Yext Features

Yext

SEO optimized local pages, locators & mobile screens

4.38/5 (97 reviews)

Yext Feature Summary

  • Automatic Location Detection
  • Directions
  • Analytics
  • Promotions / Coupons
  • Event Promotions
  • Mapping
  • Distance Calculation
  • Product Search Filtering
  • Live API
  • Pages
  • SEO best practices
  • Pages Store Directory
  • Store Locator
  • Category Pages
  • Multi-Language Pages
  • Pages Reporting
  • Mobile Search and App SEO
  • deep linking
  • Search & Profiles SDK
  • Location Manager
  • Analytics Hub
  • Live API
  • Location SDK
  • Multi-Language Pages
  • Category Pages
  • Custom Fields
  • Scheduled Content
  • Approvals
  • Custom Permissioning
  • Digital Asset Management
  • Single Sign-On
  • Screens Store Locator
  • Unlimited Global Access
  • Location Manager API
  • User API
  • Analytics API

Competitor Feature Comparison

API
Approval Process Control
Custom Fields
Customizable Categories
Event Scheduling
Location Tracking
Mobile Integration
Multi-Location
Permission Management
Promotions Management
Role-Based Permissions
SEO Management
Single Sign On
Visual Analytics
Website Integration
Learn moreCompare App
API
Approval Process Control
Custom Fields
Customizable Categories
Event Scheduling
Location Tracking
Mobile Integration
Multi-Location
Permission Management
Promotions Management
Role-Based Permissions
SEO Management
Single Sign On
Visual Analytics
Website Integration
Visit WebsiteCompare App
API
Approval Process Control
Custom Fields
Customizable Categories
Event Scheduling
Location Tracking
Mobile Integration
Multi-Location
Permission Management
Promotions Management
Role-Based Permissions
SEO Management
Single Sign On
Visual Analytics
Website Integration
Visit WebsiteCompare App

Yext Feature Reviews

25 reviewers had the following to say about Yext's features:

Michal Lusk

Easy way for a small business to ensure business listing sites have consistent information

2017-09-20

Ensure correct and consistent listings across all the myriad business listing sites at one time and on one site.

Pros

Features: Correct business info, tell what the business sells or does, add specials, add photos, manage social media, manage reviews, for many business listing sites, all in one place.

Cons

Social media management: I don't particularly like or use the social media management features.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Occasionally

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No

Response from Yext


Thank you for leaving a review! We are so glad to hear about your experience with Yext. We will pass on your feedback to our team.

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Adam Draper

Manages our client's listings and notifies us of reviews.

2017-08-15

It also monitors for any reviews and sends an email notification when our clients get one.

Pros

Yext will also monitor for duplicate listings.

Cons

Like the analytics. But that might just be because we are an agency and pay to have higher quality analytics than what comes with Yext.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Monthly

Likelihood to recommend

8/10
Source: Capterra
Helpful?   Yes   No

Response from Yext


Thank you for writing a review. We appreciate your feedback and will convey it to our team!

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Andy S

Local SEO Experts - This Is For You!

2019-08-02

Pros

- Ability to add structured data to your website

Cons

- Social posting is limited to Google - this tool lacks in the social media management department

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Weekly

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No

Response from Yext


Thank you so much for your kind words and feedback, Andy!

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Anonymous
( company, 1001-5000 employees)

Great for managing multiple listings

2018-07-09

Ease of managing, monitoring and reporting on multiple business locations' local listings, from Google, Yelp, Foursquare and more.

Pros

The ease of use to manage, monitor and report on multiple listings at once.

Cons

Doesn't have EVERY company listing integrated YET, and the analytics need to evolve a bit more.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Weekly

Likelihood to recommend

7/10
Source: Capterra
Helpful?   Yes   No
Read more
Rich Harrow

Auto renewal and customer service

2020-05-19

Poor customer service, especially during the Covid period.

Pros

Review monitoring also very good.

Cons

I was automatically renewed in late February.

