they were very responsive.Kaitlan W.Read the full review
  • Love the team and the ideas. The creative samples and tracking each person’s outcomes are really exciting.Jen N.Read the full review

Cons

  • The lack of analytics behind campaign results, and the inability to look at results based on specific time frames. Also a lot of WEIRD bugs in the platform.Reverie H.Read the full review
  • There are still a few things that are awkward, on the admin side.Verified ReviewerRead the full review
  • Sigstr: the tool we were missing to complete our marketing toolbox.Manon B.Read the full review
98%
recommended this to a friend or a colleague

20 reviewers had the following to say about Terminus's pricing:

Megan L.

Only technology out there like it

Used daily for 1-2 years
Reviewed 2018-08-25
Review Source: Capterra

Pros
Customize signature blocks for each team or individual that can be controlled by a central team / department.

Cons
Justifying cost relative to explicit value.

Rating breakdown

Ease of use
Features

Likelihood to recommend: 9/10

Minimize review

David S.

Did not meet our needs

Used monthly for 6-12 months
Reviewed 2018-03-09
Review Source: Capterra

Pros
They do a good job marketing the solution and sharing info, demos, videos etc. Cheap because you will have to do all the implementation yourself

Cons
Too much hype with ABM and what this solution can achieve, especially by the Terminus sales rep. The ROI did not justify us continuing with this solution. Current standard marketing practices with solid content is a better way IMHO. We stripped the solution out and are going old school, which still works.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Minimize review

Anonymous

Sigstr is Awesome!

Used daily for 1-2 years
Reviewed 2018-08-28
Review Source: Capterra

Overall, it is a pretty good up and coming tool with a user-friendly interface. It still has areas of growth and improvement, but it adds value internally and externally for a decent price.

Pros
The signature we have with Sigstr is definitely better than the previous “everyone create their own”. We look more uniform now and the addition of our pictures helps the recipient feel more comfortable with a face to the name. Signatures can be assigned to different groups within the company and the fields in the signature can also be company fields or individual fields. So if you want the Sales Team only to have a signature with their personal LinkedIn, but the company’s Facebook page, that can easily done. Being someone who prefers Adobe Suites, being able to design my banner however I want and just upload it is very convenient for me. Once created, you can decide if it’s an internal/external campaign and/or assign banners to specific HubSpot lists. Once the campaign is live, you can see who clicked on the banner, how many times and how the campaign is doing via the click rate. Sigstr is also adding carousel banners with the ability to assign different links to each banner which is pretty cool. The customer service at Sigstr is pretty good as well. They would fix any bugs we found quickly and helped us build our original signature. Since then, employees at Sigstr have kept in touch and even stopped into our office once when they were in town to get our feedback.

Cons
I will say in setting up our signatures, we had a few bugs (which Sigstr quickly resolved) and coding set backs because I cannot code (coding is only required the fancier your signature gets). But once your signature is done, you don’t need any more coding. Also, someone who doesn’t have Photoshop or Bannersnack skills, might have trouble designing/updating the banners frequently. However, Sigstr is adding an in-platform banner creation option sometime in the future.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 9/10

Minimize review

Erin O.

Simple, easy to use for Target Account Ad Serving - Not Full ABM Platform

Used weekly for 6-12 months
Reviewed 2020-05-05
Review Source: Capterra

Good experience for ad serving - would not consider them a full ABM platform, but if you are looking to drive awareness with accounts and target specific persona's within a company, it's a solid choice.

Pros
Getting started on terminus is very easy. It's simple to use and the ads run on a CPC basis (vs. Impressions) which is nice. Given that display is primarily about awareness driving, the cost to run campaigns is fairly low.

Cons
We tried to use some of the functionality to track website traffic and understand companies hitting out site, but that data wasn't very clean and was hard to make actionable.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 6/10

Minimize review

Steve R.

No brainer

Used daily for 2+ years
Reviewed 2018-08-24
Review Source: Capterra

Pros
Sigstr solves the universal problem of centrally managing signature lines with an elegant solution. We are seeing great engagement from prospects and clients clicking on our signature lines. The cost to value is fantastic. Total no-brainer for anyone who uses email signature.

Cons
I love it all. I use Outlook 2013 and it even works with that.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 7/10

Minimize review

Jaker M.

Simple to Use

Used daily for 6-12 months
Reviewed 2019-08-27
Review Source: Capterra

Pros
Simple to Use Easy to Manage Product Continues to Improve Great Service Team

Cons
No Rich Media Capabilities Low Match Rates on Smaller Companies

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

Minimize review

Casey K.

