Content Marketing Applications for United Kingdom

Personalize your search in 2 clicks

Select your company size

Select your industry

Filter results
1
Clear filters
1
Filters

Airtable   

528
Cloud-based organization & collaboration tool
Available in United Kingdom supporting English language. Learn more
Cloud-based organization & collaboration tool
Available in United Kingdom supporting English language. Learn more

monday.com   

1,572
Project Management Made Easy
Available in United Kingdom supporting English language. Learn more
Project Management Made Easy
Available in United Kingdom supporting English language. Learn more

BrandMaker   

10
Marketing resource management (MRM) software
Available in United Kingdom supporting English and 1 other language. Learn more
Marketing resource management (MRM) software
Available in United Kingdom supporting English and 1 other language. Learn more

NiceJob   

47
Reputation management with reviews, social & SEO tools
Available in United Kingdom supporting English language. Learn more
Reputation management with reviews, social & SEO tools
Available in United Kingdom supporting English language. Learn more

Hotjar   

151
Gain insights & feedback through website & mobile analytics
Available in United Kingdom supporting English and 20 other languages. Learn more
Gain insights & feedback through website & mobile analytics
Available in United Kingdom supporting English and 20 other languages. Learn more

Widen Collective   

272
Power the content that builds your brand
Available in United Kingdom supporting English language. Learn more
Power the content that builds your brand
Available in United Kingdom supporting English language. Learn more

Opinion Stage   

16
Interactive Content Marketing Platform
Available in United Kingdom supporting English language. Learn more
Interactive Content Marketing Platform
Available in United Kingdom supporting English language. Learn more

ContentKing   

47
Real-time SEO auditing, content tracking & change management
Available in United Kingdom supporting English language. Learn more
Real-time SEO auditing, content tracking & change management
Available in United Kingdom supporting English language. Learn more

Wix  

2,081
Website builder & publishing platform
Available in United Kingdom supporting English and 7 other languages.
Website builder & publishing platform
Available in United Kingdom supporting English and 7 other languages.

Campaign Monitor  

357
Elegantly simple email marketing
Available in United Kingdom supporting English language.
Elegantly simple email marketing
Available in United Kingdom supporting English language.

Instapage  

227
The Most Powerful Landing Page Platform for Teams & Agencies
Available in United Kingdom supporting English language.
The Most Powerful Landing Page Platform for Teams & Agencies
Available in United Kingdom supporting English language.

Picreel  

90
Turn Bounce Traffic Into Customers
Available in United Kingdom supporting English language.
Turn Bounce Traffic Into Customers
Available in United Kingdom supporting English language.

Yotpo  

137
Reviews & customer content marketing
Available in United Kingdom supporting English and 26 other languages.
Reviews & customer content marketing
Available in United Kingdom supporting English and 26 other languages.

Bitrix24  

263
Free collaboration, communication & management tool suite
Available in United Kingdom supporting English and 10 other languages.
Free collaboration, communication & management tool suite
Available in United Kingdom supporting English and 10 other languages.

Autopilot  

72
Visual and simple marketing automation software
Available in United Kingdom supporting English language.
Visual and simple marketing automation software
Available in United Kingdom supporting English language.

Vanilla Forums  

51
Community Forums Evolved
Available in United Kingdom supporting English and 26 other languages.
Community Forums Evolved
Available in United Kingdom supporting English and 26 other languages.

BigMarker  

24
The platform for modern webinars and online events
Available in United Kingdom supporting English and 26 other languages.
The platform for modern webinars and online events
Available in United Kingdom supporting English and 26 other languages.

Cision  

42
PR, marketing and media relations software
Available in United Kingdom supporting English language.
PR, marketing and media relations software
Available in United Kingdom supporting English language.

Contentful  

17
API-first Content Management System
Available in United Kingdom supporting English language.
API-first Content Management System
Available in United Kingdom supporting English language.

Onehub  

8
Secure enterprise file sharing made easy.
Available in United Kingdom supporting English language.
Secure enterprise file sharing made easy.
Available in United Kingdom supporting English language.

Swiftype Site Search  

7
Website Search Experience & Real-Time Search Analytics
Available in United Kingdom supporting English language.
Website Search Experience & Real-Time Search Analytics
Available in United Kingdom supporting English language.

Rakuten Aquafadas  

5
Content creation & app building without coding
Available in United Kingdom supporting English and 6 other languages.
Content creation & app building without coding
Available in United Kingdom supporting English and 6 other languages.

Marketing 360®  

802
#1 Marketing Platform®
Available in United Kingdom supporting English language.
#1 Marketing Platform®
Available in United Kingdom supporting English language.

Buffer  

617
Social media management platform
Available in United Kingdom supporting English language.
Social media management platform
Available in United Kingdom supporting English language.