Rating breakdown

Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Daily

Likelihood to recommend

0/10
Source: Capterra
Helpful?   Yes   No

Response from Yext


Hi Rich, thank you for taking the time to leave us a review. We apologize for the experience you had with the team. We strive to give our clients advanced notice of their account renewal and are working on ways to improve the process. We'd love to get in touch to hear more about your experience. We'll reach out to you directly but you can always reach us at support@yext.com.

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Jeff Stewart

Yext for Local Listings Management

2019-04-23

Our websites and apps now use their APIs to access location data, eliminating the need to update changes in multiple places.

Pros

Additionally, the reporting and analytics are great.

Cons

The base listings and analytics packages are worth the money - scaling additional packages sometimes seems expensive.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Weekly

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No

Response from Yext


Thank you for leaving your review, Jeff. We appreciate your feedback on the pricing and will pass it along to our team. We're happy to hear that you enjoy working with us and look forward to being your official system of record.

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Anonymous
(Education Management company, 11-50 employees)

Yext Review

2018-11-17

Pros

I liked how it has analytics across multiple social media platforms.

Cons

I wish it had more visibility into the 'who'.

Rating breakdown

Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Monthly

Likelihood to recommend

8/10
Source: Capterra
Helpful?   Yes   No

Response from Yext


Thank you for the review. We've strive to provide useful analytics that help you to improve your marketing efforts.

Our product team appreciates feedback and suggestions from customers. If you would like to submit something, please reach out to your account manager or send an email to support@yext.com.

Thank you very much!

Rev

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Aaron Task

Great software that saves a lot of time on a task that is oddly difficult

2016-11-11

With the new tie in to Google My Business, it really makes monitoring and info management incredibly easy.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend

9/10
Source: Capterra
Helpful?   Yes   No

Response from Yext


Thank you for leaving a review! Since this review was posted, Yext has updated its Analytics. Please see http://www.yext.com/products/analytics/ for more details.

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Jason Brown

Great Value for the price

2019-04-24

Pros

I have locations that are constantly updating their hours and I can update one platform instead of having to log into multiple platforms. The analytic data is robust and we use it for our monthly reporting.

Cons

Several glitches and bugs when new features are rolled out. If an API breaks or has issues, users are not alerted or have a place to check for issues.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Daily

Likelihood to recommend

9/10
Source: Capterra
Helpful?   Yes   No

Response from Yext


Thank you for leaving your review, Jason. We're glad that you find great value in our products and services, and that you've saved time updating your data with our platform. We appreciate your feedback around new product roll outs and notifications and will pass that on to our team.

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Nicole Wadell

Valuable Location Management Tool

2019-04-23

I've had a great overall experience with yext. When I have questions my rep answers in a timely manner.

Pros

I run google pages/online listings for close to 200 clinics across the United States and Yext makes managing minor changes very easy. We've also seen great results in how are listings are doing from an SEO standpoint.

Cons

The analytic reporting was slightly delayed at first but they fixed that!

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No

Response from Yext


Thank you for your review, Nicole. We love to hear that you're seeing results and that your rep has been a great partner. If you have any additional feedback to share, you can reach out to support@yext.com.

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Caitlyn Cremeens

Love these numbers

2018-06-18

Pros

I love using Yext analytics and sending them to my customers.

Cons

You have to make sure you are set up correctly for them to collect the data, but that is user error and not their fault.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Weekly

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No

Response from Yext


Thank you for leaving a review! We're happy to hear that Yext Analtyics has been insightful and beneficial to your customers. Yext Analytics strives to bring customer interactions into focus everywhere they occur. If you have additional feedback or have questions, please email support@yext.com.

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Katy Draper

Everything in one place!

2019-10-22

They are always there to help and the software is easy to navigate.

Pros

Also love the ability to track and monitor reviews all in one place.

Cons

The analytics when sent to clients is in a pdf format unless they are a user.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Daily

Likelihood to recommend

8/10
Source: Capterra
Helpful?   Yes   No

Response from Yext


Thank you for your feedback, Katy! We're glad to hear about the positive experience :)

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Amber Callan

Easy to Consolidate Your Listings, A Bit Expensive To Do So

2019-10-16

Overall, our marketing agency puts all of our local clients on YEXT.