Capitalize on Email

Used monthly for 1-2 years
Reviewed 2018-08-27
Review Source: Capterra

Pros
Sigstr is easy to use and gives me a great way to capitalize on emails I'm already sending.

Cons
Would love a better price. Moving from image to image, it's best to keep the image size the same -- I learned the hard way.

Rating breakdown

Ease of use
Features

Likelihood to recommend: 8/10

Minimize review

Anonymous

Awesome way to control and manage signature lines across your company

Used weekly for 2+ years
Reviewed 2018-01-31
Review Source: Capterra

Pros
It's super easy to keep signature lines up to date with promotions, events and such across your entire company. No need to ask every individual to make these updates on their own.

Cons
The pricing is a bit hard when you have a large team and you need to pay per individual to have this added to their signature.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Minimize review

Anonymous

Love our integration with Salesforce

Used daily for less than 6 months
Reviewed 2019-02-03
Review Source: Capterra

Pros
Sigstr provides a useful field into our Salesforce CRM, essentially scoring the relationship with a prospect based on previous email / calendar communications.

Cons
Would love more insight into the scores -- what exact factors makes a high/low score?

Rating breakdown

Ease of use
Features

Likelihood to recommend: 9/10

Minimize review

Tim S.

Intriguing Product with Exciting Potential

Used daily for 6-12 months
Reviewed 2019-06-05
Review Source: Capterra

Response times and expertise are exceptional. The Sigstr team is always thinking ahead. We haven't cracked tracking the ROI yet, but we're convinced of the value.

Pros
Sigstr is a powerful tool with potential to pick-up interactions (internal and external) though the endless flow of email. The banners provide a creative canvas to catch the attention of a weary email recipient and drive engagement. The total amount of impressions and interactions has been surprising. As with any tool, it has to be managed to keep content fresh and exiting, but people notice and ask me about my signature. (For some reason, they seem to ask me more about my signature that the content of my emails, but that’s another matter.) Matched with creative content, tracking links, and active management, Sigstr represents a cost-effective tool to supplement any marketing program.

Cons
It has to be managed! Of course, every tool does, and we're learning more and more about Sigstr's support capabilities.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 9/10

Minimize review

Jacco d.

Terminus gives us another weapon in our arsenal

Used weekly for 1-2 years
Reviewed 2018-12-03
Review Source: Capterra

Terminus has been a good partner, both the software and team, in our quest to expand awareness and sales.

Pros
Terminus quickly helps us gain more awareness with a targeted group of prospects that we select, no complicated processes and no wasting money on showing banners to the wrong people. We did A/B test and were able to justify the costs and see good results for our team.

Cons
It took us a little bit of time to fully onboard, integrate and understand how we could maximize our value.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 8/10

Minimize review

Keith B.

Hidden Gem for All Digital Marketers!

Used daily for 2+ years
Reviewed 2018-05-03
Review Source: Capterra

Helped us drive a wave of registrations to our webinar program as well as drive awareness to our various campaigns surrounds product releases, events, and sales promotions.

Pros
Simple to use and to setup. Not an expensive piece to the marketing stack but something that gives you complete control over messaging across various departments. Can have a major impact if you use all the features and deploy it properly.

Cons
Sometimes support can be a little hit or miss, but they are growing so I expect that to get a lot better.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

Minimize review

Alyson F.

Great tool for email signature marketing

Used daily for 6-12 months
Reviewed 2019-06-03
Review Source: Capterra

Overall, we have been thrilled with Sigstr. The team is wonderful to work with, the tool is excellent and a great value.

Pros
Once it's in place, the simplicity of management and ease of leveraging email signatures as a marketing vehicle is phenomenal.

Cons
Implementation was challenging - we had a number of bugs and obstacles to overcome. This may have been in part to the lack of engagement from our IT team, but not entirely.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 9/10

Minimize review

Tim H.

A great solution for teams.

Used daily for 6-12 months
Reviewed 2019-06-03
Review Source: Capterra

This is a value add for our marketing and demand gen campaigns. Varied engagement but always another place to set a message and to further engagement with prospects and current customers.

Pros
I love the ability to change and control company email signatures at a global level from one department. The ability to also create specific email signatures based on the contact that you are reaching out to is ideal in order to place meaningful content or a value-add link to each email.

Cons
The initial implementation was a bit slower than I had hoped and the designer did not get a lot of support in terms of best design practices. The strategy around the solution could be better laid out to support faster adoption and best practices.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 9/10

Minimize review

Mike S.

Very strong external AND internal marketing tool

Used daily for 2+ years
Reviewed 2018-05-04
Review Source: Capterra

Brand-unification, added style to emails, and boost in Marketing and Sales. It's every bit of an advantage if utilized correctly.

