Vitrue Pricing, Features, Reviews & Comparison of Alternatives

Vitrue Reviews


Vitrue is now part of Oracle Social Relationship Management


This Application No Longer Exists

Vitrue is no longer available for purchase. Archived information about Vitrue is available below.

Alternatives to Vitrue

Vitrue Screenshots (4)

Vitrue screenshot: Vitrue AnalyticsVitrue screenshot: Vitrue ShopVitrue screenshot: Vitrue TabsVitrue screenshot: Vitrue Publisher


Devices Supported
Supported Countries
Australia, Canada, Europe, United Kingdom, United States
Supported Languages
Support Options
Online Support, Phone Support, Video Tutorials

Vitrue Pricing

Pricing model: Subscription

Vitrue is sold as part of Oracle Social Relationship Management. Price quotes are available upon request.

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Key Features of Vitrue

  • Content planning
  • Moderation
  • Integrated publishing
  • Social media management
  • Scheduling and targeting
  • Analytics
  • Social commerce
  • Mobile optimization
  • Content dissemination
  • Competitor anaysis
  • Actionable insights and data analysis
  • Social listening tools
  • Multi-platform engagement
  • Customer-tailored marketing campaigns
  • Monetization and ROI analysis
  • Engagement metrics
  • Content and engagement localization
  • Facebook newsfeed Management
  • Fan behavioral analysis
  • Twitter management


Deeper social listening - Listen across paid, earned and owned media across social media channels, blogs, message boards, global review sites and video sites.

Accurate insights - Going beyond Boolean and keyword analysis, Oracle and Vitrue offer customer behavior insights to determine preferences, likes and dislikes, customer intent and customer service issues.

Vitrue Publisher: Allows you to schedule thousands of posts per month to Facebook and Twitter 24/7. Deliver location-based content and individual, segmented content. Moderate your content and set up automatic flagging and deletion of comments. Build coupons, polls, quizzes, videos and more.

Global capabilities: Oracle and Vitrue offer localized UI in 31 languages, advanced listening in 19 languages, along with global data sources for networks such as China’s Sina Weibo and Baidu; and Latin America’s Reclameaqui and Vostu.

Oracle integrations: Oracle Social Cloud integrates with Oracle's suite of CX products to offer a complete, unified customer experience across multiple platforms and channels, including marketing, sales, service and commerce.

Single Platform: Oracle Social Cloud combines Vitrue, Collective Intellect and Involver. along with Oracle’s enterprise Social Network solution and Social Data to offer a unified solution for listening, publishing, engagement, analytics and content creation.