Pros

As a marketing agency, we have a ton of clients that need a listings management service like YEXT.

Cons

We do have a bulk package which makes YEXT a little cheaper, but if I were a business just getting YEXT on its own, there are cheaper options. You should also look at all the listings they can create - Not all of them are applicable to every business and every industry, but they do have a good selection overall.

Rating breakdown

Value for money
Ease of use
Features

Time used: 2+ years

Frequency of use: Monthly

Likelihood to recommend

9/10
Source: Capterra
Helpful?   Yes   No

Response from Yext


Hi Amber, we really appreciate your honest feedback and are glad to hear about your positive experience with Yext!

Read more
Roger Ward

Great Starter Platform

2020-07-31

I've used Yext for over a decade with both for-profit and nonprofit businesses. I think of it as the great teacher and a perfect first step for small businesses.

Pros

Using Yext really helps you know and understand your own brand and business.

Cons

The platform is old enough to have that baked into it and automatically eliminate those publishers from the mix.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Weekly

Likelihood to recommend

8/10
Source: Capterra
Helpful?   Yes   No
Read more
Anonymous
(Legal Services company, 51-200 employees)

Seamless

2019-04-23

Great.

Pros

I like how quick everything was published upon signing up with YEXT, and furthermore, the analytics is easy to read, export and analyze.

Cons

I think that the price is a bit high, however, the features you get on the the star-up plan are worth it.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Monthly

Likelihood to recommend

8/10
Source: Capterra
Helpful?   Yes   No

Response from Yext


Thank you for leaving your review.

Read more
Anonymous
(Retail company, 1-10 employees)

Bring traffic, not yet bring $$$$

2019-05-02

OK, but not great

Pros

Easy to use, but it does not lots of marketing functions.

Cons

Not yet help in mobile marketing that target to a group of client only

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Occasionally

Likelihood to recommend

5/10
Source: Capterra
Helpful?   Yes   No

Response from Yext


We appreciate your candid feedback. We'd love the opportunity to speak with you further about your experience to gather more details. Please contact us at support@yext.com to speak with us further.

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Jessica Fasanelli

We Love Yext

2019-04-23

We love the platform because it is easy to use and does not require daily monitoring.

Pros

Yext has made it extremely easy for our franchise owners to update their business information on a single platform.

Cons

The interface, I believe, could be easier on the eyes.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Weekly

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No

Response from Yext


Thank you so much for your review, Jessica. We're happy to hear that our services have helped your franchise owners become more efficient!

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Anne McKnight

Great way to distribute information to multiple sources

2019-05-02

Pros

Thus each time our hours are updated, all search engines and social media sites are updated simultaneously.

Cons

It would be great if we could add the update of Twitter cover photos as well.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Weekly

Likelihood to recommend

9/10
Source: Capterra
Helpful?   Yes   No

Response from Yext


Thank you for leaving your review, Anne. So happy to hear that our products have helped your business save time. We will pass along your feedback on adding Twitter cover photos to our product team. Thank you again!

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Anonymous
(Internet company, 1-10 employees)

A need for some. For the rest, expensive.

2019-02-07

Pros

User engagement is key for reputation management.

Cons

Yext is expensive for something you can have intern do over time. If you want to edit profiles, someone can do this one by one by hand.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Monthly

Likelihood to recommend

5/10
Source: Capterra
Helpful?   Yes   No

Response from Yext


Thank you for leaving your review. We appreciate your candid feedback and are happy to hear that our software has helped your business keep consistent information across the web and with your reviews management strategy.

There are a few ways to correct your digital knowledge, some of which are quicker than others. You can manually update information on each site by adding your business information to each individual publisher. You can also leverage a tool like Yext, which does this in near real-time across the hundreds of publishers we partner with, saving time and resources.

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Kevin Macconkey

Super Simple to use but you can find better options out there

2018-11-24

Overall, I was disappointed to say the least. They did NOT deliver what they promised. In fact, there were things the sales rep flat out lied about.

Pros

For someone brand new to citations & business listings, this is a great program...As long as you keep paying for it.