SEMrush  

436
Online visibility management and content marketing SaaS platform
Available in United Kingdom supporting English and 7 other languages.
Online visibility management and content marketing SaaS platform
Available in United Kingdom supporting English and 7 other languages.
Filters
Minimum rating

Content Marketing Category Leaders Q1 2018

ArchivedThis ranking is not scheduled to be updated and is provided here for historical perspective

GetApp's quarterly ranking showcases the leading 10-15 Content Marketing apps based in the cloud. Each app is scored using five factors, worth 20 points each, for a total possible score out of 100. These factors include user reviews, integrations, mobile app availability, functionality, and security. Each app's score is independent of commercial interests and existing relationships that GetApp has with app vendors.

Scroll down for more details about inclusion criteria and scoring.

Score
ReviewsIntegrationsMobileMediaSecurity
91
91
Reviews 20/20
Integrations 20/20
Mobile 18/20
Media 20/20
Security -/20
66
66
Reviews 10/20
Integrations 14/20
Mobile 19/20
Media 16/20
Security -/20
49
49
Reviews 5/20
Integrations 6/20
Mobile 19/20
Media 2/20
Security 17/20
47
47
Reviews 8/20
Integrations 16/20
Mobile 7/20
Media 2/20
Security -/20
47
47
Reviews 11/20
Integrations 7/20
Mobile 16/20
Media 13/20
Security -/20
43
43
Reviews 12/20
Integrations 5/20
Mobile 16/20
Media 10/20
Security -/20
41
41
Reviews 8/20
Integrations 11/20
Mobile 0/20
Media 3/20
Security -/20
38
38
Reviews 9/20
Integrations 11/20
Mobile 0/20
Media 4/20
Security -/20
34
34
Reviews 6/20
Integrations 13/20
Mobile 0/20
Media 2/20
Security -/20
31
31
Reviews 8/20
Integrations 8/20
Mobile 0/20
Media 3/20
Security -/20
29
29
Reviews 0/20
Integrations 8/20
Mobile 5/20
Media 16/20
Security -/20
28
28
Reviews 5/20
Integrations 2/20
Mobile 15/20
Media 6/20
Security -/20
27
27
Reviews 5/20
Integrations 6/20
Mobile 0/20
Media 4/20
Security -/20
27
27
Reviews 0/20
Integrations 5/20
Mobile 6/20
Media 16/20
Security -/20
26
26
Reviews 9/20
Integrations 11/20
Mobile 0/20
Media 6/20
Security -/20

Who is the ranking for?

GetApp's Category Leader ranking is for business owners and decision makers looking for a comprehensive list of the leading cloud-based software products in the industry.

The ranking serves as a point of reference highlighting key factors that small businesses should look at when assessing a piece of software. These factors include user perception (reviews), compatibility (integrations and mobile compatibility), market presence (media presence), and security features (security).

How are the scores calculated?

An app's score is calculated using five unique data points, each scored out of 20, giving a total score out of 100. The ranking and scoring methodology ensure complete impartiality and independence from any relationships that GetApp has with app vendors.

User Reviews *

Review scores are calculated using reviews collected from GetApp and its sister sites, Software Advice and Capterra. Scores are calculated based on the total number, average rating, and recency of reviews.

The number of reviews and average user rating are scaled against the category average. A weighting is then applied to reward recency of user reviews: reviews written in the last 6 months score up to 10 points, those written between 6 and 12 months ago score up to 6 points, and those more than 12 months old score up to 4 points. These numbers are added together to give a total maximum score of 20.

Integrations

Integration scores factor in a number of variables. Up to 16 points are awarded based on the number of integrations an app has; the first 10 points are awarded based on the number of integrations relative to the category average, while 4 points are awarded based on the number of integrations relative to the leaders in the category. An additional 5 points is awarded for an integration with Zapier, a widely used software integration platform, while an extra point is given for having an open API. The total possible score for integrations is 20 points.

Mobile Platforms *

Mobile scores are calculated based on the availability of an iOS and Android app. 5 points are awarded for the presence of each app, with an additional 10 points being awarded for the number and average rating of reviews in both the App Store and Google Play. These review scores are calculated and scaled against the competition for a maximum of 5 points per platform and an overall maximum score of 20.

If there isn't a native iOS or Android app, the product's website is assessed using Google's PageSpeed Insights to measure mobile usability. The score is returned out of 100, then scaled to a score out of 5 for a maximum of 5 points.

Media Presence

Media presence is calculated using the number of Twitter followers and Facebook fans that an app has. The number of fans and followers are added together, and each app is scored based on this overall number, compared with others in the category. The first 15 points are awarded for the combined number of followers and fans scaled against the category average, while the final 5 points are awarded for the combined number of followers and fans scaled against the top leaders in the category. These two scores are added together for a total out of 20 points.

Security

Security scoring is calculated using answers from a vendor-completed survey. The questions in the survey are based on the Cloud Security Alliance self-assessment form as part of the Security, Trust & Assurance Registry. With 15 questions, each answer is assigned a point value based on vendor response, with additional points given for security certifications, for a maximum possible score of 20.

In the event of a tie, each data point is weighted for importance, with security taking precedent, followed by reviews, integrations, mobile apps, and media presence, respectively.

* All data points combining calculations for both ratings and reviews are calculated using a Bayesian estimate, which is a weighted average that includes the number of reviews and the rating of an app, benchmarked against others in the category.

Related links



Page last modified