Pros
You're adding a channel to reach everyone you do business with. It's direct, but also subtle. It's fun and creative, but also cuts to the chase for business purpose. If I started my own company or even changed jobs, I'd be sure to have Sigstr in my toolkit.

Cons
Adoption was a little difficult. Most of the problem is that it's a little difficult to have internal 100% buy-in because signatures are so personal. It was a small hurdle, but after some time, people see massive value, get leads, and get excited about new campaigns.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

Minimize review

Anonymous

Easy to Use

Used occasionally for 1-2 years
Reviewed 2018-08-24
Review Source: Capterra

Sigstr is really helpful when it comes to awareness campaigns. Letting customers and prospects start demos, read guides, register for webinars, etc.

Pros
It's super easy to use and our rep is amazing. I love getting emails from our rep on best practices, use cases, etc. It helps give us ideas for how others in the industry are using and finding value from the platform.

Cons
It's still difficult to prove the ROI. I think it's a really nice to have, but maybe not yet necessary for our organization in particular. There's a lot of planning and strategy that should go into using Sigstr and we haven't yet taken the time to map that out.

Rating breakdown

Ease of use
Features
Customer support

Likelihood to recommend: 6/10

Minimize review

Anonymous

Not good enough for its claims

Used monthly for less than 6 months
Reviewed 2018-01-17
Review Source: Capterra

Not much but liked the sales process. Also think being self service is easier to use than competitive products. Would not recommend unless you are already leveraging ABM for your business.

Pros
1) The sales process for terminus is great. they invest a lot in webinars and content which actually creates a lot of pull. 2) it is a self-service product which saves money which might go into onboarding

Cons
1) Claims made prior to signing up were highly inflated. 2) We didnot realize much value from hyper-targeting as much as we were when we used traditional marketing with good content. 3) do not invest in it unless you are sold on ABM for life. This will not work if you are trying ABM

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 2/10

Minimize review

Anonymous

Consistent Email Signatures Across the Company. Finally!

Used daily for 1-2 years
Reviewed 2019-06-10
Review Source: Capterra

With rapid organic growth and growth through acquisition we found that employees had a variety of corporate email signatures or didn't have one at all. To uphold our value of being easy to access and get in touch with we wanted to make sure that every email our team sent included their contact information.

Pros
Sigstr was so easy to implement across the entire company. Especially those using Google Mail products.

Cons
Sigstr has a number of marketing functions, but we haven't gone beyond the basics of using it for email signature consistency across the company.

Rating breakdown

Ease of use
Features
Customer support

Likelihood to recommend: 10/10

Minimize review

Jed P.

Does not live up to the hype

Used monthly for less than 6 months
Reviewed 2018-01-23
Review Source: Capterra

Pros
Terminus has a great process when it comes to sales. It is clear they have invested extensively in content and webinars. Cons: 1) Claims made prior to signing up were highly inflated. 2) We didnot realize much value from hyper-targeting as much as we were when we used traditional marketing with good content. 3) do not invest in it unless you are sold on ABM for life. This will not work if you are trying ABM

Cons
The claims prior to signing up were over inflated and the product just did not deliver. Hyper targeting was no where near as effective as our traditional marketing.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Minimize review

Josh G.

Necessary software for any ABM program but still needs some refining

Used daily for 1-2 years
Reviewed 2018-04-25
Review Source: Capterra

We're getting engagement from and warming up accounts in our ABM pipeline before outreach to contacts within those accounts. Driving more brand awareness too, that's been huge for us!

Pros
Simple to use and easy to get up and running Product features are getting better and better (site id, LinkedIn integration, etc.) Customer Service is awesome and really responsive You can turn off a specific account from getting ads served to them. Really powerful when trying to allocate a specific spend to an account. How targeted you can set up campaigns and tactics is powerful in ABM Value brought to our business is amazing! We're getting huge companies engaging with our ads, which helps Marketing get buy-in from leadership on ABM and display ads as a piece of our ABM playbook.

Cons
Reporting is minimal and I feel as if it's an afterthought for the product The Interface is too simplified and hard to interpret the graphs on the dashboard without hovering Data getting imported into your dashboard is inconsistently delivered. Sometimes it's 24 hours, other times I wait three days before the data comes in or I find myself contacting my CSM to ask why it's not importing. Limited to 12 or 15 (can't remember) tactics in your account. Wish default was double that. Limited to 500 accounts in one tactic although it's probably better not to have more then you run into the tactic limitation. Ad Library needs some work and could be organized better for the user to easily pull or reuse ad creatives. Ad tags should be a feature to help organize, report on and reuse previous ad creatives.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 9/10

Minimize review