Cons

They claim to keep all of your information current and up to date across your website, social media channels, & 100's of business directories while also suppressing and getting rid of duplicate listings & inaccurate listing information, and they do (kind of).

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Occasionally

Likelihood to recommend

2/10
Source: Capterra
Helpful?   Yes   No

Response from Yext


We strive serve you with the highest quality products. Thank you for the positive things you shared about Yext. I also apologize for the confusion on the how our product works.

When you update your digital knowledge in the Yext Knowledge Manager we supply it to publishers immediately through direct API connections. Most will update in real time. When it doesn't, they determine the speed that it updates but it is available to them the moment you submit them.

Our duplicate suppression tool suppresses inaccurate listing data by deactivating the duplicate listings. We do not claim to eliminate them. You can learn more here: https://www.yext.com/resources/yext-knowledge-center/duplicate-suppression/

When you cancel your subscription, Yext no longer sends your digital knowledge to the sites in the Yext Knowledge Network. Afterwards, your info becomes subject to the normal data compilation process of each publisher, which may result in your data and content changing over time.

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Julie Brooks

Yext is great for updating information across platforms

2019-03-26

Having one dashboard to push out information, especially a food menu with built in schema is a time saver.

Pros

Having the ability to send a message to social platforms when the client had to close due to frozen pipes within a few minutes was a great feature.

Cons

I think the analytics are hard to set up without the one-on-one training.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Weekly

Likelihood to recommend

7/10
Source: Capterra
Helpful?   Yes   No

Response from Yext


Thank you for leaving your review, Julie. We appreciate the kind words and will pass your constructive feedback on to our Product Team for review.

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Angela Blanchard

Yext for Local SEO

2019-04-24

Yext has been such a valuable tool for my team. We have used other tools in the past such as MozLocal and BrightLocal and Yext has been superior for us. Yext is constantly innovating and coming out with more helpful tools for us to utilize with them. Our Yext representatives have been an amazing support system for us as well.

Pros

Lots of great new things about Yext: Google my business integrations, constantly adding new directories, knowledge tags, and analytics capabilities

Cons

There have been a few glitches but Yext has always been able to correct the issue in a timely manner.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No

Response from Yext


Angela, we appreciate you taking the team to leave a review and love to hear that our products and services have been valuable for your team!

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Frank Flandina

Great Option for Local SEO

2019-04-24

Yext has been great with customer support and caring about my needs. The sales team has been very helpful whenever I have a question.

Pros

The network and easy to use system helps me allow clients to be found locally instead of having to register with 70+ sites.

Cons

I would like an easier to export a set of analytics with all the key metrics to be easily shown.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Weekly

Likelihood to recommend

9/10
Source: Capterra
Helpful?   Yes   No

Response from Yext


Thank you for your review, Frank. We're happy to hear that the support team has been helpful and that you've found efficiencies for your business with our products and services. We appreciate the feedback on our analytic reporting and will make sure our product team is aware of this. Thank you again.

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Anonymous
(Marketing and Advertising company, 11-50 employees)

A Powerful (Albeit Expensive) Option for Listings Management

2019-12-05

Unified listings and review management has helped improve efficiency and ensure that all of our client data is correct, up-to-date and on the most important sites.

Pros

The platform links up with some relatively important sites and services, and I really like how well the knowledge graph works to unify data across all of them.

Cons

Like any platform of this type, Yext's portfolio of linked sites does include some relatively low-quality options (i.e., some listing sites that aren't applicable to most industries).

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Weekly

Likelihood to recommend

8/10
Source: Capterra
Helpful?   Yes   No

Response from Yext


Thank you for your feedback! We're glad to hear you found our Listings and Reviews products helpful for your business.

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Vladimir Davniuk

Perfect Local Citation Management Tool for Franchisee

2019-12-17

Great local citation management tool.

Pros

The software is great and the Yext team always working on improvements. Support is awesome. You can easily manage the most important information for your listings: store hours/business descriptions and hundreds of other options.

Cons

Unfortunately, you can't just simply sign up through the website and start managing your listings while you need to go through the long contract process.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Weekly

Likelihood to recommend

9/10
Source: Capterra
Helpful?   Yes   No
Read more